Professional Documents
Culture Documents
THE PROPONENTS
EXAMPLE
DELA CRUZ,
JUAN C.
Picture He was born on May 29, 2000. He lives in Novaliches, Quezon City. He
finished his primary at Rosa L. Susano Elementary School. As a 22-
year-old, he is currently Grade 12 studying in San Bartolome High
School – Senior High School Department. To be a successful
businessman is what he wants to be.
DELA CRUZ,
Picture JUAN C.
He was born on May 29, 2000. He lives in Novaliches, Quezon City.
He finished his primary at Rosa L. Susano Elementary School. As a 22-
year-old, he is currently Grade 12 studying in San Bartolome High
School – Senior High School Department. To be successful
businessman is what he wants to be
THE ADVISER
BUSINESS NAME
(Explain the story behind your business name. Where it came from, how it is formed,
etc.)
BUSINESS LOGO
(Explain the story behind your business logo. Where it came from, how it is formed, the
meaning of every color, figures, symbols, etc.)
SECTION 4
BUSINESS PLAN PROPER
THE NEEDS
(List the importance of your business here. The question "Why should the buyer
purchase your product? Will be answered here.)
VISION
MISSION
VALUES
(What values does your business uphold?)
MARKETING PLAN
The information below shows the Marketing Plan based on the product concept and data
gathered. It includes the features of the product or service, the target audience, and the
marketing strategies.
MARKETING PLAN A
PRODUCT/S
(Show the list of products that you’re going to sell. Include the name, description,
and picture of each product)
TARGET MARKET
(The products are to be sold to whom?)
COMPETITOR/S
(List down your competitors in the market. Describe what their products/services are.
Include here their business logo)
MARKETING PLAN B
PRICING
(Justify your price. Why is it fair? Is it affordable? To whom?)
ADVERTISING
(List down your tools for advertisement as well as the advertisement materials like
posters, flyers, etc.)
MARKETING PLAN C
PUBLIC RELATIONS
(Explain here, how will you get the attention of the potential customers)
OPERATIONAL PLAN/ PRODUCTION AND
TECHNICAL PLAN
Example:
ORGANIZATIONAL CHART
FINANCIAL PLAN
CAPITALIZATION
(Detail it here the amount of Capital you’re going to use and explain where you will get
it)
MONTHLY EXPENSES
The table below shows our projected expenses per month during the initial year of our
operation based on our product.
Table 1
MONTH MONTH
FIXED COST
VARIABLE COST
Raw Materials
SOCIAL IMPACT
In this part, the social impact of our chosen business is shown by answering the following
questions:
1. What is the desired outcome of your business as stated in your vision statements?
2. What are the business activities and its corresponding social impact?