ENGINEERING

MANAGEMENT

Lesson No. 2
FUNDAMENTALS OF
MANAGEMENT (Continuation)
Specific Objectives of the Lesson
 At the end of the lesson, the students
should be able to:
 Know and understand the competitive
advantages in management, the various roles
and skills in management
 Differentiate the roles and skills in
management.
 Appreciate the effects of brilliant measures for
management excellence.
 Understand the importance of skills according
to management level
 Know the different areas of management
Areas of Management
 Marketing Managers.
 In-charge of:
 research and product developments
 pricing
 promotion
 distribution strategy
 Operations Managers
 In-charge of:
 Directing activities involved in creating
goods and services.
 Inventory control
 Plant layout
 Production control
 Quality control
 Finance Managers
 In-charge of:
 Management of financial assets
 Accounting
 Investments
 Budgeting
 Financial controls.
 Human Resource Managers
 In-charge of:
 forecasting staffing needs and recruiting
 qualifying, selecting, orienting, training and
developing the organization’s people
 devising performance appraisal and
compensation systems
 overseeing labor relations
 handling legal issue that relate to
employees.
Functions of Management
Planning
Organizing
Leading
Controlling
Staffing
Managing for Competitive
Advantage
 To make your product or services
competitive in the market, it must
posses the following advantages:
 COST COMPETITIVE
 QUALITY
 SPEED
 INNOVATION
Managerial Roles
Interpersonal
- figurehead
- leader
- liaison

Decisional
Informational
-entrepreneur
-monitor
-disturbance handler
-disseminator
-resource allocator
-spokesperson
-negotiator
Management Skills: What
companies look for in managers.
 Technical Skills
 Specialized knowledge
 Human Skill
 Ability to work with others
 Conceptual Skill
 Ability to see the whole organization
 Motivation to Manage
 A desire to be in charge
Relative Importance of Managerial
Skills to Different Managerial Jobs
TO BE AN OUTSTANDING
MANAGER
Active
Active
Leader
Leader

Creates Provides
Creates Provides
positive Outstanding incentives to
positive Outstanding incentives to
work Manager achieve high
work Manager achieve high
environment performance
environment performance

Provides
Provides
opportunity to
opportunity to
achieve high
achieve high
performance
performance