Professional Documents
Culture Documents
We are excited to have you as part of our team! Congratulations! You 'stood out from the crowd' and we believe you can contribute to the
achievement of the goals in The Co ee Academïcs while also progressing in your career.
We are committed to bringing the best co ee experience and top-notch customer service. As part of the team, you will discover that you will
be challenged to pursue excellence which will become a truly rewarding aspect of your career. As a team member, you must "own" the results
of your productivity.
This Employee Handbook contains the company policies, goals, guidelines, and expectations of our brand concept. The success of The Co ee
Academïcs will be determined by our success in operating as a team and we must earn the trust and respect of our customers every day so
that they return for more. Our success is guaranteed by creative, proactive employees.
Our goal and yours, is to live our Mission Statement and continue to provide the best co ee experience. We will achieve this through dedicated
hard work and commitment from every employee. It is our desire to have every employee succeed in their career working here at The Co ee
Academïcs.
In the Philippines, The Co ee Academïcs opened its rst store in 2021, ensuring that the brand maintains its one-of-a-kind co ee house
experience and practices to be the best specialty co ee in the Philippines.
“Coffee is not just a beverage; it is a cultural connector with social signi cance.”
- Jennifer Liu
Founder & Brand Architect
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2.0 WHO WE ARE
Vision Mission
This is what we stand for and the direction we are heading. Please make sure that these are reviewed as they form a foundation of everything we
do at The Coffee Academïcs.
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2.0 WHO WE ARE
*CONSISTENCY - upholds a commitment to consistency in all aspects of its operations. This means delivering a reliably high standard of co ee
products, service, and overall customer experience.
*AUTHENTICITY - It emphasizes genuine connections with customers, sourcing high-quality co ee beans through transparent and ethical
practices, and providing a unique and true-to-its-roots co ee house experience.
*PASSION - The brand's dedication to excellence and innovation re ects the enthusiasm and love for the co ee culture that drives its success.
*QUALITY - The emphasis on quality extends to every aspect of the business, ensuring that customers consistently enjoy an exceptional co ee
experience.
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2.0 WHO WE ARE
*INTEGRITY - values integrity in its interactions with customers, suppliers, and the community. Upholding ethical business practices and
maintaining transparency in sourcing and operations, the brand prioritizes honesty and reliability.
*SERVICE - The brand is committed to providing a warm, welcoming, and attentive environment for customers.
*SUCCESS - The pursuit of success involves continuous improvement, innovation, and a commitment to being a socially responsible and
in uential player in the specialty co ee industry.
“At The Coffee Academïcs, our core values will guide our behavior which will set a standard for our brand and set the foundation for who we
are, how we operate, and most importantly how we treat others.
Our core values are important to us and we value them particularly when times get tough. They keep us focused on what is important as we
continue to grow”
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3.0 How To Use This Manual
House Rules & Guidelines
3.0 HOW TO USE THIS MANUAL
3.1 Key Bene ts
Compliance with
Customer Service Building Trust and Customer Service
House Rules and
Excellence Loyalty Excellence
Guidelines
As an employee, it is important The quality of coffee, food, Establishing authentic trust The handbook serves as a tool
to read and follow the customer service, and the with customers provides a to avoid making the same
company's handbook, which overall presentation of the positive experience. So that mistakes. By referring to them
contains house rules and store are key factors in they are more likely to return at the start of each day, to
guidelines for your daily work. maintaining and enhancing and become regular minimize customer complaints
This ensures consistency and the brand's success, both customers. and ensure consistent
adherence to company of ine and online. customer satisfaction.
policies.
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4.0 Restaurant Details
House Rules & Guidelines
4.0 RESTAURANT DETAILS
(2) TCA - Rob Magnolia Mall Admin Contact Person: Rowell Venzon & Claricel Deguzman
Contact Number: (0920) 9733716 Mall Admin Contact Number: N/A
Complete Address: U/G Robinsons Magnolia Mall, Aurora Blvd Mall Admin e-mail: rowell.venzon@robinsonland.com
Cor Doña Hemady Street Kaunlaran IIII Quezon City
claricel.deguzma@robinsonland.com
Store Hours: 10am - 10pm Mall Marketing Contact Person: Grace Pantonilla & Kathryn Ledesma
Monday: 10am - 10pm Mall Marketing Contact Number: grace.pantonilla@robinsonland.com
Tuesday: 10am - 10pm kathryn.ledesma@robinsonland.com
Wednesday: 10am - 10pm
Thursday: 10am - 10pm
Friday: 10am - 10pm
Saturday: 10am - 10pm
Sunday: 10am - 10pm
Supervisor- Stock ordering, (manual ordering, croissant ordering, store supervision ex. co ee making standard measurement of co ee,
cleanliness, customer satisfaction, daily sales reporting, inventory croissants, beans, and cups, merch, cash sales tally POS, void, manual
OR photo and manual list, bank deposit HR )
Supervisor - Schedule, HR, Complaints, top of mind: inventory
Head Barista - Conduct training & quality and technical know-how. Recipe book and how to use the co ee machines and equipment.
Barista - Making sure the bar area is clean at all times, cashiering, major upseller, making drinks & co ee, customer interaction, order
taking, and daily inventory.
Supervisor/Evaluator of each team member - general supervision regarding work-related progress and issues, Customer service
complaints, queries and concerns, and safety issues including compliance requirements and customer care.
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4.0 RESTAURANT DETAILS
OWNER
Myles Hontiveros
HEAD BARISTA
HEAD BARISTA
NAME
NAME
BARISTA BARISTA BARISTA BARISTA BARISTA
NAME NAME NAME NAME NAME
4.0 RESTAURANT DETAILS
Please ensure arriving to work before operating hours. It is important that you immediately notify your Supervisor as soon as you become aware that you are
going to be late.
The timesheet must be lled out daily at the end of each day. Company phone time in and time out
Filing of excused absences is only allowed for 2-3 days of absences/month. (3 days penalty if exceeded)
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4.0 RESTAURANT DETAILS
As an employee of The Co ee Academïcs, you are expected to present a clean appearance when you represent our brand
All sta are expected to dress appropriately.
It is essential that you act professionally and extend the highest courtesy to co-workers, visitors, customers, and vendors. A cheerful attitude is
essential to The Co ee Academïc's customer service standard.
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5.0 Workplace Requirements
House Rules & Guidelines
5.0 WORKPLACE REQUIREMENTS
B. Long Pants
- Covered shoes should be worn at all times. Strictly no sandals, slippers, high heels
- Socks should be worn at all times. Strictly no vulgar graphics
E. Jewelry
- Only simple earrings are allowed - stud or small silver/gold hoop earrings. Strictly no dangling earrings are to be worn.
- Rings and bracelets are not allowed to be worn
- Only simple watches are recommended - no expensive or branded watches should be worn.
5.0 WORKPLACE REQUIREMENTS
- We celebrate individuality and self-expression. We understand that tattoos are a form of personal art and a unique way to showcase your
personality.
G. Nail Polish
- Strictly no nail polish or varnish is allowed, including clear nail polish or varnish
H. Hairstyles
- Neat, no hair covering eyes. Hair length below the collarbone to be tied up.
- Colored hair is allowed but strictly no bright, neon colors.
5.0 WORKPLACE REQUIREMENTS
All breads and retail items that are on display must have a label tag for each product.
Tags & bread labels must be placed in front of the product making sure that it is correct name and price.
5.0 WORKPLACE REQUIREMENTS
5.3 RETAIL
Orientation:
Place retail items and beans with labels facing forward for easy customer visibility.
Organization:
Arrange items in an orderly manner, ensuring that shelves are neat and well-stocked.
Regularly check for and ll any gaps in displays to maintain a visually pleasing presentation.
Cleanliness:
Keep display areas clean and free from spills or clutter.
Wipe down surfaces regularly to maintain a polished appearance.
Rotation:
Implement a ' rst in, rst out' approach for beans to ensure freshness.
Regularly rotate retail items to prevent stagnation and showcase a variety of products.
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5.0 WORKPLACE REQUIREMENTS
Staff Training:
Maintaining a tidy food counter. Cleaning procedures and assign speci c responsibilities to each team member.
Proper Storage:
Ensure that all food items and bread are stored in appropriate containers and display cases.
Rotation of Products:
Implement a " rst in, rst out" system to ensure that older products are used or sold before newer ones. This helps prevent food wastage and
ensures that customers receive fresh items.
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5.0 WORKPLACE REQUIREMENTS
Temperature Control:
Maintain the proper temperature for displayed items, especially for breads. Regularly check refrigeration units to ensure they are functioning
correctly.
Regular Inspections:
Conduct regular inspections of the food counter and bread display to identify any issues promptly. This includes checking for cleanliness, expired
items, and any signs of wear or damage.
Pleasing Displays:
Pay attention to the visual appeal of your display. Arrange items pleasingly, considering varying kinds of bread, types of bread, and heights to create
an attractive and inviting presentation.
6.0 Customer Service Sequence
House Rules & Guidelines
6.0 CUSTOMER SERVICE SEQUENCE
Greeting customers promptly and attentively, using their names if possible, and addressing them with respect and with a sincere tone of
voice is essential to make a good rst impression.
• During the ordering process, note down the number of guests and items ordered. Make them feel valued by memorizing their order.
• Repeat the order.
• Ask for their names.
SPIEL:
“ I recieved xxx amount , I’ll get back with your receipt / change”
• Give the guest their respective buzzer, making sure that you give the correct buzzer.
SPIEL:
“Kindly wait for the buzzer to come on, and we'll let you know when you order is ready, Thank you!”
SPIEL:
“ Order for NAME is ready at the counter” Hi feel free to return the wares and place on the counter when you are done. Thank you!”
Note: It has to be casual
6.0 CUSTOMER SERVICE SEQUENCE
• As guests leave, ensure to provide them with attention, express gratitude, and address them by their names.”
SPIEL:
Standard - To have a clear, concise and comprehensive behaviour standard of our team members.
Purpose - To ensure sta and guests receive the highest level of service and behaviour at all times.
Knowledge
- Sta should have adequate knowledge on all items on both food and co ee menus, and also acquire the company's background.
Customer Oriented
- Actively aware of customers
- Knowing their preferences
- Welcome sincerely
- Promote the company’s culture and enhance its image
- Always keep the store good looking for rst impressions and social media ready
- Uniforms must be clean and neat throughout the shifts
- Teamwork is essential and encourages throughout the company’s spirit
- Show a caring attitude, positive, friendly and helpful attitude to all of your customers
- Always be genuine in your e orts
- Accept responsibility for your assigned roles and duties
- At no time is yelling or shouting heard or seen inside the restaurant, inform your manager to handle unsolved issues.
- Communication is key, ensure you communicate respectfully and clearly
- Sta may not sit with customers at tables whilst in uniform and during shift
Standard - To ensure all guest issues are dealt with swiftly and professionally by the appropriate sta members in a comprehensive and uniform
manner.
Purpose - To ensure all guest’s dining experiences exceed expectations and guests leave the establishment happily and return next time.
• Do not argue with the guest, stay calmed, polite and professional.
• Listen carefully to the comment/complaints from the guests calmly and sincerely, maintain eye contacts with good posture.
• Acknowledge guests feelings (anger, frustration & negative). Apologize to the guest immediately and sincerely.
• The guest is always right! Inform your manager as soon as possible when you meet di culties.
• Write pertinent details down so you do not miss any of the guest’s issues and have the correct information.
• If you are capable of rectifying the situation do so for the guest as swiftly as you can. (What are your experiences)
• If the problem is out of your authority, inform your supervisor/manager on shift they will take over.
• Keep the guest informed of the developments and any wait times for their issues to be resolved.
• Ensure that the particular mistake or problem will not repeat again.
• Remember the regular guest habit or dislike.
• O er a guest a complimentary drink while they need to wait for their issue to be resolved - e.g. remaking of an incorrect meal.
• Inform the Manager of all complaints, even if you have successfully resolved the situation.
• Kindly refrain from using your mobile device during working hours and when you are on duty. You may ask your fellow barista to take over and
cover your post if you need to take phone calls.
• Ensure to accept Grab orders and take note of the order number.
• Punch the order into the POS system and print the receipt.
• Prepare all the orders.
• Pack each order properly and verify its completeness.
• Provide the correct order number to the Grab rider.
7.0 CUSTOMER SERVICE
Personal Hygiene
● Temperature check
● Wash hands frequently.
● Wearing masks (optional)
● Do not chew gum and tobacco scent free.
● Gargle after smoking and have a breath freshener
Hand Washing:
● Use clean water
● Always use antibacterial soap
● Wash for at least 15 to 20 seconds.
● WASH: Palm, Nails, Wrists, Between ngers, Thumbs, Knuckles.
● Dry with paper towel or hot air.
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7.0 CUSTOMER SERVICE
7.5 PERSONAL HYGIENE
If you are observed not adhering to house rules, there will be sanctions;