Media and Information Literacy Shs q4

SENIOR HIGH SCHOOL
i DO_Q4_MIL_G12_MODULE2_LESSON1
(DO_Q4_MEDIAANDINFORMATIONLITERACY_G12_MODULE2)
)
RESOURCE TITLE: Media and information Literacy
Alternative Delivery Mode
Quarter 4 – Module 2
Revised Edition, 2023
Republic Act 8293, Section 176 states that: No copyright shall subsist in any work of
the Government of the Philippines. However, prior approval of the government agency or office
wherein the work is created shall be necessary for exploitation of such work for profit. Such
agency or office may, among other things, impose as a condition the payment of royalties.
Borrowed materials (i.e., songs, stories, poems, pictures, photos, brand names,
trademarks, etc.) included in this module are owned by their respective copyright holders.
Every effort has been exerted to locate and seek permission to use these materials from their
respective copyright owners. The publisher and authors do not represent nor claim ownership
over them.
Published by the Department of Education

Secretary: Sara Z. Duterte-Carpio
Development Team of the Module
Writers: Job Vincent A. Aguilar, Ederjoy S. Cabillan, Airanica P. Bonaobra

Reviewers: Sherilene B. Pamintuan, Edna L. Llanera
Editors: James Patrick L. Galvan, Joyce April L. Llanera
Illustrator: Nathaniel D.C. Del Mundo
Layout Artist: Francisco P. Fronda III, Raphael A. Lopez, Mary Antoinette N. Bien
Management Team:
MELITON P. ZURBANO, Schools Division Superintendent
FILMORE R. CABALLERO, CID Chief
MYRON WILLIE III B. ROQUE, EPS - LRMS
EDNA L. LLANERA, PSDS/SHS Focal Person
Printed in the Philippines by ________________________
Department of Education – National Capital Region – SDO VALENZUELA
Office Address: Pio Valenzuela St., Marulas, Valenzuela City

Telefax: (02) 292 – 3247
E-mail Address: sdovalenzuela@deped.gov.ph
ii DO_Q4_MIL_G12_MODULE2_LESSON1
SENIOR HIGH SCHOOL
iii DO_Q4_MIL_G12_MODULE2_LESSON1
Introductory Message
This Self-Learning Module (SLM) is prepared so that you, our dear learners, can
continue your studies and learn while at home. Activities, questions, directions,
exercises, and discussions are carefully stated for you to understand each lesson.
Each SLM is composed of different parts. Each part shall guide you step-by-
step as you discover and understand the lesson prepared for you.
Pre-tests are provided to measure your prior knowledge on lessons in each

SLM. This will tell you if you need to proceed on completing this module or if you
need to ask your facilitator or your teacher’s assistance for better understanding of
the lesson. At the end of each module, you need to answer the post-test to self-check
your learning. Answer keys are provided for each activity and test. We trust that
you will be honest in using these.
In addition to the material in the main text. Notes to the Teacher are also
provided to our facilitators and parents for strategies and reminders on how they can
best help you on your home-based learning.
Please use this module with care. Do not Put Unnecessary marks on any part
of this SLM. Use a separate sheet of paper in answering the exercises and tests. And
read the instructions carefully before performing each task.
If you have any questions in using this SLM or any difficulty in answering the
tasks in this module, do not hesitate to consult your teacher or facilitator.
Thank you.
iv DO_Q4_MIL_G12_MODULE2_LESSON1
SENIOR HIGH SCHOOL
(LEARNING AREA)
(QUARTER NUMBER)
(MODULE NUMBER)
v DO_Q4_MIL_G12_MODULE2_LESSON1
At the end of this module, you should be able to:
1. identify the different issues in Media and Information; and
2. cite an example of an issue showing the power of media and information to

affect change. (MIL11/12IMIL-IVa-1)
Pre-Assessment: True or False

I. Directions: Write T if the statement is correct and F if it is otherwise. Write your
answer on a separate sheet of paper. (1 point for each correct answer.)
______1. Emoji or emoticons are smileys which represent emotions or ideas.
______2. Bullying refers to the condition in which a person seems to have lost control
over an action or behavior.
______3. Virtual Self pertains to one’s representation in the virtual world.
______4. Netiquette denotes the proper attitude that one should observe when
communicating online.
______5. Cyberbullying is a difference in access to technology between nations,

regions and demographic factors such as income, race and age.
______6. Addiction refers to a condition in which mental health practitioners deemed
as self-destructive.
______7. Etiquette means that the person has proper decorum and behaves
according to what society dictates to be right.
______8. Facebook, Instagram, and MS word are examples of social media.
______9. Internet is a local computer network providing a minimal number of

information and communication facilities, consisting of interconnected
networks using standardized communication protocols.
______10. Issue is a matter that is in dispute between two or more parties.

II. Directions: Enumerate 5 social media applications used by students. (1 point
for each correct answer.)
1. ________________________ 4. ________________________
2. ________________________ 5. ________________________
3. ________________________
1 DO_Q4_MIL_G12_MODULE2_LESSON1
Lesson
Issues in Media and Information
1
In the previous module, we learned about Intellectual Property, Fair Use, and
Creative Commons, which guides us in the practical situation to apply knowledge of
intellectual property, copyright, and fair use guidelines.
In this module, we will going to learn about

the Issues in Media and Information such as
Netiquette, Digital Divide, Virtual Self, Dangers of the
Internet, Internet and Computer Addiction, and
Vulnerability to Cyber Crimes.
Source: https://4.bp.blogspot.com
Directions: Read and analyze the situation below, then
answer the succeeding questions. (2 points for each number)
Joe has just been rebuilding his self-esteem after going through a broken
relationship and just started posting again some of his glow-up pictures on his
timeline. However, there were still some old photos in his personal account that
hasn't been erased. Unknowingly, some of Joe's present classmates searched
through his account and used his old photos to be a meme and to be made fun of by
other people. Joe got devastated and depressed by the ill comments written by his
classmates and by the others who saw his picture that was turned into a meme.
Processing Questions:
1. What was the problem encountered by Joe?
__________________________________________________________________________________
2. Who are to be blamed for Joe's depression? Why?

__________________________________________________________________________________
3. What could be your advice to the persons being victimized by the same
occurrence?
__________________________________________________________________________________
Activity 1: Name it!
Directions: Give the name that best describes the following shapes and image.
(1 point for each correct answer).
1._______ 2._______ 3._______
Activity 2: Word Search

Directions: Locate the given word running in one of eight possible directions. You
may highlight or encircle the word. (1 point for each correct answer)
Word Search
Source: https://www.education.com/worksheet-generator/reading/word-search
addiction cyberbullying virtual
digital dangers
Netiquette
Let us first define what etiquette is. When we

refer to someone who has etiquette, it means
that the person has proper decorum and
behaves according to what society dictates to be
right. For instance, a student in a school
assembly has etiquette will behave
appropriately as a sign of good breeding. The
student also displays courtesy and respect,
which shows a good upbringing.
Therefore, netiquette denotes the proper attitude that one should observe when
communicating online. Whether one is talking to someone through a video
conference, instant messaging, e-mail, or chat. Internet users should remain polite
at all times.
Digital Divide
Today, we live in the digital age. Yet there are still parts of the world that have no
access to the internet because it is either in a remote area or experiencing extreme
poverty. Digital Divide refers to the economic, educational, and social inequalities
experienced by those who cannot afford computer and internet access. It refers to
the difference in accessing technology among nations and regions based on
demographic factors like income, race, and age.
The following are common types of digital divide:

• Infrastructure
• Device • Information Security
• Education • Cost
• Defensive Computing • Blocking
Virtual Self
Virtual Self pertains to an individual's representation in the virtual world, which exists
online and is only available once connected to the internet. In a technical word, "virtual
self" can also be the avatar of the person who portrays the virtual user in graphic or
visual terms.
Dangers of the Internet
In these modern times, more and more people are engaged in using social media such
as Facebook, Twitter, and Instagram. They tend to neglect their responsibilities and
more significant needs due to their obsession with these social networking sites. This
habit can result in various consequences like computer addiction and vulnerability to
online crimes.
Internet and Computer Addiction
Addiction refers to a condition in which a person seems to have lost control over an
action or behavior, which mental health practitioners deemed as self-destructive. For
example, when a person who enjoys playing poker or casino develops an addiction,
he has the urge to do it under all circumstances.
Digital Addiction is the ineptitude to control your hanker using digital-age

technology like computers and smartphones. You can feel perturbation when you are
far from your smartphones. It’s like you cannot live without those gadgets, and they
can sway your daily work or routine in your life. Mostly teenagers and those non-
working people are the ones who are highly affected in this case.
Vulnerability to Online Crimes
With the advent of technology, bullying can now also be done through the internet.
This is also known as cyberbullying. In this act, harm is done when the bully tells
something derogatory about someone and then posts and shares it using social
media.
Cyberbullying is to threaten, harass, sending mean messages, making fun of a

person or to intimidate a person through the use of computers, social media and
smartphones; it is also the act of bullying through the use of internet and social
networking sites with an anonymous person.
Activity 3: Identification
Directions: Identify the type of media issues presented in the images below. Write
your answer on a separate sheet of paper. (1 point for each correct
answer)
Source: https://cdn.i-
scmp.com/sites/default/files/styles/1200x800/public Source: https://www.google.com/ the-sims-4/Create_a_Sim/
2.___________________________
1.___________________________
3. ___________________
Source: https://www.thelondonmother.net/wp-
content/uploads/2018/08/howtodealwithcyberbullying-
1024x1024.jpg
vi DO_Q4_MIL_G12_MODULE2_LESSON1
Activity 4: Use your words!
Directions: Based on your understanding of the lesson, explain the following
concepts using your own words. Use a separate sheet for your answers.
1. Netiquettes_______________________________________________________________
2. Digital Divide_____________________________________________________________
3. Dangers of the internet____________________________________________________
Activity 5: Lessons Learned!

Directions: Using 50 words, discuss all your learnings in the cautious use of social
media and internet that you may personally apply in your daily life as
a student. Write your answer in a separate sheet of paper. (10 points)
Activity 6: Search it!

Directions: Search for at least three (3) situations or scenarios from the internet or
from any legitimate source. Identify the kind of Issues in Media and
Information presented. Use the table below for your guidance. Write
your answer in a separate sheet of paper. (Note: the table here are a
suggestion, you may or may not consider this.) (1 point for each correct
answer)
Kind Of Issues In
No. Situation/Scenario Media And Source
Information
1.
vii DO_Q4_MIL_G12_MODULE2_LESSON1
2.
3.
A. Multiple Choice
Directions: Read the following statements carefully. Choose the letter of the correct
answer. Write your answers on a separate sheet of paper. (1 point for
each correct answer).
1. It refers to the condition in which a person seems to have lost control over
an action or behavior.
A. Addiction C. Digital Divide
B. Cyberbullying D. Virtual Self
2. This pertains to a virtual representation in virtual world.
A. Avatar C. Emoji
B. Character D. Virtual Self
3. With the advent of technology, this act can be done through the use of
internet.
A. Addiction C. Cyberbullying
B. Crime D. Trashtalk
4. It denotes the proper attitude that one should observe when communicating
online.
A. Behavior C. Perspective
B. Etiquette D. Netiquette
5. This refers to the gap or difference in access to technology between nations,
regions and based on demographic factors such as Income, race and age.
A. Cybercrime C. Etiquette
B. Digital Divide D. Virtual Self
6. This idea is the appropriate standard how a person should behave and act with
proper decorum according to what the society dictates.
A. Behavior C. Perspective
B. Etiquette D. Netiquette
7. It refers to the economic, educational, and social inequalities experienced by
those who cannot afford computer and internet access.
A. Cybercrime C. Etiquette
B. Digital Divide D. Virtual Self
8. The act where you feel like you cannot live without your gadgets.
B. Cyberbullying D. Digital Addiction
9. The idea of threatening, harassing, sending mean messages, or even making
fun of a person using computers or smartphones.
B. Cyberbullying D. Digital Addiction
10. These are the common types of digital divide except:
A. Education C. Digital Divide
B. Infrastructure D. Information Security
viii DO_Q4_MIL_G12_MODULE2_LESSON1
B: Rule it out!
Directions: Based on your own social media experience, construct your own rules
in using internet and online platforms which aim to guide everyone as a
responsible user of it. Write 5 netiquette rules in a separate sheet of
paper. (1 point for each answer)
1. _______________________________________________________________________________
2. _______________________________________________________________________________
3. _______________________________________________________________________________
4. _______________________________________________________________________________
5. _______________________________________________________________________________
Directions: Create a comic strip showing how to be a responsible user of social media
as a student. Do it in a separate sheet of paper.
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DO_Q4_MIL_G12_MODULE2_LESSON1 x
What I know What’s More Assessment
I. Activity 3 A. 1. A
1. T 1. Digital Addiction 2. D
2. F 2. Virtual Self 3. C
3. T 3. Cyberbullying 4. D
4. T Activity 4 5. B
5. F Answers may vary. 6. B
6. T Activity 5 7. B
7. T Answers may vary. 8. D
8. F 9. B
9. F 10. C
10. T B.
II. Answers may vary
Answers may vary.
Activity 1
1-3 Answers may vary.
Activity 2
Answers may vary.
https://4.bp.blogspot.com
https://www.education.com/worksheet-generator/reading/word-search
https://cdn.i-scmp.com/sites/default/files/styles/1200x800/public
https://www.google.com/ the-sims-4/Create_a_Sim
https://www.thelondonmother.net/wp-
content/uploads/2018/08/howtodealwithcyberbullying-1024x1024.jpg
xi DO_Q4_MIL_G12_MODULE2_LESSON1
SENIOR HIGH SCHOOL
(LEARNING AREA)
(QUARTER NUMBER)
(MODULE NUMBER)
xii DO_Q4_MIL_G12_MODULE2_LESSON1
Identify the different Opportunities, Challenges, and Power of Media and Information:
a. Economic, Educational, Social, and Political; and
b. Threats, Risks, Abuse, and Misuse. (MIL11/12IMIL-IVa-2)
I. Directions: Answer the questions based on the information you learned from
other sources. Write your answers briefly but clearly on a separate
sheet of paper. (1 point for each answer)
1. Who will be at risk if the power of media and information is abused and
misused?
2. Why do people abuse the power of media and information?
3. How can we prevent the abuse and misuse of media and information?
4. What opportunities can be gained if people use media and information
properly?
5. What benefit can media and information provide to people?
II. Directions: In the T-chart, write 5 pros and 5 cons of the influences of social
media on people’s lives using complete sentences. Write your
answer in a separate sheet of paper. (1 point for each answer)
Influences of Social Media on People’s Lives
PROS CONS
Lesson The Power of Media Information
2
The power of media and information are the responsibility of the users. Media
is considered as one of the most powerful tools in providing information to people or
in society.
Media is part of our daily lives. In this lesson,
you will be able to learn the opportunities and
challenges of media information in different fields
such as in education, society, economy, among
others.
Source:
https://assets.weforum.org/project/image/uzguyGS7MHuztE
K1UAj61XyIvV5IQ0HgPrtzWf5CFjg.jpeg
Media and information literacy empower people to think critically about

information and use of digital tools. It helps people make informed choices about
how they participate in peace building, equality, freedom of expression, dialogue,
access to information, and sustainable development.
Activity 1: Explain
Directions: Briefly explain the following words according to what you have learned
from the previous lesson. You may use a separate sheet of paper for your
answers. (2 points for each answer)
1. Virtual Self
2. Digital Divide
Activity 2: Crossword Puzzle
Directions: Use the given clues to complete the crossword puzzle below. (1 point
for each answer)
Down: Across:
1. the activities associated with the 4. the act or process of imparting or
governance of a country or other acquiring the general knowledge
area
2. is companionship or association
with one’s fellow
3. is an area of the production,
distribution, and trade
When a photo or video becomes viral, what does this entail? When something
goes viral on social media, it means that internet users have widely and rapidly
shared such photos, videos, or comments on any online platform such as social
media like Facebook or Twitter.
As social media users, we’ve seen a lot of these instances and somehow be a
part of it by sharing or reacting to these posts. We may understand that there could
be a set of opportunities and challenges we can encounter in these scenarios.
According to the Oxford Languages, opportunity defines as a set of situations

that makes it possible to do something. We could find these opportunities from a
vast and complex field of economy, education, society, and politics.
And as we reach these opportunities, it is also vital to recognize the possible
challenges we may encounter. The Cambridge Dictionary defines challenges: as (the
situation of being faced with) something that needs great mental or physical effort to
be done successfully and therefore tests a person's ability. It may be a test, a
problem, or a trial.
Influence and Power of Media
Anything that goes viral on the internet becomes a trending and a popular topic
in an instant. These are concrete examples of how fast media can influence the
economy, education, society, and politics.
Economy
Economy is an area of the production, distribution and trade, as well as

consumption of goods and services by different agent.
In the past, people had to personally monitor the stock market. But today,
they can monitor their investments in real time by logging in at the website of the
stock exchange. With various social media like Twitter and Facebook, a businessman
can easily receive notifications about local and global news which could affect his
investments. Different media platforms also allows government agencies to improve
their services. With the use of internet, government agencies like the Department of
Tourism (DOT) and Department of Agriculture (DA) can inform the public about their
programs and new policies and announcements. In this way, if a farmer or a
researcher has a concern over an agricultural product, sending inquiries can be done
remotely through e-mail.
Education
Education is the act or process of imparting or acquiring general knowledge,

developing the powers of reasoning and judgment, and generally preparing oneself
intellectually for mature life.
There are different ways on how teachers can use modern technology in
presenting their lessons to students. Gone are the days when they do not have any
other choice but to manually make their visual aids in order to impart knowledge to
their pupils. Before they only use pocket charts chalk and board and manila paper
or educational toys in order for them in conducting their lessons. Now apart from
this there are educational and Digital DVD’s or CD or different education websites
that provide powerful means to educate the students with interactive lessons and
allows them to watch films which cover a variety of topics relevant to their subject
and courses.
Society
A society is a group of individuals or a large social group involved in persistent

social interaction and sharing the same spatial or social territory, typically subject
to the same political authority and dominant cultural expectations.
Mass media such as print, broadcast, or the internet, have become a powerful
tool in influencing people’s perception of certain things like beauty. Many people tend
to base their perception of beauty on physical looks instead of talent and intrinsic
qualities because of TV commercials and print advertisements. This is the reason
behind the increase in the sales of products and services endorsed by celebrities,
even though it is expensive and quality is not yet proven.
Therefore, with media being a powerful means to send and receive messages,
the people must be more careful in choosing the kind of media to patronize so that
their values and strand will not be compromised.
Politics
Politics defines as the activities associated with the governance of a country

or other area, especially the debate or conflict among individuals or parties having
or hoping to achieve power.
The power of media and information is strong and wide enough to reach people
from different fields. As information has become easily accessible using the internet,
the profile and other intimate personal details about a public servant or a political
leader can be easily leaked and shared online. While this information can help
citizens assess the kind of leader they should vote for, this can also violate these
politicians' privacy.
Threats and Risk from the abuse and misuse of the Media and
Information
The Article III of the 1987 Philippine Constitution is about the Bill of Rights.
Section 4 states, “No law shall be passed abridging the freedom of speech, of
expression or the press, or the right of the people peaceably to assemble and petition
the government for a redress of grievances.” As a democratic country, all citizens are
eligible for freedom of expression, and the state ought to protect that constitutional
right.
We are free to express our ideas and beliefs through writing, speaking, or
demonstrating without any fear of being sued. Despite this, we should never abuse
and misuse our freedom of speech. We also need to consider the rights and feelings
of other people. Thus, freedom of expression does not permit us to hurt others
because that is a violation of their right.
For further details, the following are some laws against the abuse and misuse
of Media and Information which violate the rights of others and threaten them in
some ways.
Libel - In the Philippine Constitution, Libel is a violation of Article 355 of the Revise
Penal Code. As stated in this article, Libel can be committed in writing, printing, and
under similar means. A person commits libel if he publishes in public, either in print
or online, anything that is deemed malicious of “vice or defect, real or imaginary or
any act, omission, condition, status or circumstance tending to cause dishonor,
discredit or contempt of a natural or juridical person or blacken the memory of one
who is dead. In addition, writing should arise from an honest opinion, be free from
malice, and aims to serve public interest.
Slander - According to Article 358 of the Revise Penal Code, Slander refers to a
malicious act of spreading untrue statements about someone or something else, in
a way that is intended to cause harm. Example, calling someone names or saying
derogatory remarks about a person is consider as slanderous.
Anti-Obscenity Law - According to Article 201 of the Revise Penal Code (as amended
by P.D. No. 960) a material would be a violation to the Anti-Obscenity Law if it
includes immoral doctrines, obscene publication or exhibitions and indecent shows.
Materials that have glorifying criminals or condoning their crimes; promote violence,
lust or pornography, offends a race or religion; promotes the use of drugs; and
encourage acts contrary to law, public orders, morals, good customs, establishes
policies, lawful orders, decrees, and edicts also violate the Anti-Obscenity Law.
Sedition - Sedition pertains to subversive acts, such as a rebellion and insurrection,

which incite people to go against the government and resist its lawful authority and
jurisdiction. According to Article 138 of the Revise Penal Code, any person who is
found to be inciting a rebellion shall be penalized because this will endanger the
security, safety, and stability of the state.
Contempt of Court - As explained in Section 1 Rule 71 of the rules of the court,

Contempt of Court refers to disobedience to the court where a person exhibited acts
of opposing the court’s authority, justice, and dignity.
Piracy - Some people buy pirated copies of albums and films instead of purchasing
the original ones because those are cheaper and more practical for them. However,
piracy is considered illegal under the Philippine Law. Piracy is the unauthorized
distribution and reproduction of a copyrighted materials. It is also a violation of Anti-
Camcording Act of 2010 or Republic Act 10888.
Activity 3: Understand please!

Directions: Read the article below. Answer the questions that follow. Use a separate
sheet of paper for your answers. (2 points for each answer)
Article III of the 1987 Philippine Constitution about the Bill of Rights, Section 4 states
that, “No law shall be passed abridging the freedom of speech, of expression or of the
press, or the right of the people peaceably to assemble and petition the government for
redress of grievances.”
1. What is the Article all about?

___________________________________________________________________________
2. Is this absolute? Why?

___________________________________________________________________________
Activity 4: Illustrations!
Directions: Draw the most common problem you frequently see in the social media
that affects person’s lives. Illustrate it in a whole sheet of bond paper,
then write 5 sentences to explain what the picture is about. (5 points for
the illustration and 5 points for the explanation)
Explanation:
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
___
Activity 5: Positive or Not?

Directions: Draw a happy face ( ☺ ) if the statement conveys a positive attitude.
Draw a sad face (  ) if otherwise. Do it on a separate sheet of paper.
_____1. Michael bought a pirated CD for her sister’s birthday because he does not
have much money.
_____2. Zia received a three-day suspension after school authorities learned that she
was guilty of posting obscene photos on her Instagram account.
_____3. General Frank distributed flyers campaigning for the people to rebel and
organized a revolution to oust the president he accused of being corrupt.
_____4. The publisher of newspaper received a contempt from court after it release
an investigative but controversial news accusing some of its member of
bribery.
_____5. The magazine printed an apology for their last issue which contained
misquotations and mislabeling.
A. Multiple Choice
Directions: Write the letter of the correct answer on a separate sheet of paper. (1
point for each correct answer)
1. It is the activities associated with the governance of a country or other area,
especially the debate or conflict among individuals or parties having or hoping
to achieve power.
A. Economy C. Politics
B. Education D. Society
2. It is a violation in the Philippine Constitution which can be committed in
writing, printing, and under similar means.
A. Anti-Obscenity Law C. Sedition
B. Libel D. Slander
3. It is an area of the production, distribution and trade, as well as consumption
of goods and services by different agent.
4. This is a group of individuals involved in persistent social interaction, or a
large social group sharing the same spatial or social territory, typically subject
to the same political authority and dominant cultural expectations.
5. This Act pertains to subversive acts, such as a rebellion and insurrection,
which incite people to go against the government and resist its lawful authority
and jurisdiction.
A. Anti-Obscenity Law C. Sedition
B. Libel D. Slander
B. Define!
Directions: Use complete sentence to define the following terms using your own
words. (2 points for each correct definition)
6. Mass media - _____________________________________________________________
7. Misuse - __________________________________________________________________
8. Piracy -
___________________________________________________________________
9. Sedition -
_________________________________________________________________
10. Libel- ____________________________________________________________________
Directions: List 3 situations that greatly affect students on the abuse and misuse of
media and information. Write your answers in another sheet of paper.
DO_Q4_MIL_G12_MODULE2_LESSON2 12
What I know Assessment
I. Answers may vary. A. 1. C
II. Answers may vary. 2. B
Activity 1 3. A
Answers may vary. 4. D
Activity 2 5. C
1. Politics B.
2. Society Answers may vary.
3. Economy
4. Education
Activity 3
Answers may vary.
Activity 4
Answers may vary.
Activity 5
1. ☹
2. ☹
3. ☹
4. 😊
5. 😊
https://assets.weforum.org/project/image/uzguyGS7MHuztEK1UAj61XyIvV5IQ0H
gPrtzWf5CFjg.jpeg4
https://www.unesco.org/en/media-information-literacy
SENIOR HIGH SCHOOL
(LEARNING AREA)
(QUARTER NUMBER)
(MODULE NUMBER)
a. evaluate current trends in media and information and how it will affect/how
they affect individuals and the society as a whole; and
b. describe the impact of massive open on-line. (MIL11/12IMIL-IVa-3)
Pre-Assessment: Modified True or False

I. Directions: Write True if the statement is correct. If it is False, write the correct
word/words to replace the underlined word to make the statement
true. Do it on a separate sheet of paper. (1 point for each correct
answer)
________1. A 3-D Printer allows UV exposure are to produce a masked pattern.

________2. A LCD PROJECTOR is use to reproduce document with text or image
on paper.
________3. A Hologram allows viewers to see image in different perspectives.
________4. The iPad is Apple’s version of tablet.
________5. An Android Phone allows users to electronically organize data.
II. Directions: Draw the 3 most useful technologies for you, then write an
explanation on how it helps you as a student. (2 points for each illustration
and 2 points for explanation)
1. - ______________________________________________________
2. - ______________________________________________________
3. - ______________________________________________________
Lesson Impact of Massive Open Online
3
In the previous lesson, you learned the
opportunities and challenges of media
information in different fields such as in
education, society, economy, among others.
In this part of the module, you will be able

to understand the impact of Massive Open
Source:https://www.cmswire.com/~/media/a0eb0aedab5b4af5af955de8787e619
5.jpg
Online such as the wearable technology, emerging trends, technological devices,

ubiquitous learning, the massive open online content and the effects of current
trends and future trends on media and information.
These days, every individual is maximizing the use of technologies to a major

extent. Not only it is used in the field of education, but also in other fields, such as,
law, medical, engineering, science, arts, business, administration, management and
so forth.
It is considered to be providing a substantial involvement in the completion of

the variety of tasks and activities. In the educational institutions, various
employment settings, different organizations and even in the administration of
everyday chores and responsibilities, technology is very relevant. Moreover, in the
existence of communication processes in an accessible and rapid manner, technology
is stated to be rendering an important part.
Activity 1: Search and write!

Directions: State the Article III of the 1987 Philippine Constitution about the Bill of
Rights. (10 points)
Activity 2: Comparisons!
Directions: Draw the THEN and NOW for the following situations. (3 points for
each illustration)
Booking a Ride Buying a Food
THEN THEN
NOW NOW
Wearable Technology
Have you ever been stuck in traffic while you are on a bus? You do not get
bored since you can use your mobile phone to listen to music, watch movies or play
games. Some gadgets that are used today are classified as wearable technology. It
means that they can be worn like an accessory as they are small and lightweight but
durable enough to put in the pocket of your pants or bag. Hearing aids are also
considered wearable technology as they enable a deaf person to hear even adjust its
volume. As the people are being more inventive, more gadgets and modern devices
are also being created.
Emerging Trends on Media and Information

As various trends continue to emerge, the more modern millennials are being
inclined in joining the bandwagon of the latest kinds of phones that are being
distributed worldwide. Their functions also vary, in making them more useful in the
fields of media and information. Some of these phones are Android Phone,
Blackberry, iPhone, iPad and Tablet, and Personal Digital Assistant.
1. Android Phone - is a smartphone having very similar features with that of
Apple’s iPhone, but runs on Android operating system from google instead.
2. BlackBerry - is a smartphone that has unique keypad similar to that of a
typewriter’s.
3. iPhone - when Apple released their first iPhone in mid-2000s, it revolutionized
the kind of mobile phones we have. Apart from its sleek design, its
multifunction feature, which includes music player and touchscreen capacity
with the iPhone’s awesome features became the phone everyone wants to own.
4. iPad and Tablet - have some similar features with an iPhone and Android
Phone. They can function as a phone that can make and receive calls, but the
iPads and tablets are usually bigger than smartphones.
5. PDA (Personal Digital Assistant) - It allows users to electronically organize
data, such as contact list, appointments, and reminders.
TECHNOLOGY
Aside from phones, other products of technology have also been playing
important roles in the field of media and information. Some of them are even used in
making films and publishing, such as GCI and Printers.
1. CGI (Computer Generated Imagery) - can create a special effects that look like
an actual footage and can enhance to make it look realistic.
2. Hologram - is an ideal educational tool that allows the viewer to see the image
in different perspective.
3. 3-D Environment - is a virtual location created by game graphic designer to
make player feel they are the actual characters. It also gives the user a new
visual experience.
a. 3-D Film - it provides a different experience for the viewers as it will
enhance their illusion of depth perception.
b. 3-D Printer - allows the UV exposure area to produce a masked pattern
through a scanning fiber transmitter.
OTHER DEVICES AND EQUIPMENT

Other devices and equipment can also be used in order to disseminate
information in the media.
1. Camera - in the past cameras were bulky and need a film to capture an image.
Now we have digital cameras which enable the user to transfer photos to
computer.
2. Projector
a. Overhead Projector - is an office equipment that can enlarge the image
on the transparency and display it on a screen by means of overhead
mirror.
b. LCD Projector - similar with OHP that can project an image, but it is
connected to a computer and directly display the exact thing in the
computer.
3. Photocopier - is an equipment that use in reproducing a document with text
or image on the paper.
UBIQUITOUS LEARNING
In traditional school setting, student go to school and listen while the teacher
discusses the lesson. But with the modern technology, teacher and students can now
hold their classes anytime and anywhere using the internet. There are different
platform that can be use like google meet, google classroom, zoom etc. It aligns with
their academic program such as focusing on the development of the child’s multiple
intelligence. This type of learning also promotes resourcefulness and time
management on the parts of the students in answering or accomplishing the required
modules.
MASSIVE OPEN ONLINE CONTENT (MOOC)

Through the massive open online content (MOOC), students anywhere in the
world can now enroll in the courses via distant learning. A massive open online
course, for example can accommodate many students. Learning takes place through
interactive user forums where teacher and students can discuss and share
information. Learning materials like handouts, notes and videos can be accessed and
downloaded in no time. It promotes independent learning, where the student study
the materials through their own pace, but with the supervision of teaching
assistants.
EFFECTS OF CURRENT AND FUTURE TRENDS ON MEDIA AND INFORMATION

With gadgets and devices that are powered by technology, media platforms are
changing to meet the needs of the people and suit their lifestyle. In the past, media
was either printed on paper or broadcasted on TV or radio, but now it can be
downloaded, continuously viewed, and even shared widely.
Media producers aim to communicate information and exchange messages
immediately not only nationwide but also globally. People are able to receive and
send data in rea time regardless of location and time zone. New model of gadgets
obsolete in terms of capacity and function.
Activity 3: Positive or Not?

Directions: Draw a happy face ( ☺ ) if the statement conveys a positive attitude.
Draw a sad face (  ) if otherwise. Do it on a separate sheet of paper.
______1. Ria lends her iPad to entertain her young cousin while waiting for her
mother.
______2. Oscar uses his camera to capture beautiful photos of his trip.
______3. Jorge uses her iPhone during class instead of listening on the class.
Activity 4: I learn!
Directions: Answer the question based on what you have learned. Write your answer
briefly and clearly. (3 points for the answer in each number)
1. What is the importance of the following?

a. UBIQUITOUS LEARNING
b. MASSIVE OPEN ONLINE CONTENT
Directions: Write a 5- sentence paragraph discussing all the learnings you gathered
from this lesson. (5 points)
Wrap it up!
Activity 5: Brochure
Directions: Cut out at least 5 pictures and create a brochure of different gadgets.
Explain the importance of these gadgets in your class.
A. Multiple Choice
Directions: Write the letter of the correct answer on a separate sheet of paper. (1
point for each correct answer)
1. It allows users to electronically organize data, such as contact list,
appointments, and reminders.
A. Android phone C. Projector
B. Camera D. Personal Digital Assistant
2. It is a smartphone having very similar features with that of Apple’s iPhone,
but runs on Android operating system from google instead.
A. Android phone C. iPad
B. Blackberry D. iPhone
3. This equipment is use in reproducing a document with text or image on the
paper.
A. Camera C. Printer
B. Photocopier D. Projector
4. This type of technology allows the viewer to see the image in different
perspective.
A. Camera C. Hologram
B. CGI D. 3-D Film
5. A type of environment that allows the UV exposure area to produce a masked
pattern through a scanning fiber transmitter.
A. Camera C. Photocopier
B. LCD Projector D. 3-D Film
B: Innovations!
Directions: Draw a technology you want to develop to be a useful tool for the people
in the future. Moreover, please indicate how it will benefit people’s lives in 5
sentences. Do it in a short bond paper. (5 points for the illustration and 5 points for
the explanation)
____________________________________
____________________________________
____________________________________
____________________________________
____________________________________
____________________________________
Directions: Create a slogan expressing the relevance of technologies in education

and in everyday lives. Do it in a whole sheet of bond paper.
What I know Assessment
I. A. 1. D
1. T 2. A
2.F 3. B
3. T 4. C
4. F 5. D
5. F B.
II. Answers may vary. Answers may vary
Activity I
Answers may vary.
Activity 2
Answers may vary.
Activity 3
1. 😊
2. 😊
3. ☹
Activity 4
Answers may vary.
Activity 5
Answers may vary.
https://www.cmswire.com/~/media/a0eb0aedab5b4af5af955de8787e6195.jpg
https://www.researchgate.net/publication/333395640_Advantages_of_Technology
https://www.unesco.org/en/media-information-literacy
https://www.researchgate.net/publication/333395640_Advantages_of_Technology
SENIOR HIGH SCHOOL
(LEARNING AREA)
(QUARTER NUMBER)
(MODULE NUMBER)
a. differentiate the Advantages and Disadvantages of media and information; and
b. discuss the implication of media and information to an individual and the
society. (MIL11/12IMIL-IVa-4)
Activity 1: Pre-Assessment
I. Directions: Briefly discuss what you will do in the following situations: (2
points for each answer)
1. You want to know the weather in the next day to come what will you do?
2. Your best friend is in abroad and you can’t go on her place, what will you do to
make her feel special on her birthday?
3. Arvin created a fundraising campaign on her social media account to help the
typhoon victims. What will you do to support and give your help on that
campaign?
II. Directions: Read the description carefully, then identify the word being
described. Choose the answer from the pool of words below. Every word will
be used once. (1 point for every correct answer)
Advantage Media Society Education
Technology Trend Media and Information literacy
Implication Disadvantage Politics
___________________1. The field of study that deals mainly with methods of teaching
and learning in schools.
___________________2. A condition or circumstance that puts one in a favorable or

superior position.
___________________3. A community, nation, or broad grouping of people having
common traditions, institutions, and collective activities and
interests.
___________________4. An unfavorable circumstance or condition that reduces the
chances of success or effectiveness.
___________________5. It is the set of activities that are associated with making

decisions in groups, or other forms of power relations among
individuals, such as the distribution of resources or status.
___________________6. It is what's hip or popular at a certain point in time.
___________________7. This idea pertains to the application of scientific knowledge to
the practical aims of human life or, as it is sometimes phrased,
to the change and manipulation of the human environment.
___________________8. It empowers people to think critically about information and use

of digital tools.
___________________9. It is the effect that an action or decision will have on something
else in the future.
___________________10. It is known as any channel of communication which can

include anything from printed paper to digital data, and
encompasses art, news, educational content and numerous
other forms of information.
Lesson Implication of Media and Information
4
On the previous lesson, you discovered the impact of Massive Open Online such
as the wearable technology, emerging trends, technological devices, ubiquitous
learning, the massive open online content and the effects of current trends and future
trends on media and information. In this lesson, you will gather the Implications of
Media and Information to the individual, to the society, in the education, and even in
politics.
Media and information literacy (MIL) has become a social necessity owing to the
massive development of modern media resources such as social media, digital
channels, and electronic news sites, which together confront individuals with a vast
amount of information, headlines, new technologies, and different opinions. Making
the next generation aware of how to interact with different forms of media is crucial
because they will convey the news and information they encounter and are often
responsible for producing it. According to reports, almost 300 million new social media
users are added each year, which equates to 550 new users per minute (Schultz,
2019). Therefore, every individual should be responsible in handling it properly to
avoid various negative occurrences that might happen in just one click away.
Activity 1: Decoding
Directions: Convert the numbers into letter to reveal

the mystery word. (1 point for each correct answer)
1. 1 – 4 – 22 - 1 – 14 – 20 – 1 – 7 – 5
_____________________________________
2. 4 – 9 – S - 1 – 4 – 22 - 1 – 14 – 20 – 1 – 7 – 5
_____________________________________
THE ROLE OF MEDIA AND INFORMATION
TO THE INDIVIDUAL
MIL aims to enable individuals to think critically about the media and the
information they consume by engaging in a process of inquiry. The aim, is to allow
individuals to become engaged citizens and responsible decision-makers (co-
inform.edu).
IN EDUCATION
The use of media sources help connects learners with events that are culturally
relevant. As a result, a positive consequence of utilizing media is that instructors must
keep their materials and examples up-to-date (serc.carleton.edu). Media literacy helps
students become wiser consumers of media as well as responsible producers of their
own media (ce.fresno.edu).
IN POLITICS
The internet has created channels of communication that play a key role in
circulating news, and social media has the power to change not just the message, but
the dynamics of political corruption, values, and the dynamics of conflict in politics.
Through the use of social media in election processes, global conflict, and extreme
politics, diplomacy around the world has become less private and susceptive to the
public perception (en.wikipedia.org).
IN SOCIETY
In order for development to be just and sustainable, citizens must productively
participate in the decisions that shape their lives. Participation requires an informed
citizenry. A free and independent media supply timely and relevant information to
citizens allowing them to change their own behavior and to demand higher social
standards for society (www.mdif.org).
ADVANTAGE AND DISADVANTAGES OF MEDIA AND INFORMATION

Media and information literacy skills offer a lot of benefits and opportunities but some
setbacks are inevitable especially when a particular skill developed its inappropriately
utilized. Here are the advantages and disadvantages of media and information to
different field:
TO THE INDIVIDUAL
Advantages:
• Media and information literacy make studying convenient for student because
they can easily access and assess information.
• It builds and enhances professional networks.
• It strengthens communication.
• It can be a form of leisure.
Disadvantages:
• Media and information literacy might lure people to abuse and misuse their
skills when accessing the internet which can lead to sharing messages or files
that are deemed obscene and libelous.
• It can entice people to download and share copyrighted materials.
• Mistaken sent messages through text or e-mail might strain relationships,
whether personal or work-related.
• It can distract people from doing more important task because of too much time
spent on watching shows or updating social media account.
IN EDUCATION
Advantages:
• Media and Information literacy can improve the quality of education through
the use of different media platforms.
• It motivates people to learn. The learner will be more eager to learn if the
resources are eye-catching.
• It makes teaching easier for educators.
Disadvantages:
• Media and information literacy can tempt online shoppers to spend too much
on children’s play things, which may not be necessary.
• Learning how to operate or assemble a new gadget may take long and can be
difficult for someone who is not adept with technology.
IN POLITICS
Advantages:
• Keeps the public well – informed on political issues and current events.
• It educates the public in the field of politics. Wise voters can choose leaders
based on their competency and character as they are exposed to different media
platforms.
• It allows ordinary citizens to express their opinion on certain political issues
using the web.
Disadvantages:
• It can adversely affect politics because it can be used by some to manipulate
the news through social media, and use it as a black propaganda for a political
rival in order to get public support or sympathy.
• It can cause panic or confusion among the citizens if false reports about political
instability are disseminated.
• It can incite the public to rebel against the government and engage in violent
acts.
IN SOCIETY
Advantages:
• Allows people with the same interests to develop camaraderie and interaction.
• It encourages people to have a more productive hobby.
• It updates people about the latest fashion, lifestyle and the like.
• It encourages people to build support groups engaging in various advocacies.
Disadvantages:
• It distracts users because they are always preoccupied updating or viewing
their social media sites.
• It exposes people to the concept of materialism and worldliness because of the
variety of advertisements posted.
• People may lose their allegiance to our nation due to criticism posted online.
Activity 2: Cite it!

Directions: Cite (2) examples of Advantages and Disadvantages of Media and
Information that you observed in the following: (2 points for each answer)
a. Individual
b. Education
c. Society
d. Politics
Directions: Provide your ideas about the relevance of media and information in
education by filling in the concept map. Present your answers in a
separate sheet of paper. (2 points for each relevance)
Relevance of Media
and Information in
Education
Activity 3: Cut outs!

Directions: Cut out at least (5) pictures of advantages and disadvantages of Media
and information from a magazine, newspaper or a used book and create
a brochure. Explain briefly each scenario.
A. Analysis
Directions: Identify if the given item is an ADVANTAGE or DISADVANTAGE of
Media and Information. (1 point for each correct answer)
__________1. Hacking ______6. Cooking Shows (food TV channel)
__________2. Adult sites ______7. Eye-catching Learning Materials
__________3. Weather News updates ______8. Facebook Fund Raising Campaign
__________4. Entertainment Television ______9. Access to fake news
__________5. Privacy Leak ______10. Professional Networks.
B. Draw it!
Directions: Create a poster illustrating the impact of media and information into our
lives. Do it in a sheet of bond paper. (5 points for the illustration)
xxxvi DO_Q4_MIL_G12_MODULE2_LESSON4
Directions: Every student will be given 5 minutes to think about his/her learnings.
Then, you will pick a pair to share 5 concepts you learned from today’s
discussion and how it changed your perspective about media and literacy as
an important tool in people’s lives. Then present the learnings you’ve gathered
from your partner in front of the class.
Strategy:
Think about 5
concepts you Share it to the
Choose your pair.
learned from the class.
lesson.
xxxvii DO_Q4_MIL_G12_MODULE2_LESSON4
DO_Q4_MIL_G12_MODULE2_LESSON4 xxxviii
What I know What I have learned
I. Answers may vary. Answers may vary.
II. Assessment
1. Education A.
2. Advantage 1. Disadvantage
3. Society 2. Disadvantage
4. Disadvantage 3. Advantage
5. Politics 4. Advantage
6. trend 5. Disadvantage
7. technology 6. Advantage
8. Media and Information literacy 7. Advantage
9. Implication 8. Advantage
10. Media 9. Disadvantage
What’s new 10. Advantage
1. Advantage B.
2. Disadvantage Answers may vary.
Activity 2
Answers may vary.
https://digitalcommons.uri.edu/cgi/viewcontent.cgi?article=1550&context=jmle
https://www.google.com/search?q=media+meaning&bih=754&biw=1536&rlz=1C1
YTUH_enPH1019PH1019&hl=en-US&ei=vpIRZNGVLY-B-
AbF_r6wCw&ved=0ahUKEwjR7Jur0t39AhWPAN4KHUW_D7YQ4dUDCBA&uact=5&
oq=media+meaning&gs_lcp=Cgxnd3Mtd2l6LXNlcnAQAzINCAAQsQMQkQIQRhD5AT
IGCAAQBxAeMgYIABAHEB4yBggAEAcQHjIGCAAQBxAeMgYIABAHEB4yBggAEAcQ
HjIGCAAQBxAeMgYIABAHEB4yBggAEAcQHjoJCAAQQxBGEPkBOgoIABCxAxCDAR
BDOgQIABBDOgcIABCABBAKSgQIQRgASgUIQBIBMVAAWN4RYMkWaABwAXgAgA
F2iAHRBZIBAzQuM5gBAKABAcABAQ&sclient=gws-wiz-serp&safe=active&ssui=on
https://digitalcommons.uri.edu/cgi/viewcontent.cgi?article=1550&context=jmle
xxxix DO_Q4_MIL_G12_MODULE2_LESSON4
xl DO_Q4_MIL_G12_MODULE2_LESSON4
SENIOR HIGH SCHOOL
(LEARNING AREA)
(QUARTER NUMBER)
(MODULE NUMBER)
xli DO_Q4_MIL_G12_MODULE2_LESSON4
a. identify the people involved in media;
b. determine the Characteristics of People Media; and
c. describe the Advantage and Limitations of People Media
(MIL11/12IMIL-IVa-5)
Pre-Assessment
Activity 1: Who Am I?
Directions: Based on the given picture below, describe the job title and job
description being presented.
Activity 2: Think about it!

Directions: Briefly answer the following. (5 points each)
1. Who are the people involved in media? Please enumerate.

2. What are the roles and task of people involved in media? Give at least 5
3. How people be regarded as a form of media? Explain.
xlii DO_Q4_MIL_G12_MODULE2_LESSON4
Lesson People Media
5
You previously gathered the different Implications of Media and Information

to the individual, society, in the education, and even in politics. In this lesson, you
will be able to realize the relationship of people and the media.
Aside from becoming an information literate individual, you also need to

understand the similarities and differences of people as a medium for any
information you acquire. So this topic will help you classify those people behind
another medium and how they produce another form of media to convey the
information needed. On the other hand, you will know who those people are who act
as a medium for another person to learn or acquire knowledge, or who simply
consider themselves to be media themselves. Most importantly, this lesson also
provides a different list of fields of people and media that you might consider when
choosing your own career in the near future.
Activity 1: Guess the Gibberish

Directions: Identify the words based on how it sounds. Write your answer on a
separate sheet of paper.
1. Pee Pole - ______________________________
2. In Four May Tion - _____________________
3. Mie Id Yeah - ___________________________
4. Id Tour- ________________________________
5. Trash Whore Tee - ______________________
PEOPLE & MEDIA

For us to be able to understand the relationship of people and the media, let’s
define first the word People. Collins Dictionary defines people as the entire body of
persons who constitute a community or other group by virtue of a common culture,
history, etc. Furthermore, Oxford Languages defines media as the main means of
xliii DO_Q4_MIL_G12_MODULE2_LESSON4
mass communication (broadcasting, publishing, and the internet) regarded
collectively.
If we will combine these two different concepts, we will come up the word People
Media. What is People Media? It defines as an assembly of people with a common
interest where they become the main means of mass communication. In other
words, people are media themselves since they have the ability for utilizing mass
communication.
Here are the different fields of People Media:
People in Print Media

Print Media– is a form of media wherein information is disseminated and circulated
through paper publication.
1. Journalists – are people who are classified as either a correspondent or as a
reporter.
2. Writers and Authors – a person engaged in writing books, articles, stories, etc.
author or journalist.
3. Editors - they are responsible to ensure that the author’s work is worth
publishing.
4. Layout Artists – a person who are responsible for the overall presentation of a
printer materials, from text to image.
5. Photographers – a photographer uses a camera and artistically captures
images.
6. Art Directors – they are the one who is in charge of the overall concepts of the
materials in terms of art, design and graphics.
7. Publisher – they are the one who are responsible for financing and handling
the cost of production.
People in Broadcast Media

Broadcast Media – is the most widely used form of information dissemination, airing
programs for television and radio.
1. Reporter – he is in charge of delivering the news to the public.
2. News Anchor – his work is similar to that of a reporter’s. The difference is that
the anchor delivers the news in the studio. They are also called as a
newscaster.
3. TV or Program Host – they are the person who is in charge of facilitation or
managing the flow of the entire program.
4. Script Writer – a person in charge of writing the script.
5. Director – the person who supervise and instructs the host and performers on
how they should perform base on the script.
6. Producer – the person who finance the show or movie.
People as a form of Media

Performer undergo training so that they can be an effective medium.
Characteristics of People who work in Media

1. Dedicated and Passionate – with dedication and passion, those who work in
the media can provide the best output that would satisfy their audience.
2. Sociable and Outgoing – working in the media needs to be sociable and
outgoing to get along with the people they meet and work with.
3. Respectable and trustworthy – they should deliver factual and accurate
information because people rely on what the media says.
xliv DO_Q4_MIL_G12_MODULE2_LESSON4
4. Creative and Dynamic – people who work in media should be creative and
dynamic to meet the demands of the audience.
Advantages of People Media

• They provide entertainment to the audience.
• They provide people with information.
• They serve as a role models.
Limitations of People Media

• People can get tired of the same old style, which can lead to boredom or
disinterest.
• People rely on the accuracy of information given.
• People become easily disappointed when they see a media personality
misbehave.
Activity 3: Identification
Directions: Identify five (5) people you know in media and describe their
characteristics. Use the table below as your guide. Do this on a separate
sheet of paper.
People Media Characteristics
1.
2.
3.
4.
5.
Activity 2: Choose me right!

Directions: Group the following people according to their categorization by writing
it on the given table.
People as media People in media

Radio Commentator
College Professor
Students
Blogger
Radio Jockey
Director
Journalist
News Caster
Writer
Business Analyst
Online Marketer
Facebook user
xlv DO_Q4_MIL_G12_MODULE2_LESSON4
Directions: Give one (1) advantage and disadvantage of each of the following
category:
I. Multiple Choice
Directions: Write the letter of the correct answer on a separate sheet of paper.
1. It is the most widely used form of information dissemination, airing programs
for television and radio.
A. People Media C. Broadcast Media
B. Print Media D. Multimedia
2. Those are people who are classified as either a correspondent or as a
reporter.
A. Celebrities C. Producer
B. Journalist D. Director
3. The people which are also called as Newscaster.
A. Performer C. TV or Program Host
B. Reporter D. News Anchor
4. It is a form of media wherein information is disseminated through paper
publication.
A. Print Media C. Broadcast Media
B. Media D. People Media
5. A characteristic of people who work in media that should deliver a factual and
accurate information because people rely on what the media says.
A. Dedicated and Passionate C. Creative and Dynamic
B. Respectable and trustworthy D. Sociable and Outgoing
6. They are skilled not just in journalism but also in public speaking
A. Broadcast Journalist C. Photo Journalist
B. Multimedia Journalist D. Print Journalist
7. These are person engaged in writing books, articles, stories, etc, author or
journalist.
A. Art Director C. Author and Writers
B. Publisher D. Reporter
8. Which of the following is NOT belong to the group?
A. Director C. News Anchor
B. Journalist D. Producer
xlvi DO_Q4_MIL_G12_MODULE2_LESSON4
9. These people have abilities in accessing, evaluating and producing
information using several forms of media.
A. Broadcast Journalist C. Photo Journalist
B. Multimedia Journalist D. Print Journalist
10. It refers to the persons that are involved in the use, analysis evaluation and
production of media and information.
A. Campus Journalist C. Business Analyst
B. Professor D. People media
II. Write TRUE if the statement is correct and FALSE if it is incorrect.

1. Print media is the most widely used form of information
dissemination by airing programs on either television or radio.
2. A reporter is also called a newscaster.
3. One of the advantages of people and media is that they provide
entertainment to the audience.
4. People who work in media should be creative and dynamic to meet
the demands of the audience.
5. People as media are those people who act as MEDIA itself.
Activity: Cut outs

Directions: Cut out or print at least (5) pictures of different people in media and
create a brochure. Explain briefly the characteristics of each people.
xlvii DO_Q4_MIL_G12_MODULE2_LESSON4
DO_Q4_MIL_G12_MODULE2_LESSON4 xlviii
What I know
Activity 1: Who Am I?
Job Title: Radio DJ/Influencer, Podcaster
Job Description: Entertain the listener by playing music, interact with listener,
interview artist, and discuss current events
Activity 2: Answers may vary
What’s new? Assessment:
1. People 1. C 10. D
2. Information 2. B
3. Media 3. B
4. Editor 4. A
5. Trustworthy 5. B
What’s more? 6. A
Answers may vary 7. C
What I can do 8. B
People as media 9. B
- Blogger, College professor, Business Analyst, Radio Jockey, Online Marketer
People in media
- Radio commentator, director, newscaster, magazine publisher, Photo journalist
What I Have learned: Answer may vary
• Source: https://www.education.com/worksheet-generator/reading/word
search
• Source: https://cdn.iscmp.com/sites/default/files/styles/1200x800/public
• Source: https://www.google.com/ the-sims-4/Create_a_Sim/
• Prezy. (2017, April 5). “Copy of Module 15: MOTION INFORMATION AND
MEDIA”.
xlix DO_Q4_MIL_G12_MODULE2_LESSON4
SENIOR HIGH SCHOOL
(LEARNING AREA)
(QUARTER NUMBER)
(MODULE NUMBER)
l DO_Q4_MIL_G12_MODULE2_LESSON4
a. identify Text and Visual Information media;
b. differentiate Text Information and Visual Information Media; and
c. describe the Advantage and Limitations of Text and Visual Information
Media (MIL11/12IMIL-Iva-6)
Pre- Assessment
Activity 1: Picture Analysis
Directions: Given the picture below, write your understanding about it on
the space provided.
Picture 1 Picture 2
Activity 2:
Directions: Briefly answer the following.
1. How can text information be an effective form of Media?
2. Who are involved in making text information?
3. What skills should a person have to produce a visual information?
li DO_Q4_MIL_G12_MODULE2_LESSON4
Lesson Text Information and Visual
6 Information
This module contains varied activities to help you become not only just an
information literate individual, but also a creative and critical thinker, responsible
user, and competent producer of media and information.
At this information age, we are bombarded with a huge variety of different

information, through text or visuals. With that, we need to hone our skills on how to
effectively evaluate that information. Furthermore, you will learn how to create text
and visual information, what the benefits and drawbacks of these types of
information are, and what techniques exist to create text and visuals effectively.
Activity 1: Jumbled letters

Directions: Rearrange the letters to reveal the word.
1. UALVSI - ___________________
2. ORIONAMFTIN - ____________________
3. EXTT - _____________________
4. AEIDM - ___________________________
5. CDUANEIE - ______________________
Text Information and Media

Text information can be written in script using the Roman Alphabet or
different Script that is appropriate to the language of the reader.
Creator of Text Information

1. Author – pertains to a writer whose work has already been published.
2. Writer – a person who is more associated with writing literary.
3. Contributor – articles written by contributors only run depending on the
theme and or space available.
4. Columnist – someone who writes his opinion, insights and commentaries
about political and social issues.
5. Blogger – writes personal opinions about issues or topics that interest him.
6. Data Encoder – a person who is in charge of encoding the handwritten text
into soft copy.
lii DO_Q4_MIL_G12_MODULE2_LESSON4
7. Layout and Graphic Artist - work with other team members to create
a layout that will be used for a client. They must have good communication
skills as they participate in meetings and work closely with other graphic
designers to create a quality product.
8. Editor - a person who is in charge of and determines the final content of a
text, particularly a newspaper or magazine.
9. Publisher – Responsible for preparing, acquiring, and managing a publication.
How Text Information is Produce
1. The Writer chooses a topic that he would like to write about.
2. The Writer gathers information about the topic.
3. The Writer makes an outline of the topic and writes the draft
4. The Writer reviews the draft and develops it into a full text.
5. The Writer submits the article to the editor/publisher.
Classifications of Text Information

• Fiction – Text information can be classified as fiction if it pertains to stories
that are imagined or not true.
• Nonfiction – Text information is classified as nonfiction if it is based on facts
and reality.
Genre of Text Information

1. Comedy or Humor 6. Science Fiction
2. Tragedy or Drama 7. Historical
3. Suspense and Thriller 8. Autobiography, Biography
4. Horror 9. Inspirational
5. Romance 10. Religious
Assessing and Evaluating Text Information

1. Accuracy and Factuality
2. Objectivity
3. Language appropriateness
4. Curriculum alignment
5. House style and format
Visual Information and Media

Visual Information is the artistic or creative representation or interpretation
of an idea, concept, or emotion using different media. It is created by Painter,
Photographers, Graphic Artists or Designers and Sculptors among them.
Making Visual Information

1. Painter – refers to a person who produce a work of art with colors, lines, and
shapes using paint as a medium.
2. Photographer – the primary job of photographer is taking pictures or images
using a camera.
3. Graphic Artist or Designer – a person who sets the images, illustrations,
charts, and tables on the manuscript. He is also responsible for the artwork
and design using electronic media.
4. Sculptor – a person who creates a piece of art using a variety of media, such
as clay, marble, wood or even ice.
Types of Visual Information
liii DO_Q4_MIL_G12_MODULE2_LESSON4
1. Painting – Is an artform that creates pictures using a flat medium, such as
canvas or board and paint.
2. Photo/Image – A photo is worth a thousand words. It can tell a story or even
let the viewer feel emotions by just looking at it.
3. Sculpture – Is an example of a three-dimensional artwork that can be made
using clay, stone, metal or other materials and it shows replica of the model.
4. Graphs and Charts – Pertains to a diagram, which is a series of one or more
points, lines, line segments, curve, or areas. It shows variables with
corresponding interpretation.
5. Billboard and Poster – It refers to a large outdoor board containing text
information and image designs posted as a form of advertisement. A Poster is
similar to billboard but is much smaller.
Evaluating and Rating Visual Information

• Use of Color
• Use of Medium
• Level of Creativity
• Choice of Subject
• Choice of theme or message
Text Information and Media
Advantages of Text Information
• Text information covers a wide range of topics.
• It is easy to access.
• It should be well-researched and discussed comprehensively.
Limitation of Text Information

• The book has to be updated regularly for accuracy and timeliness.
• Text information can be lengthy and hard or tiresome to read.
• Finding information can be mean browsing over several materials, which can
be time consuming.
Visual Information and Media

Advantage of Visual Information
• It catches the attention of the audience because of its artistic presentation
• It teaches the audience to be more analytical in order to visually process the
message.
• It allows the artist to present the information and express the message in a
creative manner.
Limitation of Visual Information

• It can be distracting.
• Its meaning could be interpreted differently because of its artistic
presentation.
• It takes time and effort to produce visual information.
Activity 3
liv DO_Q4_MIL_G12_MODULE2_LESSON4
Directions: Cut out at least 5 pictures of Text Information and Media and Visual
information and Media and create a brochure. Explain briefly each
scenario.
Activity 4
Directions: Determine whether the following is made by Text Information or Visual
Information.
1. The Novel, Romeo and Juliet (Shakespeare) - ____________________
2. Statue of the UP Oblation - ___________________________
3. Philippine Daily Inquirer - ____________________________
4. Family Photo - _____________________________________
5. Monument of Rizal - ________________________________
ACTIVITY 5: VENN DIAGRAM

Directions: Using a Venn diagram, compare and contrast Textual and visual
information
Text Information Visual Information
Directions: Accomplish this graphic organizer by writing what you have learned,
your reflection, and your action(s) based on what you have learned and
realized.
lv DO_Q4_MIL_G12_MODULE2_LESSON4
II: Identification
Directions: Identify what is being described. Choose the correct answer from the box.
1. A person who is in charge of encoding the handwritten text into a soft copy.
2. A person who is more associated with writing literary works.
3. They create a piece of art using a variety of media, such as clay, marble, wood
or even ice.
4. An artform that creates a picture using a flat medium.
5. The sets the images, illustrations, charts and tables on the manuscript.
Painting Contributor Writer Data encoder
Photographer Blogger Sculptor Graphic artist or designer
II. Directions: Put a check √ if the statement refers to Visual Information and X if
is for text information.
____1. It is easy to access

____2. Covers a wide range of topics
____3. Present the information in creative manner
____4. Aid to better comprehension.
____5. Make communication Quicker and simpler
____6. Tiresome to read
____7. It should be updated regularly
____8. Time consuming
____9. Detailed information
____10. Increase the credibility of your message
lvi DO_Q4_MIL_G12_MODULE2_LESSON4
DO_Q4_MIL_G12_MODULE2_LESSON4 lvii
What I know
Activity 1: Text Information, Visual Information
Answers may vary
What’s new? Assessment:
1. Visual 1. Data encoder
2. Information 2. Writer
3. Text 3. Graphic artist or designer
4. Media 4. Painting
5. Audience 5. Photographer
What’s more? II.
Answers may vary 1. X
What I can do 2. X
Activity 4 3. √
1. Text Information 4. X
2. Visual information 5. √
3. Text information 6. X
4. Visual Information 7.X
5. Visual information 8.X
Activity 5: Answer may vary 9.X
What I Have learned: Answer may vary 10.X
presented.
Directions: Answer the guide questions based on the picture being
lviii DO_Q4_MIL_G12_MODULE2_LESSON4
• https://development.asia/summary/guide-reducing-risk-water-related-
disasters-during-covid-19-crisis
• https://www.facebook.com/BicolTravelerMagazine/posts/amorsolo-
fernando-y-cuetobayanihan-1959this-painting-of-amorsolo-was-a-gift-of-
t/2740631125991871/
• https://docs.google.com/presentation/d/1ypTVLmTeHtpYHjPaAicRY52l54T
RQ97lPSgADV2zzq4/template/preview
• https://www.philstar.com/tags/jaywalking
lix DO_Q4_MIL_G12_MODULE2_LESSON4
lx DO_Q4_MIL_G12_MODULE2_LESSON4
SENIOR HIGH SCHOOL
(LEARNING AREA)
(QUARTER NUMBER)
(MODULE NUMBER)
lxi DO_Q4_MIL_G12_MODULE2_LESSON4
a. identify Audio and Motion Information media;
b. differentiate Audio Information and Motion Information Media; and
c. describe the Advantage and Limitations of Audio and Motion Information
Media (MIL11/12IMIL-IVa-7)
Pre-Assessment
Activity 1: 3 PICS 1 word! and Compare It!
Directions: Use this given picture to identify the hidden words about the topic to
be discussed and compare their evolution.
1.
Answer: __________ information
THEN:
NOW:
2.
Answer: __________ information

THEN:
NOW:
lxii DO_Q4_MIL_G12_MODULE2_LESSON4
Lesson Audio and Motion Information
7
In the previous module, we learned about the Text information and Media
and Visual Information and Media on how they produce and the different advantage
and disadvantages. For this week, we are going to discuss Audio and Motion
Information.
In the past, most of our grandparents could get information through

traditional media, which was the radio. Even when enjoying their leisure time, they
would tend to love listening to radio programs like dramas. So, did you know what
makes them hook with that? Even though it is only in radio where they can also
listen to it, we can say that there are a lot of differences today of what we are watching
different dramas coming from our new media like smart TV, YouTube, and Netflix
where we can really see how those actors act on the screen. So let us learn what
those techniques of audio information are that make our grandparents still enjoy
their favourite dramas. How about the dramas that we are enjoying nowadays, which
involve not only audio but also motion?
Activity 2
Directions: Determine whether the given is produced or delivered by Audio
Information or Motion Information.
1. iPod - ___________________ 6. The Lord of the Rings - _______________
2. Cassette Tape - __________ 7. Opera - ______________________________
3. Comedy Movie - __________ 8. How to train your Dragon - ___________
4. Radio - __________________ 9. Commentator - ______________________
5. Toy Story - ______________ 10. Ballad - _____________________________
Audio Information and Media

Audio Information pertains to any sound or auditory impression perceived by
the ears and processed by the brain.
Types of Audio Information

1. Dialog or Conversation – an exchange of ideas takes place between the people
who are talking.
2. Lecture or Talk – the participants are able to acquire information from the
speaker.
3. News – through the news the public learns information about event happen
locally or internationally.
lxiii DO_Q4_MIL_G12_MODULE2_LESSON4
4. Podcast – refers to digital audio file, which can be downloaded on the on the
computer with internet access.
5. Audio Book – a talking book, as there is a complete recording of entire text
which is read.
6. Music – refers to vocal or instrumental sounds or both which express specific
tune.
Common Kinds of Music

• Classical – Refers to the kind of music associated with the luminary composers
and musicians.
• Opera – This kind of music are performed by singers and musicians through
dramatic works.
• Ballad – It has light, sentimental, or romantic mood with slow melody.
• Reggae – It originated in Jamaica in the late 1960s. it has a fast melody and
incorporates with jazz and rhythm and blues.
• Hip-Hop or Rap – A type of music popular to the younger generation. Apart of
its funky music, poetry is spoken through rap style.
• Rock or Punk – It is characterized by loud and heavy metal music produced
by electric guitars and drums.
• Asian Pop – A popular upbeat music making waves. It also influence their
audience with their fashion statements and dance styles.
• Original Pilipino Music (OPM) – It is Compromised of Filipino music from
various genres including retro music, pop music and even kundiman music.
People who make Audio Information

1. Commentator – Refers to a person who discuss the news, sports events, the
weather and other related topics on television or over the radio.
2. Emcee – He serves as the official host of staged event or performance.
3. Disk jockey (DJ) or Radio Announcer – a radio DJ plays music on-air, they
can use computerize sound equipment to broadcast different types of music
and can interact with their audience during live broadcast.
4. Narrator – A person who is responsible for narrating story.
5. Voice – over – Similar with narrator. They provide the voice in a motion picture
of television commercial.
6. Music Artist – Referred to as recording artist who records and releases music.
7. Musician – A person who plays musical instrument or musically talented.
Delivering Audio Information

- Radio - Discman - iPod
- Walkman - MP3 Player - iTunes
Producing Audio Information

• Cassette Tape – it is a magnetic tape recording format for audio recording and
playback.
• Vinyl Records – also known as a gramophone or phonograph record.
• Phonograph – a device use for mechanical recordings.
• Compact Disc (CD) Player – an electronic Device with a flat and round optical
disc.
• Live Performance – It can be done by orchestra or a band.
Evaluating and Rating Audio Information

1. Sound Quality
2. Voice Quality
lxiv DO_Q4_MIL_G12_MODULE2_LESSON4
3. Type of Content
Motion Information and Media

A form of media that has the appearance of moving text and graphics on a
display. Its purpose is to communicate information in multiple ways. Motion media in
essence is visual media that gives the appearance of movement.
People Involved in Making Motion Information

1. Actor – An actor is regarded as a performer who gives life to a role.
2. Director – A person who supervise and instructs performers or actors on how
they should act base on their roles.
3. Scriptwriter – The Person in charge with writing the script of the film.
DO_Q4_MIL_G12_LESSON7
4. Makeup Artist – The one responsible for making the actors look their best by
applying makeups. )
5. Production Design Team – They are responsible for the overall look of a film
and its sets.
6. Music and Audio Team – They are responsible for the sound effects and
background music used in the film.
Types of Motion Information

1. Comedy or Humor
2. Drama
3. Suspense
4. Horror
5. Romance or Love Story
6. Science Fiction or Fantasy
7. History
8. Inspiration
9. Religious or Spiritual
10. Action
11. Animation
12. Adventure
Evaluating and Rating Motion Information

1. Best Picture
2. Best Cinematography
3. Best Screenplay
4. Best Musical Score
5. Best Visual Effects
Audio Information and Media

Advantages of Audio Information
• It is easier to process since the information is already communicated verbally.
• The audience pays more attention to the information, making it easier to
absorb the content.
• Audio information is much faster to relay since it can be said orally.
Limitations of Audio Information

• Retention of information could be difficult since the details were relayed orally.
• The audience can become easily distracted if the sound is not audible
lxv DO_Q4_MIL_G12_MODULE2_LESSON4
• The one who will relay the information should be a good speaker and the
receiver should have a good command of the language to understand the
information.
Motion Information and Media

Advantages of Motion Information
• Motion media is an effective form of communication because it is both visual
and auditory.
• The information is easier to understand because the presentation is dynamic.
• Motion media gives the audience the opportunity to learn and enjoy at the
same time.
Limitation of Motion Information

• Motion media could be subjected to different interpretations from the
audience.
• It takes a lot of effort and time to produce.
• It needs skilled people who can fill in different teams needed to complete the
film.
Activity 3
1. Watch a TV or news program and identify the people iinvolved in making motion
information.
2. Listen to a Radio program and identify the people who make audio information.
Activity 4: Showcasing Talent

Directions: Do the following activity:
1. Sing a chorus of a song and record it.
2. Search for a famous movie lines of a Filipino Actors/Actress. Choose one, act
it out and record it.
Activity: 3-2-1 Chart

Directions: Illustrate your understanding about audio and motion information by
completing the 3-2-1 chart below. Write down your three things (3) that
you have learned, two (2) concepts that you need to improve, and finally,
one thing that you are still confused about.
lxvi DO_Q4_MIL_G12_MODULE2_LESSON4
I: Matching type
Directions: Match Column A with the correct answer in Column B. Write the
letter of your answer on the separate sheet of paper.
Column A Column B
II. Directions: Answer the questions within 3-5 sentences. (5 points each)
What is the significance of Audio media? Motion media?
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
lxvii DO_Q4_MIL_G12_MODULE2_LESSON4
Directions: Answer the following questions briefly.
1. Give at least three features for determining the credibility of motion media.
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
2. As a SHS student, how does your knowledge about motion information
benefit you?
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
lxviii DO_Q4_MIL_G12_MODULE2_LESSON4
DO_Q4_MIL_G12_MODULE2_LESSON4 lxix
What I know
Activity 1
1. Motion
Answer may vary
2. Audio
Answer may vary
What’s new?
Activity 1 Assessment:
1. Audio Information 1. D
2. Audio Information 2. H
3. Motion Information 3. C
4. Audio Information 4.L
5. Motion Information 5. G
6. Motion Information 6. K
7. Visual /Audio Information 7. J
8. Motion Information 8. I
9. Audio Information 9. F
10. Motion Information 10. E
What’s more?
Answers may vary
What I can do
Activity 5: Answer may vary
What I Have learned: Answer may vary
• https://thenextweb.com/news/why-cassette-tape-sales-doubled-during-
pandemic-syndication
• https://www.pexels.com/search/motion/
• https://kids.britannica.com/kids/article/motion/399909
• https://pixabay.com/images/search/radio/
• https://depedtambayan.net/wp-content/uploads/2021/11/NCR-MLA-
MediaInfoLit-M14_Edited-Comia-Aquino_Writer_Mahinay.pdf
• https://unsplash.com/s/photos/ballet-dancer
lxx DO_Q4_MIL_G12_MODULE2_LESSON4
SENIOR HIGH SCHOOL
(LEARNING AREA)
(QUARTER NUMBER)
(MODULE NUMBER)
lxxi DO_Q4_MIL_G12_MODULE2_LESSON4
a. identify Manipulative and Multimedia Information media;
b. differentiate Manipulative and Multimedia Information Media; and
c. describe the Advantage and Limitations of Manipulative and Multimedia
Information Media (MIL11/12IMIL-IVa-8)
Pre-Assessment
Activity 1: Recall the past!

Directions: Describe the following based on what you have learned from the
previous lesson. (3 points each )
1. Audio Information and Media

________________________________________________________________________________
2. Motion Information and Media
________________________________________________________________________________
Activity 2: Give it a try!

Directions: Answer each item briefly. (3 points each).
1. Who are the people behind Manipulative Information?
___________________________________________________________________________
2. How is Manipulative Information Created?
___________________________________________________________________________
3. How is Multimedia Information Produced?
___________________________________________________________________________
4. What makes Multimedia Information an effective means of communication?
_________________________________________________________________________
Lesson Manipulative Information and
8 Multimedia Information Media
In the previous module, we learned about the Audio
and Motion Information we also learned People Involve in
making audio and motion information and the different
types of it. For this week, we are going to discuss
Manipulative Information and Multimedia Information
Media.
https://www.google.com/search?q=motion+and+au
dio+information+media&oq=motion+and+audio
Now that you possess the skill of being literate in media and information, you
know how to choose reliable information over false information that you may
encounter. But then we cannot deny the fact that sometimes we are still neglecting
these, especially when we are choosing or buying a particular product that is not
really necessary but that we are still buying because, perhaps, we idolize those people
who endorse those products. So with that, you are going to learn different strategies
using those manufacturers to capture our attention through the use of manipulative
and multimedia information.
Activity 2
Directions: Identify the image by arranging the jumbled letters in the globe.
Manipulative Information and Media
Manipulate means to be in control. Media Manipulation pertains to the

strategy used by advertising or marketing firms to manipulate in favor of a client
whose product or service is at its stake.
Making Manipulative Information
1. Ad Agency or Marketing Firm – It provides deals with clients whose products
need marketing boost sales.
2. Public Relations (PR) Firms – It provides professional services to conceive,
produce and control messages for public, through the media on behalf of a
client.
Types of Manipulative Information

1. Consumer Confusion – Some sellers can be creative with the packaging to
make their products stand out from similar products. Other offer a promo to
attract the consumers to buy their product. Promos like by one take one or
products on sale.
2. Crowd Manipulation – An advertising firm can manipulate the public by
making them believe that there is a great demand for the product.
3. Propaganda – An advertising firm can release a commercial paid by a political
candidate to destroy the image of a rival politician.
4. Gatekeeping – Information is Filtered.
5. Celebrity Endorsements – It can create an impression that a product is of good
quality since the celebrity who endorsed it claims to actually use it.
6. Hoax – Is a form of media manipulation because it deceives the public.
7. Psychological Manipulation – Advertising firms use these techniques to
influence and affects the publics belief.
8. Fearmongering – This is also known as scaremongering. It uses fear to
influence peoples opinion and action.
Evaluating and Rating Manipulative Information

1. Motive or Purpose – It is important to know the motive why a particular group
employed it. If the platform is that of self-interest, or aims to hurt or defame
others, then that is considered a form of manipulation.
2. Degree of Influence or Impact – Advertising or PR Firms engage manipulation
because they want to have a bigger influence over the public. Some
commercials can also influence the public to engage in things that could be
potentially dangerous or harmful.
Multimedia Information and Media

In Multimedia Information, the presenter uses tool for the presentation.
Instead of just listening to the lecturer, the audience is given additional information
or supporting materials that make use of multimedia presentation, containing
images that make the lecture much more interesting. Multimedia refers to the
various forms of media and content that are expressed using combination of several
platforms, such as photo, videos, and music. In a multimedia presentation, the
information is stored, transmitted and processed digitally.
Types of Multimedia Presentation

1. PowerPoint Presentation (PPT) – it is one of the software programs of
Microsoft Office. A user can present information as a combination of text
and images.
2. Audio – Visual Presentation (AVP) – this type of presentation uses both
sounds and visual components. The AVP can be an entire video taken from
video recorder. It is usually shown for a specific purpose.
3. Overhead Projector (OHP) – it is a simple and affordable type of presentation,
as it is only be able to display text and images with transparencies.
4. Smart Board – is a very effective way to teach lessons to students in class, as
it has interactive whiteboard that uses touch detection for user input. The
smart board is bundled or package with software that contains lesson or
topics for various subjects.
Characteristics of Multimedia Information

1. Electronic or Digital – Multimedia is prepared and delivered electronically
using various computer applications and online tools.
2. Interactive – A multimedia presentation is interactive because it responds to
audience visual and auditory senses.
3. Dynamic – A multimedia presentation is dynamic because it can be
projected, played, recorded and accessed using technology and computer
applications.
User of Multimedia Presentation

1. Teachers or Lecturer – They use multimedia presentation to present their
lessons in class. With the use of multimedia presentation, they will be able
to teach the lesson more effectively because it addresses the different needs
of the learner.
2. Motivational or Public Speaker – People who make speeches intended to
motivate or inspire an audience.
3. Salespeople – A salesperson uses multimedia presentation to display the
product or services that they are offering.
Evaluating and Rating Multimedia Information

1. Content – A multimedia presentation varies depending on its content.
2. Purpose or Application – It should be evaluated based on its application.
3. Manner of Presentation – The manner of presentation should be rated based
on the following factors.
a. Audience
b. Topic
c. Resources
Manipulative Information
Advantages of Manipulative Information
• It boost the image of a person or product.
• It filters the information to be disseminated to the public.
• It provides a sense of control.
Limitations of Manipulative Information
• It can be biased and subjective.
• It distorts the facts and covers up sensitive issues.
• It hides the truth that public has to know.
Multimedia Information
Advantages of Multimedia Information
• The information is presented in a more interesting and organized manner.
• It complements and empowers the speaker to make his lecture more
dynamic and interactive.
• It makes the information easier to understand since the presentation is
presented in a creative manner.
Limitation of Multimedia Information
• There is too much information to absorb which overwhelms the audience.
• The speaker becomes too dependent on technology, which he has mastered
operating.
• The delivery of information is jeopardized in the absence of electricity since
the equipment used for the presentation needs power source.
• It requires more time to conceptualize and a presentation that will jibe with
the type of presentation chosen.
Activity 3
Directions: Create your own advertisement through a multimedia presentation in
any of the products listed below.
Soap Lotion
Perfume Toothpaste
Shampoo
Activity 4
Directions: Choose one type of Manipulative Information and create a mmultimedia
ppresentation.
Activity: MAKING GENERALIZATION
I: Multiple Choice
Directions: Write the letter of the correct answer on a separate sheet of paper.
1. This Firm provides deals with clients whose product needs a marketing
boost.
A. Consumer Confusion B. Public Relation
B. Ad Agency or Marketing Firm C. Gate Keeping
2. A Type of Manipulative Information that release a commercial paid by a
political candidate to destroy the image of a rival politician.
A. Gatekeeping C. Propaganda
B. Hoax D. Psychological Manipulation
3. A Type of Multimedia Presentation that uses both sounds and visual
components.
A. Smartboard C. PPT
B. AVP D. OHP
4. In this Media Presentation the information is stored, transmitted and
processed digitally.
A. Multimedia Information C. Text Information
B. Manipulative Information D. Motion Information
5. It pertains to the strategy used by advertising or marketing firms to
manipulate in favor of a client whose product or service is at its stake.
A. Text Information C. Motion Information
B. Manipulative Information D. Text Information
II. Modified TRUE or FALSE: Read each statement carefully and write TRUE if the
statement is correct. But if it is false, change the underlined word or group of
words to make the whole statement true.
________________1. A flash message from the NDRRMC about the coming super
typhoon has a good motive or purpose to its recipients.
________________ 2. Exaggerating news about a viral infection is an example of crowd

manipulation which creates fear to the public.
_________________3. Some companies hire people to attest the efficacy of their

products. This is an example of gatekeeping.
_________________4. Several students in a school received a text messaging about a

bomb planted in the school premises. This bomb threat is an
example of scaremongering.
_________________5. The information being publicized through hoaxing is being

withheld for the safety and protection of the public.
_________________6. Consumer confusion is the type of manipulative information

which intends to defraud the public.
_________________7. An advertising firm generates sales of goods and services and

directly contributes to the company's profitability.
_________________8. “Buy One, Take Two” promo is just one of the promotions in the
market, classified as psychological manipulation, which leads
the consumers to lack of confidence in their purchasing
decisions towards choosing the cheaper or better products.
_______________9. Exposing the hidden wealth is the usual type of propaganda

during campaign season in order to inflict the image of a running
politician.
________________10.One of the limitations of manipulative information is that it can

provide a sense of control and order to the amount of information
that will be publicized.
Activity: E-PORTFOLIO
Directions: Create a digital portfolio of your overall knowledge about
different information and media sources.
What I know
Answers may vary
What’s new?
Activity 1
1. Manipulative
2.
3. Multimedia
What’s more?
Answers may vary
What I can do
Answer may vary
What I Have learned: Answers may vary
Assessment:
1. B
2. C
3. B
4. A
5. B
II.
1. TRUE
2. Fear mongering or scaremongering
3. Crowd manipulation
4. TRUE
5. Gatekeeping
6. Hoax
7. TRUE
8. Consumer confusion
9. TRUE
10. Advantage
• Magpile, C. M. MEDIA AND INFORMATION LITERACY (Enhancing Education
through Effective Communication).
• https://www.google.com/search?q=motion+and+audio+information+media&
oq=motion+and+audio
• Source:https://www.cmswire.com/~/media/a0eb0aedab5b4af5af955de878
7e6195.jpg
• Source: https://4.bp.blogspot.com
• Retrieved from https://prezi.com/l4ebwarj_6i8/copy-of-module-15-

motioninformation-and-media/
• https://development.asia/summary/guide-reducing-risk-water-related-
disasters-during-covid-19-crisis
• https://www.facebook.com/BicolTravelerMagazine/posts/amorsolo-
fernando-y-cuetobayanihan-1959this-painting-of-amorsolo-was-a-gift-of-
t/2740631125991871/
• https://docs.google.com/presentation/d/1ypTVLmTeHtpYHjPaAicRY52l54T
RQ97lPSgADV2zzq4/template/preview
• https://www.philstar.com/tags/jaywalking
• https://thenextweb.com/news/why-cassette-tape-sales-doubled-during-
pandemic-syndication
• https://www.pexels.com/search/motion/
• https://kids.britannica.com/kids/article/motion/399909
• https://pixabay.com/images/search/radio/
• https://depedtambayan.net/wp-content/uploads/2021/11/NCR-MLA-
MediaInfoLit-M14_Edited-Comia-Aquino_Writer_Mahinay.pdf
• https://unsplash.com/s/photos/ballet-dancer
For inquiries or feedback, please write or call:
Department of Education – SDO Valenzuela
Office Address: Pio Valenzuela Street, Marulas, Valenzuela City
Telefax: (02) 8292-4340
Email Address: sdovalenzuela@deped.gov.ph
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SENIOR HIGH SCHOOL

Published by the Department of Education

Development Team of the Module

Writers: Job Vincent A. Aguilar, Ederjoy S. Cabillan, Airanica P. Bonaobra

Printed in the Philippines by ________________________

Department of Education – National Capital Region – SDO VALENZUELA

Office Address: Pio Valenzuela St., Marulas, Valenzuela City

Pre-tests are provided to measure your prior knowledge on lessons in each

1. identify the different issues in Media and Information; and

2. cite an example of an issue showing the power of media and information to

Pre-Assessment: True or False

______5. Cyberbullying is a difference in access to technology between nations,

______8. Facebook, Instagram, and MS word are examples of social media.

______9. Internet is a local computer network providing a minimal number of

______10. Issue is a matter that is in dispute between two or more parties.

In this module, we will going to learn about

2. Who are to be blamed for Joe's depression? Why?

1._______ 2._______ 3._______

Activity 2: Word Search

addiction cyberbullying virtual

Let us first define what etiquette is. When we

The following are common types of digital divide:

Dangers of the Internet

Digital Addiction is the ineptitude to control your hanker using digital-age

Vulnerability to Online Crimes

Cyberbullying is to threaten, harass, sending mean messages, making fun of a

Activity 5: Lessons Learned!

Activity 6: Search it!

Influences of Social Media on People’s Lives

Media and information literacy empower people to think critically about

According to the Oxford Languages, opportunity defines as a set of situations

Economy is an area of the production, distribution and trade, as well as

Education is the act or process of imparting or acquiring general knowledge,

A society is a group of individuals or a large social group involved in persistent

Politics defines as the activities associated with the governance of a country

Sedition - Sedition pertains to subversive acts, such as a rebellion and insurrection,

Contempt of Court - As explained in Section 1 Rule 71 of the rules of the court,

Activity 3: Understand please!

1. What is the Article all about?

2. Is this absolute? Why?

Activity 5: Positive or Not?

Pre-Assessment: Modified True or False

________1. A 3-D Printer allows UV exposure are to produce a masked pattern.

In this part of the module, you will be able

Online such as the wearable technology, emerging trends, technological devices,

These days, every individual is maximizing the use of technologies to a major

It is considered to be providing a substantial involvement in the completion of

Activity 1: Search and write!

Emerging Trends on Media and Information

OTHER DEVICES AND EQUIPMENT

MASSIVE OPEN ONLINE CONTENT (MOOC)

EFFECTS OF CURRENT AND FUTURE TRENDS ON MEDIA AND INFORMATION

Activity 3: Positive or Not?

1. What is the importance of the following?

Directions: Create a slogan expressing the relevance of technologies in education

Advantage Media Society Education

Technology Trend Media and Information literacy

Implication Disadvantage Politics

___________________2. A condition or circumstance that puts one in a favorable or

___________________5. It is the set of activities that are associated with making

___________________6. It is what's hip or popular at a certain point in time.

___________________8. It empowers people to think critically about information and use

___________________10. It is known as any channel of communication which can

1.___ 2._ 3._____