InBody Sales

Presentation
By Atul Kumar
 Sales pitch-Outlook

About outlook
0 02 0
• Owned by:
• Published • Outlook English (weekly) is
1• CEO:
Mr. Rajan Raheja
since: 1995 3 the flagship magazine.
• Head office: • Other publications include
Mr. Indranil Roy New Delhi Outlook Money, Outlook
• Editor: (Branches in Traveller, Outlook Hindi,
Mrs. Chinki Sinha major cities Outlook Business, and
like Mumbai, Outlook Luxury Traveller.
Bangalore,
Kolkata etc.)
 Duration: 6 months (27 March 2023 - 04 September
2023)

My Internship Department: Marketing

Job Role: Marketing Intern

Location: Delhi
 OUTLOOK PRODUCTS
Outlook has 5 distinctive products for its Customer Base

Sales Pitch
Sales Pitch for these 5 products varied in terms of Demographics, Target Customer, Product Pricing,
Market. It required in depth market analysis for successful market penetration and sales.

Outlook English
• Outlook is India’s premier fully
• Outlook Hindi is the only magazine
loaded newsmagazine. For more than
twenty years,
• It continues to consistently drive the
news
• Provoke, engage and thrill its readers.
Outlook Hindi Outlook Business
• Outlook Business is an insightful,
thought provoking, compelling, in-
that is published in Hindi Language depth business magazine which
nationally, which has original Hindi delivers fresh perspective, coupled
content (not translated from English with a holistic approach.
publication) .
Outlook Money Outlook Traveller
• Outlook Traveller, India’s No. 1 travel
magazine, has been the standard
• India’s 1st and Only Personal Finance
bearer for travel writing in India for
magazine,
well over a decade.
• Outlook Money has relentlessly
• In a rapidly changing environment, it
helped its readers make smart
has kept the quality of content
investments.
foremost in its coverage,
• It has evolved, adding new elements
while strengthening its core.
USP (Unique Selling
Proposition)
Quality Content: Outlook consistently delivers high-quality, well-researched content that resonates with a
wide audience.

Diverse Content: Outlook Publishing India offers a diverse range of content covering various topics such as news,
analysis, lifestyle, culture, and more. This breadth allows them to cater to a wide audience with different interests.

Community Engagement: They actively engage with their audience, fostering a sense of community through
events, forums, and discussions, enabling readers to participate and contribute to the conversation
Sales Pitch
A sales pitch is a brief, compelling message to persuade potential customers to engage with a
product or service.
Business-to-business (B2B)
When interacting with a person who belongs to the B2B
segment, in this case, let’s take a person working in a
corporate company
• Greet them and introduce myself.
• Give a brief about the company.
• Give just a basic gist as the person may be busy.
• USP: Outlook covers all important topics in one place
and easy to go through news on the go.
Business-to-consumer (B2C)
When interacting with a person who belongs to B2C
segment, in this case, lets take a student studying in a
college
• Greet them and introduce myself
• Give a detail about the company with an attractive sales
pitch presentation or social media campaign.
• Give just a details about the company ask for contact
details if they are busy at that moment.
• USP: Outlook covers all important current affairs.
ELEVETOR Sales pitch
Introduction
“Hello Sir/Madam, I am Atul
Kumar (at this point I give my
visiting card) representing
InBody a new-generation & and
globally leading company in
body composition analysis.”
BASIC
“DoctorPITCH
XYZ, we help
consumers identify the areas of
concern related to nutrition,
fitness, rehabilitation, physical
therapy & disease prevention &
in the process help increase
footfall at various medical
centers across the world.”
clarity
"I would like to discuss this
matter further and would
appreciate your valuable input.
Could we schedule a meeting?
What time would be convenient
for you—this afternoon or
tomorrow morning?"
Thank You