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By: Niko Dongallo

Communication
Importance of Communication
We are aware of the need for and importance of communication as it is a
general phenomenon. Nowadays communication is playing a vital role in
every walk of an individual. Wherever life exists, communication also
exists. There are many changes taking place in the corporate world; it has
become an important tool in the management analysis and managerial
process. While considering all these aspects, the success of any
business/profession depends upon proper communication.

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Types of Communication
• Verbal Communication
Verbal communication encompasses all communication using spoken words, or
unspoken words as in the case with sign language. It is important to understand
how to effectively communicate your ideas verbally in order to avoid
misunderstandings and maximize interest while you speak. Make sure to use the
right type of language, speak clearly, know your audience, respond in the best
way, and use an appropriate tone when speaking.

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Types of Communication
• Nonverbal Communication
What is actually being said is only half the battle the rest lies in what isn’t being
said. This means your tone, facial expressions, body language, hand movements,
and eye contact. When you make yourself aware of what the rest of you is doing
as you speak, you can make corrections and eventually use all the right nonverbal
cues to convey your point.

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Types of Communication
• Written Communication
Written communication is a form of verbal communication, but it is so different
than spoken verbal communication that this form gets its own separate type.
Written communication can take the form of anything you write or type such as
letters, emails, notes, texts, billboards, even a message written in the sky! With
written communication, it is important you know your audience, your purpose,
and maintain consistency throughout your written message.

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Types of Communication
• Visual Communication
Visual communication is one you may not have heard of, but it is one that
complements the other types of communication well. Visual communication is
delivering information, messages, and points by way of graphical representations,
or visual aids. Some commonly used examples are slide presentations, diagrams,
physical models, drawings, and illustrations. When you use visual communication
in addition to verbal, nonverbal, and written communication, you create a very
effective way for your message to be heard and understood.

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Types of Communication
• Listening
Listening is a surprisingly important part of communication and in order to be a
great communicator, you must master the art of listening. Remember that
listening doesn’t just mean hearing, or politely waiting for your turn to speak.
When others are speaking, you should practice active listening, which means that
you are engaging your mind while the person speaks, intently focusing on what
they are saying.

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Barriers to Communication
• Semantic barriers: Semantic barriers are also known as language barriers.
These barriers are caused due to improper communication between the sender and
the receiver. The following instances of semantic barriers can be witnessed in
communication.
• Psychological Barriers: Psychological barriers play an important role in
interpersonal communication as the state of the mind of the sender or the receiver
can make it difficult to understand the information that is conveyed, which often
leads to misunderstanding.

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Barriers to Communication
• Organisational barriers: Organisational barriers are those barriers that are
caused due to the structure, rules and regulations present in the organisation. The
various types of barriers that can be encountered due to superior subordinate
relationships where the free flow of communication is not possible.
• Cultural barriers: Cultural barriers are those that arise due to lack of
similarities among the different cultures across the world. A term that can be
harmless in one culture can be regarded as a slang in another culture. Moreover,
various beliefs can differ from one culture to another.

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Barriers to Communication
• Physical barriers: Physical barriers to communication are those that arise due
to certain factors like faulty equipment, noise, closed doors and cabins that cause
the information sent from sender to receiver to become distorted, which results in
improper communication.
• Physiological barriers: Physiological barriers arise when a sender or the
receiver of the communication is not in a position to express or receive the
message with clarity due to some physiological issues like dyslexia, or nerve
disorders that interfere with speech or hearing.

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Communication as a tool for
improving Interpersonal
• Be open to and ask forEffectiveness
feedback. The point of a conversation is an exchange of
ideas between two people, not a one-way street.
• Never talk over people. This not only shows a lack of listening skills, but it also
shows you don’t value what the speaker has to say. Alternatively, if you find that
others always talk over you, consider that you might be long-winded and think
about how you can tighten up your message.

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Communication as a tool for
improving Interpersonal
• Don’t finish other Effectiveness
people’s sentences. You may think you’re sending the
message that you “get” what they’re saying before they finish saying it; however,
you’re telling them that whatever they’re saying isn’t worth listening to.
• Paraphrase. When someone asks you to do something, repeat back to that person
what they asked you to do in your own language. You’ve proven you not only
listened to what they said, you also understood what they were asking for.

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Communication as a tool for
improving Interpersonal
Effectiveness
• Listen actively. Have you ever been involved in a conversation where you can tell the
other person is thinking about something else or isn’t even hearing what you’re saying?
Don’t be that person. Let the speaker know you are connecting with them by nodding
or responding when they ask a question. Keep your focus on the conversation at hand.
• Maintain eye contact. Part of active listening is maintaining good eye contact. By
doing so, you avoid being distracted by what is going on around you and you give the
speaker non-verbal acknowledgment that you are listening. It’s okay to look away once
in a while; staring intently at the person you’re speaking with can make that person
uncomfortable.

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Communication as a tool for
improving Interpersonal
Effectiveness
• Be aware of your body language. Without saying a word, you can speak
volumes with your body language. Are your arms crossed? You aren’t open to
another person’s idea. Are your hands on your hips? You’re being defensive. Be
aware of what you are physically doing while you’re listening and speaking.
• Avoid unnecessary conversation fillers, like “ums,” “uhs” and “likes.” They
distract the listener from hearing your message. Think about what you’re going to
say before you say it.

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Communication as a tool for
improving Interpersonal
• Be respectful of otherEffectiveness
people’s thoughts and opinions. While you may disagree
with what the other party is saying, remember that (as difficult as it may be) they
have a right to their own opinion. If you find yourself ready to pounce on the
person you’re speaking with because their opinion is not in line with yours, wait
until they’re done speaking and express your thoughts on the subject in a non-
confrontational manner. Even if, in the end, you wind up agreeing to disagree,
you both walk away with a different viewpoint on a subject.

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Communication as a tool for
improving Interpersonal
Effectiveness
• Practice. You know what they say: practice makes perfect. With the tips above in
mind, attend various community networking events that require you to participate
so you can practice good body language or active listening. Pay special attention
to how well others communicate and emulate those you feel succeed at
paraphrasing or maintaining eye contact.

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Thank You

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