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  • Crisis Communication

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    Shruti Mankame
    4 views25 pages
    This document outlines the impacts of a crisis on an organization, including human, financial, reputational, administrative, technological, and external impacts. It discusses the role of communication in crisis via websites, the internet, intranet, and mass notification. Guidelines are provided for handling a crisis, such as respecting the media's role, constant communication, taking responsibility, centralizing information, establishing a crisis team, planning for worst-case scenarios, communicating with employees, working with third parties, using research to determine responses, and creating a crisis website. Finally, it discusses trust building through empathy, competence, honesty, commitment, and accountability.

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    Original Title

    CRISIS COMMUNICATION

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    This document outlines the impacts of a crisis on an organization, including human, financial, reputational, administrative, technological, and external impacts. It discusses the role of communication in crisis via websites, the internet, intranet, and mass notification. Guidelines are provided for handling a crisis, such as respecting the media's role, constant communication, taking responsibility, centralizing information, establishing a crisis team, planning for worst-case scenarios, communicating with employees, working with third parties, using research to determine responses, and creating a crisis website. Finally, it discusses trust building through empathy, competence, honesty, commitment, and accountability.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    4 views25 pages

    Crisis Communication

    Uploaded by

    Shruti Mankame
    This document outlines the impacts of a crisis on an organization, including human, financial, reputational, administrative, technological, and external impacts. It discusses the role of communication in crisis via websites, the internet, intranet, and mass notification. Guidelines are provided for handling a crisis, such as respecting the media's role, constant communication, taking responsibility, centralizing information, establishing a crisis team, planning for worst-case scenarios, communicating with employees, working with third parties, using research to determine responses, and creating a crisis website. Finally, it discusses trust building through empathy, competence, honesty, commitment, and accountability.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 25

    IMPACT OF CRISIS

    1. Human & Social


    2. Financial
    3. Tarnishing corporate Reputation
    4. Administrative
    5. Technology
    6. External Impacts
    7. Loss of trust and confidence
    ROLE OF COMMUNICATION IN CRISIS

    1. Website
    2. Internet
    3. Intranet
    4. Mass notification
    GUIDELINES FOR HANDLING CRISIS
    1. Respect the role of media
    2. Communicate constantly
    3. Take responsibility
    4. Centralize information
    5. Establish a crisis team
    6. Plan for worst, hope for best
    7. Communicate with employees
    8. Third parties
    9. Use research to determine responses
    10.Create a website
    TRUST BUILDING
    1. Empathy and Caring
    2. Competence and Expertise
    3. Honesty and Openness
    4. Commitment
    5. Accountability

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