16Personali es.com, high5test.
com
and
Personal Branding Exercise
Worth 10%
Overview
Students will complete 16Personalies.com and the hig5test.com assessments. This will be the
beginning of the personal branding workbook. You will then complete the personal branding
workbook.
Evaluaon
1. 16Personalies Assessment
2. High5test.com
3. Personal Branding Workbook
Due dates can be found on your Crical Path.
Assignment Requirements
1. Students are to complete h'ps://www.16personalies.com/free-personality-test
2. Complete the Personal Branding Exercise in this document before the due date (see Crical
Path).
3. A'ach proof that you completed your 16Personalies.com completed assessment to this
document and submit into blackboard. You can just take a screenshot and copy and paste it to
the end of the Personal Branding Exercise by the due date (see Crical Path). Note: You are not
required to submit your full report(s), as they are personal in nature. (See Appendix 1 at the end
of the Assignment)
4. Students need to complete h'ps://high5test.com/
5. Complete the Strengths test and put it into the personal branding workbook.
www.pwc.com/jobs
Personal Brand workbook
Personal
Brand
Workbook
Personal Brand workbook
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Personal Brand workbook
Welcome to your personal brand experience
This personal brand experience is your opportunity to learn more about yourself, so you can
make decisions and plans that maximize your university experience and chart a course for
your career. It will also help you posion yourself, so you can reach your goals.
What’s your brand?
In short, it’s your reputaon. Each interacon you have with others has the opportunity to
create a memorable experience, teaching them what they can expect from you. When
you’re consistent in delivering those experiences, you build a strong reputaon. Delivering
your brand clearly and consistently across a wide audience helps open doors to
opportunies. Your brand becomes your personal calling card—a unique promise of value; a
disnct and authenc representaon of you. In building your personal brand, you will de:ne
your individuality, maximize your strengths and manage your choices now to create future
opportunies.
Step up to stand out
PwC has created a personal brand experience to help you :nd and showcase your strengths
so you can stand out from the crowd. By tapping into your unique skills, talents and
passions, you can leap o; the pages of your resume and top of mind to your recruiters. Use
the acvies o;ered here to take charge of your professional success—stand out while being
your best self.
Good luck and enjoy the journey.
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Personal Brand workbook
Your
Personal
Brand
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Personal Brand workbook
Your
Personal
Brand
De:ne your
X Factor
Unleash your super skill
People with strong brands are clear about who they are. They know and maximize their strengths.
Here, we give you the opportunity to uncover and de:ne your skills and strengths. You’ll be using a
three-step process, Document, Disl and Validate.
Document
To help guide you through this exercise, answer the quesons below:
1. What are the strengths that others acknowledge in me?
Leadership, posivity, high commitment, ?exibility, empathy
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Personal Brand workbook
2. When working on a team, what roles do I seek to ful!l?
Leadership, I can see myself making raonal decision and valuing careful thinking to make
e;ecve decision.
3. When faced with an overwhelming obstacle, what are my “go to” skills to overcome it?
Flexibility. While I am good at analyzing the situaon and logical thinking to make decision,
?exibility is always my “go to” skill to overcome obstacle because ?exibility help me viewing the
obstacle under many perspecves and there are many possibilies to solve the problems.
4. What was the most successful project I ever tackled and what made me successful?
The most successful project was the research project for one of my clients. I was able to work
with the small team and directly communicate with CEO to understand the requirements and
using my logical thinking to lead the project in the right direcon. I think I am good at performing
within the small team when I have more me to engage with each individual and discover their
potenal, and help them explore it too. And in the project I was able to use my logical thinking in
analyzing the data and present it with client in the structural and logical way.
5. What was the most important team role I ever ful!lled and why?
The most important team role is Markeng Leader, when I was leading 02 markeng teams at
the same me for new brand launching of new company while maintaining daily operaon for
the other company. I was able to challenge myself in new environment and managed launching
Distil
the brand on me under high pressure of workload and ming. I was able to communicate be'er
with mulple departments and manage expectaon from CEO at the same me.
To deeper your introspecon, answer the quesons below:
1. What strengths and skills came up over and over again?
Leadership, logical thinking, me management
2. Which are my movang skills—the skills that excite me?
Leadership, communicaon
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Personal Brand workbook
3. What are my burnout skills—the skills I’ve mastered but would rather not use every day?
Flexibility
4. Which strengths and skills are going to be most helpful in achieving my career goals?
I think logical thinking and the ability to make good decision will help me in achieving my career
goals.
5. What skills are missing? What skills would I like to build but have not yet had the opportunity to
pracce?
Working in team with many people. I am good at working alone or take order from the manager
and execute it, or working in small team when I can understand each person and develop
relaonship with them. I am not con:dent in working large group and communicate with many
departments.
Based on the high &ve test and your thoughts from above, document your top :ve strengths—your
super skills. For example, you might use words like “creave,” “relaonship-creator,” or “make the
complex simple.” Then, you can start to validate your self-percepon with feedback from others.
1. Analycal thinking 2. Intuive & thinking
1. Eager to learn 2. Independence
you
5. Understanding
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Personal Brand workbook
Your
Personal
Brand
Understand your
whY Factor
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Personal Brand workbook
Understanding your Y factor is pivotal to designing a career plan that connects with your values,
passions and purpose. When you’re living in alignment with your values and integrang your
passions into what you do, you are excited, engaged and totally unstoppable.
Let’s start your opportunity engine now to allow you to align who you are with what you do and how
you do it. The following acvies will help you to truly di;erenate yourself from others because
you’ll be super charged with your unique promise of value. It’s me to focus on your values, passions
and clarify your purpose. This will help you develop your own internal road map that points your
decision-making in the right direcon.
Values
What’s your “north star?”
Your values are like your personal compass—they provide direcon for your choices and behaviours.
In this three-step exercise, you’ll work towards idenfying, de:ning, and aligning your values.
Step 1: Iden fy your top ve values
• Go through the list of values in the table on the next page and eliminate words that don’t
resonate with you.
• Go through the list again and place a next to the values that are important to you.
• Go through the short list of values you checked and from that list, pick your top :ve values.
• Once you’ve iden:ed your top :ve values, now rank them.
Values
Accessibility Courage Growth Prosperity
Accomplishment Creavity√ Health Punctuality
Accountability Curiosity Honesty√ Recognion√
Accuracy Dependability Humour Relaxaon
Adventure Determinaon Imaginaon√ Reliability√
A;econ Directness Impact Resourcefulness
ALuence Discipline Independence Respect
Altruism Diversity Integrity Security
Ambion EMciency Intelligence√ Sensivity
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Personal Brand workbook
Asserveness Empathy Jusce Signi:cance
Balance Enthusiasm√ Kindness Sincerity
Bravery Excellence Knowledge Speed
Calmness Experience Leadership Spirituality
Celebrity Experse Learning√ Spontaneity
Challenge Fairness√ Love Stability
Charity Faith Loyalty Strength
Clarity Fame Mindfulness Success
Comfort Family Opmism√ Sympathy
Commitment √ Fidelity Originality Teamwork√
Compassion Flexibility√ Passion√ Understanding√
Compleon Fun√ Peace Vision
Contentment Generosity Perfecon Wealth
Control Grace Power Winning
List your top :ve values here and rank them:
You’ll complete the rest as part of Steps 2 and 3.
Rank Value De ni"on
Commitcomm
Learning
#1 Learning something new every day is a process of growing
Alignment: 1 2 3 4 5
#2 Teamwork Teamwork is to help each other grow and become be'er version
Alignment: 1 2 3 4 5
#3 Opmism Always look on the bright side the key to happy life
Alignment: 1 2 3 4 5
#4 Creavity Creavity leads to where everything impossible is possible
Alignment: 1 2 3 4 5
#5 Fun Fun makes life easier and work more comfortable
Alignment: 1 2 3 4 5
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Personal Brand workbook
Step 2: Dene your top ve values
The words you selected are important because they mean something speci:c to you. It’s important
to be clear about exactly what these words mean to you, as somemes people have di;erent
interpretaons of the same word. For example, two people may have selected ?exibility. To one,
?exibility means the ability to be nimble in work style on a day-to-day basis; to another, ?exibility
means the interest in adding value to di;erent types of organizaons or working on di;erent types
of projects.
Since the words you chose resonate with you, you likely have a strong associaon with a way of
describing them that is both personal and powerful to you.
Write a sentence to each value that de!nes what the value means to you.
Step 3: Align
Now, perform a quick self-assessment to measure your alignment with these values. For each value,
give yourself a score of 1 to 5, where 1 indicates I am really not living this value and 5 indicates I live
this value very consistently.
Validate
Select the value that you feel is most out of alignment and most crical to your happiness and
success. Focus on this value for the next 21 days. (Remember, studies indicate it takes 21 consecuve
days of praccing a behaviour to create a new habit.) Each day, re?ect on how you might employ
that value in what you are doing. Just the act of having that value present in your mind each day will
allow your subconscious to do some of the work for you as you seek new ways to be in alignment.
Tips
• Write that value on a piece of paper and post it where you can see it.
• Create a screen saver of your top :ve values with the one you will focus on changing in a di;erent
colour.
• Write that value on the top of your to-do list for the next 21 days.
• Check websites and phone or tablet applicaons for opportunies based on interests, causes,
needs, skills and locaons that are in alignment with your values, purpose, passions, potenal
roles and goals outlined previously.
• Call or visit the organizaons that sound like the best :t.
• Volunteer for a day, a project, or a week to giR your service and test the :t with the volunteer
opportunity. Even if it turns out not to be the best :t for you, both you and those receiving your
service will have bene:'ed and it will get you one step closer to clarifying what you want to do.
• Check your state and city website for addional opportunies in your area. Many large employers
have volunteer programs that can also link you to opportunies that will be a :t for your
interests. Do some homework on an employer you’d like to work for and see if they have
volunteer opportunies that you can join.
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Appendix 1 – 16Personali es Proof
Submit the Personal Branding Exercise along with the screen shot of your completed
16Personalies.com completed assessment to Blackboard (assignments secon) before the due date.
Note: Blackboard will not accept two documents as an assignment submission. Therefore, please
combine the screen shots below into one document.
Here is an example of a screenshot of your results. A/ach it to the end of your Personal Branding
Exercise.
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