Project Topic:- A DETAILED REPORT ON 5

COMPANIES FROM DIFFERENT SECTORS

BY:- ARPITA BARIK

BBA 3rd SEMESTER
Enrollment No:- A30406419001
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ORGANIZATIONAL STRUCTURE
PRODUCTS AND SERVICES
• Agricultural Banking
• . Farmers Welfare Central Sector Schemes
• . Credit Schemes
• . P. N. B. Krishi
• Corporate Banking
• . Cash Management
• . Exim Finance
• . Exporters’ Gold Card Scheme
• Financial Services
• . Life Insurance
• . Merchant Banking
• . Mutual Fund
• . Non-life Insurance
• . Online Trading
• . Real Estate Investments
UNIQUE ADVANTAGES
• Diversified operations with 5100 branches.
• Strong I.T support with “best fit” approach .
• Schemes for small and medium scale business.
• It is the second largest state-owned commercial bank in India with
about 5100 branches across 764 cities.
• Its 56000+ workforce serves over 37 million customers.
• Improved profitability.
• Expanding market in sector.
• Wide market presence.
MARKETING STRATEGIES
• Pricing strategy
• Place and distribution strategy
• Promotion and advertising strategy
• Feedback supplier
• Think tank
• Overlapping staff training centers
MARKETING OPPORTUNITIES
DURING COVID-19
• Sahyog COVID-19 Personal Loan
• Micro, Small and Medium Enterprise[MSME] Banking
• Agriculture
• Corporate Loan
CHALLENGES DURING COVID -19
• Functioning of merged entity of PNB,OBC,UBI to
be big challenges during lockdown.
• Difficulties for people to make any transaction.
• As the banking operations has been adversely
affected by this pandemic situation, the
economy will also be tremendously affected.
ORGANIZATIONAL STRUCTURE
PRODUCTS AND SERVICES
• Cigarettes
• Other businesses :-
Food
Personal care products
Stationery
Safety Matches and Agarbatties
Hotels
UNIQUE ADVANTAGES
• Big conglomerate
• Vast experience
• The X-Factor
• Custom product development
• Service and quality committment
MARKETING STRATEGIES
• Pricing strategy
• Place and distribution strategy
• Promotion and advertising strategy
MARKETING OPPORTUNITIES
DURING COVID-19
• ITC Ltd. has launched multiple initiatives to participate in India’s fight
against coronavirus.
• ITC’s savlon range of hand sanitizer antiseptic disinfection liquid, soap
and handwash have been validated by an international laboratory to
be over 99% effective against COVID-19 type coronavirus.
• ITC committed to providing comfort to children and senior citizens
across Indian households during these times.
• The company is out with a brand new `We Assure` initiative, geared
towards assuring the health and safety of the people.
CHALLENGES DURING COVID -19
• The workforce problems at two ITC FOOD plants.
• ITC face intense competition in its FMCG business. This limits the
markets share for ITC.
• The Tobacco and Cigarette Industry in India continues to be targeted
by strict government regulations and taxation system.
ORGANIZATIONAL STRUCTURE
PRODUCTS AND SERVICES
• It has over 1500 products in 65 therapeuctic categories available in
over 50 dosage forms.
• Cipla primarily develops medicines to treat respiratory, cardiovascular
disease, arthritis, diabetes,weight control and depression, other
medical conditions.
• Cipla is the world largest manufacturers of Antiretroviral Drugs.
• It is 1st pharma company in Asia to launch a non-CFC meter dose
inhaler.
UNIQUE ADVANTAGES
• The products of cipla company has low cost as compared to other
pharmaceutical companies.
• The company has an extensive distribution network.
• It provides support to cancer patients by issuing drugs at low cost.
• It has strong employee force over 16,000.
• It is foremost player in anti-infective and anti-asthmatic formulations.
MARKETING STRATEGIES
• Pricing strategy
• Promotional strategy
• Place and distribution strategy
MARKETING OPPORTUNITIES
DURING COVID-19
• Cipla is among the three Indian companies that signed a non-exclusive
licensing agreement with US-based Gilead Sciences.
• Cipla is the sole agent of Roche’s anti-inflammatory drug Actemra in
India.
• Cipla come forward to manufactured anti-viral drugs eyeing covid
containment.
CHALLENGES DURING COVID -19
• There is intense competition in the Indian generics industry.
• There is also an intense competition with competitors as to which
Pharmaceutical company will be the first to manufactures effective
drugs to fight COVID-19.
ORGANIZATIONAL STRUCTURE
PRODUCTS
SERVICES
• Internet services
• Network services
• Cloud networking
• Data center services
• Value added services
UNIQUE ADVANTAGES
• Fully intergrated services provider offering local, mobile,long distance
and internet services.
• Reliance Communications is a company with zero promoter pledge.
• It has significant execution and technological capabilities.
• Strong distribution channel.
MARKETING STRATEGIES
• Big conglomerate
• Pricing strategy
• Place and distribution strategy
• Promotion and advertising strategy
MARKETING OPPORTUNITIES
DURING COVID-19
• Fast expanding cellular market can be tapped by reliance
communications.
• Partnership or tie-ups with bigger telecom brands can reboost its
business.
• Reliance Jio prides itself on being a low cost Internet service provider
and mobile operator.
• It has an aggressive move to both urban and rural areas.
CHALLENGES DURING COVID -19
• The continuation of the deadly COVID-19 outbreak may drive Reliance
Jio info comm to consider a multi-vendor strategy.
• The COVID-19 pandemic has created an unprecedented set of
circumstance where people are adapting to newer
telecommunications.
ORGANIZATIONAL STRUCTURE
PRODUCTS
• The different products are as follows :-
Indane Gas
Auto Gas
Natural Gas
Petrol/Gasoline
Diesel/Gas Oil
SERVO lubricants
Marine fuels & lubricants
kerosene
SERVICES
The different services provided by Indian oil corporation limited
are as follows :-
• Refining
• Marketing
• Pipeline
• Technology licensing
• Training
UNIQUE ADVANTAGES
• IOCL is India’s largest commercial enterprise with a strong brand
name.
• Operates many refineries in india as compared to another oil
company.
• Huge distribution network through retailing.
• IOCL’s pipeline in india spans more than 11,000km making it one of
the largest globally.
MARKETING STRATEGIES
• Product strategy
• Pricing starategy
• Place and distribution strategy
• Promotion and advertising strategy
MARKETING OPPORTUNITIES
DURING COVID-19
• Indian oil continues to maintain normal operations across country
despite COVID-19 constraints.
• Indian oil remains committed to ensuring fuel availability despite
constraints posed COVID-19.
• Indian oil raises refinery operations to 60% of design capacity, plans to
scale up further by month end.
• Indian oil resumes work on select projects, gears to ramp up operations
post lockdown.
• Indian oil’s robust digital technology aids seamless operations in
lockdown.
CHALLENGES DURING COVID -19
• Over supply of fuel has become a chief concern for the Indian
economy.
• IOCL gas reduced its crude processing by 30-40 percent and its
naptha cracker plant because of falling demang.
• Lockdown and mobility restrictions have induced economic
uncertainity and are making it harder for executives to manage
projects.
THANK YOU