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Key Trends

BUSINESS MODEL CANVAS: HAWAIIAN POKE BOWL


Key Key activities: Value Customer relationship: Customer segments:
Partners: - Source ingredients propositions:
- Prepare meals Transactional
- Partnership management
- Sales management
- Customer service management
- Maintenance restaurant
- Marketing management
- App maintenance

Market forces
Industry forces

Key Resources: Channels:


- Supplier ingredients Restaurant
- Restaurant Local delivery
- Partnership agreement local Application
deliveries
- Sales management team
- Customer management team
- Maintenance + cleaning staff
- Marketing team
- Application
Cost structure: Revenue streams:
- € Supplier - € Maintenance & cleaning staff €/ per bowl
- € Cost restaurant - € Kitchen staff
- € Partnership local - € Marketing team
deliveries - € App maintenance costs
- € Sales management
team
- € Customer
management team
Marco economic forces
Key trends:
- Technology trend: the application is not re updated,-
- Regulatory trend: The kitchen staff is up to date on the safety standard, +
- Social trend: More people are looking at vegetarian foods, +

Market forces:
- Demands and needs: Customer want quick fast and healthy food, +
- Preference: People can be picky, we can lose some customers, -
- Switching cost: We have many competitors this can affect our revenue stream and our customer segment,-

Macro-economic forces:
- Inflation: it can impact our revenue stream and cost structure, -
- Interest rate: the change in interest rate can influence borrowing cost for the business, impact their ability to invest in new
technology, -
- Economic stability: stable economic environment, so as they spend money on healthy food our revenue will increase, +

Industry forces
- Competitors: competitors have a negative impact on our key activities and the availability of substitute products can have a
negative impact overall,-
- Suppliers: suppliers can also influence the distribution channel negatively, a reliable supplier can disrupt the whole
distribution channel (too much trust/reliability)  delay food,…
- Stakeholders: they influence resource allocations, technology, quality of key resources, - impact

The 3 most important:


- Inflation: it can impact our revenue stream and cost structure, -
- Demands and needs: Customer want quick fast and healthy food, +
- Stakeholders: they influence resource allocations, technology, quality of key resources, - impact

Return on assets:
According to our analysis our revenue is increasing, our total assets are increasing which makes our ROI stable.
VALUE PROPOSITION CANVAS

VALUE MAP
PRODUCTS & SERVICES: GAIN CREATORS:
- Poke Bowl (how exactly the product or service creates customer gains)
- Healthy
- Application to order food - Offering a wide variety of ingredients that are fresh & locally
sourced.
- Preprepared ingredients saves time for our customers.
- High quality ingredients are not costly

PAIN RELIEVERS:
(how the product or service alleviates customer pains)

- Enjoying high-quality, locally sourced ingredients without


the high cost
- Preprepared ingredients and an easy-to-use app save time

CUSTOMER PROFILE
JOB TO BE DONE:
(What customers want but can’t do yet)
GAINS:
- Don’t waste a lot of time preparing food
(Benefits that the customer expects and needs)
- Be healthy.
- Preparing healthy food
- Save money.
- Easy and convenient ordering methods
- Low budget

- Full time workers who


want to prepare or order PAINS:
food!! (Pains that the customer experiences/risks while getting
- Age 28 – 50 the job done)
- Live in Belgium
- Preparing heathy food takes a lot of time.
- Ordering is complicated.
- Healthy food is costly.

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