Writing a survey

report
 what is a survey report???

A survey report is a document whose task is to present

the information gathered during the survey in an
objective manner. It presents a summary of all the
responses that were collected in a simple and visually
appealing manner.
 How do you conduct a survey report?
-To conduct an effective survey, follow these
six steps:
• Determine who will participate in the survey.
• Decide the type of survey (mail, online, or in-person)
• Design the survey questions and layout.
• Distribute the survey.
• Analyze the responses.
• Write up the results.
 Wr i t i n g A S u r v e y R e p o r t
1. Introduction:
Start with an introduction that provides an overview of the survey, its objectives, and the
target population. Explain the methodology used, the sample size, and the response rate.

2. Executive Summary:
The executive summary should be a brief and concise summary of the key findings of the
survey. It should be written in plain language and avoid technical jargon.

3. Methodology:
Provide a detailed description of the methodology used, including the sampling
technique, data collection methods, and data analysis techniques.
4. Demographics:
Present the demographic data of the respondents, including age,
gender, income, education level, and occupation.

5. Key Findings:
Present the most important and significant findings of the survey.
Use charts, graphs, and tables to illustrate the data.

6. Analysis:
Provide an in-depth analysis of the data, including statistical
analysis, trends, and patterns. Use quotes from respondents to
provide insights into their perspectives.
7. Recommendations:
Based on the findings, provide recommendations for action. These
recommendations should be practical and actionable.

8. Conclusion:
Summarize the key findings and recommendations. Restate the
objectives of the survey and explain how the findings will be used
to inform decision-making.

Tips for an effective survey
report
• Start with an introduction
• Use visualizations
• Focus on key facts first
• Categorize results
• Summarize your findings
• Integrate company branding
THANK YOU