Text Information

Activity 1. Imagine that you own an advertising firm, you need to create a brochure for
a client with specific needs. You need to identify the appropriate content for the
brochure based on the media and Information Design framework. You will be provided
answer in the table. Write your answers in a PowerPoint point presentation.
Framework worksheet.
Component Guide Questions Answers
Target Audience Who are the possible
readers of this brochure?

Sender/Author
Who is the author of this
brochure?

Key Content What is the tone of the text

in the brochure?
What are the sample
phrases or taglines that
you will?
What are the facts/figures
that you will include in the
brochure?

Purpose What are the font

types/colors/ highlights that
you will use in the
brochure?
What are the words or
phrases that you need to
emphasize in the
brochure?

Medium / Format What are the blank of the

brochure? - paper type,
texture, glossy, matte
folding (three-fold, two-
fold)
• full color, black and white
• Aside from the brochure,
what other text- based
formats that you can use to
deliver your message?
Visual Information
Activity 1. Answer the questions briefly. Write your Answers in PowerPoint
presentation. Evaluate the magazine visual appearance by filling up the media and
information design framework worksheet.
Framework worksheet.
Component Guide Questions Answers
Target Audience Who is the intended
audience?

Sender/Author What is the purpose?

Key Content What is the topic or

message? What are the
facts?

Form / Style How was the information

presented?
Did it make use of
appropriate design
elements and principles?
Medium / Format Is this the best platform to
use? Why?
Motion Information
Activity 1. Based on the video, evaluate the content using Media and Information Design
Framework.
Component Guide Questions Answers
Target Audience Who are the possible
viewers of the video? What
are their age group? Are
there sensitivities that must
be considered? (political,
cultural, social or spiritual)

Sender/Author Who is the owner/creator

of the video? What is his
agenda, reputation and
known advocacy?

Key Content What is the intention of the

video? What emotions are
drawn out by the video?

Form / Style What is the main message

of the motion media?
What are the
actions/events (key
scenes) that helped
develop this message? Did
it make use of appropriate
design elements and
principles?
Medium / Format How was the information
presented? Did it make
use of appropriate design
elements and principles?
What is the tone of the
video? How was this
conveyed?
Activity 2
Group 1.
Make an advocacy campaign about the current issue/s in your area through a
typography poster design. The campaign poster will have a statement consisting of 10-
20 words.
Activity 2

Group 2

Direction: Create text and visual media composed of not less than 3 digital posters
informing people of valuable information that they need to know. (Example “Safety tips
during pandemic”). Use any type of media (Example: PowerPoint presentation or
Canva).
Activity 2

Group 3

Create a timeline of your story. This will allow you to identify key events in your story.
Identify key scenes. Now let us start your storyboard. Get/give a manila paper. Fold it
into 8 squares. For each square, draw 3 lines at the bottom. The space above is where
you draw your key scenes. The lines below are where you write the details."
You should submit your outputs in the following format:

A. Mini Project Description (Those in italics are sample answers)

Name of Learners:
Topic: Bullying
Audience: Children age 13-16
Description of Audience: High school children who are leaders in their school Message:
Bullying can happen anywhere. Bullying must not be allowed in school.