MIGUEL S. SOLER JR.

CARLOS L. ALBERT SENIOR HIGH SCHOOL

 COMMUNICATION

A PROCESS OF SENDING MESSAGES FROM THE

SOURCE TO THE RECEIVER
ELEMENTS OF COMMUNICATION
 MODELS OF THE
COMMUNICATION PROCESS
• Also called Telephone Model because of the interference of
noise
• Message sent is not necessarily the Message received.

SHANNON-WEAVER’S MODEL OF COMMUNICATION

(1948)
 Wilbur Schramm (Father of Mass Communication
 He asserts that communication can take place if and
only if there is an overlap between the Field of
Experience of the speaker and the Listener

SCHRAMM’S MODEL OF COMMUNICATION (1955)