Professional Documents
Culture Documents
Lesson Three
Lesson Three
A. C.
B.
leaflet
A.
brochure C.
banner
Leaflet, brochure and banner
may has these functions:
1. To inform
2. To promote / advertise
3. To announce
4. To persuade
What are their differences?
BROCHURE
(Pamphlet)
Contain
Picture and detailed de-
scriptive information
about a product, service
or event.
Form
Presentation Designed Booklet or folded
LEAFLET
(flyer)
Contain
Picture and clear and
enough descriptive in-
formation about a
product, service or
event.
Form
Presentation Designed
Form
One side graphic
image
Presentation Designed
Summary
Brochure Leaflet
Banner
(pamphlet) (flyer)
1. To inform
2. To promote / advertise
Function
3. To announce
4. To persuade
✔✔✔ ✔✔ ✔
Description text Clear and enough
Detail information information Brief information
Single printed sheet One side graphic
Form Booklet or folded
(can be two sides) image
GROUP WORK
1. Make leaflet and brochure of your product
2. Your product will be decided using lottery
3. Prepare PPT to be presented in the next meeting which
includes
1. Title and tagline
2. What is your product?
3. The history of your product (how can you make the product)
4. What makes your product different?
5. How much does your product cost?
6. Where can the buyers buy your product?
7. Your offer to buy your product!