SBLE3173

ORAL
PRESENTATION
Introduction to Oral Presentation
Speaking to Persuade
Structuring a Pitch Writing
Finalising Pitch Writing
Designing a Pitch Presentation
Creating Visual Aids
Delivering the Presentation
Presented by : Neil Tran
An oral presentation can be a dialogue or a one-to-
group encounter as in lectures, seminars, talks
and report presentations.

Made to secure funding, report progress of

projects or research, acknowledge marketing
strategies, propose solutions etc.

Oral presentation skills are crucial in the

workplace, facilitating clear communication,
fostering teamwork, enhancing leadership, and
contributing to career advancement.
ORAL PRESENTATION PITCH PRESENTATION

ORAL PRESENTATION PURPOSE

Informative, educational, or explanatory Persuasive, seeking support or action
AUDIENCE ENGAGEMENT
Emphasis on information; engagement Prioritizes audience interest and a call
secondary to action
DELIVERY STYLE
More informative or explanatory Emphasizes persuasion and a compelling
narrative
OUTCOME
Aims to inform without seeking Seeks a specific outcome, like approval or
immediate action funding
LENGTH
Varies widely based on content Shorter, more focused, often time-
constrained
SPEAKING TO
PERSUADE
Introduction to Pitching

Definition: Pitching is a persuasive

communication skill used to present
ideas, products, or proposals effectively.
Significance: Important in the
workplace for selling products, securing
funding, gaining support for projects,
and more.
SPEAKING TO
PERSUADE
Introduction to Pitching

Elements of a Pitch:
Clarity: The message should be
clear, concise, and easily
understood.
Persuasion: A compelling narrative
that convinces the audience of the
value proposition.
Relevance: Addressing the needs
and interests of the audience.
 TYPES OF PITCHES

Elevator Pitch: A brief and impactful pitch that can

be delivered in the time it takes an elevator to travel
a few floors.
Sales Pitch: Geared towards selling a product,
service, or idea.
Investor Pitch: A pitch designed to secure funding or
investment.
Concept or Solution Pitch: A pitch to present a new
concept, idea, or solution in a compelling way to gain
support, approval, or collaboration. This is commonly
used in professional settings when proposing
innovations, process improvements, or problem-
solving strategies.

ANALYSING
AUDIENCE
Demographics:
Understanding the age, gender,
education, and professional
background of your audience is
crucial for tailoring your pitch.
Prior Knowledge:
Gauge how familiar your audience is
with the subject matter. Adapt your
pitch based on their existing
knowledge.
Decision-Making Dynamics:
Identify the key decision-makers in
your audience. Tailor your pitch to
address their concerns and priorities.
Challenges and Pain Points:
Identify the challenges or pain points
your audience is facing. Position your
pitch as a solution to their specific
problems.
Goals and Objectives:
Align your pitch with the goals and
objectives of your audience.
Demonstrate how your proposal
contributes to their success.
Time Constraints:
Be mindful of time constraints.
Ensure that your pitch fits within the
allocated time while allowing room
for questions.
Adaptability:
Be prepared to adapt your pitch
based on the dynamics observed
during the presentation. Pay attention
to non-verbal cues for immediate
feedback.