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CONCEPT MAP, ROOT CAUSE ANALYSIS AND

PROGRAM OVERVIEW FOR PERSUASIVE


SALES PRESENTATION TRAINING PROGRAM

November,2021
DISCUSSION POINTS FOR PERSUASIVE

SALES PRESENTATION TRAINING

PROGRAM DESIGNING

October 2021
QUESTIONS

1. What do you understand about persuasive sales presentation ?

2. What are the tools/techniques you and your team use to make sales presentation persuasive?

3. Please tell us your team current strength in making persuasive sales presentation?

4. Please tell us your team challenges/improvement areas to make persuasive sales

presentation?

5. What do you suggest to improve your team sales presentation skill?

6. Does the existing process help you and your team to perform sales presentation persuasively?

3
QUESTIONS

6. What factors mostly affect you and your team performance regarding their

persuasive sales presentation (open communication, Listening)?

7. How do you communicate success, goals, targets, disappointments and failure to

your team?

8. What do you expect from this training?

9. Do you have anything in mind to say?

10. Which division, department and section employees take this training program?

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ROOT CAUSE ANALYSIS FOR PERSUASIVE PRESENTATION

Process Tools &Resource Input


Provide
 Has a system knowledge &
 Has materials skill-based
 There is no process for how to do
 Experienced Team members they are also trainings
persuasive presentation young and energetic  Need training
 Unable to undertake sales at customer
premise

Design working
process Keep the systems
functional

Poor persuasive
presentation skill

 Has a better commitment  Good team sprit among members


 Easily understand activities  They have a good relationship with customers
 Excellent team spirts  Target attainment
 Young and energetic  BSC
 They can manage their activity easily  Has KPI
 Lack confidence to conduct sales presentation  SLA
Provide persuasive
(especially if the customer high profile) presentation
 Lack of preparing sales presentation document
Keep their relationship Keep
(especially make it structured) productive measurement
 Lack public presentation skill (KPI)
 Lack power point preparation skill and techniques
while conducting presentation
 Keeping the status que
 Some of them are make assumption that the customer
knows everything
Environment Measurement t

People

TeXa General Layout Principles 5


CONCEPT MAP FOR PERSUASIVE SALES PRESENTATION
apply Tools and techniques to
Overview of Sales conduct sales
communication understand presentation
Include
learn
Include Include use Includes

Sales Communicating Persuasive sales Techniques to How to use


Sales
communication
Communication with Passion and presentation apply avoid fear power point
style purpose Make & templet
Through understand Through understand Through
Role play
Discussion Assertive vs Teamwork
Role play Structured persuasive
Exercise aggressive
Teamwork presentation
Best
practices
Through Includes
Video Includes Includes Includes
Includes
Presentation
Teamwork Putting buyers in a
position of yes
Principles The art of
Importance of sales Persuasion of
persuasive style convincing Through
persuasion
presentation

Through Discussion
Through Through
Through Teamwork

Presentation Presentation Role play Video


Presentation Teamwork Teamwork Teamwork
PERSUASIVE SALES PRÉSENTATION Prerequisite: program name/code

Program code- COT007-0

TBD Free 10 to 12 1 Days English


beginner intermediate advance
Trainer Price Participants Duration Language

Outcome
Description Modules / Topics [duration] The professionals undertaking this
training program can make p
In a competitive market, communications and persuasive skills are the persuasive presentation to convince
most valuable tools that sales professional needs to master. To drive and close sales.
sales and increase productivity, the sales professional must convince a 1. Overview of sales Communications
customer and sale company's products and services. • Sales communications
This training program aims to provide knowledge and skill on how to • Sales Communication Style

Target
prepare persuasive presentation to “close" a sale and get referral • Communicate with Passion and Purpose Enterprise sales representatives, Direct
• Assertive versus Aggressive & Indirect sales managers & POS
2. Structured Persuasive Presentation coordinators, sales
supervisors ,Residential sales
• What is persuasive sales presentation?
representative
• Importance of persuasive sales

Methodology
presentation?
Presentation
• Principles of persuasion
Discussion
Objectives • Persuasion styles
Roleplaying
• The art of convincing
• Putting the Buyer in a Position to say “Yes” Individual l and group exercices
• Understand about sales communication
3. Tool and technique to conduct sales presentation Best Practices
• Learn how to develop and maintaining sales Communications
• Techniques to avoiding fear video
• Understand the persuasive sales presentation

Facilities
How to use power point
• Understand how to preparing structured and persuasive sales
• How to prepare templet Ethio training facilities
Presentation
• Apply tool and technique to design presentation document Regular training room

Assessment type: Level 1,2 and 3


Thanks

TExA Training offer 2016 8

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