CREC New Product Development Idea Form

1. Please provide product description. Would it be a paper and/or a digital product? How
is the product relevant in current education?

2. What would you title this new CREC product? Is it part of a previously field-tested service?
If so, please explain how it has been successful.

3. How would a school, district, or organization use this product? Do you have any ideas on
how to promote the product?

4. What need does the product address?

5. Please identify any similar types of products in the marketplace that youre aware of? Do
you know what success they have had? What advantages over similar products will
CRECs product have to compete with others?

CRECs Product Development Team:

Tom Sullivan
tosullivan@crec.org / 860-240-6625
Tricia Silva
tsilva@crec.org / 860-524-4085
Dr. Margaret MacDonald mmacdonald@crec.org / 860-524-4037

6. Is it part of a series, or does it stand alone? If its the first of a series, what products would
follow?
Standalone Series ________________________________________________________________
______________________________________________________________________________________
7. Identify the intended audience(s), and why would this be useful to them? Please list the
potential benefit for each. Are any of them outside of Connecticut, either in the US or
international?

8. Please identify the primary content developer? Please suggest two or three peer
reviewers, who are also knowledgeable in the subject matter.

9. Estimate the time to develop the content for the product?

10. Will any copyrighted materials be included in the product? If so, what are they, and do
you have authorization/written permission to use them?

_______________________________________________________________
Developer Signature
Date
_______________________________________________________________
Supervisor Signature
Date
_______________________________________________________________
Division Director Signature
Date
Please submit this completed form to Tom Sullivan, tosullivan@crec.org and the Product
Development Team will contact you to set up a meeting to discuss the idea in more
detail. We greatly appreciate your efforts to support the CRECs Product Development
initiative, and we look forward to meeting with you.

CRECs Product Development Team:

Tom Sullivan
tosullivan@crec.org / 860-240-6625
Tricia Silva
tsilva@crec.org / 860-524-4085
Dr. Margaret MacDonald mmacdonald@crec.org / 860-524-4037