Professional Documents
Culture Documents
Crash Action Plan (CAP)
Crash Action Plan (CAP)
Action
Plan
1. History of food services business in INDIA
2. Research regarding food services business
potential
3. Potential in domestic as well as foreign market
4. Objectives of the business
5. Sources of data.(Customer expectation)
6. Market concentration + segmentation.
7. SWOT ANALYSIS + PESTEL
8. Redefining the business obj.
9. competitor analysis and target market
10. Mission,vision.
11. Data collection (primary data)
12. Faesibility analysis (financial projection).
13. Resourses required (financial cum cost of human
capital)
14. Start up+ operating expences.
15. Legal formalities required to start +Ethical issues
concerned.
16. Marketing plan
17. Financial statements(p& l ,b/s)