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Johnson
Purchasing and Supply Management
Sixteenth Edition
PROJECT MANAGEMENT
MANAGEMENT SCIENCE
Schindler
Business Research Methods
Fourteenth Edition
BUSINESS FORECASTING
Sterman
Business Dynamics: Systems Thinking and Modeling for a Complex World
OPERATIONS MANAGEMENT
BUSINESS MATH
BUSINESS STATISTICS
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About the Author
P. Fraser Johnson is the Leenders Supply Chain Management Association Chair at Page v
the Ivey Business School, Western University. Professor Johnson is director of the
Ivey Purchasing Managers Index, the most widely watched and utilized indicator of future
economic activity in Canada. He was faculty director of the Ivey MBA Program from 2009
to 2014. Dr. Johnson received his PhD in Operations Management from Ivey in 1995, and
following graduation, joined the Faculty of Commerce & Business Administration at the
University of British Columbia. He returned to Ivey as a faculty member in 1998, where he
currently teaches courses in supply chain management and operations. Professor Johnson
previously worked in the automotive parts industry where he held a number of senior
management positions in finance and operations. His experience includes managing
automotive parts facilities in both Canada and the United States, and overseeing a joint
venture partnership in Mexico. Professor Johnson is an active researcher in the area of
supply chain management, and he has authored articles that have been published in a wide
variety of journals and magazines. Fraser has also authored a number of teaching cases. He
is an associate editor for The Journal of Supply Chain Management and sits on the editorial
review board for the Journal of Purchasing and Supply Management. Professor Johnson has
worked with a number of private- and public-sector organizations in both consulting and
corporate education assignments in the United States, Canada, and Europe.
Page vi
Preface
Purchasing and supply management has become increasingly visible in a world where supply
is a major determinant of corporate survival and success. Supply chain performance
influences not only operational and financial risks but also reputational risk. Extending the
supply chain globally into emerging regions places new responsibilities on the supplier and
supply, not only to monitor environmental, social, political, and security concerns but also
to influence them. Thus, the job of the supply manager of today goes beyond the scope of
supply chain efficiency and value for money spent to search for competitive advantage in the
supply chain. Cost containment and improvement represent one challenge; the other is
revenue enhancement. Not only must the supply group contribute directly to both the
balance sheet and the income statement; it must also enhance the performance of other
members of the corporate team. Superior internal relationship and knowledge management
need to be matched on the exterior in the supply network to assure that the future
operational and strategic needs of the organization will be met by future markets. The joy of
purchasing and supply management lives in the magnitude of its challenges and the
opportunities to achieve magnificent contributions.
Publication of this text marks the 90th anniversary of the Howard T. Lewis’ book Page vii
Industrial Purchasing, making it one of the longest continually published business textbooks
in the world. Based on the conviction that supply and suppliers must contribute effectively
to organizational goals and strategies, this text and its predecessors have focused on how to
make that mission a reality.
A great deal has happened in the supply field since the sixteenth edition was published. The
COVID-19 global pandemic exposed bottlenecks in supply chains, creating unprecedented
supply shortages and dramatic increases in costs. The competitive value provided by sound
supply practices and capabilities have never been more critical. The effects of the pandemic
on global supply chains will evolve during several years as organizations re-examine their
global sourcing and risk management strategies. Meanwhile, continuing advances in
information technology provide new ways to improve supply efficiency and effectiveness.
Digital supply chain solutions are being integrated with advanced technologies, such as
blockchain, artificial intelligence, robotic process automation (RPA), 3D printing, and the
Internet of Things (IoT). New risk management, sustainability, and transparency
requirements, and the search for meaningful supply and supplier metrics, have further
complicated the challenges faced by supply managers all over the world.
As a consequence, several changes and updates have been made to the sixteenth edition.
First, the new edition provides an opportunity to incorporate the latest theory and best
practice in supply chain management into the text. Wherever appropriate, real-world
examples and current research are used to illustrate key points. Second, the application of
information technology to supply chain processes continues to change rapidly, including the
evolution of cloud-based computing, digitization, and blockchain. New supply chain finance
technologies can improve buyer working capital utilization and reducing risks by providing
suppliers with alternatives for managing their cash flow and liquidity. Third, there are also
several important emerging issues—including the challenges of managing sustainability, risks
in global supply chains, and supplier diversity—that are addressed in this text. Meanwhile,
other supply management issues, such as global sourcing and supply chain collaboration,
continue to remain at the forefront. As the world’s technological and geopolitical
environments continue to change and develop, supply managers are faced with new
challenges associated with managing their global supply chains.
Lastly, twenty new cases have been added to this text, covering topics that include risk
management, cost analysis, insourcing and outsourcing, reverse logistics, and quality. Thus,
the examples in the text and 49 real-life supply chain cases afford the chance to apply the
latest research and theoretical developments in the field to real-life issues, opportunities,
decisions, and problems faced by practitioners.
In this edition, the focus on decision making in the supply chain has also been strengthened
considerably. The chapter sequence reflects the chronological order of the acquisition
process. Criteria for supply decisions have been identified in three categories: (1) strategic,
(2) operational, and (3) additional. Criteria in the third category, including balance sheet
and income statement considerations, all dimensions of risk, sustainability considerations,
are growing in relevance and making sound supply decisions an even more complex
challenge.
A book with text and cases depends on many to contribute through their research and
writing to expand the body of knowledge in the field. Thus, to my academic colleagues, I
extend my thanks for pushing out the theoretical boundaries of supply management. To
many practitioners, I wish to extend my gratitude for proving what works and what does not
and providing their stories in the cases in this text. The assistance of CAPS Research in
supporting research in supply management and championing the continuous improvement
of supply practice is also very much appreciated.
Also, many case writers contributed their efforts so that approximately 40 percent of all the
cases in this edition are new. Case contributors in alphabetical order include: Carolynn
Cameron, Garland Chow, Jenni Denniston, Dominque Fortier, and Eric Silverberg.
Hemant Challapally, co-founder of the Moresby Group and Ivey Alum, deserves special
recognition for his role as a co-author of a case in this text and for his many contributions to
the field of supply management. The support of my colleagues at the Ivey Business School
has been most welcome. Professors Larry Menor and Robert Klassen have provided
invaluable feedback and assistance.
The production side of any text is more complicated than most authors care to admit. At
McGraw Hill, Harper Christopher, Melissa Homer, Michele Janicek, Melissa Leick, Eric
Weber, Stacy Proteau, Katie Reuter, Kailey Walters, and many others contributed to turn
our efforts into a presentable text.
P. Fraser Johnson
Instructors
Student Success Starts with You
Students
Get Learning that Fits You
Page xxviii
Page ix
Brief Contents
About the Authors v
Preface vi
1 Purchasing and Supply Management 1
2 Supply Strategy 28
3 Supply Organization 47
4 Supply Processes and Technology 79
5 Make or Buy, Insourcing, and Outsourcing 120
6 Need Identification and Specification 137
7 Quality 164
8 Quantity and Inventory 202
9 Delivery 241
10 Price 265
11 Cost Management 302
12 Supplier Selection 330
13 Supplier Evaluation and Supplier Relationships 371
14 Global Supply Management 401
15 Legal and Ethics 437
16 Other Supply Responsibilities 488
17 Supply Function Evaluation and Trends 507
INDEXES
Case Index 542
Subject Index 543
DIGITAL EDITION
Page x
Table of Contents
About the Authors v
Preface vi
Chapter 1
Purchasing and Supply Management 1
Purchasing and Supply Management 3
Supply Management Terminology 4
Supply and Logistics 5
Chapter 2
Supply Strategy 28
Levels of Strategic Planning 29
Major Challenges in Setting Supply Objectives and Strategies 31
Strategic Planning in Supply Management 31
Risk Management 32
Operational Risk 32
Financial Risk 33
Reputational Risk 33
Managing Supply Risk 34
The Corporate Context 35
Strategic Components 36
What? 36
Quality? 37
How Much? 37
Who? 38
When? 38
What Price? 38
Where? 38
How? 39
Why? 39
Conclusion 39
Questions for Review and Discussion 40
References 40
Cases 41
2–1 Suman Corporation 41
2–2 Stedmann Technologies 43
2–3 Topeka Elevators 45
Chapter 3
Supply Organization 49
Objectives of Supply Management 51
Organizational Structures for Supply Management 54
Small and Medium-Sized Organizations 54
Large Organizations 55
Centralized and Decentralized Supply Structures 56
Hybrid Supply Structure 56
Specialization within the Supply Function 57
Structure for Direct and Indirect Spend 60
Managing Organizational Change in Supply 61
Supply Teams 67
Leading and Managing Teams 68
Cross-Functional Supply Teams 68
Other Types of Supply Teams 69
Consortia 71
Conclusion 72
Questions for Review and Discussion 72
References 73
Cases 74
3–1 Donovan Valley Purchasing Consortium 74
3–2 Central University 78
3–3 Lambert-Martin Automotive Systems Inc. 81
Chapter 4
Supply Processes and Technology 83
The Supply Management Process 85
Strategy and Goal Alignment 86
Ensuring Process Compliance 86
Information Flows 87
Steps in the Supply Process 87
1. Recognition of Need 88
2. Description of Need 88
Purposes and Flow of a Requisition 88
Types of Requisitions 90
Chapter 5
Make or Buy, Insourcing, and Outsourcing 126
Make or Buy 127
Reasons for Making 129
Reasons for Buying 129
The Gray Zone in Make or Buy 130
Subcontracting 131
Insourcing and Outsourcing 132
Insourcing 132
Outsourcing 133
Conclusion 137
Questions for Review and Discussion 137 Page xii
References 137
Cases 138
5–1 Garland Chocolates 138
5–2 Marshall Insurance Company 140
5–3 Brent Industries 141
Chapter 6
Need Identification and Specification 145
Need Criteria in the Value Proposition 146
1. Strategic Criteria 146
2. Traditional Criteria 147
3. Additional Current Criteria 148
Chapter 7
Quality 176
Role of Quality in Supply Management 177
Defining Quality 179
Quality 179
Function 179
Suitability 179
Reliability 179
Quality Dimensions 180
“Best Buy” 180
Determining the “Best Buy” 181
Conclusion 204
Questions for Review and Discussion 204
References 205
Cases 206
7–1 The Power Line Poles 206
7–2 Caledon Concrete Mixers 209
7–3 Wentworth Hospital 211
Chapter 8
Quantity and Inventory 215
Quantity and Timing Issues 217
Quantity and Delivery 217
Time-Based Strategies 217
Forecasting 218
Forecasting Techniques 219
Collaborative 220 Page xiii
Conclusion 245
Questions for Review and Discussion 245
References 246
Cases 246
8–1 Lisa Caruso 246
8–2 Throsel-Teskey Drilling 248
8–3 Sondra Fox 250
Chapter 9
Delivery 254
Logistics 255
Role of Logistics in the Economy 256
Role of Supply in Logistics 256
Transportation 256
Outsourcing to Third-Party Logistics (3PLs) Service Providers 257
Transportation Regulation and Deregulation 258
Supply’s Involvement in Transportation 258
Chapter 10
Price 276
Relation of Cost to Price 277
Meaning of Cost 278
Discounts 292
Cash Discounts 292
Trade Discounts 293
Multiple Discounts 293
Quantity Discounts 294
The Price-Discount Problem 294
Quantity Discounts and Source Selection 295
Cumulative or Volume Discounts 296
Conclusion 306
Questions for Review and Discussion 307
References 307
Cases 308
10–1 Wedlock Engineered Products 308
10–2 Milway Automotive 309
10–3 Western Canada Health Authority 313
10–4 Price Forecasting Exercise 315
Chapter 11
Cost Management 316
Strategic Cost Management 318
Supply Cost-Reduction Programs 318
Supplier Cost Management 319
Frameworks for Cost Management 320
Conclusion 337
Questions for Review and Discussion 337
References 337
Cases 338
11–1 Grant Pharmaceuticals 338
11–2 Robertson Industries 340
11–3 Carmichael Corporation 341
Chapter 12
Supplier Selection 344
The Supplier Selection Decision 345
Decision Trees 346
References 373
Cases 374
12–1 Hewitt Distribution Inc. 374
12–2 Northeastern Hospital 376
12–3 Bid Assessment 380
Chapter 13
Supplier Evaluation and Supplier Relationships 383
Measuring Supplier Performance 384
Key Performance Indicators (KPIs) 384
Conclusion 402
Questions for Review and Discussion 402
References 403
Cases 403
13–1 Industrial Products 403
13–2 Stern Aerospace 407
13–3 Masterson Inc. 410
Chapter 14
Global Supply Management 415
The Importance of Global Supply 416
Reasons for Global Purchasing 417
Potential Problem Areas 421
Incoterms 432
Rules for Any Form of Transport 433
Rules for Sea and Inland Waterway Transport Only 434
Chapter 15
Legal and Ethics 450
Legal Authority of Buyer and Seller 451
Legal Authority of the Buyer 452
Personal Liability 453
Authority of Suppliers’ Representatives 454
Ethics 481
Conflict of Interest 484
Gifts and Gratuities 484
Promotion of Positive Relationships with Suppliers 486
Reciprocity 487
Sustainability 488
Conclusion 489
Questions for Review and Discussion 489
References 490
Cases 491
15–1 Kerry Volcko 491
15–2 Kokko Foods 493
15–3 Harwich College 494
Chapter 16
Other Supply Responsibilities 499
Receiving 500
Logistics and Warehousing 501
Inbound and Outbound Transportation 502
Production Planning 502
Accounts Payable 502
Investment Recovery 502
Categories of Material for Disposal 504
Responsibility for Material Disposal 508
Keys to Effective Disposal 508
Disposal Channels 509
Disposal Procedures 511
Selection of Disposal Partners 512
Conclusion 513
Questions for Review and Discussion 513
References 514
Cases 514
16–1 Wallace Industries 514
16–2 Elizabeth Beattie 518
16–3 Durham Cabinets 519
Chapter 17
Supply Function Evaluation and Trends 521
Supply Research 523
Full-Time or Part-Time Research Positions 524
Cross-Functional Teams 525
Conclusion 549
Questions for Review and Discussion 550
References 550
Cases 551
17–1 Wirth Corporation 551
17–2 Stewart Corporation 554
17–3 QBL Products 556
Indexes
Case Index 558
Subject Index 559
CHAPTER ONE
Purchasing and Supply Management
Chapter Outline
Purchasing and Supply Management Page 1
Supply Management Terminology
Supply and Logistics
The Size of the Organization’s Spend and Financial Significance
Supply Contribution
The Operational versus Strategic Contribution of Supply
The Direct and Indirect Contribution of Supply
The Nature of the Organization
Supply Qualifications and Associations
Challenges Ahead
Supply Chain Management
Measurement
Risk Management
Sustainability
Growth and Influence
Technology
Effective Contribution to Organizational Success
The Organization of This Text
Conclusion
Questions for Review and Discussion
References
Cases
1–1 Denniston Spices
1–2 Brennan Bank
1–3 Hansen Equipment
How can we
Align our supply strategy with the organization’s strategy?
Get others to recognize the profit-leverage effect of purchasing/supply management?
Show top management how supply can affect our firm’s competitive position?
Every organization needs suppliers. No organization can exist without suppliers. Therefore, the
organization’s approach to its suppliers, acquisition processes and policies, and relationships with
suppliers will impact not only the performance of the suppliers but also the organization’s own
performance. No organization can be successful without the short- and long-term support of its
supplier base, operationally and strategically.
Supply management is focused on the acquisition process recognizing the supply chain and
organizational contexts. Special emphasis is on decision making that aligns the supplier network
and the acquisition process with organizational goals and strategies and ensures short- and long-
term value for funds spent.
There is no one best way of organizing the supply function, conducting its activities, and
integrating suppliers effectively. This is both interesting and challenging. It is interesting because
the acquisition of organizational requirements covers a very wide and complex set of approaches
with different needs and different suppliers. It is challenging because of the complexity and
because the process is dynamic, not static. Moreover, some of the brightest minds in this world
have been hired as marketing and sales experts to persuade supply managers to choose their
companies as suppliers. It is also challenging because every supply decision depends on a large
variety of factors, the combination of which may well be unique to a particular organization.
For 90 years, this text and its predecessors have presented the supply function and suppliers as
critical to an organization’s success, competitive advantage, and customer satisfaction. While in
the 1930s this was a novel idea, over the past few decades there has been growing interest at the
executive level in the supply chain management and its impact on strategic goals and objectives.
To increase long-term shareholder value, the company must increase revenue, decrease costs or
both. Supply’s contribution should not be perceived as only focused on cost. Supply can and
should also be concerned with revenue enhancement and innovation. What can supply and
suppliers do to help the organization increase revenues or decrease costs? should be a standard
question for any supply manager.
The supply function continues to evolve as technology and the worldwide competitive Page 3
Today, the emphasis is on the total supply management process in the context of organizational
goals and management of supply chains. The rapidly changing supply scene, with cycles of
abundance and shortages, and varying prices, lead times, and availability, provides a continuing
challenge to those organizations wishing to obtain a maximum contribution from this area.
Furthermore, environmental and social sustainability, security, and financial regulatory
requirements have added considerable complexity to the task of ensuring that supply and suppliers
provide competitive advantage.
PURCHASING AND SUPPLY
MANAGEMENT
Although some people may view interest in the performance of the supply function as a
recent phenomenon, it was recognized as an independent and important function by many
of the nation’s railroad organizations well before 1900.
Yet, traditionally, most firms regarded the supply function primarily as a clerical activity.
However, during World War I and World War II, the success of a firm was not dependent on
what it could sell, since the market was almost unlimited. Instead, the ability to obtain from
suppliers the raw materials, supplies, and services needed to keep the factories and mines
operating was the key determinant of organizational success. Consequently, attention was
given to the organization, policies, and procedures of the supply function, and it emerged as
a recognized managerial activity.
During the 1950s and 1960s, supply management continued to gain stature as the number of
people trained and competent to make sound supply decisions increased. Many companies
elevated the chief purchasing officer to top management status, with titles such as vice
president of purchasing, director of materials, or vice president of purchasing and supply.
As the decade of the 1970s opened, organizations faced two vexing problems: an
international shortage of almost all the basic raw materials needed to support operations
and a rate of price increase far above the norm since the end of World War II. The Middle
East oil embargo during the summer of 1973 intensified both the shortages and the price
escalation. These developments put the spotlight directly on supply, for their performance in
obtaining needed items from suppliers at realistic prices spelled the difference between
success and failure. This emphasized again the crucial role played by supply and suppliers.
As the decade of the 1990s unfolded, it became clear that organizations must have an Page 4
efficient and effective supply function if they were to compete successfully in the global
marketplace. The first two decades of the 21st century brought new challenges in the areas
of sustainability, supply chain security, and risk management. The COVID-19 global
pandemic created supply chain disruptions and shortages of raw materials, supplies, and
services. Perhaps at no time since World War II did organizational success depend so
heavily on the abilities of the supply function to navigate global supply challenges.
In large supply organizations, supply professionals often are divided into two categories: the
tacticians who handle day-to-day requirements and the strategic planners who possess strong
analytical skills and are involved in activities such as strategic sourcing. The extent to which
the structure, processes, and people in a specific organization will match these trends varies
from organization to organization, and from industry to industry.
The future will see a gradual shift from predominantly defensive strategies, resulting from
the need to change in order to remain competitive, to aggressive strategies, in which firms
take imaginative approaches to achieving supply objectives to satisfy short-term and long-
term organizational goals. The focus on strategy now includes an emphasis on
process analytics and knowledge management. This text discusses what organizations should
do today to remain competitive as well as what strategic purchasing and supply management
will focus on in the future.
Growing management interest through necessity and improved insight into the opportunities
in the supply area have resulted in a variety of organizational concepts. Terms such as
purchasing, procurement, materiel, materials management, logistics, sourcing, supply
management, and supply chain management are used almost interchangeably. No agreement
exists on the definition of each of these terms, and managers in public and private
institutions may have identical responsibilities but substantially different titles. The following
definitions may be helpful in sorting out the more common understanding of the various
terms.