Greens@Daftar

NOURISH IN NO TIME
 About Us
We Greens@Daftar, are a quick service
restaurant which nourishes you in no
time. Our focus is to healthify you using
sustainable and adaptable delicacies.

With a social aim of creating a plastic-

free zone and proper waste recycling,
we are very delighted to cater your
needs and prepare customizable salads,
smoothies and bowls according to your
taste and gut.
 What We Offer
a l a d
S

s
Embrace a Vibrant Culinary Journey: At our
health-conscious café, we specialize in
o w l s
B crafting a menu solely dedicated to bowls,
salads, and smoothies. Dive into a world of
fresh ingredients, vibrant flavors, and
thi
balanced nutrition, carefully curated to
o o
m invigorate your senses and promote your
e

Salads
s

well-being.
Smoothies
S w o t A n a l y s i s

Strengths Weaknesses

Opportunities Threats
 Swot Analysis
Efficient service due to Quick Service Model- 5 Min takeaway, 10 Min
delivery
S Customizable food items- Choose your own ingredients
Growing health conscious market
Environmentally Conscious Packaging - Oxo-Biodegradable Material

Price fluctuations of raw material

Challenges in maintaining consistent food quality and freshness
W Seasonal Ingredient Availability
Intense Competition from existing fast food chains
 Swot Analysis
Habit forming product- Recurring income
O Expand into biz parks, hospitals, edu institutes.

Collaborations with nearby gyms and fitness centers.

High perceived competition from pre-existing options

T Price sensitivity- People might opt for less nutritious cheaper options
Pestle Analysis
Political

Environmental

Sociocultural

Technical

Legal

Economical
 Pestle Analysis

P Unstable political climate within the agri-production sector

Exported food ingredients availability

E Sustainably sourced locally produced ingredients

Environmentally Conscious Packaging - Oxo-Biodegradable Material

Growing health conscious trends and work-life balance, creating demand

S for quick and healthy meal options

Cultural sensitivity by ensuring Indian taste preferences are appreciated
 Pestle Analysis

T App and website for online ordering and delivery

Utilization technology for enhancing in-house productivity and efficiency

Adherence to food safety regulations and proper handling of food

L ingredients
Taxation policies related to the food industry

Possible tax incentives due to local sourcing

E Economic climate impacting customer spending patterns
 Our Vision
QSR is a 400+ billion dollar industry and we
intend to be the healthiest, tastiest and most
convenient option.

Greens@Daftar aims to open a kiosk in all big

business parks in the country. We also intend to
leverage our partnerships with health and fitness
giants to increase our reach.

In phase two we will tap in other places like

hospitals and universities. Eventually we will also
launch our subscription-based models for
corporates.
Thank you
Nourish in no time!
 Greens@Daftar
KRISHNAV NANDINI

A9
PRATHAM
YASHOVARDHAN

JAY DEBRAJ

SEERAT NOURISH IN NO TIME VIDHI