PRACTICAL FILE

Event Management Lab

Course Code: BA (JMC) 355

Partial fulfillment of the requirement of

Bachelors of Journalism and Mass Communication
(Batch: 2021-2024)

Submitted by: Submitted to:

Deepanshu Bhatia Dr. Aneela Tahilramani
35729802421 Faculty Incharge

Vivekananda School of Journalism and Mass Communication

Vivekananda Institute of Professional Studies-TC
Accredited Grade “A++” by NAAC, Recognized under Section 2(f) of UGC,
Affiliated to Guru Gobind Singh Indraprastha University, Recognized by Bar
Council of India Approved by AICTE, ISO 9001:2015
AU Block, Outer Ring Road, Pitampura, Delhi – 110034

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 UNDERTAKING

I, Deepanshu Bhatia, Enrollment No. 35729802421 certify that BA(JMC) Event

Management Lab Paper Code: 24355 is completed by me and it is an authentic work
carried out by me at Vivekananda Institute of Professional Studies-TC. The matter
embodied in this report hasn’t been submitted for the award of any degree or diploma to
the best of my knowledge and belief.

Date: 8th December 2023 Signature of Student

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 CERTIFICATE

This is to certify that Deepanshu Bhatia, student of Bachelor of Journalism and Mass
Communication, Vivekananda Institute of Professional Studies, Guru Gobind Singh
Indraprastha University, enrolled for the batch 2021-2024, with Enrollment Number-
35729802421, has completed his Event Management Lab Practical under my
supervision and guidance.

Date: 8th December 2023 Dr. Aneela Tahilramani

Faculty Incharge

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 ACKNOWLEDGEMENT

I would like to take the opportunity to acknowledge and express my gratitude towards
every individual who contributed in making this project a learning experience.

I extend my heartfelt gratitude to my parents and college for providing me with the best
facilities and resources.

I consider it my pleasure to work with so many people during this project who directly or
indirectly contributed in the development of the event “Spandan 2023” and inspired my
behaviour, work ethic and overall management. I would like to extend my gratitude to
our Chairperson Prof. Sidharth Mishra and our Dean Prof. Dr Charu Lata Singh for
providing us a platform to exhibit our skills and put our best foot forward.

I would also like to thank my event management faculty Dr. Aneela Tahilramani who
taught us the technicalities of making an event successful and made us confident enough
to work on our events in our own way. My heartiest gratitude to Dr. Manoj Kumar Singh,
Dr. Vishnupriya Pandey, Dr. Sumedha Dhasmana and Dr. Ramesh Kumar Sharma for
consistently guiding me and being our pillars for the smooth functioning of all the events.

At last, I would also like to thank as well as congratulate my batch mates and my juniors
for leaving no stone unturned on their part to make this event a huge success.

Deepanshu Bhatia

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 TABLE OF CONTENT

S. NO. TOPIC PAGE NO.

1. Spandan 06-09

2. About Spandan 2023 10-13

3. Flagship Events 14-26

4. Competitive and Non-Competitive Events 27-43

5. Associated Event and Department 44-75

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 ABOUT SPANDAN

Spandan is the annual media festival organized by the students of Vivekananda School
of Journalism and Mass Communication (VSJMC) as part of their 5th Semester
curriculum. Since the inception of VIPS Spandan in the year 2003 itself, it has become
synonymous with spreading colours of joy, enthusiasm, and designing a platform that
provides an array of opportunities to the talented youth. Spandan is all about celebrating
both the cultural and academic heritage and the dedicated efforts by the students and
coordinators make the event nothing less than a grand one.

With unique themes shedding light on forgotten issues, the innovatively

conceptualized media festival sets itself apart from general cultural festivals in its
primary focus of educative and practical exposure learning, rather than a profit-driven
event. Spandan has garnered huge media coverage and popularity amongst various
colleges and universities all across India. Spandan has always driven on a motive that
is each participant, no matter at what level, must learn something of value. Spandan
has also served as a platform to launch the careers of media persons through its plethora
of events. The indomitable spirit of the students while organizing the event has acted
as the fuel for the successful execution of Spandan for the past many years.

The extravaganza has been graced with veterans from the media and entertainment
industry like Mr. Rajat Sharma, Mr. Deepak Chaurasia, Ms. Swati Sharma, Mr.
Kuldeep Nayyar, Mr. Tigmanshu Dhulia, Mr. Milind Khandekar, Mr. Hemant Gaba,
Mr. Sanjay Mehra, RJ Raunac, RJ Abbas, RJ Naved and RJ Rahul Makin. Prominent
leaders like Mr. Ajay Maken, Mr. Rajyavardhan Rathore, Late Mr. Arjun Singh, and
the famous Bronze medallist at summer Paralympics 2016, Mr. Varun Singh Bhati
have also inspired thousands with their presence at Spandan.

Prestigious sponsors have extended enormous support towards making the festival a
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success year after year. Spandan has been sponsored by both private and government
organisations like Pepsi, HERO, Red FM 93.5, ANI, Honda, Unity Group, Hindustan
Times, The Citizen, National Thermal Power Corporation (NTPC Ltd), Steel
Authority of India (SAIL), Gas Authority of India (GAIL Ltd), Hewlett-Packard (HP),
Power Finance Corporation Ltd. (PFC), Indian Farmers Fertiliser Cooperative Limited
(IFFCO), Nestlé,Hindustan Unilever Limited (HUL), Canon and PP Jewellers.

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 THE LEGACY OF SPANDAN

Spandan is all about celebrating both the cultural and academic heritage and the
dedicated efforts by the students and coordinators make the event nothing less than a
grand one. Over the years, Spandan has garnered huge media coverage and popularity
amongst various colleges and universities all across India. The indomitable spirit of
the students while organizing the event acts as the fuel for the successful execution of
Spandan for the past many years. This event is just not treated as a mere assignment
mentioned in the syllabus but instead, it motivates students to go beyond the
conventional boundaries of event management as a discipline and pushes them to gain
quality exposure towards the media industry and its nuances.

VISION OF SPANDAN

Spandan beholds the vision to provide a platform to students and media professionals to
avail themselves of the multitude of opportunities and garner maximum knowledge about
the know- how of the media industry, its management, and its functioning.

MISSION OF SPANDAN

The mission is to empower and provide a great learning experience to the students to
make them aware of the nuances of the media industry and its technicalities by
organizing media- based events through Spandan. These events require students to
undertake activities like strategic planning, organizing, developing a structure for the
event, event management skills, getting sponsors, attracting media coverage, and so on.
With due guidance at the leadership level of our chairperson Prof Sidharth Mishra, who
has been a doyen of the media industry and has been at the center of several such cultural
and media-related endeavours. Our Dean Prof (Dr) Charu Lata Singh who has been
successfully directed last so many Spandan of VIPS, making it a grand legacy. Our
faculty members and students have been able to put Spandan as a great show every year
and the legacy is expected to make its mark in times to come forever.

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 SPANDAN 2023

Spandan is an annual media extravaganza organized by the students of Vivekananda

School of Journalism and Mass Communication (VSJMC). Spandan perpetually
focuses on enhancing the quality of education and providing hands-on exposure to
the students. From its inception in 2003, Spandan has become synonymous with
spreading colors of joy, enthusiasm and designing a platform which provides an
array of opportunities to the talented youth in various spheres of the media industry
and has received recognition from various colleges and universities around the
nation.

The extravaganza has been graced with veterans from the media and entertainment
industry like Mr Rajat Sharma, Mr Deepak Chaurasia, Ms Swati Sharma, Mr
Kuldeep Nayyar, Mr Tigmanshu Dhulia, Mr Milind Khandekar, Mr Hemant Gaba,
Mr Sanjay Mehra, RJ Raunac, RJ Abbas, RJ Naved and RJ Rahul Makin. Prominent
leaders like Mr Ajay Maken, Mr Rajyavardhan Rathore, Late Mr Arjun Singh, and
the famous Bronze medallist at summer Paralympics 2016, Mr Varun Singh Bhati
have also inspired thousands with their presence at Spandan.

Prestigious sponsors have extended enormous support towards making the festival a
success year after year. Spandan has been sponsored by both private and government
organizations like Pepsi, HERO, Red FM 93.5, ANI, Honda, Unity Group, Hindustan
Times, The Citizen, National Thermal Power Corporation (NTPC Ltd), Steel
Authority of India (SAIL), Gas Authority of India (GAIL Ltd), HewlettPackard (HP),
Power Finance Corporation Ltd. (PFC), Indian Farmers Fertiliser Cooperative
Limited (IFFCO), Nestlé, Hindustan Unilever Limited (HUL), Canon and PP
Jewellers.

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 OBJECTIVES OF SPANDAN 2023

• To empower students of journalism and mass communication with hands-on

experience in event management and facilitate valuable industry-academia
interactions.
• To offer a live and engaging experience to attendees while providing students
with a platform to showcase their talents, skills, and creativity in diverse fields,
including arts, music, dance, and more.

This year, we emphasise commemorating Chandrayaan's success and

accomplishments of ISRO. media appearances, movie screenings, and literary events,
cultural concerts, sporting competitions, and unofficial performances will occur over
the course of the festival's two days. In 2023 Spandan, Using the motif "Moonwalk,"
We intend to celebrate our amazing accomplishment.

LOGO

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 THEME OF SPANDAN 2023
Spandan, the annual media extravaganza organized by the students of Vivekananda
School of Journalism and Mass Communication (VSJMC), took on a celestial theme
this year with "MOONWALK," paying tribute to the incredible Chandrayaan 3
mission.
The theme of "MOONWALK" added a cosmic touch to the extravaganza, aligning with
the spirit of exploration and innovation. This theme not only celebrated the achievements
of the Chandrayaan 3 mission but also symbolized the limitless possibilities and
aspirations of the students in the field of media and communication.
"MOONWALK" not only added a unique flavour to Spandan but also served as a
reminder of the boundless opportunities that lie ahead for the students venturing into the
media industry. The event, with its cosmic theme, showcased the students' creativity and
determination, making Spandan 2023 a memorable celebration of talent, innovation, and
the spirit of exploration.

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SPANDAN SCHEDULE

13
FLAGSHIP EVENTS

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 MEDIA PANCHAYAT

Media Panchayat, the flagship event that opened Spandan, promised an engaging
discourse on India’s emergence as a space power. The event took place on the 29th
November 2023, featuring an open- house discussion with a distinguished panel of
experts from diverse fields - Mr. Madan Jaira, Political Editor and Author; Mr. Kapil
K Tripathi, Scientist F at Vigyan Prasar/DST; Mr. Pallav Bagla, Science Editor for
NDTV; and Ms. Sana Shakeel, Managing Editor at Patriot.

The format of the event was designed to encourage a dynamic exchange of ideas. The
esteemed panelists, representing expertise in space, technology, journalism, and
foreign relations, delivered speeches on the implications of India’s newfound status
as a space power. Following these insights, the event transitioned into an open house
discussion, allowing the audience to pose questions and engage with the experts
directly.

The chosen topic for Media Panchayat 2023— “India’s emergence as a space power:
Espresso Coffee or Masala Chai?” offered a unique perspective. The metaphorical
comparison drew attention to the depth and substance of India’s space endeavors.
Espresso, symbolizing a space mission halfway filled with substance, contrasted with
the wholeness of Masala Chai, representing a comprehensive and impactful approach
to space exploration.

The contextualization of the topic delved into the follow-ups and aftermath of key
space events, examining their trickle-down effects on society and their broader impact
on the country and its resources. The identification of these factors became crucial in
assessing the success of India’s space missions.
As a pre-event under Media Panchayat 2023, an essay writing competition had been
announced. The topic, “India’s emergence as a space power: impact and
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implications,” invited participants to explore and articulate their perspectives. The
deadline for submissions was set for October 29th, with evaluation entrusted to the
Vivekananda Research Center. A registration fee of 100 was applicable for
participation.

The venue for the event was the B-Block Auditorium, with attendance based on
registration. The timings for this intellectually stimulating discourse were scheduled
to commence at 10:30 AM onwards. With an illustrious panel and a thought-
provoking topic, Media Panchayat 2023 was poised to be an insightful inauguration
for Spandan 2023, fostering a space for dialogue, reflection, and exploration.

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 CINEPHILE

Cinephile, an annual international film festival scheduled for the 29th and 30th of
November 2023, stands out as a unique and unparalleled event in the realm of cinema. It
holds a special place in the broader context of Spandan, being one of the two flagship
events this year. Aspiring filmmakers from diverse countries are extended a cordial
invitation to submit their entries, each piece to be meticulously judged and rewarded
based on the filmmaker’s prowess. This festival serves as a pivotal platform for budding
talents, aiming to provide them with the opportunity to showcase their inspiring works
of art.

The festival comprises several categories, each offering a chance for filmmakers to vie
for prestigious awards. These categories include Fiction, Documentary, Short
Film/PSM, and Animation. The laurels bestowed upon the winners are not merely
symbolic; they come with tangible rewards in the form of cash, trophies, and
certificates. The recognition and support offered through these prizes serve as a
significant boost for emerging filmmakers, propelling them further in their cinematic
journey.

Cinephile caters to both student and professional filmmakers, acknowledging the

distinct needs and aspirations of each group. Students, from school to college level, can
compete in categories tailored to their expertise, such as Fiction (up to 30 minutes),
Documentary (up to 45 minutes), Short Films/PSM (up to 1 minute), and Animation (up
to 5 minutes).

Professionals, too, have their dedicated categories with similar duration constraints.
An exceptional feature of Cinephile is its commitment to acknowledging all selected
films with a certificate of participation, reinforcing the inclusive nature of the festival.
This not only encourages participants but also fosters a sense of community among
filmmakers.

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Its unique focus on nurturing emerging talent and providing a global platform for
cinematic expression makes it a cornerstone in the cultural landscape, contributing
significantly to the enrichment of the Indian film industry. As the festival unfolds on the
29th and 30th of November 2023, it promises to be a celebration of creativity, diversity,
and the boundless possibilities within the world of cinema.

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20
 SANSKRITI

Sanskriti, the much-anticipated flagship event of the annual mega-media festival

"Spandan," graced the stage on November 29, 2023, leaving an indelible mark on the
cultural landscape. The enchanting evening proved to be a celebration of India's rich
heritage, seamlessly blending music, dance, drama, and culture into a mesmerizing
tapestry.

The theme of Sanskriti 2023, 'MOONWALK,' served as a tribute to the remarkable

Chandrayaan 3 mission, symbolizing India's relentless pursuit of knowledge and
scientific exploration. It was more than just a cultural extravaganza; it was a nod to the
triumphs of our nation's space exploration journey. This year's event was not merely a
performance; it was a journey — a walk through the diverse cultural landscapes that the
people of India have to offer.

As the curtain rose on the very first day of Spandan, Sanskriti set the mood and spirit of
the festival, casting a spell on the audience with theme-based performances by the
talented students of VSJMC. The stage became a canvas for a sumptuous experience that
carved ecstatic and eternal memories for both performers and viewers alike.

The 'MOONWALK' theme invited the audience to embark on a magical tour, exploring
the crevices of Indian culture intricately linked to the moon. The performances were not
just artistic expressions; they were a manifestation of the cultural diversity that orbits our
nation. Dance, singing, and drama came together to create a delightful combination that
enchanted and captivated.

This year, Sanskriti 2023 went beyond the boundaries of a typical cultural event. It was
an ode to the success of Chandrayaan 3, a significant milestone in India's space odyssey.
The audience was not just spectators; they were an integral part of the journey,
immersing themselves in the myriad hues of our nation's cultural fabric.

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As the stage was set and the performers geared up for a night of cultural brilliance,
Sanskriti 2023 beckoned, inviting all to be a part of this extraordinary journey through
the heart and soul of India's diverse cultures. It was not just an event; it was an
experience that promised to be both enchanting and enlightening.

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 GRAND FINALE: KAALA CHAAND
A MUSICAL ADAPTATION OF OTHELLO
(A SHAKESPEARE CLASSICAL)

The Grand Finale is Spandan's annual musical theater that covers a variety of subjects
or plays. It is the event that concludes the programme. This year's musical play will be
Othello, a masterwork by William Shakespeare. This tragic tale of love and betrayal is
a timeless classic that has enthralled audiences for generations. It examines the intricate
concepts of manipulation, deceit, and envy.

The focus of the story is on the noble general Othello, who develops feelings for the
stunning Desdemona. Their joy is short-lived, though, as Iago, Othello's faithful
counsel, hatches a scheme to end their union. What comes next is a suspenseful story
that will have you on the tip of your seat, full of romance, mystery, and tragedy. The
Uttar Pradesh district of Gorakhpur serves as the setting for this adaptation of Othello
from an Indian perspective. The play's plot aims to depict the mafia and political
landscape of Gorakhpur in the 1980s. The characters are a fictitious depiction of the
Tiwaris and Shahs, the dominant families of Gorakhpur. To help the audience
comprehend the play, a few new characters are also added.

A compelling act and passionate dance performance will be used in the play to convey
a variety of concepts to the audience. Dances from classical to hip-hop and Whacking
are all featured in the play. Every dance piece will explain to the audience a play's
unfolding event and delve further into its underlying meaning and emotions.

Through setting, acting, and dancing, the play aims to transport the spectator to a North
Indian wedding seamlessly. Encourage the audience to reflect on the play's themes and
central query.

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The tragic arc of every character concluded with death, which in a sense was portrayal
of an easy escape from the reality that only Cassio was the reaper of. Bulbul, the death
metaphor, was trying to establish that there is no greater place to exist than death, rather
than having to live in the real world and carry the burden of guilt. While everything was
going on, Cassio was also prepared to meet his demise rather than continue to dwell in
Othello's grave of mistrust; yet, he had to embrace this as his fate.

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26
COMPETITIVE AND
NON-COMPETITIVE
EVENTS
 Mehfil-ऐ-Mehtab
With Chandrayan’s spectacular landing, the moon became no limit for India.
This success also stirred a profound connection to the very symbol of
serenity that the moon represents. The moon's phases reflected the rich
cultural diversity of our nation. It was both a cherished childhood companion
and a constant source of inspiration for poets, creating an enduring link to the
world of art.

Touching on this nexus, ‘Mehfil-ऐ-Mehtab’ was an amalgamation of

literature and Hindustani music. The event sought to bring together poetry
and music enthusiasts from diverse linguistic backgrounds and to create a
sense of community among them.

‘Mehfil-ऐ-Mehtab’ aimed to provide insights into poetry, prose, and other

aspects of language and culture. Several components of the event fostered
cultural exchange and understanding among attendees. One of these was the
educational component, which featured an expert/celebrity discussion on the
evolution of poetry, music, and their interconnection in a segment titled
‘Guftgu’.

Another component was a competitive poetry and musical exhibit themed

around the moon. The exhibit titled ‘Sukhan’ seemed like a fitting tribute to
the successful Chandrayaan mission that sparked national pride in the
country. Furthermore, the event had a moon theme throughout, celebrating
the cultural diversity and the enduring link between art and the moon.

‘Mausiqi’ featured selected artists showcasing their talents in a musical

show, and several celebrated Hindustani music and Urdu literature figures
participated in the event to inspire and delight the audience.

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The event was held on November 28th, 2023, and continued for four hours,
starting from 3:00 PM onwards. The venue for the event was Vivekananda
Hall, B block. The targeted audience included poetry and music enthusiasts,
students, and people interested in literature, Hindustani music, and cultural
exchange.

In a nutshell, Mehfil-ऐ-Mehtab was a unique event that explored the beauty of

Urdu literature, poetry, music, and the cultural diversity of India. With the
moon as a central theme and a mix of educational and cultural components,
the event aimed to create a sense of community among poetry and music
enthusiasts and to celebrate the enduring link between the moon and art.

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 OBSCURA - TO THE MOON & BACK
A CELESTIAL FUSION OF ART AND SCIENCE

In a mesmerizing fusion of artistic expression and scientific exploration, the

showcase known as "Obscura - To the Moon & Back" guided visitors on an
otherworldly expedition within the confines of a planetarium. The distinctive
theme, focused on exploring space and the expansive cosmos, turned the venue
into an immersive setting, inviting attendees to delve into the enigmas of the
universe.

The heart of the exhibition lay in its visual spectacle. Projectors adorned the
planetarium, casting breathtaking cosmic imagery across its domed ceiling.
The celestial display served as a backdrop for "Tasveer Talks," where
professional astrophotographers and photographers delved into the intricacies
of their craft, seamlessly combining the realms of photography, science, and
the cosmos.

Adding an auditory dimension to the experience, musicians provided a

cosmic soundtrack, enhancing the immersive atmosphere. The fusion of
visual and auditory elements aimed to create an all- encompassing encounter
with the wonders of space.

However, the exhibition was not merely a visual and auditory feast.
Educational elements were woven into the fabric of the event, celebrating
the achievements of the Indian Space Research Organization (ISRO).
Attendees could trace ISRO's journey through interactive displays, gaining
insights into the organization's contributions to space exploration.

The event catered to a diverse audience, including photography enthusiasts,

professional photographers, astronomy fans, art lovers, and the general public.

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The inclusive nature of "Obscura" ensured that everyone could find something
intriguing and engaging regardless of background.

One of the key goals of the exhibition was to promote astrophotography as a

distinct genre of photography, shedding light on its artistic and scientific
aspects. Through storytelling, artistic expression, and audience engagement,
"Obscura" sought to create awareness about the vast scope of
astrophotography, inviting attendees to appreciate the beauty of the cosmos
through a different lens.

At the core of this celestial celebration was Jhankrit Ahuja, a passionate

astrophotographer whose pioneering work had pushed the boundaries of this
challenging yet rewarding art form. Using specialized equipment such as
telescopes, cameras, and filters, Ahuja captured the beauty and wonder of the
night sky. His dedication was evident in the meticulous planning and research
that went into each shot, often taking him to remote locations to achieve
optimal conditions.

"Obscura - To the Moon & Back" was not just an exhibition; it was a
celebration of the marriage between art and science, inviting attendees to
embark on a journey through the cosmos and gain a newfound appreciation for
the beauty that lies beyond our earthly confines.

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33
 THE BATTLE OF BRADS
(BRADS = BRANDS +ADS)

Battle of Brads is a "Brads" competition, where brands collide, and creativity

reigns supreme. This dynamic contest promises a thrilling fusion of "Brands"
and "Ads" that transcends conventional boundaries.

Twelve teams, each a powerhouse of five creative minds, converge in a

captivating battle that tests their marketing acumen and creative genius. The
battleground is set in two distinct rounds, each designed to push the limits of
imagination and strategic thinking.

The first act commences with the Display Ad or Print Ad round, where teams
are handed a basic product outline. Their challenge is to craft a compelling
advertisement that not only showcases the product but also captivates the
audience with innovative storytelling. This round unfolds as a symphony of
creativity, with each team unveiling their unique interpretations of the given
product, successfully showcasing its appeal in imaginative and compelling
ways.

As the anticipation reaches its peak, the spotlight shifts to Round 2: Pitch and
Auction. Here, teams take center stage to present their products and marketing
pitches. The twist lies in the fact that the products are not just for display; they
are up for auction to the highest bidders, including a panel of esteemed judges.
The bidding process adds an exhilarating layer of strategic entrepreneurship,
transforming "Brads" into not just a competition but a high-stakes spectacle.

To ensure fairness, judges raise their placards only after all pitch presentations
are completed, allowing them to thoroughly assess each product before making

34
decisions. The judging criteria encompass the trifecta of Creativity and
Innovation, Marketability, and Pitch Presentation. Ultimately, winners are
determined through a combination of judges' evaluations (80%) and auction
results (20%). The top three teams with the highest combined scores emerge
as the undisputed champions of the Battle of Brands.

"Brads" is more than just a competition; it's a celebration of creativity, a

testament to the power of effective marketing, and a stage where brands come
to life. Here, we unravel the drama, strategy, and sheer brilliance of the Battle
of Brands that will undoubtedly leave you inspired and in awe of the boundless
possibilities in the world of advertising and creativity.

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 PITCH PERFECT

Pitch Perfect is an event where the boundaries between an event and a

transformative Voice- Over Workshop blur, offering participants an in-depth
exploration of the captivating nuances of voice acting. In the contemporary
landscape of entertainment, where the demand for skilled voice artists is on a
constant upswing, our workshop emerges as a beacon, designed to equip
individuals with the essential knowledge and techniques crucial for success in
this dynamic industry.

Guiding this enriching journey is a seasoned voice actor, a maestro in the realm
of vocal artistry. The workshop unfolds, unveiling pivotal aspects of the craft,
from mastering the effective use of the voice and comprehending scripts to the
nuanced art of delivering compelling performances. Participants actively
engage in a series of vocal warm-up exercises meticulously designed to elevate
their vocal range, enhance clarity, and refine control. The curriculum extends
to practical microphone techniques, ensuring participants grasp the intricacies
of correct positioning and noise reduction for a seamless recording experience.

Adding a layer of industry expertise is our distinguished guest speaker, a

luminary with a wealth of experience in the field of voice acting. This seasoned
professional shares invaluable insights on various facets of the industry,
including navigating auditions, securing representation, mastering the art of
self-marketing, and understanding the business dimensions inherent in voice
acting. The workshop's interactive elements are thoughtfully curated, featuring
activities such as script readings, emulation of renowned voice actors, and the
creation of unique character voices. An Open Mic session serves as a dynamic
platform for participants to showcase their burgeoning talent and receive
constructive feedback.

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Pitch Perfect transcends the traditional definition of an event. It emerges as an
unparalleled opportunity for participants to delve deep into the multifaceted
world of voice acting, acquiring not just skills but a profound understanding of
the nuances that set apart a remarkable voice artist.

The workshop is strategically structured to cater to participants at varying

levels of expertise, whether they are beginners curious about the art of voice
acting or seasoned performers seeking to refine their skills. By providing a
comprehensive understanding of the industry landscape, participants gain
insights into the evolving trends and opportunities within the world of voice
acting.

In summary, Pitch Perfect is a holistic and immersive experience that serves as

a stepping stone for participants to navigate the intricate pathways of voice
acting. As a highlight of the college fest, the workshop aims not only to impart
skills but also to foster a community of passionate individuals who share a
common enthusiasm for the art of voice acting.

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38
 IN- ACTING

In-Acting, a street play competition cum theater event of Spandan 2023,

promised to be a riveting celebration of theatrical artistry, comprising the dual
facets of an enlightening interactive session and an exhilarating stage play
competition. The event was meticulously designed to engage and inspire
college students, fostering a vibrant and inclusive community of aspiring
thespians.

The interactive session, titled "Unveiling the Layers," was conducted by the
distinguished Akshay Sharma, a luminary in the realm of theater. As the
visionary founder of Zariya Theatre in Delhi, Sharma boasted an impressive
portfolio of over ten captivating plays. His session, scheduled from 10:00 AM
to 12:30 PM, offered attendees a unique opportunity to delve into the nuances
of acting, learn novel techniques, and gain insights into the captivating world
of theater. This enriching experience was geared towards honing participants'
skills and deepening their understanding of the art form.

Following this enlightening session, the stage play competition took center
stage, running from 1:00 PM to 5:00 PM. With a minimum requirement of four
participants per team, the competition was a dynamic showcase of talent,
providing a platform for students to breathe life into their imaginative narratives.
The theme of the play was disclosed to participants 10- 15 days prior to the event,
injecting an element of anticipation and preparation.
Furthermore, a spontaneous twist was introduced on the day of the event,
challenging participants to think on their feet and showcase their creativity.

The primary objective of this two-day theater extravaganza was to nurture a

vibrant and inclusive community of budding thespians. The stage play

39
competition, in particular, aimed to inspire creativity, boost confidence, and
encourage teamwork among students. It served as a platform for artistic
expression and cultural understanding, recognizing excellence and
contributing to the formation of a united college community.

For those eager to participate, the registration fees were structured as follows:
Rs. 150/- for the interactive session only, Rs. 550/- for the stage play
competition registration alone, and a combined fee of Rs. 600/- for both the
competition and the workshop. The event's tentative budget of Rs. 15,000/-
reflected a thoughtful allocation for hospitality, stationary and props,
transportation for the resource person, prizes, sound technicians, judge fees, and
miscellaneous expenses.

The target audience for In-Acting was college students, and the chosen
venue was VIPS, setting the stage for a captivating and memorable theater
experience within the Spandan 2023 event.

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 VIPS VIBES

When an enchanting voice with a witty personality hit the mic, it wove the
magic of the airwaves during Spandan 2023's VIPS Vibe. VIPS Vibes
included two events, the live radio booth, and the RJ hunting competition,
where each individual was provided a ground to compete and showcase their
talent to be “on air”. It was a platform where each individual flaunted their
voice and skills.

In the Live Radio Booth, students of VSJMC took the spotlight, actively
engaging in promoting sponsors, conducting vox pops, curating music,
updating the audience about the ongoing events of Spandan, and offering a
unique opportunity for interaction with the RJs. Positioned near the canteen
area, this event unfolded its vibrant tapestry on both days of Spandan, creating
an immersive experience for all attendees.

Meanwhile, the RJ Hunt stood as a competitive event, scheduled for the second
day of Spandan, November 30th, at the Radio Studio in B Block on the second
floor. As the name implied, this was where radio enthusiasts gathered to
demonstrate the irresistible charm of their voices.

Each participant was granted 110-190 seconds to showcase their charisma on

air, leaving an indelible impression on both judges and the audience. Esteemed
judge for the event was RJ Tripti from Ishq FM.

Beyond the allure of individual performances, the competition held a broader

mission. It sought to boost the appeal of radio in the current era dominated by
digital platforms, shedding light on the multifaceted role of an RJ and
reigniting enthusiasm and passion for radio among students. "VIPS Vibe" was
poised to be a harmonious amalgamation of talent, creativity, and

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entertainment.

The Live Radio Booth emerged as a dynamic hub for interaction and
promotion, while the RJ Hunt competition served as a transformative platform
for aspiring RJs to shine. The event, at its core, not only provided a stage for
voices to be heard and skills to be showcased but also endeavored to rekindle
the passion for radio among the student community.

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 PITCH PERFECT
(COMPETITIVE EVENT)

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 EVENT: PITCH PERFECT

1. Name of the Organizing Department: VSJMC

2. Type of Activity/Event: Workshop followed by Competition

3. Title of Activity/Event: Pitch Perfect

4. Date: 29th November 2023

5. Medium/Venue: Offline: Conference Room, B-Block, VIPS-TC

6. Faculty Coordinator: Dr. Aneela Tahilramani

ORGANIZING TEAM

S. NO. NAME ENROLLMENT NO. ROLE

1. Jayati Grover 07129802421 Ambience & Hospitality

2. Hitesh Handa 09429802421 Ambience & Logistics

3. Anshika Jain 10029802421 Ambience & Social Media

4. Deepanshu Bhatia 35729802421 Marketing & Sponsorship

5. Anzar Alam Khan 06329802421 Designing

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 ABOUT PITCH PERFECT

On the bright afternoon of November 29th, 2023, the "Pitch Perfect" workshop
unfolded as a vibrant exploration of voiceovers, coupled with an engaging
competition. Hosted in the beautifully adorned conference room of B-Block,
VIPS-TC, the workshop, generously sponsored by Trinetra Properties and in
collaboration with Punjabi Fever FM, became a beacon of knowledge, creativity,
and skill development during these daytime hours.

The carefully chosen venue, the conference room, transformed into an immersive
experience. Adorned with thoughtful decorations, featuring miniature
microphones, vintage radio sets, headphones, and classic music discs, the room's
ambiance perfectly aligned with the theme of the event.

The one-hour workshop, skillfully conducted by RJ Avni Batra, provided

participants with a comprehensive understanding of voice modulation, tone
intricacies, and the vital role of vocal warm-up exercises. The practical exercise,
where participants read a sample script aloud, added a hands-on dimension,
enhancing their skills in voice acting and narration.

Beyond voice modulation, the workshop focused on improving participants'

communication skills, covering aspects such as articulation, pronunciation, and
the ability to convey emotions through voice.

The event also created a valuable platform for students to network with
professionals in the voice acting industry, including the esteemed RJ Avni Batra,
as well as fellow participants who shared similar interests.

As the clock ticked, the vibrant atmosphere seamlessly transitioned into a lively
competition, adding an element of entertainment and enjoyment to the college

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fest. The competition featured humorous and light-hearted moments, showcasing
the talent and creativity of participants.

The overarching goal of "Pitch Perfect" was to raise awareness and appreciation
for the art of voice acting and its impact on various media forms. The carefully
adorned conference room and the engaging workshop and competition
collectively contributed to achieving this objective.

At the competition's conclusion, three standout participants were crowned as

winners, each receiving well-deserved prizes. Going beyond immediate
recognition, the winners were granted a unique opportunity—a scheduled
interview at the Punjabi Fever FM office. As promised during the Pitch Perfect
event, one of the winners was offered an internship, adding a tangible and
rewarding dimension to their participation.

In retrospect, the "Pitch Perfect" workshop was not only a midday rendezvous of
creativity but also a celebration of voice, skill development, and entertainment.
The carefully adorned conference room added an extra layer of charm to the
event, making it a memorable occasion for all participants. The objectives of skill
development, communication skills enhancement, networking opportunities,
entertainment, and awareness and appreciation were successfully met, creating a
holistic and enriching experience.

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 MINUTES OF THE EVENT

Minutes of the Event: Pitch Perfect

Date: 29th November 2023

Time: 1pm onwards

Venue: Conference Room, B-Block, VIPS-TC

TIME EVENT

1pm onwards Voiceover Workshop

2:00-2:20 pm Break

2:20pm onwards Competition

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 MY CONTRIBUTION TO PITCH PERFECT
As a crucial member of the core team behind "Pitch Perfect," my
primary responsibility revolved around overseeing the marketing and
sponsorship department of the event. This multifaceted role demanded
a comprehensive approach to securing support and promoting the
workshop, extending far beyond the confines of traditional marketing.
Navigating the challenging landscape of event sponsorship, I played a
pivotal role in identifying and engaging potential sponsors. This
involved actively seeking partnerships with organizations that aligned
with the vision and objectives of "Pitch Perfect." Through strategic
outreach efforts, I sought to create mutually beneficial relationships
that not only supported the financial aspects of the workshop but also
enhanced the overall experience for participants.
In addition to sponsor acquisition, I spearheaded the generation of leads,
employing both offline and online methods to ensure a diverse pool of
potential supporters. This required a nuanced understanding of the
workshop's unique value proposition and an ability to convey its
significance to potential sponsors effectively. Engaging in direct
meetings, whether in person or virtually, allowed me to articulate the
workshop's goals, fostering a deeper connection with sponsors and
generating increased support.
The responsibility of handling the marketing and sponsorship
department also involved orchestrating offline or online meetings with
sponsors, creating a platform for effective communication and
collaboration. These interactions were essential in conveying the

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workshop's value proposition, aligning sponsor expectations with the
event's objectives, and ensuring a harmonious partnership that
contributed to the success of "Pitch Perfect."
In summary, my role in the marketing and sponsorship department of
"Pitch Perfect" extended beyond a conventional marketing role. It
encompassed the strategic acquisition of sponsors, the generation of
leads through diverse channels, and the facilitation of meaningful
connections through direct engagements. This comprehensive
approach was vital in not only securing financial support but also in
fostering partnerships that enriched the overall workshop experience
for all involved.

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PROPOSAL OF THE EVENT

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POSTER OF THE EVENT

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 SOCIAL MEDIA PROMOTION OF THE EVENT

We crafted diverse social media content, including reels, static posts, and stories,
to promote and capture the essence of the event.
MAIN GRID

POSTS

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 GUEST SPEAKERS DETAILS

RJ AVNI BATRA

Introducing the charismatic and vibrant personality, Avni Batra – a renowned

Radio Jockey with an enchanting voice that has captured the hearts of listeners
across the airwaves. Formerly gracing the studios of Radio Mirchi, Avni has now
found a new home at Punjabi Fever FM, where she continues to weave magic
through her words and infectious energy.
With a career steeped in the art of communication, Avni is not just limited to the
airwaves. Her versatility extends to the realm of voice artistry, where she brings
scripts to life with a unique blend of warmth and enthusiasm. Avni's voice isn't
just heard; it's felt, creating a connection with her audience that transcends the
boundaries of radio waves.
But that's not all – Avni Batra is also a seasoned podcast host, guiding listeners
through intriguing conversations, thought-provoking discussions, and
entertaining narratives. Whether it's the airwaves or the digital realm, Avni's
magnetic presence is undeniable, making her a beloved figure in the world of
audio entertainment.
Join us in celebrating Avni Batra, a dynamic force in the world of radio, a
captivating voice artist, and a delightful host on the podcast scene. As she
continues to make waves in the industry, Avni invites you to tune in, engage, and
experience the magic she brings to every broadcast and podcast episode.

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 MEMORANDUM OF UNDERSTANDING
We secured significant partnerships with event sponsors, formalizing
Memorandums of Understanding.
Notably, Punjabi Fever FM joined us as the official radio partner, while Trinetra
Properties became our sponsor.

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FEEDBACK FORM

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EVENT GALLERY

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