Professional Documents
Culture Documents
LINKEDIN
PRESENTATION
NEI
RESEARCH AND ANALYSIS
Research helps you understand your
audience, industry trends, and
competitor strategies, enabling you to
tailor your LinkedIn presence for
maximum impact and relevance.
KEY POINTS
1. Start with a comprehensive analysis
of your target audience and industry.
2. Understand the key trends, keywords,
and hashtags relevant to your niche.
3. Research your competitors and
identify successful strategies.
4. Analyse the effectiveness of your
current LinkedIn presence.
NEI
DESIGN A BACHDROP
Your backdrop image is the first visual
impression visitors have of your profile. A
well-designed backdrop conveys
professionalism and aligns with your
personal or company brand.
KEY POINTS
KEY POINTS
1. Craft a compelling headline that highlights your
expertise.
2. Write a concise, engaging summary that showcases
your value.
3. Use rich media, such as videos and links, to enhance
your profile.
4. Regularly update this section to reflect your latest
accomplishments.
NEI
PROFESSIONAL PROFILE
PICTURE
Your profile picture is often the first thing people
see. A professional and approachable photo builds
trust and encourages connection and
engagement.
KEY POINTS
1. Use a high-quality, professional headshot.
2. Dress appropriately for your industry.
3. Ensure good lighting and a plain background.
4. Maintain a welcoming and approachable
expression.
NEI
UPDATE EXPERIENCE
Your work experience demonstrates your skills
and accomplishments. Updating this section
showcases your career progression and
expertise, making you more appealing to
potential connections or employers.
KEY POINTS
1. List your current and past work experiences.
2. Highlight achievements, responsibilities, and
skills for each role.
3. Use action verbs to describe your
contributions.
4. Include relevant keywords to improve
visibility.
NEI
EXPAND YOUR NETWORK
LinkedIn is a network, and a larger, more
relevant network can lead to more
opportunities, information, and engagement.
Expanding your network increases your reach
and influence.
KEY POINTS
THANK YOU
NEI LINKEDIN ID
Name LINK