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  • Digital Marketing

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    ashishkumar620049
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    Digital marketing is the use of online tools and technologies to promote brands and products, and includes tactics like search engine optimization, social media marketing, email marketing, affiliate marketing, and mobile marketing. The document lists 18 questions about digital marketing for a VIVA exam, covering topics such as the importance and advantages of digital marketing, how it differs from traditional marketing, how it can benefit students, its nature and scope, key online consumer traits, content marketing, social media marketing, search engine marketing, and effective ways to increase website traffic.

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    Digital marketing book

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    Digital marketing is the use of online tools and technologies to promote brands and products, and includes tactics like search engine optimization, social media marketing, email marketing, affiliate marketing, and mobile marketing. The document lists 18 questions about digital marketing for a VIVA exam, covering topics such as the importance and advantages of digital marketing, how it differs from traditional marketing, how it can benefit students, its nature and scope, key online consumer traits, content marketing, social media marketing, search engine marketing, and effective ways to increase website traffic.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    10 views1 page

    Digital Marketing

    Uploaded by

    ashishkumar620049
    Digital marketing is the use of online tools and technologies to promote brands and products, and includes tactics like search engine optimization, social media marketing, email marketing, affiliate marketing, and mobile marketing. The document lists 18 questions about digital marketing for a VIVA exam, covering topics such as the importance and advantages of digital marketing, how it differs from traditional marketing, how it can benefit students, its nature and scope, key online consumer traits, content marketing, social media marketing, search engine marketing, and effective ways to increase website traffic.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    Digital Marketing

    Important Questions for VIVA


    1) What is digital marketing. Discuss the importance of digital marketing?

    2) What is difference between digital and traditional marketing?

    3) How digital marketing is useful for student?

    4) What is advantages of digital marketing?

    5) Explain the nature and scope of digital marketing?

    6) What is mobile marketing, affiliate marketing, and email marketing?

    7) Examine the future of social marketing?

    8) Define SEO (search engine optimization) and its importance?

    9) What are the key traits of online consumers?

    10) What is content marketing?

    11) Define social media marketing and its advantages?

    12) Explain the process of making display ad?

    13) What is key word selection and key word research?

    14) What is SEM (Search engine marketing) difference between SEM and SEO?

    15) Explain the types of Emails?

    16) What are the most effective way to increase traffic to your website?

    17) Examine the features of digital marketing?

    18) Explain the difference between paid and unpaid search?

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