Professional Documents
Culture Documents
1
CHAPTER ONE
Definitions and Terminologies- Front Office
• It is a centre of all communication within
and outside world
2
CHAPTER ONE
Definitions and Terminologies- Front Office
• Reservation: An agreement between the service provider and a guest for the services
• Check in: arrival of the guest who has registered his name
3
CHAPTER ONE
Definitions and Terminologies- Front Office
• Rack Rate - The published tariff for each room type/category in a hotel.
• Check-out: The procedures for a guest's departure and the settling of his or her account.
• Adjoining Room: guest rooms located side by side without a connecting door between them
4
• Half day rate: A special rate that typically includes 1-4 hours (but not overnight) use of the room
• Concierge: a hotel employee whose job is to assist guests providing information on entertainment,
sports, transportation,, church services, babysitting etc…in a particular city or town.
• Guest folio: The detailed list of a hotel guest's room charges, as well as other charges
• Concierge: Information desk that assists guests for transportation, booking of events outside the hotel.
• GRC: Guest Registration Card, which guest needs to fill in with personal formation at the time of
registration.
5
1.2. FRONT OFFICE OPERATIONS
1. Front-House Operations
These operations are visible to the guests of the hotel.
The guests can interact and see these operations, hence, the name Front-House
operations few of these operations
include:
• Interacting with the guests to handle request for an accommodation.
• Checking accommodation availability and assigning it to the guest.
6
1.2. FRONT OFFICE OPERATIONS
• Collecting detail
information while guest
registration.
• Creating a guest’s account
with the FO accounting
system.
• Issuing accommodation
keys to the guest.
• Settling guest payment at
the time of check-out.
7
1.2. BACK OFFICE OPERATIONS
• Generating reports.
8
1.3 FRONT OFFICE SYSTEM
9
• Keep record solely by handwritten forms.
N
O
1
.A
N
U
-T
O
MAT
E
S
DY
ST
E
M
• It is system characterized by the sole usage of hands. In fact, all formats, procedures,
and different kinds of calculations are done manually.
• Guests shall sign a page in the registration book or fill manually a registration record.
10
2. SEMI-AUTOMATED SYSTEM
• Each department might have its own computer system under which it handles all its
operations - but they are not interconnected in network.
• All reports done in computer but they are not inter connected
11
3. FULLY AUTOMATED [COMPUTER BASED] SYSTEMS
12
1.4. FRONT OFFICE PROCESSES
13
• 1.4. FRONT OFFICE PROCESSES
• The front office relies on various forms to monitor the guest’s stay. The guest is the
most important person for the hotel. A guest’s stay at the hotel determines the flow of
business within the hotel.
• This section discusses front office documents employed in the four stages of the
traditional guest cycle.
• Pre-arrival
• The guest chooses a hotel during this stage. The guest’s choice can be affected by
many factors including previous experiences with the hotel, advertisements,
recommendations from he travel agents, friends or business associates.
• At this first stage, capturing and maintaining reservation data is critical to effective
front office operations.
14
• The guest may be offered system generated letter of confirmation to verify that a
reservation has been made and that its specifications are accurate.
• The advantages of email are a lower cost to the hotel and immediate response to the
guest.
15
• Arrival
• The arrival stage of the guest cycle includes registration and rooming functions..
• When the guest arrives at the hotel, the front office may use a paper-based system-
generated registration to check in guests
• Registration cards contain guest personal data, including length of stay and method
of settlement.
• Registration cards may also contain printed statements relating to the availability of
safe storage for guest valuables and responsibility of the guest for payment of all
charges.
• Additionally, registration cards indicate the room rate, allowing the guest to confirm
it. This reduces questions about the price of the room at check-out.
16
• Occupancy
• Once the guest registered, the front office system creates an electronic guest folio to
capture charges and credits incurred by the guest.
• In nearly all electronic systems, information from the guest registration card is used
to create folio.
• One copy of the guest folio is used by the front office as a record of the guest’s stay,
and one copy is given to the guest during check-out as account documentation.
17
• Automated front office systems replace traditional information racks with a terminal,
thereby eliminating the need for information racks and rack slips.
• These terminals can be used to quickly access the guest records and to display
comprehensive information.
18
Departure
• Guest folios are kept current throughout occupancy to ensure an accurate account
balance for settlement at departure.
• In addition to the guest folio, other documents may be required for account
settlement.
• A credit card voucher, for example, may be needed if the guest elects to pay by credit
card.
19
DISCUSSION QUESTIONS
20
1.5 Guest Cycle
• The guest cycle is the complete
experience that a guest goes through in a
hotel: from making the booking to
departure and the interaction with the
hotel even after departure.
• The guest cycle is an overview of the
physical contacts and financial exchanges
between the hotel and its guests.
• This flow of business can be divided into
a four-stage guest cycle :
• Pre arrival- reservation
• Arrival- registration
• Occupancy- occupancy service
21
• Departure- check out and history
1. Pre-arrival
• The interaction between a guest and a hotel before the guest
arrives at the hotel forms the pre-arrival phase of guest cycle.
• During this phase, the guest first selects a hotel for stay. The
guest’s choice about a particular hotel is affected by factors like
advertisements, recommendations from family and friends,
previous experience with the hotel, reputation, location, etc.
22
1. Pre-arrival
• This stage, as mentioned earlier, is the first point of contact between the
hotel and the guest.
• Thus, the activities/ functions of the front office at this stage is
important to influence the guests decision.
• The pre-arrival phase include
A. Request about the types, availabilities and rates of the rooms in
the hotel
B. Processing the reservation request of the guest.
C. Creation of guest folio (in case the hotel has received any advance
payment).
D. Booking of room by the guest.
E. Making special arrangements for the guest (if required).
F. Payment guarantee or an advance deposit may be requested by the
23
hotel
2. Arrival
• The arrival stage activities are carried out at
a time when guest physically arrives in the
hotel.
24
2. Arrival
• During this phase guest is welcomed by a formal greeting and his requirement is
identified. The signing of GRC by the guest is known as registration of the guest.
25
TWO BASIC INFORMATION DURING
REGISTRATION OF ARRIVAL STAGE
1. Personal information
• Name and Surname of the guest along with
billing address, telephone number, and any other
coordinates
• Passport number, birth certificate, and/or driving
license number (whatever applicable)
• Any special needs or requests
• Guest Signature
2. Financial information
• Date of arrival
• Length of stay
• Arrival date, room number, method of payment
26
3. Occupancy
• This stage begins when the guest arrives at the room
• At this stage coordinating guest services is important
• Provide information and supplies
• A concierge may be on staff to provide special guest services
• Respond to requests in a timely and accurate way
• Consumption of hotel products and services.
• Security is the primary concern of front office at this stage.
• This might be ensured through guest key control, property surveillance, and safe deposit
boxes, and well designed emergency panels and exits…
27
3. Occupancy
• As said previously, during this stage, the guest gets a first-
hand experience of the facilities and services offered by the
hotel.
• The stay phase is the most important phase in the guest cycle
for the hotel,
28
• 4. Departure
• During the departure stage, guest settles their account by making payment
through a pre-established mode (like cash/card/travelers cheque/voucher etc).
• The hotel should take great care to present all unpaid bills for payment and carry
out the whole procedure efficiently.
29
• (d) Processing the guest payment as per the mode of settlement desired by him.
• (e) Handing over the settlement folio, known as zero balance folio, to the guest
along with vouchers and payment receipt or credit card charge slip.
• (f) Requesting the guest for a filling up feedback-form/guest comment card for
the hotel to review its performance.
30
TRUE/ FALSE QUESTIONS
1. THE FRONT OFFICE MANAGER'S MAIN FUNCTION IS TO ENSURE THAT THE HOUSEKEEPING
DEPARTMENT MAINTAINS THE HIGH QUALITY OF CLEANED ROOMS.
2. REQUESTING THE GUEST FOR A FILLING UP FEEDBACK-FORM/GUEST COMMENT CARD FOR THE
HOTEL IS IMMORAL
3. THE OCCUPANCY PHASE IS THE MOST IMPORTANT PHASE IN THE GUEST CYCLE FOR THE HOTEL,
TO BRING REPEAT BUSINESS AND POSITIVE FEEDBACK FROM THE GUEST.
4. THE INTERACTION BETWEEN A GUEST AND A HOTEL BEFORE THE GUEST ARRIVES AT THE HOTEL
FORMS THE PRE-ARRIVAL PHASE OF GUEST CYCLE.
31
DISCUSSION QUESTIONS
32
T
U H
O A
Y N
K
33
CHAPTER TWO
FRONT OFFICE STRUCTURE
34
DIVISION OF STRUCTURE OF THE
FRONT OFFICE
35
PHYSICAL SETUP OF FRONT OFFICE
• The physical setup includes key-hanging boards, bell desk and guest-mail handling
register.
• The front desk is equipped with various compartments, the computerized property
management system, and an in-house communication system.
36
37
PHYSICAL SETUP OF FRONT OFFICE
• When a guest enters in a hotel, first of all he interacts with the front office staff, and
when he leave the hotel he also establishes his last communication with the hotel,
• therefore the front desk is always positioned near the entrance of the hotel. Being a
prime interface of the hotel, it creates a first and last impression on the customers.
38
• Hence, it needs to be positioned appropriately such that the staff and the guests
can use them conveniently.
• The following guideline must be followed to determine the position of the front
desk-
39
desk.
OPERATIONAL STRUCTURE OF FRONT OFFICE
• Operational Structure of Front Office- There are lot of staff working under front
office manager.
• The structure of the front office department changes according to the size of the hotel
business, physical size of the hotel, and the hotel management policies.
• There could be a Front office Manager in the upper hierarchy of the front office
department, a front office manager directs and control a large group of subordinate
employees.
40
OPERATIONAL STRUCTURE OF FRONT OFFICE
• The departmental structure of the front office may vary from one
hotel to another hotel,
41
• Hence, it needs to be positioned appropriately such that the staff and the guests
can use them conveniently.
42
Hotel Front Office Sections
• Front office department manager heads the team of staff working on various activities
and responsibilities in the front office department.
• Few prominent activities that the front office staff is involved in are:
• Reception: It includes receiving the guests according to the highest standards and
registering them appropriately. It also includes welcoming the guests with generous
and friendly behaviour and assisting them during the registration process.
43
• Guest Services: are also termed as unformed services, it includes the following
services-
•Baggage handling of the guests
•Supply of the newspapers and magazines in the guest rooms
•Handling the mails of the guests
•Ensuring the availability of the guests in the hotel (Paging).
•Ensuring medical aid in case of any medical emergency
• Accounts: Accounts section takes care of all the financial transactions of the hotel,
done with guests and the suppliers.
• The front office cashier and a Night Auditor are the two important positions of this
section.
44
• The cashier takes care of the guest transactions and ensures the payment for the same
and reports the same to the account manager. Then the account manager reports to
the front office manager.
• The night auditor takes care of the reception desk and the account transactions of the
night shift, he reports to the heads of both departments, front office, and accounting.
45
46