How to Generate DTH

Business Through
Consumer Electronics
Service Partners
As a service provider, you know the importance of expanding your customer
base and increasing revenue. In this presentation, we will discuss how partnering
with consumer electronics service providers can help you achieve your business
goals by promoting DTH services.
Overview of DTH Business
What is DTH? Why is TATA PLAY significant?
TATA PLAY offers improved picture and
DTH service provides television
sound quality, wider channel selection, and
programming directly to homes through
greater flexibility than traditional cable TV
satellite transmission.
and other DTH providers.

What is the potential for DTH business growth through CE-ISP?

The Indian Consumer Durable market is expected to grow by 15.77% annually as per Indian
Consumer Electronics market report 2023.
Benefits of Partnering with Consumer
Electronics Service Partners

Collaboration Advantages Revenue Growth Customer Engagement

Partnering with consumer A successful partnership can lead Working with partners who
electronics service partners can to increased customer acquisition, already have customer
help you expand your reach and repeat business, and revenue. relationships can build trust and
customer base. strengthen your brand.
Creating a Win-Win Partnership
1 Partner Selection Criteria
Identify companies with complementary products or services, strong brand
reputation, and shared values.

2 Mutually Beneficial Partnerships

Develop business goals, expectations, and involve service partners through service
and Sales model i.e. SSD .

3 Sales & Service Clear Financial Considerations

Agree on terms and conditions, including pricing, revenue sharing, and exclusivity
clauses. Consult with Service Area, payout , Sales area and financials to ensure
compliance and to follow company guidelines.
Marketing Strategies and Campaigns
Strategy 1 Objective
Targeted advertising through POP , Flyers ,
Increase brand awareness and reach new customers
stickers, TATA PLAY Service Card with channel
list etc.

Strategy 2 Objective
Collaboration with Engineers and Tele callers Build trust and credibility with potential customers

Strategy 3 Objective
Launch promotional deals and contests Encourage customer acquisition, retention, and
loyalty
Major brands in Funnel and prospects
CE ISP Funnel & Prospects List
Name Brand Pannel Installed City Name
Quick Services Samsung 500 / Per Month Palam Piyush
K.G.SERVICES & SOLUTIONS Sony 400/Per month Gurgaon Piyush
Shiv Shakti Innovative solutions IFB Gurgaon Piyush
F1 INFO SOLUTIONS & SERVICES PRIVATE LIMITED LG 500 / Per Month Gurgaon Piyush
ACTIVE SERVICES LG 400 / Per Month Gurgaon Piyush
Friends Care MI 300 / per month Piyush
UNIQUE COOL ENTERPRISES LG 500 / Per Month Gurgaon Piyush
GURGAON DIRECT SERVICE LG 500 / Per Month Gurgaon Piyush
STAR SERVICES LG 400 / Per Month Gurgaon Piyush
MI Service Centre MI 250/ per month Piyush
Sai Electronics Sony 150 /Per Month Gurgaon Piyush
Shree Shayam Samsung 500 / Per Month Gurgaon Piyush
Sai Samriddhi Ent. MI /Acer 200/30 / Per Month Faridabad Piyush
National Service Realme 60/ Per Month Faridabad Piyush
Climate Solutions Panasonic 200 / Per Month Delhi Piyush
Priya Services Lg 500-600 Delhi Nikhil
Dhirti sales MI & One+ 300-400 Delhi Nikhil
Aermec Sales and Services panasonic/samsung 700-800 Delhi Nikhil
Wintrust Daikin 400-500 Delhi Nikhil
MI & One+ MI & One+ 500-600 Delhi Nikhil
kj solution Lg 500-600 Delhi Nikhil
Kaytek solution samsung 1500-2000 Delhi Nikhil
Ramit Enterprises samsung 500-1000 Delhi Nikhil
EPIC PRINTS Camera 200-300 Delhi Nikhil
WEST DELHI SERVICE CENTER SAMSUNG 1000 Delhi Nikhil
I-Tech Services intex 300-400 Delhi Nikhil
Durga Electronics Services Multi Brand 200` Delhi Nikhil
INR Skills Development academy Multi Brand 50 Delhi Nikhil
Naysa Arna Products Micromax 500 Delhi Nikhil
Digital Solutions Samsung 300 Delhi Nikhil
Raza Services Panasonic 250 Gurgaon Nikhil
Monitoring and Evaluating Performance

1 Partner Performance Tracking 2 Regular Evaluation and Feedback

Set up metrics to track partner performance, Evaluate partnership success on a regular basis.
such as sales conversion rates, Service and Provide feedback and collaboratively create
customer retention (M+2 ). solutions to improve performance.
Conclusion

Key Takeaways Questions and Next Steps

Partnering with CE ISP can help you expand your
reach and revenue. Develop win-win partnerships,
implement marketing strategies, and monitor
performance regularly , SSD model can play a major
role to take them on board..
Feel free to ask any questions and discuss potential
next steps. We look forward to collaborate with
maximum CE ISP partners in our universe.