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Learning Outcomes:
1. Identify overall event objectives and scope
2. Establish event concept theme and format
A. INTRODUCTION
This unit covers the knowledge, skills, behavior, and motivations required to develop the overall concept, theme and format
for a major event comprising multiple components. An event manager would generally undertake this process at the commencement
of the event management cycle in consultation with the stakeholders, including PR/advertising people. Sometimes the concept
development phase is undertaken as part of the bidding process.
1.1 Key objectives and a. Self- Read information Answer Self- Compare CBLM 1 hr.
components of the paced/Modular sheet no. 2.1-1 on Check 2.1-1 on Answers to Printed
.
event Key objectives and Key objectives Answer handouts
components of the and Key 2.1-1 Laptop
event components of Projector
the event Information
Sheet
Self-check
Answer key
Book
CBLM
Internet
2.1 Overall event a. Lecture/Discussion Read Information Answer Self- Compare CBLM 3 hrs.
concept Sheet 2.2-1 on check 2.2-1 on Answers Printed
Overall event Overall event to handouts
concept concept Answer Research
Key materials
Laptop
2.2-1
Projector
Information
Sheet
Self-check
Answer key
2.3 Practicality and a. Lecture/Discussion Read Information Answer Self- Compare CBLM
cohesiveness of Sheet 2.2-3 on check 2.2-3 on Answers Printed
the concept Practicality and Practicality and to handouts
cohesiveness of cohesiveness of Answer Laptop 3 hrs.
the concept the concept Key Projector
2.2-3
Information
Sheet
Self-check
Answer key
b. Power Point Presentation Watch Power Point
presentation on
Practicality and
cohesiveness of
the concept
2.4 Key logistical a. Lecture/Discussion Read Information Answer Self- Compare CBLM
requirements Sheet 2.2-4 on check 2.2-4 Answers Printed
3 hrs.
Key logistical on Key logistical to handouts
requirements requirements Answer Laptop
Key Projector
Information
2.2-4
Sheet
Self-check
Answer key
Watch Power Point
b. Power Point Presentation presentation on
Date Developed: 04/22/2024 Document No.
SESSION PLAN Issued by:
Date Revised:
Prepared By: