DESIGN &

BUSINESS
DEVELOPMENT
WHY • STARTED WITH YORKSQUARE
• A PLATFORM BORN OUT OF
FRESC DEMAND FOR SURVIVAL

O • TO GROW
 • SET TEAM LEADS
MEASURES • SETTING SOPS
• IDENTIFTING 2ND LINE
TAKEN TO • ACKNOWLEDGING EFFORTS

STRENGTH • CULTURE SETTING

• OWNING RESPONSIBILTY
EN OFFICE • CONTINOUS GROWTH
 • MINIMUM TARGET OF 100 CR
• FY22-23 ON PAPER APPROX

FY 23-34
• 33 CR DOMESTIC
• 1CR EXPORT
• 5M USD VIA YORK
• CONSTRAINT IS CASH FLOW
 • 10% GROSS MARGIN
• 3% - 4% INTEREST
• NET MARGIN – 6%
• 50% OF NET MARGIN TO

WHY INVESTOR
• 50% TO MANAGE THE
COMPANY
100 CR • 3 CR SPREAD ACROSS 13
MONTHS
• 23 LAKH/ PER MONTH
• MONTHLY EXPENSES INCLUSIVE
OF OPERTIONAL OVERHEADS &
MISC & SALARY IS 40 LAKHS
SO, WE NEED TO
CHASE 100+ CRORE
 STRATEGY
• MARKET & BUILD STABLE INCOME GENERATING ACCOUNTS
• FOCUS ON MONTHLY BUYS FOR CASH FLOW
• EG. PEPE
• FOCUS ON GOOD PAY MASTERS
• GRAB ATLEAST 10 -20% OF THEIR TOTAL BUSINESS TO BECOME THEIR PRIME
VENDOR & THERE BY INCREASING OUR TURNOVER
• FOCUS ON EXPORTS
• RUSSIA, POLAND MARKETS
• FOCUS ON VOLUME & BUYERS THAT CAN OFFER GOOD MARGINS.
 • RAGMAN
• PRICING & COLUME
• LPP
• 1700 STORES & HIGH B\VOLUME
• GROWING COMPANY
• IT

POTENTIA • BH
• CONTINOUS BUSINEESS – 330CR LISTED COMPANY

L • FAST GROWING DOMESTIC BRAND – 1000+ CR TURNOVER

• POTENTIAL FOR GROWTH

CUSTOME
• MAJE
• PREMIUM SEGMENT
• PRICING

RS • DECENT VOLUME
• MCS
• BASKET BUSINESS
• SOURCING SOLUTION PROVIDER
• SCALPERSS
• VERY QUICKLY GROWING COMPANY WITH 200 PLUS STORES
• POTENTIAL US CLIENT
 DOMESTIC BUSINESS

BUSINESS IN APPROX BUY FRESCO

BRAND CRORES BUDGET BUSINESS

CELIO 100 33.3 1.89

IT 336 112.0 6.08

PEPE 1400 466.7 12.24

BEING HUMAN 1025 341.7 3.91

 DOMESTIC BUSINESS
APPROX BUY BUDGET FRESCO BUSINESS BUSINESS VOLUME BY FRESCO

500.0
466.7

450.0

400.0

350.0 341.7

300.0

250.0

200.0

150.0

112.0
100.0

50.0 33.3

6.08 12.24
1.89 5.67% 5.43% 2.62% 3.91 1.14%
0.0
CELIO IT PEPE BEING HUMAN
 • ASSUMING 5%OF BUY BUDGET

EXPOR AS TURNOVER FOR FRESCO

FOR BIG CLIENTS
• AND 10% FOR MID/SMALL

TS CLIENTS
• ASSUMING 1% BUSINESS FROM
LPP
 TENTATIVE BUSINESS

BUSINESS IN
MILLION APPROX BUY POTENTIAL FRESCO
BRAND EURO/USD BUDGET BUSINESS BUSINESS IN CRORES
NAF NAF 110 27.5 1.375 11.69
A&R 2.6 0.7 0.065 0.55
REDSKINS 13.2 3.3 0.33 2.81
DEVRED*
ONLINE 27.3 6.8 0.6825 5.80
MCS** IN 2016 165 41.3 2.0625 17.53
LPP*** 14000 3500.0 35 297.50
SCALPERS 42 10.5 1.05 8.93
344.80
OBJECTI • MARKET AS ADDITIONAL
SERVICE

VE
• POOL IN BUSINESS
• SUPPORT GROWTH
 • OFFER CONTINOUS INPUTS/ DEVELOPMENTS
TO POTENTIAL CUSTOMERS PROACTIVELY
BASED ON THEIR DNA
• EXPLOITING OUR STRENGTHS
• SET INTERNAL SOPS
STRATE • MAINTAIN RECORDS

GY • SETTING 2ND LINE

• DEDICATE RESOURCES BASED ON BUSINESS
• ALWAYS OPEN TO COLLABORATE & OPEN FOR
IDEAS
• ESTABLISHING RELATIONSHIPS
• RECURRENT FOLLOW UPS & DAILY REVIEWS
 ACT PROACTIVELY
ACT & SUCCEED AS TEAM
TIME FOR ACTION
THANK YOU