SALES PRESENTATION

CAR NUMBER 41
TEAM ID 20064
COLLEGE NAME Loyola-ICAM College of Engineering and
Technology (LICET), Chennai
BAJA EDITION 4.0
COMPANY NAME TURBONITES
CEO KIKO
PROJECT COST 17 crores
 TURBONITES

85

Padi, Chennai
20

Single Driver ATV

10,120 sq m 4,048 sq m
 Company Financials

1.25 lakhs
2,00,000/-

3 crores 4,000 1:5 80 crores

1 crores

25.6 crores
2 crores Break Even Volume
1870 Units

4 crores 20%
equity 5 crores

*All currencies are in INR

 Organizational Structure
CEO

Sales & Marketing

CTO CFO HR Manager
Manager

Project Manager

Dealership
Manager

Service Centre Manufacturing Customer Sales

R&D Head Marketing Head
Manager Head Manager
SWOT Analysis
 Market Research / Analysis
International Demand

INDIA
3500 500

Domestic Demand

5%

North-East & Market

Desert regions Share
of INDIA
 Competitor Analysis
COMPANY
PRODUCT PRICE PLACE PROMOTIONS
NAME
EXPERIENCE ZONE, SOCIAL
POLARIS 3.36 -5.29 LAKHS MEDIA MARKETING, ADS ON
POLARIS ALL OVER INDIA 
YOUTH    WEBSITE, REVIEW ON SPORTS
MAGACINE
SOCIAL MEDIA, TV
DELHI, MUMBAI,
OZARK 250 COMMERCIAL
BANGALORE, PUNE,
SUZUKI 5.5 – 8.5 LAKHS ADVERTISEMENT, REVIEW ON
QUADSPORT KOLKATA, HARYANA AND
SPORTS MAGAZINE, EVENT
HYDERABAD
SPONSORSHIP
PROMOTIONS THROUGH
PRIME ATV
WEBSITES AND LAUNCH AT
GAPUCHEEE NEO ATV 2.5 LAKHS GUJARAT EVENT’S AND SPORTS
MAGAZINE, SOCIAL MEDIA
VIPER ATV
MARKETING
ATV PROMOTION THROUGH THIRD
POWER SPORT 3 LAKHS BANGALORE
DUME BUGGY PARTY WEBSITES, AUTO EXPO.

HS SERIES 500CC THROUGH THIRD PARTY

HISUN MOTORS 4.7 – 5.5 LAKHS SURAT
ATV (DEALERS)
 Sales & Marketing

● Off road enthusiasts

● Patrolling and forest
rangers
● Farmers ● Goa ● Guwahati
● Rescue services ● Chennai

● Jaipur

● Customer service
● User Training
● First Two Services Free
● Reviews in magazines And ● Rs.10000 for 5 years
youtube
● Launches in Auto expo
● Creating Off Road touring
communities
● Google Ads
● CSR Activities

● 10% of the vehicle cost ● 4000 units Per

Year
Project Execution Schedule-Timelines
Months
THANK YOU