End-Term Summative Assessment

Name of the Student: Divya Mali

Name of the Faculty: Dr. Sonam Mansukhani

Semester: II

Course: USLM

Subject: English And Communication Skills

Enrollment Number: 202305010026

UNITEDWORLD SCHOOL OF LIBERAL ARTS AND MASS COMMUNICATION

KARNAVATI UNIVERSITY

GANDHINAGAR
April 2024
 1.

Communication is the process of exchanging information, ideas, thoughts, and feelings between
individuals or groups. It involves a sender transmitting a message through a chosen medium to a
receiver, who then interprets and responds to the message. Communication can occur through
various channels and can be verbal, non-verbal, written, or visual.

1. Verbal Communication: Verbal communication involves the use of spoken or written words to
convey messages. Examples include face-to-face conversations, telephone calls, speeches,
presentations, and written memos or emails.
2. Non-verbal Communication: Non-verbal communication involves conveying messages through
gestures, body language, facial expressions, tone of voice, and other non-verbal cues. Examples
include facial expressions, eye contact, posture, hand gestures, and the use of personal space.
3. Written Communication: Written communication involves conveying messages through written
symbols, such as letters, emails, reports, memos, and text messages. It allows for precise and
permanent record-keeping and can be particularly useful for conveying complex information.
4. Visual Communication: Visual communication involves conveying messages through visual
elements such as graphs, charts, diagrams, photographs, videos, and illustrations. It can enhance
understanding by presenting information in a visually appealing and easily digestible format.

Barriers to Effective Communication:

1. Language Barriers: Differences in language and vocabulary can hinder effective communication,
especially in multicultural or multilingual settings. Misinterpretation of words or phrases can
lead to misunderstandings and confusion.

Example: A manager in an international company may struggle to communicate effectively with

employees from different linguistic backgrounds, leading to miscommunication and decreased
productivity.

2. Cultural Barriers: Cultural differences in values, beliefs, customs, and norms can impact
communication. Different cultural contexts may influence how individuals interpret messages,
leading to misunderstandings or misinterpretations.

Example: In some cultures, direct communication may be valued, while in others, indirect
communication and subtle cues may be preferred. Failure to recognize these cultural differences
can lead to friction or conflict.

3. Physical Barriers: Physical barriers such as distance, noise, poor lighting, or technological issues
can impede communication. These barriers can disrupt the transmission of messages and make it
difficult for individuals to receive or understand information.

Example: In a crowded and noisy office environment, employees may struggle to hear each other
during meetings, leading to ineffective communication and reduced productivity.
4. Emotional Barriers: Emotional barriers such as fear, anxiety, mistrust, or personal biases can
inhibit effective communication. Negative emotions can interfere with the ability to convey
messages clearly or to listen attentively to others.

Example: An employee who feels intimidated by their supervisor may hesitate to voice their
opinions or concerns during a team meeting, leading to a lack of open communication and
collaboration.

5. Psychological Barriers: Psychological barriers such as preconceived notions, stereotypes, or

cognitive biases can distort communication and impede understanding. These barriers can
influence how individuals perceive and interpret messages, leading to miscommunication.

Example: A manager may hold unconscious biases against certain team members, affecting how
they interpret their contributions and undermining effective communication within the team.

By recognizing and addressing these barriers, individuals and organizations can foster a culture
of effective communication, leading to improved relationships, increased productivity, and better
outcomes.

2. IN THE PRESENTATION ATTACHED WITH THE DOCUMENT

Adapting Presentation Style and Content:

1. Assess Audience Knowledge: Begin by gauging the audience's familiarity with AI through a
brief survey or informal discussion.
2. Tailor Content: Based on the audience's prior knowledge, adjust the depth and complexity of
the content accordingly. Provide additional explanations and examples for beginners while
including more advanced insights for those with a deeper understanding.
3. Use Visual Aids: Incorporate visual aids such as diagrams, charts, and infographics to illustrate
key points and enhance comprehension for visual learners.
4. Engage Audience Interaction: Foster engagement through interactive elements like polls,
quizzes, or group activities. This encourages participation and reinforces learning.
5. Provide Resources: Offer supplementary materials or resources for further exploration,
including recommended readings, online courses, or relevant websites.
6. Simplify Language: Use clear and concise language, avoiding technical jargon whenever
possible. Explain terms and concepts in simple terms, ensuring everyone can follow along.
7. Be Patient and Supportive: Be patient and supportive of questions from all audience members,
regardless of their level of expertise. Foster an inclusive environment where everyone feels
valued and respected.

By implementing these strategies, the presentation aims to cater to the diverse audience's needs
and ensure that everyone can follow the points and gain value from the presentation on Artificial
Intelligence.
3. Paraphrase: The advent of social media platforms has completely transformed the landscape
of interpersonal communication and information sharing in the modern digital era. These
platforms, such as Facebook, Twitter, Instagram, and TikTok, have granted individuals the
unprecedented ability to generate and disseminate content instantaneously to a global audience.
They serve as conduits for fostering connections and facilitating networking among users across
geographical boundaries, thereby giving rise to virtual communities that transcend physical
limitations. Nonetheless, the widespread adoption of social media has brought about a host of
concerns, including issues surrounding privacy, the proliferation of misinformation, and its
impact on mental well-being. Users often find themselves grappling with feelings of inadequacy
or anxiety as they compare their lives to the meticulously crafted personas presented on these
platforms. Furthermore, the rampant spread of false information on social media poses
significant threats to societal stability and cohesion. Striking a delicate balance between
harnessing the benefits of social media platforms and mitigating their inherent challenges
remains an intricate and multifaceted endeavor in the increasingly interconnected world of today.

Summary: The rise of social media platforms has revolutionized communication by allowing
users to share content globally in real-time. While fostering connections and networking,
concerns about privacy, misinformation, and mental health have surfaced. Users often experience
inadequacy when comparing themselves online, and the spread of false information poses
societal risks. Achieving a balance between leveraging social media's benefits and addressing its
challenges is a complex task in today's interconnected society.

3.

Paraphrase: The advent of social media platforms has completely transformed the landscape of
interpersonal communication and information sharing in the modern digital era. These platforms,
such as Facebook, Twitter, Instagram, and TikTok, have granted individuals the unprecedented
ability to generate and disseminate content instantaneously to a global audience. They serve as
conduits for fostering connections and facilitating networking among users across geographical
boundaries, thereby giving rise to virtual communities that transcend physical limitations.
Nonetheless, the widespread adoption of social media has brought about a host of concerns,
including issues surrounding privacy, the proliferation of misinformation, and its impact on
mental well-being. Users often find themselves grappling with feelings of inadequacy or anxiety
as they compare their lives to the meticulously crafted personas presented on these platforms.
Furthermore, the rampant spread of false information on social media poses significant threats to
societal stability and cohesion. Striking a delicate balance between harnessing the benefits of
social media platforms and mitigating their inherent challenges remains an intricate and
multifaceted endeavor in the increasingly interconnected world of today.

Summary: The rise of social media platforms has revolutionized communication by allowing
users to share content globally in real-time. While fostering connections and networking,
concerns about privacy, misinformation, and mental health have surfaced. Users often experience
inadequacy when comparing themselves online, and the spread of false information poses
societal risks. Achieving a balance between leveraging social media's benefits and addressing its
challenges is a complex task in today's interconnected society.
4.

Subject: Inquiry Regarding Internship Opportunities in Marketing Department

Dear Sir,

I hope this email finds you well. My name is Sarthak Rawat, and I am currently a junior
majoring in Marketing at NYU University. I am writing to inquire about internship opportunities
within your esteemed organization in the marketing department.

I am incredibly passionate about marketing and have a strong interest in digital marketing
strategies, branding, and market research. I believe that an internship with your organization
would provide me with invaluable hands-on experience and exposure to real-world marketing
practices.

I have enclosed my resume for your review, which outlines my academic achievements, relevant
coursework, and extracurricular activities. Additionally, I have completed a marketing internship
with a local startup last summer, where I gained experience in social media management, content
creation, and email marketing campaigns.

I am eager to further develop my skills and contribute to your team's success. I am particularly
interested in your recent marketing initiatives and would love the opportunity to be involved in
similar projects.

Could you please provide me with more information regarding internship openings in the
marketing department and the application process? I would greatly appreciate any guidance or
advice you can offer.

Thank you for considering my inquiry. I am enthusiastic about the possibility of interning at your
organization and contributing to your marketing efforts. I look forward to the opportunity to
discuss how I can be a valuable asset to your team.

Warm regards,

Sarthak Rawat

sarthakraawat@gmail.com

91+ 67**********