Role Identifier

Job Title Executive I - Administration Department Sales

Manager-Home Improvement,
Reporting to Grade N/AS
Retailing
Jobs Reporting Into NA Location/Unit Kolkata

Role Description
Job Purpose
 Manage Retailing Operations and logistics
 Manage one Division and report to head office
 Purchasing, coordinating production and installations
 Products selection and planogram preparations
 Agency contracts and negotiations
 Cross-Functional team & vendor Partnerships
 Managing Visual display standards
 Maintaining Commercial hygiene & documenting

Primary Responsibilities
Business Responsibility Areas
Key Performance Indicators
(Please detail out at least 8-10 responsibility areas)
Retailing Execution

 Ensuring panel installation at dealer stores in defined

geography.
 Maintaining and managing panel stock at the distributor basis
plan received from sales team.
 Ensuring that the panels are dispatched and installed within 15
days of dealer opening.
 Enabling product installation at the sub dealers through local
installer.
 Sending report on retailing every month.
 Creating a detailed SOP guideline for retailing execution to be
shared with the teams and vendors.
 Adaptation of design for different category of stores,
introducing new display elements
 Execution of the stores in area.
 Ensuring timelines are met for execution- Receiving request to
final handover.

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Asian Paints Internal HR Document-Strictly Confidential
  Coming up with cost effective solutions for the design.
 Handling Exhibition, dealer meets and Product launches
Retailing display

Market visit and reporting

 Visiting the market to understand specific issues and

suggesting solutions.
 Visiting all the customized stores, pre and post installation.
 Visiting all the vendors once every quarter for process
improvement and finding new solutions.

Commercial hygiene and reporting

 Creating and releasing PO's within 1 day of approval

 Maintaining Expense and Budget tracker report
 Ensuring vendor bills settlement.
 Maintaining Retailing trackers

New Vendor Identification

 Identifying local vendors in each state for product and panel

installation.
 Planning the local installers team and their route basis each
month's request.
 Identifying and setting up new vendor with capability to
service area within the suggested timelines

Scope of Work
a) Financial Scope (Range
 NA
of financial spend):
b) People Management
 NA
Scope
 Kolkata
c) Geography Coverage

d) Corporate Coverage  NA

Key Interactions
Internal  Retailing, Marketing, Commercial and Sales functions

Asian Paints ~2~ Internal HR Document-Strictly Confidential

External  Vendors

Role Requirements / Specifications

Essential
Qualifications
 Any graduate (Min 60% )
Previous Experience  1-2 years Admin experience preferably
Functional Competencies  Basic MS Office knowledge
 Good Communication skills
 Ability to interact with multiple sets of people
Behavioral Competencies  Assertive and confident
 Result oriented
 Should be willing to travel

Document Details
Written By Date

Approved By Date

Asian Paints ~3~ Internal HR Document-Strictly Confidential