Professional Documents
Culture Documents
INTELLECTUAL PROPERTY
FAIR USE AND CREATIVE COMMONS
LEARNING COMPETENCIES
Learners will be able to…
define intellectual property (SSHS);
identify and explain the different types of intellectual
property (SSHS);
explain copyright, fair use, etc.vis-a-vis human rights
(MIL11/12LESI-IIIg20);
discuss current issues related to copyright vis-à-vis
gov’t./provide sectors actions (MIL11/12LESI-IIIg21);
LEARNING COMPETENCIES
Learners will be able to…
put into practice their understanding of the
intellectual property, copy right, fair use, plagiarism,
netiquette and propaganda (MIL11/12LESI-IIIg17);
and
explain actions to promote ethical use of media and
information (MIL11/12LESI-IIIg22);
TOPIC OUTLINE
(Source: http://www.wipo.int/about-ip/en/)
INTELLECTUAL PROPERTY IS PROTECTED IN LAW
WHAT ARE THE DIFFERENT TYPES OF
INTELLECTUAL PROPERTY?
WHAT ARE THE DIFFERENT TYPES OF
INTELLECTUAL PROPERTY?
TYPES OF IP
GEOGRAPHICAL
COPYRIGHT PATENT TRADEMARKS TRADE ORIGIN
TYPES OF INTELLECTUAL PROPERTY
TYPES OF IP DEFINITION
1. Copyright • a legal term used to describe the rights that
creators have over their literary and artistic
works
• books, music, paintings, sculpture and films,
to computer programs, databases,
advertisements, maps and technical drawings
COPYRIGHT
Source: http://
www.slideshare.net/D
aeBogan/music-publis
hing-copyright-admin
istration-in-the-intern
et-age
COPYRIGHT
REPUBLIC ACT 8293
INTELLECTUAL PROPERTY CODE OF THE PHILIPPINES
COPYRIGHT VALIDITY PERIOD
LITERARY WORKS During the lifetime of the author plus 50
years after death
ART 25 years from the date of creation
PHOTOGRAPHIC 50 years from publication
WORK
AUDIO- VISUAL 50 years from publication
WORK
REPUBLIC ACT 8293
INTELLECTUAL PROPERTY CODE OF THE PHILIPPINES
COPYRIGHT VALIDITY PERIOD
SOUND 50 years from year recording took place
RECORDING
BROADCAST 20 years from date of broadcast
RECORDING
TRADEMARK Valid for 10 years and may be renewed for
a periods of 10 years
INVENTION Valid for 20 years from filing date
PATENT application
TYPES OF INTELLECTUAL PROPERTY (IP)
IP DEFINITION
2. Patent • an exclusive right granted for an invention
• provides the patent owner with the right to
decide how - or whether - the invention can be
used by others
DESIGN
PATENT
APPLICATIONS
THE FAMOUS GRAVITY-DEFYING LEAN OF
MICHAEL JACKSON
PATENT
THE SHOES THAT MADE MICHAEL JACKSON’S ANTI-
GRAVITY LEAN POSSIBLE
TYPES OF INTELLECTUAL PROPERTY (IP)
IP DEFINITION
3. Trademarks • a sign capable of distinguishing the goods or
services of one enterprise from those of other
enterprises.
TRADEMARKS
TRADEMARK INFRINGEMENT?
TRADEMARK INFRINGEMENT?
Mars sues Hershey for trademark infringement over
MALTESER brand
TYPES OF INTELLECTUAL PROPERTY (IP)
IP DEFINITION
4. Industrial • constitutes the ornamental or aesthetic
Design aspect of an article
• may consist of three-dimensional features,
such as the shape or surface of an article, or of
two-dimensional features, such as patterns,
lines or color
INDUSTRIAL DESIGN
INDUSTRIAL DESIGN
INDUSTRIAL DESIGN
DESIGN INFRINGEMENT?
PATENT OR INDUSTRIAL DESIGN INFRINGEMENT?
TYPES OF INTELLECTUAL PROPERTY (IP)
IP DEFINITION
5. Geographical • signs used on goods that have a specific
Indications geographical origin and possess qualities, a
and reputation or characteristics that are
Appellations essentially attributable to that place of origin
of Origin
• most commonly includes the name of the
place of origin of the goods.
GEOGRAPHICAL INDICATIONS AND
APPELLATIONS OF ORIGIN
GEOGRAPHICAL INDICATIONS AND
APPELLATIONS OF ORIGIN
WHAT ARE THE DIFFERENT TYPES OF
INTELLECTUAL PROPERTY?
Relies on emotion.
Suppresses evidence
Attacks a person
Appeals to the hopes, fears, and dreams of
a targeted audience.
Thank You for Listening!
VIDEO PRESENTATION
PINOY INVENTORS
.(2015). ABS-CBN NEWS. YouTube.
Retrieved on Oct 4, 2016, from
https://www.youtube.com/watch?v=yQSPEZSEWnk
CLASS ACTIVITY PART 1
https://www.legalzoom.com/articles/posting-cover-songs-on-youtube-
what-you-need-to-know
http://www.ipophil.gov.ph/images/Patents/IRRs/RepublicAct8293.pdf
https://www.thoughtstopaper.com/knowledge/design-patents.php
http://fairuse.stanford.edu/overview/fair-use/what-is-fair-use/
https://creativecommons.org/about/
http://
www.gcflearnfree.org/print/blogbasics/copyright-and-fair-use?playlis
t=Blog_Basics