Placement Profiles Offered by Companies in B School

PREFACE
They say, “At the end of education, people don’t ask what you have learnt, but what you have
become!!!” And when that education is imparted through a professional course like MBA, then this
question becomes even more relevant. With lakhs of student from diverse backgrounds getting
admission in different MBA/PGDM courses in the country, just in a hope of getting the job of their
dreams, the million dollar question is, “What is the kind of profiles offered by companies to B-school
graduates??”
This book is an attempt to guide current students as well as the aspirants, about the variety of job
profiles offered by the companies to the MBA graduates from different B-schools. We have tried to
deliver the information and analysis of 18 most popular companies profile data that they offer
during their campus placements at different B-schools. Here’s a look…
1. ACCENTURE
An erstwhile partner of Arthur Anderson group, the company focuses on consulting and technology
services
Fast Facts:
Name: Accenture Founded: 1989 Industry: IT services, IT consulting Area served: Worldwide No. of
Employees: 257,000 (2012) worldwide Turnover/ Revenue: US$ 29.77 billion (2012) CEO: Pierre
Nanterme HR Head: Manoj Biswas (India) subsidiary: NA Website: www.accenture.com
This management consulting behemoth serves clients in more than 120 countries. From high end
strategic and technological consulting to handling outsourced business processes the company
operates across the entire value chain. It recruits mostly from Top and Tier 1 schools, especially for
the management consulting division. It usually gets it people from FMS, IIM, A, B, and C. For its
technology division it also looks at places like SIBM, NIITE amongst others. There were few entrants
into the company from institutions like KIIT, SIOM, especially on staff functions like Human
Resources, Operations etc. Reviews on sites like Glassdoor informs that the place is fun to work with,
has an open culture, and merit is rewarded. Career growth too gets thumbs up.
People do warn that it is not possible for you to select a domain in the initial years, work could be
too demanding at times and the pet peeve of north Indian software developers in the company is
that most work sites are in the south.
Designation Indicator
Level of B-Schools Designation Type
TOP Senior Analyst - Management Consulting
Tier 1 Business Analyst
Tier 1 Management Intern
Tier 1 System Analyst with DW BI Capability
Tier 2 Analyst, Operations Practice

2. Aditya Birla Group
It was a commodity major, with old-school Birla values. But the company has now moved on to
diverse fields and is truly an Indian conglomerate.
Fast Facts:
Name: Aditya Birla Group; Founded: 1857 (Birla group); Industry: Conglomerate; Area served:
Worldwide; No. of Employees:136,000 (2012); Turnover/Revenue: US$ 40 billion (2012);
Chairman/CEO: Kumar Mangalam Birla; HR Head: Dr. Santrup T Misra; Select Subsidiaries: Aditya
Birla Minacs Worldwide Ltd, Birla Sun Life Asset Management Company, Aditya Birla Money Ltd,
Idea Cellular Ltd, Ultratech Cements Ltd Website: www.adityabirla.com
A conglomerate with interests in metals, fibre, fabric, telecom and cement, this group recruits
heavily across the board. The most prestigious programmes within the group is the Leadership
Associate Programme (LEAP) which are for fresher’s or those with 18 months of work experience
and for this it primarily recruits from IIMs and select Top tier B-Schools. But since it operates over
19-odd verticals, campus placements for trade managers, operations executives, executives in
functional domains like HR, Finance are done at both Tier 1 and Tier 2 colleges. Considering the fact
that it is a large group, the levels of employee satisfaction varies according to the work culture of
individual companies. So, while the LEAP programme gets full marks, working in Retail or Money or
Minacs are found slightly wanting.
Top Leadership Associate (LEAP/LEAD)
Tier 1 Management trainee
Tier 2 Executive Trainee

3. Amazon India
This online retailer was named so, since the founder wanted a name that comes first in any listings.
It is a pioneer.
Fast Facts:
Name: Amazon.com; Founded: 1994; Industry: Internet, online retailing; Area served: Worldwide;
No. of Employees: 69,100 (2012 Q2); Turnover/Revenue: US$ 48.07 billion (2011); CEO: Jeff Bezos;
HR Head: Deepa Manojkumar; Subsidiary: NA; Website: http://india.amazon.com
This online retail giant began operations in India in 2012 as Junglee.com. So, most of its initial
recruitments were on the managerial side. The focus is on technology and operations, as it’s a fresh
entrant in the Indian market. The company’s most preferred profile appears to be in Programme
Management. It recruits across functional areas, but no distinct trend could be gleaned out of the
sample available with us. The company gets most of its management talent from IIMs and NITIE. For
its frontline requirements, it targets Tier 2/3 schools. Being an MNC, Amazon appears to be a great
place to work with most employees terming the work environment as fun. But motivational
differences do seem to be visible across locations and functional teams. Slow decision making and
heavy reliance on processes also appear to be pet peeves for the recruits. Fresher’s interested in e-
commerce find it as a good training ground.
The company operates on both own stock delivery model as well as procurement-based fulfillment.
Top Operations Manager
Top Pathways Operations Manager
Top Manager
Top HR Business Partner
Top Business Product Manager
Tier 1 Program Manager
Tier 1 Manager
Tier 1 Technical Program Manager
Tier 2 Process Associate
Tier 2 Analyst
4. Asian Paints
It began as an audacious experiment by four friends who were willing to take over the largest MNC
paint operations in the country in 1942
Fast Facts:
Name: Asian Paints; Founded: 1942; Industry: Chemicals; Area served: 17 countries; No. of
Employees: 4,640 (2011); Turnover/ Revenue: Rs. 7,964 crore (US$1.45 billion in 2012); CEO: KBS
Anand; HR Head: Ernest Louis; Subsidiary: Apco Coatings; Website: www.asianpaints.com
The paints player behaves almost like an FMCG and is known for its marketing prowess. Since it is
very sales-driven, it recruits on all the three levels, namely managers, executives as well as deputies.
It is also geographically very spread out and hence recruits heavily from regional schools. The
distinction amongst Top and Tier 1 schools vis-à-vis Tier 2/3 schools is quite clear in this company.
While recruits from Top B-Schools are placed as Managers or Management Trainees, those from the
lower pecking order are placed either as an executive trainee or commercial trainee. ‘Sales officer’
too appears to be a common designation in the company. It is the on the job training, especially in
moffusal towns offered by the company that is prized by fresh recruits.
Top Manager-Systems
Top Management Trainee (Marketing)
Tier 1 Management Trainee (systems)
Tier 1 Management Trainee(Finance)
Tier 2 Summer Intern
Tier 2 Executive Trainee (sales)
Tier 2 Commercial Executive (Trainee)
Tier 3 Relationship Associate (c. desk)
Tier 3 Relationship Associate
Tier 4 Sales Officer/ Project Sales Officer

5. Axis Bank
Its parent body brought the culture of mutual fund investments in the country. The bank now
aspires to be a financial services one-stop shop.
Fast Facts:
Name: Axis Bank; Founded: 1994 (As UTI Bank); Industry: Banking, Financial services; Area served:
Singapore, Hong Kong, Dubai, Shanghai, Abu Dhabi, Colombo (International Branches); No. of
Employees: 21,640 (2010); Turnover/ Revenue: Rs. 198.26 billion (US$3.61 billion in 2011); CEO:
Shikha Sharma; HR Head: Snehomoy Bhattacharya; Subsidiary: NA; Website: www.axisbank.com.
A young bank, which was initially set as a joint venture (JV) by Unit Trust of India and three other
public companies, later became a private entity after the split of UTI and was renamed Axis Bank in
2007. It grew exponentially post the split, and has been on a recruitment spree in the last few years.
The company recruits widely and most of the profiles we could access were in the Assistant
Manager/Personal Banker category with primarily frontline responsibilities. Relationship associate is
another front office profile that the bank offers to Tier two/three institutions. Most reviews about
the work culture say that it is less competitive, and more humane, while lack of transparent
performance appraisal systems appear to be a pet peeve. Work-life balance is another issue of
concern.
Level of B- Designation Type

Schools
Top Manager-Systems
Top Management Trainee
Tier 1 Management Trainee
Tier 2 Commercial Executive (Trainee)
Tier 3 Relationship Associate
Tier 4 Sales Officer
Tier 4 Project sales officer

6. Bharti Group
What began as a spare parts manufacturer who moved into telephone instruments, Bharti is now
the predominant mobile services company in the country.
Fast Facts:
Name: Bharti Airtel; Founded: July, 1995; Industry: Telecommunications; Area served: South Asia,
Africa and the Channel Islands; No. of Employees: 21,299 (2012; Turnover/ Revenue: US$ 14.49
billion (2012); Chairman: Sunil Bharti Mittal; HR Head: Krish Shankar; Subsidiary: Airtel Africa, Airtel
Digital TV, Airtel Sri Lanka, Airtel Bangla; Website: www.airtel.com
Bharti Airtel Limited is a leading telecommunications company with operations in 20 countries

across Asia and Africa. The company ranks amongst the top 5 mobile service providers globally, in
terms of subscribers While Airtel continues to be the biggest and the flagship company of the group
and accounts for most of its campus recruitments, the company also recruits for Bharti Axa, Infratel
and Learning Systems. Young Leader Programme is the most prestigious entry level recruitment
scheme of the group. An interesting aspect of this programme is the ‘Reverse Mentoring concept’,
wherein the young recruit takes on the role of guides helping senior leaders. Majority of the
positions offered by the company is in the Sales domains. Designations vary from Sales officer to
Territory sales manager and are uniform across schools. The company seems to have a very
employee-friendly culture, wherein fun, loving, caring, innovative, growth are the terms that get
reiterated in most of the reviews of the company.
Level of Designation Type

B-Schools
Top Young Leader Programme - Management Trainee
Top Territory Manager (Rural)
Top Senior Manager
Tier 1 Associate Manager – Channel Marketing
Tier 1 Consultant
Tier 1 Human Resources
Tier 1 Manager-Office Leasing

Tier 2 Assistant Manager, Retail Leasing
Tier 2 Territory Sales Manager (North)
Tier 3 Territory Sales Manager (West)
An active market player, Airtel sponsors many events like the Delhi Marathon, Formula One races, as
well as public service campaigns
7. CapGemini
What began as an IT services company set up by Serge Kampf, the firm is now high up on the
technology consulting totem pole.
Fast Facts:
Name: Capgemini; Founded: 1967; Industry: IT services, IT consulting; Area served: Worldwide; No.
of Employees: 123,229 (2011); Turnover/Revenue: $9.693 billion (2011); CEO: Aruna Jayanthi (India);
HR Head: Rajesh Padmanabhan; Subsidiary: NA; Website: www.in.capgemini.com/
A consulting and outsourcing bigwig, the French multinational has over 40,000 or 1/3 of its
worldwide employee strength in India. The company recruits both from Top and middle-level B-
Schools. While most consulting assignments go to the Top schools, the frontline functions are open
to Tier 2/3 schools. On the outsourcing side, Trainee Associates and SW Associates appear to be the
preferred profiles offered to freshers. The company has predominantly neutral rating on employee
response websites.
A small section of Indian recruitments are for the consulting divisions, and nearly 76% of the sample
size is back-end functions endorsing the fact that it has large back office operations in the country,
which services its other global arms. Though the opinion on pay and perks appears to be even
between those satisfied and those who are not, most uniformly complain about lack of work-life
balance. While many appreciate the open culture and learning possibilities, issues of performance
appraisal, retention strategies and growth plague the work environment of the company.

B-Schools
Top Sales Solution Architect
Top Senior Consultant, BIM
Top Associate Director
Tier 1 Senior Consultant
Tier 1 Consultant
Tier 1 Senior Consultant(SCM)
Tier 1 Sr. Consultant (Services)
Tier 1 Senior Consultant (System)
Tier 2 Senior Consultant (Finance)
Tier 2 Consultant (SCM)
Tier 2 Software Associate
Tier 3 Trainee Associate
Tier 4 Trainee Associate (SCM)
French roots still dominate the company’s culture though the India operations is the largest
8. Citibank
It began as the city bank of the New York City about 200 years ago and is now one of the largest full-
function financial services players.
Fast Facts:
Name: Citigroup; Founded: June 16, 1812; Industry: Banking, Financial services; Area served:
Worldwide; No. of Employees: 261,000 (Dec 2011); Turnover/Revenue: US$ 102.59 billion (2011);
CEO: Michael Corbat; HR Head: Anuranjita Kumar (India); Key Subsidiaries: Banamex, CitiMortgage,
Citibank, Citi Branded Cards, Citi Private Bank, Citi Securities & Banking, Morgan Stanley Smith
Barney (49%), Nikko Citigroup, Website: www.citigroup.com
Financial services giant Citigroup has a substantial presence in India, but in the banking sector, the
company’s recruitment is primarily restricted to the Top and the Tier 1 institutions. A known MNC,
Citi has the pick of the students from Tier 1 institutions. However, in our sample, very few IIM
graduates especially from A, B, C have opted for Citi. Just about 2% of the sample profiles came from
Tier 2 or below institutions, and most of the profiles in that case were restricted to back office or
logistics. Research function appears to be a popular domain in Citi’s offering to freshers. From the
posted user reviews, compensation, cumbersome business processes, work pressure, undue
pressure to take higher levels of risk are some of the issues that make Citi a not so attractive
employer. On the other hand, diversity and depth of expertise and opportunity that a group like Citi
could provide, as well as the prospects of working for an MNC makes Citi an interesting place to
work.
Top Credit Analyst
Top Management Associate
Top Officer, Cards AFU
Top Analyst, Investment Banking
Tier 1 Assistant Vice President
Tier 1 Management Associate
Tier 2 Relationship Manager

Tier 2 Assistant Manager
Tier 2 Relationship Manager (invst)
9. CRISIL
25 years ago, ICICI, a public finance institution, set it up. With such illustrious roots, the firm is now a
wide spectrum rating agency
Fast Facts:
Name: Crisil; Founded:1987; Industry: Research, Risk and Policy Advisory;

Area served: Globally diversified client base; No. of Employees: NA; Turnover/Revenue: Rs. 538.994
crore (US$98.1 million) (March 2010); CEO: Roopa Kudva; HR Head:G Ravishankar; Subsidiaries: NA;
Website: http://crisil.com/
Rating both financial firms and others has been its speciality. A research-intensive organisation,
CRISIL has been predominantly recruiting from Tier 2/3 institutions in bulk. About 63% of our sample
came from such institutions and the designations have been predominantly Management Trainee.
Research Analyst is another profile that the company has been offering. IFMR, Chennai, BIM Trichy,
and Sydenham, Mumbai are institutions from where CRISIL appears to recruit in good numbers. The
company, if reviews are to be believed, is very knowledge-intensive and challenges professionals
quite often, and people would be happier if the management pays slightly more, and makes
constant efforts to improve work-life balance.

Schools
Top Management Trainee
Top Assistant Manager- Talent Attraction
Tier 1 Management Trainee (rating)
Tier 1 Management Trainee (edu)

Tier 1 Research Analyst
Tier 2 Research Analyst
Tier 3 Research Trainee
Tier 4 Business Development Officer
10. Deloitte
What began as a one-man initiative, set up by William Welch Deloitte, the firm went through a series
of mergers to its current pre-eminent position.
Fast Facts:
Name: Deloitte; Founded: 1845; Industry:Professional services; Area served: Worldwide;

No. of Employees: 193,000 (2012); Turnover/Revenue: US$ 31.3 billion (2012); CEO: Barry Salzberg;
HR Head: Ashutosh Sinha; Subsidiary: NA; Website: http://www.deloitte.com
Deloitte is the brand under which tens of thousands of dedicated professionals in independent firms
throughout the world collaborate to provide audit, consulting, financial advisory, risk management,
and tax services to selected clients. In India, it offers a range of Audit & Enterprise risk, Tax,
Consulting and Financial advisory services across thirteen cities. It too has a share of the process
outsourcing business. One of the Big 4 accounting firms, Deloitte focuses both on auditing and
consulting with equal vigor, which partly explains its appetite for huge manpower across the country
and large requirements along the entire spectrum of B-Schools. In terms of diversity of colleges,
from top to Tier 4, Deloitte is represented everywhere. Consulting positions obviously go to top
players, but positions like Tax consultant, Executive–Tax, ERP Analyst, Associate - technology
designations would greet a fresher from Tier 2/3 colleges. The company is considered a great place
to work, and opportunities to grow appear aplenty. Long work hours, which are characteristic of
consulting firms applies here and lack of work-life balance does come as a complaint quite often.
From the reviews, it is also clear that due to integration with European/US markets late night sittings
that synchronizes with their timings is also a problem people suggest. Friendly and motivating
leadership appears to be a plus for the company.
Focus on clients is the USP of the company, which takes pride in providing quality services.
Top Consultant
Top ERS Consultant
Top Consultant (Strategy &Operations)
Top Senior Consultant
Tier 1 Consultant
Tier 1 HCM Consultant-Workday
Tier 1 Consultant Strategy & Operations
Tier 1 Consultant (taxation)
Tier 2 HR- Analyst
Tier 2 Tax Consultant
Tier 2 Associate- Real Estate Consulting
Tier 2 Analyst
Tier 3 Tax Consultant
Tier 3 Client and Market Analyst
Tier 3 Consultant 1- Tax
Tier 3 Talent Analyst- HR Operations
Tier 4 Resource Manager
Tier 4 Analyst-Talent
11. Cognizant
With a two-in-a-box client engagement model, this company offers the best of both worlds to the
client
Fast Facts:
Name: Cognizant; Founded: 1994; Industry: IT services, IT consulting; Area served: Worldwide; No. of
Employees: 50,400 (2012); Turnover/Revenue: US$ 6.12 billion (2011); CEO: Francisco D’Souza; HR
Head: NA; Subsidiaries: NA; Website: http://www.cognizant.com/
A big recruiter, Cognizant has been on the prowl in the top and Tier 1 schools during the last year.
Nearly 41% of the sample profiles came from the IIMs, ISBs and select IITs and almost all of them
were for the consulting division of the company. The firm also has recruited from Tier 2 institutions
selectively, but only 4% of the sample size came from such schools. The designations of recruits also
change as one moves down the pecking order. While IITs/IIMS gets consultant/or even Senior
Consultant, the lower level schools are offered Process Associate, Executive-Recruitments or HR
Executive. Just about 10% of the people polled in the review sites were unhappy about the company.
Lack of effective mentoring, especially on site, is also a factor that has brought adverse comments.
The company has been growing at a scorching pace. Since client engagement has always been a
function predominantly handled by the overseas division, a general complaint is that consulting
opportunities are relatively hard to come by for many new recruits. A healthy 30% were very
satisfied. The only complaint one comes across on the sites were less pay for freshers, and the
confusion that a fast but slightly unstructured work process that the company follows.
We see continued demand in business consulting and

domain-intensive roles, apart from niche and new
technologies. Recruitments too would focus on these
domains
Shankar Srinivasan
Chief People Officer, Cognizant
Employee-Friendly infrastructure is one of the advantages of working for the firm


B-Schools
Top Consultant
Top Consultant (BFSI)
Top Manager - Cognizant Social
Tier 1 Analyst
Tier 1 Consultant (risk)
Tier 1 Senior Associate
tier 1 Sr. Business Analyst
Tier 1 Consultant (BFSI)
Tier 1 Consultant (Quality)
Tier 2 Business Analyst (Finance)
tier 3 Process Executive
Tier 4 HR Executive
12. Genpact
What began as a leveraging operation of cheap human resources has now evolved as a full-fledged
back office to the world
Fast Facts:
Name: Genpact; Founded: 1997; Industry: Business Process Management & Technology Services;
Area served: Worldwide; No. of Employees: 58,500+ (2012); Turnover/Revenue: $1.60 billion (2011);
CEO: NV “Tiger” Tyagarajan; HR Head: Piyush Mehta; Subsidiaries: NA; Website:
http://www.genpact.com/
The BPO major is a heavy recruiter. It mostly recruits from Tier 2 and Tier 3 colleges while for some
Business Analyst and managerial level positions in quality it looks at Tier 1 colleges. From the sample
it appears that it has a slight bias towards south and west-bound colleges when recruiting analysts.
Process Associate, Process Developer and Business Analyst are the three major entry level positions
in the firm. The firm rarely recruits from the Top schools and the nature of business too dictates
such choices. In the sample we examined the few top level positions are primarily at VP level and are
offered to individuals with over 7-10 years work experience. They are more lateral rather than fresh
placements. The company usually has two types of requirements from ‘skills’ perspective - people
with domain knowledge and people with commercial knowledge. It also looks for certain level of
integrity in candidates, people who have the right attitude and are team players. Company reviews
on websites appreciate the firm for giving relatively more opportunities for growth and ease of
movement amongst different divisions.
Long work hours and less than transparent appraisal systems and bias in promotions are the pet
peeves of many employees. One can also glean from the sites that the general lack of fast growth
opportunities also troubles the aspirants.
We look for a certain level of integrity

in candidates, people who have right
attitude from learning perspective and
who are able to work well in a team.
PIYUSH MEHTA
Senior Vice President - HR, Genpact

Genpact pioneered the BPO industry in the country and spawned a million clones.

B-Schools
Top Asst VP
Tier-1 Process Associate
Tier-1 Business Analyst
Tier-1 Business Analyst Market Risk
Tier-1 Process Developer (Finance

& Accounts)
Tier-2 Business Analyst (Credit)
Tier-2 Business Analyst (Risk)
Tier-2 Assistant Manager Corporate

Quality
Tier-2 Business Analyst (Quality)
Tier-3 Process Associate

13. Infosys
This single-room operation set up by six friends is today one of the largest wealth creators
Fast Facts:
Name: Infosys; Founded: 1981; Industry: IT services, IT consulting; Area served: Worldwide; No. of
Employees: 153,761 (2012); Turnover/Revenue: US$ 7.00 billion (2012); CEO: SD Shibulal; HR Head:
Nandita Gurjar; Subsidiary: Infosys Lodestone, Infosys Technologies (Australia) Pty. Limited, Infosys
BPO Limited , Infosys Tecnologia do Brasil Ltda, Infosys Technologies (China) Co. Limited, Infosys
Technologies (Shanghai) Co. Limited, Infosys Public Services Inc; Website: www.infosys.com
Infosys’ recruitment is massive and the designations vary. Most MBAs are placed as functional
Consultants and the preferred verticals appear to be Finance and HR. Staffing specialists are the
most often offered profiles. Though freshers complain about the tough job conditions, many do
agree that the company remains the best place to learn the trade. They praise its training systems
and the all-round exposure provided. Supportive peer group also finds positive mention here. Lack
of empowerment, mentoring and expectations to complete the work within unreasonable deadlines
are some of the other pet peeves. The overall ratings for the company on review sites like Glassdoor
is predominantly one of indifference. For a firm that used to be ranked among the top 10, this is
slightly disappointing.
It is important to know whether these students

know their stuff.
We also look for generic knowledge.

Communications skills are important as our
customers are global
Nandita Gurjar Senior Vice President and Group

Head, HR, Infosys Technologies
Top Associate Consultant (Process and Domain Consulting)
Top Associate Finance, Corporate Risk Management

Top Business Consultant
Top Client Engagement and Business Development
Top Product Manager
Tier-1 Associate Consultant
Tier-1 Associate Consultant (Financial Services & Insurance)
Tier-1 Associate Consultant, Oracle Financials
Tier-1 Associate Lead - Global Immigration
Tier-1 Associate Lead - HR
Tier-1 Associate Lead - Talent Acquisition
Tier-1 Business Analyst - Product Development
Tier-1 Business Partner-HR
Tier-1 Functional Consultant
Tier-1 Infrastructure Consultant
Tier-1 Process & Domain Consultant
Tier-1 SAP Functional Consultant
Tier-1 Senior Associate Consultant
Tier-1 Systems Engineer
Tier-2 Associate Consultant
Tier-2 Associate Consultant (Management Consulting Services)
Tier-2 Bid Manager
Tier-2 Process Executive
Tier-2 Sr. Process Executive

14. ICICI bank
Fast Facts:
Name: ICICI Bank; Founded: 1955; Industry: Banking, Financial services; Area served: Worldwide; No.
of Employees: 81,254 (2012); Turnover/Revenue: US$ 13.52 billion (2012); CEO: Chanda Kochhar; HR
Head: K. Ramkumar; Subsidiary: ICICI Lombard, ICICI Prudential Life Insurance Company Limited,
ICICI Securities Limited, ICICI Prudential Asset Management Company Ltd, ICICI Venture, ICICI Home
Finance, ICICI direct.com, ICICI fund (Domestic) and ICICI Bank UK PLC, ICICI Bank Canada, ICICI Bank
 Eurasia LLC (International); Website: http://www.icicibank.com/
While aptitude may remain A training ground for finance professionals, ICICI Bank is famed for
one of the key determinants, being the grooming centre for future CEOs. It offers both
it is the positive attitude that managerial and executive positions to freshers. The company seeks
enables young graduates to out students who show the hunger for performance and are team
build a career in the long run. players. While recruiting freshers the company looks for passion,
dynamism and customer-orientation.
N. S Kannan
ICICI Bank is liberal in offering managerial positions even to
ED & CFO, ICICI Bank fresher’s from Tier 2/3 schools, but insiders do say the pay and
perks vary. The most common position on offer is Relationship
 Manager.
Website reviews do give thumbs up to the opportunities available

to freshers in ICICI bank. But long work hours, almost nonexistent leaves as well as a slightly
haphazard assessment system and reward schemes have come for complaints from the current and
former employees.
Front office remains the most important component of a customer’s relationship with the bank.

B-Schools
Tier-1 Relationship Manager, Emerging Corporate Group
Tier-1 Area Manager (Sales)
Tier-1 Management Trainee
Tier-1 Product Manager - Debit Cards
Tier-1 Product Manager
Tier-1 MT - Human Resources
Tier-2 Personal Banker
Tier-2 Trade Sales Manager- Retail Trade & Forex
Tier-2 Product Manager- Campaigns, PTM
Tier-2 Product Manager
Tier-2 Relationship Manager
Tier-2 Deputy Manager
Tier-2 Executive Trainee
Tier-3 Acquisition Manager
Tier-3 Personal Banker
Tier-3 Relationship Manager - Commodity Finance

15. IBM
The father of the computing hardware industry is now a software giant in both consulting and
services
Fast Facts:
Name: IBM; Founded: Endicott, New York, US (June 16, 1911); Industry: Computer hardware,
Computer software, IT services, IT consulting; Area served: Worldwide; No. of Employees: 433,362
(2012); Turnover/Revenue: US$ 106.91 billion (2011); CEO: Shanker Annaswamy; HR Head:
Chandrasekhar Sripada; Subsidiaries: IBM India, IBM-Daksh and many others; Website:
http://www.ibm.com/in/en/
Working in a firm as diverse as IBM could be quite an experience. While an employee in the premier
IBM Research Lab could work on wearable technology, a process associate at IBM Daksh might be
stuck with delinquent credit card cases. So it’s important to understand which arm of the company
one gets a job with. Website reviews too vouch for this dichotomy. While some says one would work
in a new technology every few years, some others complain about stagnant work culture. Well laid
out policy frame comes for praise from many employees. But the rigidity of regulations comes for
criticism. The BPO operations too come under flak for being monotonous and repetitive. Most jobs
in our sample are primarily offered by IBM India and hence only Top and Tier 1 institutions are
predominantly represented.
Few places offer as many opportunities

as IBM to gain knowledge, work in a
stimulating environment, and be
rewarded for outstanding
performance.
VA Rangarajan IBM India/South Asia
Depth and diversity of domains are the biggest attractions while working for IBM.

B-Schools
Top Advisory Technical Professional
Top Associate Consultant
Top Associate Consultant, Strategy & Transformation
Top Business Development Manager, Communications
Top Business Manager (Rajasthan) - IBM Software
Top Consultant
Top Financial Consultant
Top Functional Consultant SAP - HCM
Top HR Advisor
Top Management Consultant
Top Manager, Project Management Office
Top Marketing Manager
Top SAP Consultant
Top Senior Consultant- Strategy and Transformation
Top Senior Strategy Consultant
Top Senior DPE
Top Marketing Manager - Cloud Computing
Tier-1 Analyst - Market Insights
Tier-1 Business Devp Manager
Tier-1 Manager
Tier-1 Marketing Trainee

Tier-1 Project Manager
Tier-1 Senior Operations Professional
16. HCL
Home-grown hardware major HCL is the only player which still has a sizeable presence in both
hardware and software.

Fast Facts:
If you want to stand out as a
company or individual, you Name: HCL Technologies Limited; Founded: November 12, 1991;
must launch a series of Industry: IT services, IT consulting; Area served: Worldwide; No. of
experiments. Only the Employees: 85,335 (Sep 2012); Turnover/Revenue: US$ 4.3 billion
original thinkers succeed. (Sep 2012); CEO: Vineet Nayar; HR Head: Prithvi Shergill;
Subsidiary: NA; Website: http://www.hcltech.com/
The two divisions of HCL cater to distinctly different markets.

Vineet Nayar While HCL Tech caters to the global market HCL Infosystems
focuses on domestic markets and hardware sales in APSC markets.
CEO, HCL Technologies
The recruitments at the strategic level in both are almost similar.
 But HCL Tech recruits heavily from Greatlakes, XIMB, and IIT
Roorkee. HCL Infosystem on the other hand focuses on Nirma,
Kalinga, BIIM, SIMM, and IBS, Mumbai. The dominant position
offered by Infosystems is one of sales and its verticals. Tech offers a few management Trainee
positions. A combination of technology and business skills is what the firm looks for. But more often
presented profiles appear to be Analyst.
The company invariably gets very high marks for being street smart and most reviews comment
upon the tremendous learning opportunities for a fresher. Sales orientation and the skill to close a
deal keeps appearing in most of the comments as essential learning from working with HCL.
Software Services provide maximum revenue to the group though hardware still plays a role.

B-Schools
Top Senior Management Trainee
Top Head Strategic Engagements
Top SMT - Strategy & Business Operations
Top Category Manager, Corporate Strategy
Top Senior Executive - Business Finance
Tier-1 Area Sales Manager
Tier-1 Account Manager
Tier-1 Senior Management Trainee
Tier-1 Senior Technical Lead
Tier-2 Project Management Trainee
Tier-2 Sales executive
Tier-2 Manager
Tier-2 Member Technical Staff
Tier-2 Senior Analyst
Tier-2 Software Engineer
Tier-2 Management Trainee, Campus Recruitment & Relations

Tier-3 Senior Sales Executive
Tier-3 Sales - Consumer Computing
Tier-3 Sales Executive
17. Mahindra & Mahindra
It began as a commercial vehicle manufacturer and is currently a market leader in passenger vehicles
too
Fast Facts:
Name: Mahindra & Mahindra; Founded: 1945 (Ludhiana); Industry: Automotive; Area served:
Worldwide; No. of Employees: 15,147 (2012); Turnover/Revenue: Rs. 598.53 billion (US$10.89
billion) (2012); CEO: Anand G. Mahindra; HR Head: Rajeev Dubey; Subsidiary: Mahindra Two
Wheelers limited ; Website: http://www.mahindra.com/
We have looked at M&M, Mahindra Satyam and Mahindra Navistar here. M&M primarily recruits
from Top institutions for strategic management functions, while it offers Management Trainee
positions to both Tier 1 and Tier 2 institutions. In terms of designation, there is very little
differentiation between these two Tiers. Most MT positions are focused on sales. Mahindra Satyam
is spread out in its catchment area. While it recruits heavily from Great lakes for strategy and
business functions, it moves to Tier 2 and 3 schools for frontline sales and back office domains.
While Mahindra Satyam gets comments for its pay offerings, M&M is praised for its innovation,
research-led work environment and motivation levels. The offers are either at Tier 1 School or more
towards Tier 3 concentrating on frontline positions.
Top Management Trainee - Sales & Marketing
Top Manager Sales (HCV)
Top Strategic Planning & New Business Dev.

(Agribusiness)
Top Strategy, SMG (Channel Development)
Tier-1 Asst. Manager - Sales

Tier-1 Business Consultant
Tier-1 Consultant
Tier-1 Deputy Manager - HR (SAP)
Tier-1 Management Trainee - Sales
Tier-1 Manager- Market & Business Planning
Tier-1 Manager, Supply Chain Management
Tier-3 Corporate Recruitment Team
Tier-3 HR Immigration
Tier-3 Inside Sales Executive
Tier-3 Management Trainee-HR/TAG
18. Proctor & Gamble
The consumer durable corporation has been an old India hand and operates on both personal care
and hygiene verticals.
Fast Facts:
Name: Procter & Gamble; Founded: 1837; Industry: Consumer goods; Area served: Worldwide; No.
of Employees: 129,000 (2012); Turnover/Revenue: $83 billion CEO: Shantanu Khosla; HR Head:
Sonali Roy chowdhury; Subsidiary: NA; Website: http://www.pg.com/en_IN/
Considered the FMCG nursery, many a marketing wizard has gone through its training programme
and fabulous work environment and come out smelling roses. A prestigious Day-190’scruiter in the
early 90’s, P&G lost a little sheen during the IT boom years and its rigor and opportunities only came
up again for consideration in recent years. The company’s brand management function is much
coveted and only Top level school products are considered for the position. The firm also looks at
Tier 2 and 3 schools for Sales Officers positions. Training opportunities and potential to work in a
global environment with opportunities to work in P&G Global are some of the attractive elements
for freshers. On the review sites, P&G normally gets very high marks for flexibility in work culture,
self-motivated teams and open and transparent work environment.

Schools
Top Sr. Consultant (SCM)
Tier 1 Management Associate
Tier 1 Management Trainee (SCM)
Tier 2 Territory Manager
Tier 2 Assistant Manager (Per. Prod.)
Tier 2 Area Sales Manager (Hygiene)
Tier 2 Officer (Sales)
Tier 2 Officer (Retail)
Tier 2 Officer, Depot Operations

Placement Profiles Offered by Companies in B School

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PREFACE

Level of B-Schools Designation Type

TOP Senior Analyst - Management Consulting

Tier 1 Business Analyst

Tier 1 Management Intern

Tier 1 System Analyst with DW BI Capability

Tier 2 Analyst, Operations Practice

Level of B-Schools Designation Type

Top Leadership Associate (LEAP/LEAD)

Tier 1 Management trainee

Tier 2 Executive Trainee

Level of B-Schools Designation Type

Top Operations Manager

Top Pathways Operations Manager

Top HR Business Partner

Top Business Product Manager

Tier 1 Program Manager

Tier 1 Technical Program Manager

Tier 2 Process Associate

Level of B-Schools Designation Type

Top Management Trainee (Marketing)

Tier 1 Management Trainee (systems)

Tier 1 Management Trainee(Finance)

Tier 1 Executive Trainee

Tier 2 Summer Intern

Tier 2 Executive Trainee (sales)

Tier 2 Commercial Executive (Trainee)

Tier 2 Executive Trainee

Tier 3 Relationship Associate (c. desk)

Tier 3 Relationship Associate

Tier 4 Sales Officer/ Project Sales Officer

Level of B- Designation Type

Top Management Trainee

Tier 1 Management Trainee

Tier 1 Management Trainee

Tier 1 Executive Trainee

Tier 2 Executive Trainee

Tier 2 Commercial Executive (Trainee)

Tier 3 Relationship Associate

Tier 4 Sales Officer

Tier 4 Project sales officer

Bharti Airtel Limited is a leading telecommunications company with operations in 20 countries

Level of Designation Type

Top Young Leader Programme - Management Trainee

Top Territory Manager (Rural)

Top Senior Manager

Tier 1 Associate Manager – Channel Marketing

Tier 1 Human Resources

Tier 1 Manager-Office Leasing

Tier 2 Territory Sales Manager (North)

Tier 3 Territory Sales Manager (West)

Level of Designation Type

Top Sales Solution Architect

Top Senior Consultant, BIM

Top Associate Director

Tier 1 Senior Consultant

Tier 1 Senior Consultant(SCM)

Tier 1 Sr. Consultant (Services)

Tier 1 Senior Consultant (System)

Tier 2 Senior Consultant (Finance)

Tier 2 Consultant (SCM)

Tier 2 Software Associate

Tier 3 Trainee Associate