Topic: NTPC LTD

Student Name: SHRIYANSH JAIN

Date:
Class: BBA 3RD YEAR
Section: C
Subject Faculty: MS. SHRUTI AUPLISH
Subject Code: BBA303
 Contents of the Presentation

 INTRODUCTION
 VISION & MISSION
 CORE VALUE
 BRAND ANALYSIS
 INPUT
 PROCESSING
 OUTPUT
 LAYOUT
 SWOT ANALYSIS
 Recognitions & Awards

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 Introduction

• NTPC is India’s largest energy conglomerate with roots planted way back in 1975
to accelerate power development in India. Since then it has established itself as
the dominant power major with presence in the entire value chain of the power
generation business. From fossil fuels it has forayed into generating electricity via
hydro, nuclear and renewable energy sources. This foray will play a major role in
lowering its carbon footprint by reducing green house gas emissions. To
strengthen its core business, the corporation has diversified into the fields of
consultancy, power trading, training of power professionals, rural electrification,
ash utilization and coal mining as well.
• NTPC became a Maharatna company in May 2010. As of January 2020, there are
10 Maharatnas CPSEs in India. NTPC is ranked No. 2 Independent Power
Producer(IPP) in Platts Top 250 Global Energy Company rankings.

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 Vision & Mission of NTPC

VISION

“To be the world’s largest and best power producer, powering India’s
growth.”

MISSION

Develop and provide reliable power, related products and services at

competitive prices, integrating multiple energy sources with innovative and
eco-friendly technologies and contribute to society.

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 Core Values – I COMIT

I Integrity

C Customer Focus

O Organizational Pride

M Mutual Respect & Trust

I Innovation & Learning

T Total Quality & Safety

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NTPC National Thermal Power Corporation Brand Analysis

Parent Company National Thermal Power Corporation

Category Electric Utilities

Sector Energy & Power

Tagline/ Slogan Transforming Lives

USP Best companies to work for

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 INPUT

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 PROCESSING

Acquisition of existing power plants serves both NTPC's own commercial interests
as well as the interest of the Indian economy. NTPC has successfully turned around
the performance of four sub-optimally performing stations (Badarpur, Unchahar,
Talcher and Tanda) over the years. This phenomenal improvement is nothing short
of a miracle.

1. Badarpur (705 MW)

The expertise in R&M and performance turnaround was developed and built up by
NTPC with the operational turnaround of Badarpur TPS through scientifically
engineered R&M initiatives. The PLF of the power station improved from 31.94% at
the time of the takeover to 53.13% for the year 2014-15.

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2. Unchahar (420 MW): The Feroze Gandhi Unchahar Power Station was taken
over by NTPC in 1992 by which the cash strapped UP State Electricity Board was
rescued by the turnaround expertise of NTPC.

3. Talcher (460 MW): The Odisha State Electricity Board’s plant at Talcher. It is
equivalent to a fairytale no less. Taken over in June 1995, the table indicates the
dramatic gains in the performance of the power plant as a result of NTPC’s
expertise.

4. Tanda (440 MW): Tanda Thermal Power Station was taken over by NTPC on
the 15 January 2000.The PLF of the power station improved from 21.59% at the
time of the takeover to 82.02% for the year 2014-15.

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 OUTPUT
In terms of operations, NTPC has always been considerably above the national
average. It clearly shows as the density of coal based power stations

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 LAYOUT
Present installed capacity of NTPC Group is 66,900 MW (including 13,425 MW through
JVs/Subsidiaries) comprising of 47 NTPC Stations (23 Coal based stations, 7 gas based stations, 1
Hydro station, 1 small hydro, 14 Solar PV and 1 Wind based Station) and 26 Joint Venture stations
(9 coal based, 4 gas based, 8 hydro, 1 small hydro 2 Wind and 2 Solar PV)

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SWOT ANALYSIS

STRENGTH
S W WEAKNESS

O P P O RT U N I T Y
O T T H R E AT
 Employee friendly work
1
culture and personnel policies

2 Efficient production
process of plants

STRENGTH 3
Fully integrated project
 

management system

Decades of experience in the

4
sector shows its credibility

5 Backing of Central
Government
 Govt intervention can often
1 cause disruptions in operations

WEAKNESS 2
Prices are determined
 

by India's Electricity Act

Depleting input materials

3
sources
 1 Large opportunity in energy
consultancy service

OPPORTUN 2
New sources of power
generations
ITY
3 Huge demand and supply
gap
 Huge competition from
1
growing private sector firms

New and cleaner sources of

THREAT 2
power

3 Rising cost of production

 Recognitions & Awards

• NTPC Ranks Best among Indian PSUs in world's best Employer 2020 list by Forbes.
• NTPC among Top 30 of India’s Best Workplaces in Manufacturing 2020
• NTPC conferred with ET Now CSR Awards 2020
• Greentech CSR Award 2020'
• Safety Innovation Award 2019 to NTPC Simhadri

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 Reference

 NTPC.CO.IN

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THANK
YOU

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