X Y Buble size

Strategic Business Unit Last Year's Sales Biggest Market % of Total

RMS
(SBU) (in crore TK.) Competior's Sales Growth Rate Revenue

Pharmacutical 520 440 118% 15% 27%

Healthcare 290 310 94% 6.50% 15%
Textile 380 530 72% 4.70% 20%
Food & Beverage 420 510 82% 8.80% 22%
IT 80 650 12% 17% 4%
IT
Toiletries 150 250 60% 11% 8%
Media 75 450 17% 3.50% 4%
1915 3140 100%

0%

MGR
Question Mark Star
M

Dog
Cow

Dog
 Question Mark Star
BCG Matrix
18%
IT
16%
Pharmacutical
14%

12%
Toiletries
10%
Food & Beverage
0% 20% 40% 60% 80% 100% 120% 140%
MGR

8%
Healthcare
6%
Textile
4%
Media
2%

0%

-2%
Dog RMS Cow

Cash Cow
 X Y Buble size
Last
Strategic Year's Biggest
Market % of Total
Business Unit Sales Competio RMS
Growth Rate Revenue
(SBU) (in crore r's Sales
TK.)
Pharmacutical 520 440 118% 15% 27%
Healthcare 290 310 94% 6.50% 15% Question Mark
Textile 380 530 72% 4.70% 20%
Food & Beverage 420 510 82% 8.80% 22%
IT 80 650 12% 17% 4%
IT
Toiletries 150 250 60% 11% 8%
Media 75 450 17% 3.50% 4%
1915 3140 100%

M
R

S
M
R

0% 20% 40%

MGR
Question Star
Mark
Media

Dog
Cow

Dog

Dog Cash Cow

 Question Mark Star
BCG Matrix
18%
T
16%
Pharmacutical
14%

12%
Toiletries
10%
Food & Beverage
20% 40% 60% 8% 80% 100% 120% 140%

Healthcare
6%
Textile
4%
Media
2%

0%

-2%
Dog RMS Cow

Cash Cow
Strategic Business
Unit Last year's sales Biggest Relative Market Percent of
(SBU) (in crore TK.) Competior's sales Market share Growth rate Total Revenue
Pharmacutical 520 440 118% 15 27%
Healthcare 290 310 94% 6.5 15%
Textile 380 530 72% 4.7 20%
Food & Beverage 420 510 82% 8.8 22%
IT 80 650 12% 17 4%
Toiletries 150 250 60% 11 8%
Media 75 450 17% 3.5 4%
1,915 100%

Question Mark 18
IT
16

14

12
Toiletries
Market Growth

10

Food & Beverage

0% 20% 40% 60% 8 80% 100

Healthcare
6

Textile
4
Media

0
Dog Relative Market Share
 Star

Pharmacutical

Food & Beverage

80% 100% 120% 140%

Healthcare

extile

Cash Cow

Market Share