The Importance of Social

Media in HR
Storyboard
By Estefany Perez
Title/Captions: The Importance of Social Media in HR

Narration: “Social media has been rising within the last

20 years. No matter what type of career you have or what you
do, there’s almost no escaping it and its effects. So how does
social media help the careers of many?
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cial_Media_Marketing_Strategy.jpg

Music: Come With Me from the Video Editor

App
Notes:
Title/Captions: How important is it?

Narration: Social media plays an important part in

everyday life. Even professionally, it helps to improve the
lives of many. Not only does it help to spread news, it helps
to give more information on the company and what the
company does. As HR professionals, using social media is
extremely beneficial.

Images: retrieved from Carey, Chris. sum016.jpg.

1/15/1997. Pics4Learning. 29 Mar 2020

Music: Same as above.

Notes: Use animation effect here
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Narration: With the use of memes, gifs, and even

current slang, social media can help companies relate and
connect to their employees more than ever before. “This is
done by understanding the main demographic of your
audience. How old are they?And would these jokes be
suitable for the account of the company?
Images: Retrieved from
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ng-594091/

Music: Same as above.

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Narration: By knowing these things you can avoid

controversy and still have good interactions online. For
example, interactive Twitter accounts for companies make
them more known or liked. Wendy’s and Plucker’s are good
examples of this.
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Music: Same as above.

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Narration: Having good captions for Instagram that relate to the company
and still have current trends help to make sure the company doesn’t look like
they’re behind on whats considered “cool”. LinkedIn is great for recruiting and
seeing what skills the person has. LinkedIn is more professional as well which can
help avoid seeing inappropriate jokes the employees could possibly make online
during their free time. Youtube and Tiktok give great opportunities to create videos
that can be both entertaining and informative.

Images: Retrieved from

https://pixabay.com/photos/mockup-psd-ipad-iphone-white-654585/
Music: Same as above.
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Title/Captions: none

Narration:Social Media is a great tool for companies to use. Not only

does it help to give an online presence for the company, but it also helps to
keep the audience of the company informed of what is going on. It gives
information on hiring and what they could be looking for in an employee.

Images: Retrieved from

https://image.shutterstock.com/image-photo/technology-global-web-m
edia-beach-600w-514986643.jpg
Music: Same as above.
Notes: