at

Rajiv Gandhi International Airport

Hyderabad
 Hyderabad
The city of Nizams is now becoming the second Silicon Valley of India, a
pharmaceutical hub and a major hub for corporate conventions, both national and
global. This enable us to deliver a wide range of high quality passenger audience.

More Industries More jobs

• Between Jan 2015 and Nov 2018,

• 8,000 projects worth Rs 1.4 lakh crore were proposed

• 6,000 projects of the above worth Rs 60,660 Cr are

complete

• These projects have generated 2.7 lakh jobs

A Plethora of Employers
• Tech majors already having offices in Hyderabad

• Companies that have announced plans to invest in the state:

• Presence of industrial houses at the Telangana Industrial

Parks/ Industrial Areas:
Airport
“Cities speak through their Airports…

In the way they welcome you,

tell you about everything the city has to offer

and bid you goodbye.”

Why Rajiv Gandhi International Airport
Hyderabad?

21 Million’ Passengers Per Year and increasing

45 Domestic Destinations To and From Hyderabad

18 International Destinations To and From Hyderabad

512 Flights Operates Everyday

25% Significant increase of passenger flow compared to 2018

 Profile of Rajiv Gandhi
International Airport Hyderabad
The Rajiv Gandhi International Airport Hyderabad (RGIAH) is growing year
on year in terms of passengers.

Male Female Work Leisure Passengers Below age 30

Domestic 70 30 Domestic 55 45 Domestic 55%
International 75 25 International 60 40 International 45% - 50%

Place of residence Travelling1134to/from

2
627
2%
25% %%
%%
40% Metro

Hyderabad
Average Average flights South
group size per year Metros
35%
Non North and Central
Domestic 2.3 5-6 Metros
West
International 2.8 2.5
East
Passenger Profile
% Share of Pax Density at Hyderabad Contribute to retail sales and transactions Age Profile

30%

50% 50% 45%

Male Male
55%
Less than 30 Years
Female 70% Femal
e
Others
What is the
idea ?
• Airport is a granular space, with defined paths of movement for the
passengers. It is a high security zone, making the audience relaxed.

• The brand ‘Tata Pravesh’ doors and windows offer complete peace of
mind to its users in terms of price, quality, durability and security when
one comes back home making them feel relaxed and secured.

• This kind of audience is very receptive to messages which talk about

the well being of them as well as their family.

• To reach out to audience Departing from and Arriving to Hyderabad, we

have proposed few locations where the brand will creates extensive
brand presence as well as create awareness about the brand.
Product Display Space
at Security Hold Area

UNIT CODE: P D 0 3

SPECIFIC
Size: 8 feet
ATIONX 6 feet

Display Tariff Per

Month: Rs. 16 Lakhs

All innovations and

production to be
charged additional as
applicable
*Applicable Taxes Extra
Product Display (PD) Space
at Security Hold Area

• After frisking, the passengers have 35-45 minutes of me time to spend

to spend in the SHA until they board their respective flights. Here they
engage with the surrounding, have refreshments and relax.

• The PD Space is located near the network bar at the Domestic SHA,
being at he centre of the SHA it cater to 100% of the domestic
departing passengers.
See-off Doors
at all Aero Bridge Gates

UNIT CODE: A B G

SPECIFIC
Size: 8 feet
ATIONX 6 feet

Display Tariff Per

Month: Rs. 14 Lakhs

All innovations and

production to be
charged additional as
applicable
*Applicable Taxes Extra
See-off Doors
at all Aero Bridge Gates
• When the announcement of boarding is done, the passengers
stand in a queue to board their respective flights. The ‘See-off
Doors’ are placed just at the entrance of the Aero bridge.

• This gates bid good bye to a safe journey and become the
last exposure of a brand message in the terminal
Brand Structure
at City Approach Road

UNIT CODE: A B G

SPECIFIC
Size: 30ATION
feet X 10 feet
(Approx)
*Subject to approval

Display Tariff Per

Month: Rs. 32 Lakhs

All innovations and

production to be
charged additional as
applicable
*Applicable Taxes Extra
 Brand Structure
at City Approach Road
• This beautiful structure will be stationed at the city approach road
(Airport to city), this media will provide a dynamic exposure to the
incumbent brand.

• The media being placed  at the terminal approach road will afford a long-
distance visibility and cater to the 100% Arrival passenger audience
arriving at Hyderabad and  moving towards the city. Being one of its kind
it will create an imposing effect in the minds of the passenger audience.
Thank You