Professional Documents
Culture Documents
Technical
Expository Creative
Types of
Writing
Persuasive Expressive
Creative writing
Questionnaire
Procedures Business Letters
and Forms
imaginative, metaphoric or
Content factual, straight-forward
symbolic
Interest Age
Gender
Audience
Education Location
Income Occupation
Target audience: Specific characteristics
1. Who will read what I write?
(Identify your audience)
Style Tone
Style
• How something is written rather than what is written.
• Helps to determine how well you communicate with an
audience, how well your readers understand and receive
your message.
• It involves the choices you make about:
– the construction of your paragraphs,
– the length and patterns of your sentences,
– your choice of words.
* Note:
Technical language and symbols can only be used if the
potential readers are specialists in your field.
Tone
• Like tone of voice.
• Can be formal and impersonal (a scientific report)
to informal and personal (email to a friend).
• Important in occupational writing – reflects the
image you project to readers; will determine how
they will respond to you, your work and your
company.
Homework... (Individual)
• Look for 1 piece of writing.
• Determine:
– Types of writing
– Source
– Target audience
– Purpose
– Style/tone
– Message
• Prepare a document (the sample document
and analysis) and submit via Edmodo.
See you next week…