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Ways of

Communicating CSR in
the Pharma Industry

Submitted By

A KEVIN SILVACUS - 23P064

SRIVATSA PATNAIK - 23P118


Strategies for
Communicating CSR
Efforts
CSR efforts are communicated
through:

1. CSR reports and publications


2. Website and Online Presence
3. Media and Press release
4. Stake Holder Engagement
5. Awards and Recognition
6. Transparenct and Accountability
About Sun pharma
CSR Strategies of Sun pharma
Key Communication Channels

Sun Pharma's CSR communication strategy encompasses a diverse


range of channels, ensuring that its stakeholders are well-informed
about its social responsibility initiatives. These channels include:

1. CSR Reports
2. CSR Website
3. Social Media Engagement
4. Media Relations
5. Employee Initiatives
CSR Strategies of Sun pharma
Communication Strategies

Sun Pharma's CSR communication strategies are designed to


engage with its stakeholders effectively, raise awareness about its
social responsibility initiatives, and demonstrate its commitment
to making a positive impact. Key strategies include:

1. Data-Driven Storytelling
2. Case Studies and Success Stories
3. Collaboration and Partnerships
4. Transparency and Accountability
CSR Objectives
CSR Website and Annual Reports
CSR Website

Sun Pharma maintains a comprehensive CSR website that serves as a central


hub for information on the company's CSR initiatives. The website outlines
Sun Pharma's CSR policy, highlights key focus areas, showcases ongoing
projects, and provides details on the company's achievements.

Annual Reports and CSR reports


Sun Pharma incorporates a dedicated CSR section within its annual reports,
providing shareholders and stakeholders with a detailed overview of the
company's CSR activities throughout the year.

The company prepares and publishes a standalone CSR report annually,


providing in-depth information on its CSR initiatives, including project goals,
implementation strategies, and performance evaluations.
1. Sun pharma CSR Website
Social Media and Employee Engagement

Social Media Handles Employee Engagement


Sun Pharma actively utilizes social media platforms like Twitter,
Sun Pharma actively engages its employees in CSR activities
LinkedIn, and Facebook to disseminate CSR-related news, stories, and
through various initiatives, such as volunteer programs,
updates. The company's social media presence allows for wider
fundraising campaigns, and awareness workshops. These
engagement with stakeholders, enabling them to stay informed about
initiatives not only promote CSR among employees but also
Sun Pharma's CSR efforts
foster a sense of social responsibility within the organization.
Source: 1. LinkedIn 2. Twitter
Social Media and Programmes
Development Programmes
Sun Pharma believes in empowering individuals through education. The
company's education development programs include:
Supporting infrastructure development for schools and educational
institutions
Providing scholarships and educational aids to underprivileged students
Promoting vocational training and skill development
Enhancing digital literacy and access to technology

Youtube
The videos showcases the company's commitment to making a positive impact
on society through various CSR activities, including:
Healthcare initiatives
Education
Environmental Sustainability
Livelihood and Skill Development

1. Sun pharma CSR Website


CSR Strategies of Cipla
Key Communication Channels Reach of Cipla’s Communication efforts
1. CIPLA's CSR website has over 10,000 unique
CIPLA, a leading global pharmaceutical company, is committed to
making a positive impact on society through its corporate social visitors per month.
responsibility (CSR) efforts. The company communicates its CSR 2. CIPLA's CSR section in its annual report is read
efforts through a variety of channels: by over 50,000 people.
3. CIPLA has over 100,000 followers on social
1. CSR website
media.
2. Annual reports
4. CIPLA's employee engagement initiatives have
3. Social Media pages (Twitter, LinkedIn, Facebook)
reached over 50,000 employees.
4. Employee Engagement Initiatives
CIPLA also tracks qualitative data on its CSR communication efforts, such as media coverage, stakeholder feedback, and employee
satisfaction. This data helps CIPLA to assess the effectiveness of its CSR communication efforts and identify areas for improvement.
Source: 1. Cipla CSR Website
CSR Website and Annual Reports
CSR Website
CIPLA's CSR website provides comprehensive information about the
company's CSR initiatives, including its focus areas, goals, and achievements.
The website also features case studies, news articles, and videos that
showcase the impact of CIPLA's CSR work.
The CSR Strategy has identified the following Thematic areas to
collaborate with the communities in India and South Africa:

Annual Reports
CIPLA's annual reports include a dedicated section on CSR that highlights the
company's CSR performance during the year. The section includes
information on CIPLA's CSR initiatives, investments, and impact.

Source: 1. Cipla CSR Website


Social Media and Employee Engagement

Social Media Handles Employee Engagement


CIPLA is active on social media, and uses platforms such as Twitter, CIPLA engages its employees in its CSR efforts through a variety
LinkedIn, and Facebook to share news and information about its CSR of initiatives, such as volunteer programs, fundraising
efforts. The company also uses social media to engage with campaigns, and awareness workshops. These initiatives help to
stakeholders and solicit feedback on its CSR initiatives. raise employee awareness of CSR and encourage them to get
Source: 1. LinkedIn 2. Twitter 3. Facebook
involved in making a positive difference.
About Dr. Reddy’s Laboratories
Our Purpose
We accelerate
access to affordable
and innovative
medicines because
Good Health
Can’t Wait.

Integrity & Transparency Safety & Quality

Productivity Respect for Individual

Collaboration & Teamwork Sustainability


CSR Strategies of Dr. Reddy’s Labs
Key Communication Channels

Dr. Reddy's Labs is a pharmaceutical company that is committed to CSR


CSR is the practice of businesses taking responsibility for their impact on society and the
environment
Dr. Reddy's Labs has several CSR initiatives in place, and it communicates these efforts through a
variety of channels.
1. Website
2. Annual Report and CSR Report
3. Social Media -
a. LinkedIn
Integrity & Transparency
b. Instagram
c. X (Twitter)
4. Employee Engagement
Dr. Reddy’s CSR website and annual reports
CSR Website
The CSR section on Dr. Reddy's website provides a wealth of information
about the company's CSR initiatives.
Visitors to the site can learn about the company's CSR policy and goals,
as well as its specific CSR programs and projects.
The website also includes case studies that highlight the impact of Dr.
Reddy's CSR efforts.

Annual Reports and CSR Reports


Dr. Reddy's Labs publishes an annual CSR report as a part of its annual
report that provides a comprehensive overview of the company's CSR
activities and progress
Integrity & Transparency
It includes detailed information about the company's CSR initiatives and
its CSR performance data
The report is available on the company's website and is also distributed
to shareholders, employees, and other stakeholders
Dr. Reddy‘s CSR Webpage
Dr. Reddy’s Social Media Handles
Dr. Reddy's Labs is active on social media, and it uses these platforms to share CSR news and stories
The company uses social media to connect with its followers and raise awareness of its CSR efforts
Dr. Reddy's Labs also uses social media to engage with its employees and encourage them to get
involved in CSR activities
LinkedIn Instagram X (Twitter)

LinkedIn Page Instagram Page X (Twitter) Page


CSR Strategies of Dr. Reddy’s Labs
Dr. Reddy's Laboratories worked primarily in the areas of education, livelihood, and health
The total amount spent on its CSR in 2021 was is 2.12 per cent of the average net profits of the
company made during the three preceding financial years.

Source - Link of Article


About Divi’s Laboratories
Advancing Innovation through Business Segments
Generic APIs Custom Synthesis Nutraceuticals
Sustainable Chemistry
Key Strengths
Vision Mission
Large Scale Production API Centric Portfolio
We envision creating value We at Divi’s aim to be a
for all stakeholders by responsible business, adding
manufacturing high quality value through our core R&D Capabilities Robust Workforce
Generic APIs, Custom competency in the area of
synthesis of APIs & chemistry while adhering to
Intermediates along with our core values and serving
Nutraceutical Ingredients for the immediate community
the Global Pharmaceutical & and at large through our
Nutraceutical industry diverse social initiatives that
through sustainable would establish a strong
leadership in chemistry foundation for a better
tomorrow for all stakeholders
CSR Strategies of Divi’s Laboratories
Impacting lives through responsible efforts
As a responsible corporate citizen, Divi Labs strives to make a meaningful difference in the lives of communities around them and
create a positive impact on society
Their CSR initiatives are designed to address the key issues faced by these communities and empower them through our key CSR
thrust areas.
CSR Trust Areas
CSR Strategies of Divi’s Laboratories
Key Communication Channels

CSR programmes at Divi’s largely focus on an integrated


business model with social and environmental priorities to
create shared value.
The Corporate Social Responsibility activities at Divi’s are
majorly concentrated around the neighboring villages of both
the manufacturing units.

1. Annual Report
2. CSR Book of the Year
3. CSR Website
4. Impact Assessment Reports
5. Social Media Engagements - LinkedIn
Source of Image - Company CSR Webpage
Divi’s CSR Key Communication Channels (1/2)
CSR Website
Divi's Labs recognizes the importance of CSR and its impact on both
society and the environment.
To communicate their commitment to responsible business practices,
Divi's Labs has developed a dedicated CSR website section.
This website serves as a central hub for information about their
initiatives, progress, and impact, demonstrating their dedication to
transparency and accountability.
Annual Report and CSR Book of the year
The company is committed to sustainability and corporate social
responsibility (CSR) and publishes annual report to communicate its
progress in these areas.
Integrity & Transparency
The company prepares and publishes a standalone CSR report annually
named CSR Book of the Year providing in-depth information on its CSR
initiatives, including project goals, implementation strategies, and
performance evaluations.
Divi‘s CSR Webpage Divi‘s CSR Book of the Year Annual Report 2023
Divi’s CSR Key Communication Channels (2/2)
CSR Impact Assessment Reports
Divi's Labs recognizes the impact of CSR on society and the environment by creating impact assessment reports
and publishing them on their CSR webpage
Divi’s Labs partners with another organization named Deeksha – Centre for Learning and Action to create these
critical reports
The following reports are available on their CSR webpage
Dual Desk Benches To Schools, Choutuppal Mandal, Telangana
Oxygen Concentrators – An Emergency Covid Relief
Development Of Swargapuri (Burialground), Machilipatnam

Integrity & Transparency

CSR Impact Assessment Report 1 CSR Impact Assessment Report 1 CSR Impact Assessment Report 1 Divi‘s CSR Webpage

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