Professional Documents
Culture Documents
in psychology
There are five approaches and two perspectives in Strengths Weaknesses
psychology that you need to know for the Cambridge
The approach tends to A lot of evidence from
International Examinations syllabus.
look at the individual this approach is from
"as a whole" to try to studies that have used
Cognitive psychology explain behaviour across questionnaires and
situations. Therefore, it ls Interviews. Therefore, the
• Cognitive psychologists are interested in how we a more holistic approach validity may be reduced as
process information. than using laboratory what people say they will
• They look into how we input information, then how experiments. do and what they actually
we process that information and finally how we This approach is useful do can be different.
retrieve and/or use that information. in terms of being able to It can be very difficult
help improve everyday life sometimes to distinguish
• They believe that the brain works like a computer
in humans by, for example, between what is influenced
following the procedure of input-process/storage-
reducing prej udice or by the individual and
output. explaining atrocities. what is influenced by
The AS studies that are listed in the Cambridge the situation people find
syllabus under this section are: Mann, Vrij & Bull themselves in.
(2002), Loftus & Pickrell (1995), Baron-Cohen
et al (2001), Held & Hein (1963). Developmental psychology
The main research method used in this approach is
• Developmental psychologists are interested in
laboratory experiments.
how we "develop" as a person from birth to death.
Strengths Weaknesses
• Many developmental psychologists focus on "child
Many findings are based As researchers are development" and what sorts of things affect
on research conducted in a Investigating processed how a chi ld develops psychologically and socially.
laboratory. As variables are information that cannot be They also look at how physical development might
controlled it means that seen directly, there is still
affect psychological development.
findings are more likely to an elen1ent of guesswork
be reliable. and inference. • There are other psychologists who will examine
The approach is useful in Comparing the human development over a lifespan. Therefore, they may
terms of being able to help Information-processing exan1ine development from adolescence through
Improve everyday life in system to that of a early adulthood into late adulthood.
humans by, for example, computer is reductionist. The AS studies that are listed in the Cambridge
improving memory or It ignores the role of syllabus under this section are: Bandura, Ross &
Improving eyewitness emotional and socia l Ross (1961), Freud (1909), Langlois et al (1991),
testimony. factors.
Nelson (1980).
The main research methods used in this approach
Social psychology are observations and longitudinal studies.
• Social psychologists are interested in how we Strengths Weaknesses
"work" in the social world.
Longitudinal studies are Longitudinal studies can be
• They look at how individuals interact with each used In this approach very time consuming and
other and how we interact in "groups" . and they are an costly and participants will
excellent way to assess drop out (participant attrition
• They also examine how the role of culture and
development over time can be high). As a result,
society affects our behavlou r.
with participant variables findings may be difficult to
The AS studies that are listed in the Cambridge being controlled for. generalise to outside of the
syllabus under this section are: Milgram (1963), Also, as we are following participants who are left as
Haney, Banks & Zimbardo (1973), Piliavin, Rodin & the same people over a there may only be a few and
Piliavin (1969), Tajfel (1970). period of time, we can they could be unique.
The main research methods used in this approach examine what is down There may be ethical issues
are questionnaires and interviews. to nature and what is with studying children
down to nurture in terms overtime. This is because
of how these influence before they are 16 years old
part.i cipants. their parents have to give
informed consent.
v
Approaches and perspectives in psychology
5. Individual differences
2. Social
6. Behaviourist
7 . Psychodynamic
3. Developmental
••
Vll
How psychologists
research
The main methods of research that psychologists Strengths Weaknesses
can choose from include:
Laboratory experiments As laboratory experiments
• experiments (laboratory and field) have high levels of control take place in an artificial
• self-reports (questionnaires and interviews) and so can be replicated to setting, it is said that they
test for reliability. can lack ecological validity.
• case studies
As laboratory experiments Many laboratory
• observations (naturalistic, controlled, experiments can make
have high levels of control ,
participant). researchers can be more participants take part in
As well as choosing the most appropriate research confident it is the IV tasks that are nothing like
method, psyct1ologists have to also decide: directly affecting the DV. real-life ones so they lack
mundane realism .
• who the participants are (the sample) and how
they are going to recruit {the sampling technique) Participants may work out
the aim of the study and
• if they are using an experiment, which design act according to that rather
of study to use (e.g. repeated measures, than how they truly feel.
independent groups or matched pairs) This Is called "demand
• what the procedure of the study will be for the characteristics".
participants including what apparatus is needed
Field experiments
• the type of data they want to collect
(e.g. quantitative or qualitative). • These are experiments that take place in the
participants' own natural environment rather than
in an artificial laboratory.
Research methods • The researcher still tries to manipulate or change
Laboratory experiments an IV whi le measuring the DV in an attempt to
• These take place in a situation or environment see how the IV affects the DV.
that is artificial to participants in the study. • There is an attempt to control other variables that
• There are two main types of variable that need to could affect the DV.
be considered when running any experiment: Strengths Weaknesses
o The independent variable (IV) is the variable As field experiments take Situational variables can
that the psychologist chooses to manipulate place in a realistic setting, be difficult to control so
or change. This represents the different it is said that they have sometimes it is difficult to
conditions that are being compared in ecological validity. know whether it is the IV
a11y study. As the participants wi ll affecting the DV.
o The dependent variable (DV) is the variable not know they are taking As the participants will not
that the psychologist chooses to measure. It part in a study, there will know they are taking part
is always hoped that the IV is directly affecting be little or no evidence of in a study, there are issues
demand characteristics. with breaking ethical
the DV i11 an experiment.
guidelines.
• The psychologist will attempt to control as many
other variables as possible to try to ensure Questlonnal res
that it is the IV directly affecting tl1e DV. There • When a study uses a questionnaire, it is asking
are different types of variable that ca11 also participants to answer a series of questions in
affect the DV and that have to be controlled if the written form.
possible.
• There are various types of question that a
psychologist can use within a questionnaire-
based study:
o Likert scales: statements that participants
read and then state whether they Strongly
agree 1 Disagree, etc. witl1 the statement.
o Rating scales: questions or statements where
th e participant gives an answer fn the form of
a number.
1.
1 How psychologists research
2
Participants and sampling Strengths of independent
groups
Weaknesses of
independent groups
• Participants are the people who choose t o take
part in a study. As participants only take There may be a problem
part in one condition they with participant variables
• The researcher must decide on a target population are less likely to guess the affecting the DV rather
(TP). This is the group of people that the psychologist aim of the study, reducing than the IV.
wants to take the same from in the hope that the the potential effects of More participants are
findings can generalise to and be representative of demand characteristics. required for th is type
that TP. The main ones are highlighted below: As participants only take of design compared to
o Opportunity sampling involves researchers part in one condition repeated measures.
recruit ing participants who happen to be there are no order effects
around at the time they need participants. (see the table below for
examples) that can reduce
o Self-selected or volunteer sampling involves the validity of the findings.
the researcher advertising for participants.
Therefore, participants choose whether they o Repeated measures : when a participant takes
want to participate. part in all of the levels of the IV. You must use
o Random sampling involves every participant in counterbalancing, which is sometimes called
the TP having an equal chance of being chosen. an ABBA design. For example, 50 per cent of
o Stratified sampling involves recruiting a participants do level A then level 8 of the JV
sample that is a mini version of the TP. and the other 50 per cent do level B then A.
Therefore, researchers recruit participants Strengths of repeated Weaknesses of repeated
from each major stratum in their TP (e.g. age measures measures
groups, gender and ethnicity). This eliminates any effect As all partici.pants take
Strengths of Weaknesses of of participant variables as part in all conditions, there
representative sampling representative sampling all participants take part is a chance of demand
(random and stratified) (random and stratified) in al I conditions therefore characteristics affecting
they are controlled. the study.
The researcher can Obtaining details of the
generalise to the TP with TP to use to draw the Fewer participants are Order effects can affect
more confidence. This sample may be difficult. needed for this type the findings of the study.
is because the sample Researchers cannot of design compared to Examples of these effects
Is more likely to be guarantee a representative independent groups. are: practice effect
representative of the TP. sample (as with random (participants getting
sampllng) - for example all better at a task when they
chosen participants cou ld complete a similar one for
be of one gender. the second time) r fatigue
effect {the more tasks
Strengths of non- Weaknesses of no~ participants do the more
representative sampling representative sampling tired they might become)
(opportunity and (opportunity and and boredom effect
volunteer) volunteer) (repeating slmllar tasks
can bore participants).
Large numbers of Researchers are unlikely
participants can be obtained to gain a wide variety of
relatively quickly and easily. participants to allow for
o Matched pairs: when participant s are mat ched
generalisation . on the variab le researchers wish to control for
People are more likely to
in the study. Once participants are matched,
participate if they have
already volunteered so the
each member of the pair takes part in one
drop-out rate should be lower level of the IV.
than with non-volunteers. Strength of matched pairs Weaknesses of matched
pal rs
4
Strengths of
this debate
Problems of researching
this debate
Quantitative and
Findings can be very It can be very difficult to qualitative data
useful to society as a separate out what is an • Quantitative data is in the numerical form and you
whole. If we find out which individual factor and what can perform statistical analyses on it.
behaviours are down to is a situation·al factor.
• Qualitative data takes the form of descriptions via
lndividuals and which are Studies might be unethical
down to the situations we words, sentences and paragraphs.
in order to gain more valid
find ourselves in, then we results. Strengths of quantitative Problems with quantitative
can help explain human data data
Studies need to be high
behaviour more clearly.
in ecological validity to As the data are numerical, As the data are numerical,
If psychologists find that be of more use to this this allows easier they miss out on valuable
there is an interaction debate but this can be comparison and statistical information. If the answer
between both sides of quite difficult if studies are analysis to take place. is simply yes/ no or on
the debate then this is conducted fn a laboratory. a rating scale we do not
As the data are numerical,
useful too. know why participants
they are objective and
scientific - there is chose the answer that
only minimal chance they did.
Nature and nurture of psychologists Using these data can
• Nature refers to behaviours that are thought to miscalculating the data. be seen as reductionist
be hard-wired into people pre-birth (innate or as psychologists are
reducing complex ideas
genetic) - we are born with certain behaviours
and behaviours down to a
and traits.
number or percentage.
• Nurture refers to behaviours that are thought to
develop through the lifetime of the person. Strengths of qualitative Problems with qualitative
data data
Strengths of this debate Problems of researching
this debate The data collected is The interpretation of the
in-depth and in the words data could be subjective as
If we find out which It can be very difficult to
of the participants so we are dealing with words
behaviours are down to separate out what is nature
it is rich and in detail rather than numbers -
nature and which are down and what is nurture.
and represents what psychologists could
to nurture, then we can If behaviour is seen to participants believe. misinterpret participants'
help to explain human be purely down to nature
As the data is directly meaning.
behaviour more clearly. {genetics) then this can
from participants we can There may be researcher
If psychologists find that be very socially sensitive.
understand why they think, bias. Psychologists might
there is an interaction Certain sections of society
feel or act in that way. only select data that fits
between both sides of the could use this to undertake
into their hypothesis or aim
debate then this is useful. a ueugenic" movement
of the study.
to get rid of people with
"inferior genes" . This is
clearly unacceptable.
Generalisations
• This term refers to how tnuch the findings from
Psychometrics a study can be applied to the people who never
• These are usually paper-and-pen tasks that mean directly took part in the study.
"measurement of the mind" . • This is not always directly linked to sample size
• They are standardised tests that people take (e.g. a small sample size does not automatically
such as an intelligence quotient (IQ) test, an mean we cannot generalise).
aptitude test to gain a job or a test to help with • If behaviour is biological in nature (e.g. sleep and
educational needs. daily rhythms) and all humans have the same
biological mechanisms then finding something
Strengths of psychometrics Problems of using
out using less than 10 participants may be
psychometric tests
generalisable to a lot of other humans.
As they are standardised on a There may be issues
large sample of people, they with validity. Is the test
can be seen as being more ;;ictually measuring the Snapshot and
objective and scientific. behaviour it is supposed
Comparisons can be useful to be measuring? longitudinal data
as people's resu lts are being Some tests might be • Snapshot - this is when data are collected at
compared on the san1e, seen as ethnocentric one point in time using a group of participants
standardised scale. as they might test performing a task, being interviewed, etc.
As they are standardised, very specific cultural • Longitudinal - this Is when the same set of
they are reliable measures knowledge rather than
participants is followed over a longer period of
because we can use them the behaviour they
time to examine things such as developmental
again and again to see if we are supposed to be 5
measuring. changes.
get similar results.
2 Issues and debates in psychology
Strengths of
snapshot stud.ies
Problems with
snapshot studies
The use of animals in
These studies can be As they do not follow psychological research
a time-efficient way of people over a period of There are ethical guidelines and rules for using
collecting a lot of data. time, they are not useful animals in psychological research. The main ones
These can be really useful In tracking how behaviour are as fol lows:
for conducting " pilot does develop or what
the long-term effects of • The law - psychologists must work within the law
research " and exploring
something are. about protecting animals.
an area to see whether a
study is feasible. As they only cover one point • Number of animals - this should be a kept to the
in time they only represent minimum amount to make statistical analysis
those participants showing meaningful.
that behaviour or opinion at • Social environment- social species should be
that point in tln1e.
kept together and non-social species should be
kept apart.
Strengths of Problems with
longitudinal studies longitudinaJ studies • Caging - housing in cages should not lead to
These studies allow an Not all participants will overcrowding and increased stress levels.
analysis of how behaviour want to be fol lowed for
develops over time. the length of the study
and will drop out (called
Reductionism
Individual differences
" participant attrition "}. • This is when a psychologist believes that a complex
between peo pie in the
This can reduce the behaviour can be explained by reducing it to one
study are controlled for as
sample size and then the single cause or a series of component parts.
it Is the same people being
tracked over a set amount generalisability of the study.
of time . Psychologists could
become attached to the
Determinism
• This is when a psychologist believes that a behavior
participants in the study
may be caused by factors such as our biology,
wh ich means they could
be more subjective in their genetics and upbringing. Therefore, any individual
analyses. has no Free Will and does not choose how to
behave; It is already determined by something else.
6
Core study 3.3 There were more f emale
pairs of eyes used in the
An equal amount of male
and female pairs of eyes
Baron.Cohen et al (2001) original test. was used.
The choice of two "Semantic opposites"
responses were always were removed and the " foil
Context "semantic opposites" choices '' (those that were
In 1997 a "Reading the mind in the eyes" test was (e.g. happy/ sad) which incorrect) were to be more
developed to assess a concept called theory of made it too easy. similar to the correct answer.
mind. This test appeared to discriminate between There may have been A glossary of all terms used
adults with Asperger syndrome (AS) and high comprehension problems as the choices on the eyes
functioning autistic (HFA) adults from control adults. with the choice of words test was available to all
The AS and HFA groups scored significantly worse used as the forced choice participants at all times .
on the test, which asked participants to look at a responses.
pair of eyes on a screen and choose which emotion A Table 3.2 Problems and attempts to solve them
they best showed. However, the research team were
not happy with elements of the original version and • Initially,. the "correct" word and the "foils" were
wanted to "upgrade" their measure to improve it. chosen by the first two authors of this study.
• They were then piloted on eight judges (equal
Aim sex).
1 . To test a group of adults with AS or HFA on the • For the correct word and its foils to be used in the
revised scale of the eyes test. This was to check new eyes test, five out of the eight judges had to
whether the same deficits seen in the original agree with the original choice.
study could be replicated. • There had to be no more than two judges picking
2. To test a sample of normal adults to see whether a foil over the correct word.
there was a negative correlation between • At least 50 per cent of this group had to get the
the scores on the eyes test and their autism correct word and no more than 25 per cent had
spectrum quotient (AQ). to seJect a foil for it to be included in the final
3 . To test whether females scored better on the version of the eyes test.
eyes test than males. • From the original 40 pairs of eyes, 36 passed
these tests and were used.
Method Participants
Design There were four groups of participants:
Original problems New design element 1. One group consisted of 15 males with either AS
(if applicable) or HFA. They were recruited via a UK National
Autistic Society magazine or support group. They
Forced choice between Forced cholce remained
two response options but there were four had all been formally diagnosed.
meant just a narrow response options. There 2. In this group there were 122 normal adults
range of 17- 25 correct were 36 pairs of eyes recruited throughout adult community and
responses (out of 25) used rather than 25 - this education classes in Exeter or in a public library
to be statistically above gives a range of 13- 36 in Cambridge. There appeared to be a broad
chance. The range of correct responses (out range of people in this group.
scores for parents of of 36 ) to be statistically
those with AS were lower above chance. This means 3. This group consisted of 103 normal adults (53 male
than normal but again individual differences can and 50 female) who were all undergraduates at
there was a narrow range be examined better in terms Cambridge University (71 in sciences and 32 in
of scores to detect any of statistics. other subjects). They were all assumed to have a
rea I differences. high IQ.
There were basic and Only complex mental states 4. This group was formed from 14 randomly selected
complex mental states were used. adults who were matched for IQ with group 1.
so some of the pairs of
eyes were "too easy" Procedure
(e.g. happy, sad) and All participants, irrespective of group, completed
others "too hard" making the revised version of the eyes test. Each
comparisons difficult. participant completed it individually in a quiet roorn.
There were some pairs These were deleted. Participants in group 1 were asked to judge the
of eyes that could be gender of each image. Groups 1, 3 and 4 completed
"solved" easily because a questionnaire to measure their AQ. All participants
of eye direction (e.g.
were asked to read through a gl·o ssary of all words
noticing or ignoring).
and indicate any they were unsure of - they were
also reassured that they could revisit the glossary at
any time during the test.
3 Cognitive psychology
Evaluation
Evaluation Related to Baron..Cohen et al
Strength The revised eyes test was used with
all participants - this means that all
comparisons between the groups have
some validity as we are comparing on
the same set scale using the same
questions, etc.
A Figure 3.5 Example of male pair of eyes used in Strength The revised eyes test can be used .by
the test other research teams to see if they can
replicate findings and test for reliability.
Even though it was the older version of
Results the eyes test in the original study, this
study did find reliable results in terms
Group Eyes test means AQ means
(SD) of performance of AS/ HFA (low scores
(SD)
in both studies).
AS/ HFA adults 21.9 (6.6) 34.4 (6.0)
Weakness Some psychologists could question
General 26.2 (3.6) N/ A whether the revised eyes test is still
population actually measuring theory of mind
Students 28.0 (3.5) 18.3 (6.6) traits or j ust the ability to complete the
eyes test.
Matched 30.9 (3.0) 18..9 (2 .9)
Conclusion
The revised version of the eyes test could still
discriminate between AS/ HFA adults and controls
from different sections of society as it replicated
previous findings. The new eyes test appeared to
overcome the initial problems of the original version.
12