Scribd Logo
Upload

Welcome to Scribd!

  • General Electric

    Uploaded by

    Sandra Vukčević
    30 views23 pages
    This document provides an overview of General Electric (GE) through a case study. It discusses GE's founding in 1878 and its evolution over time from a highly centralized company in the 1930s to pursuing decentralization in the 1950s. Key leaders such as Reg Jones, Jack Welch, and Jeffrey Immelt are mentioned for their periods leading the company from 1973 to the present. The summary highlights GE's focus on concepts like lean operations and eliminating unnecessary employees/structures. It also notes GE's increasing globalization through growing international revenues and having half its business outside the US by 2000.

    Original Description:

    GE

    Copyright

    © © All Rights Reserved

    Available Formats

    PPTX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document provides an overview of General Electric (GE) through a case study. It discusses GE's founding in 1878 and its evolution over time from a highly centralized company in the 1930s to pursuing decentralization in the 1950s. Key leaders such as Reg Jones, Jack Welch, and Jeffrey Immelt are mentioned for their periods leading the company from 1973 to the present. The summary highlights GE's focus on concepts like lean operations and eliminating unnecessary employees/structures. It also notes GE's increasing globalization through growing international revenues and having half its business outside the US by 2000.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    30 views23 pages

    General Electric

    Uploaded by

    Sandra Vukčević
    This document provides an overview of General Electric (GE) through a case study. It discusses GE's founding in 1878 and its evolution over time from a highly centralized company in the 1930s to pursuing decentralization in the 1950s. Key leaders such as Reg Jones, Jack Welch, and Jeffrey Immelt are mentioned for their periods leading the company from 1973 to the present. The summary highlights GE's focus on concepts like lean operations and eliminating unnecessary employees/structures. It also notes GE's increasing globalization through growing international revenues and having half its business outside the US by 2000.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 23

    GENERAL ELECTRIC

    -Case Study-

    Milo Mikovi 302/12


    Marina Jovanovi 187/12
    Milica Puri 34/12
    Damjana Katni 4 /12
    Adela Meedovi 100/12
    Lejla Muratagi 48/12
    Sandra Vukevi 227/12
    Filip uki 452/09

    GENER

    ELECTRIC

    OSNOVANA

    1878.
    GODIN

    PO RAZNOVRSNOSTI PROIZVODA

    VODEA KOMPANIJA

    U SVIJETU

    1930.

    VISOKO
    CENTRALIZOVANA
    KOMPANIJA

    1950.
    VODEI

    TREND KA
    DECENTRALIZACIJI

    1960.

    SOFISTICIRANO
    STRATEGIJSKO
    PLANIRANJE

    1970.

    IZVRENA
    REORGANIZACIJA

    CEO

    GENERAL
    REG JONES

    JACK WELCH

    ELECTR
    IC
    JEFFREY IMMELT

    1973 1980.1981 2001. 2001

    danas

    FIX
    SEL OR
    CLOS
    L
    E
    KONCEPT TRI
    KRUGA
    SUTINSKI
    VISOKA
    SERVISNE
    USLUGE
    TEHNOLOGIJA

    LEAN AND
    AGILE
    ELIMINISAN
    O

    BROJ ZAPOSLENIH SA

    59 290404 000
    292 000
    27.2
    29.2
    NA

    PLATA

    PRIHODI SA

    milijarde $

    milijarde $

    NE TREBAJU

    OJE

    NA

    NEUTRONJack

    NAM ISPITIVAI I CJEPIDLAKE

    USPORAVAJU PROCES.

    DRUGA FAZA RAKETE - SOFTVER


    - SMISLI
    - NAJBOLjI SLUAJEVI PRAKSE

    - ZAPOSLENI DAJU IDEJE I SUGESTIJE


    - CILJ: ORGANIZACIONA KULTURA MALE KOMPANIJE

    GLOBALIZACIJA

    TEKO JE USKOITI U SVJETSKU


    ARENU, AKO NEMATE VRSTU BAZU
    KOD KUE
    POSLOVANjE JE GLOBALNO, NE
    PREDUZEE
    Paolo Fresco

    PRINCIP #1 #2

    EVALUIRAN U
    POGLEDU POZICIJE NA SVJETSKOM
    TRITU

    POSLOVI SA Tomson SA

    1989.

    FRESCO glavni i odgovorni za


    medjunarodne poslove

    1989 1995.
    1995.
    16
    kompanija
    JAPAN 15 MILIJARDI $
    NABAVKE

    1998.

    MEUNARODNI
    PRIHODI
    42.8 MILIJARDI $

    2000.

    POLA
    POSLOVA VAN
    SAD-A

    2000.

    GLOBALNI PRIHODI
    TRI PUTA VIE
    RASLI OD DOMAE
    PRODAJE

    RAZVIJANjE LIDERA

    INTERNA REVIZIJA KOMPANIJE


    LIDERSKI TIM ODABRAN NA BAZI

    KVALITETA I SPOSOBNOSTI
    UKLONJENE UNUTRANjE GRANICE I
    NEPRODUKTIVNE STRUKTURE

    UPROENA HIJERARHIJA
    MOTIVACIJA ZAPOSLENIH
    REDUCIRANjE BENEFICIJA
    RAZVIJANjE PROJEKTIH TIMOVA

    I WANT REVOLUTION
    AND I WANT IT TO START AT
    CROTONVILLE

    TREI TALAS

    1990.

    NOVI TEMELjI GENERAL

    ELECTRIC-A

    KOMPANIJA KOJA JE NEOGRANIENA, KOJU SMO


    ZAMISLILI, E SRUITI BARIJERE U ININjERSTVU,
    PROIZVODNjI, ZANASTVU, MARKETINGU, PRODAJI I
    SERVISNIM USLUGAMA, NEE POZNAVATI RAZLIKE U
    DOMAEM I STRANOM POSLU, JEDNAKO EMO UDOBNO
    RADITI POSAO U BUDIMPETI I SEULU KAO TO RADIMO
    U LUISVILU I SCHERNECTADY-JU.

    POSTIZANjE
    NEMOGUEG
    UINKA

    POSTAVITI
    CILjEVE

    DREAMS
    TO SET BUSINESS TARGETS
    USING

    WITH NO REAL IDEA OF HOW TO

    GET THERE

    KOLIKO MOE
    BITI

    DOBAR ?

    DOSADNE,
    NE IZAZIVAJU NIKOGA

    DECIMALE SU

    PROBLEMI U
    SPROVODjENjU

    Apsolutno morate
    potovati koncept

    nemoj kazniti,

    bez toga ovi naporni ciljevi


    postali bi katastrofa.
    Steve Kerr
    Crotonville

    POSLOVI SERVISNIH USLUGA

    SWOT
    ANALIZA

    S
    O

    W
    T

    GLOBALNA KONKURENTNOST
    PREPOZNATLjIVOST
    GLOBALNA SNAGA
    ODLIAN MENADMENT
    EKOLOKE INICIJATIVE

    ISTRAIVANjA I RAZVOJ
    GLOBALNA EKSPANZIJA
    BOLjE PRUANjE USLUGA

    VELIINA KOMPANIJE
    ZAGAENOST
    KONGLOMERAT
    FLEKSIBILNOST

    KONKURENCIJA
    TEHNOLOKE KATASTROF
    FINANSIJSKE KRIZE
    ZATITA INFORMACIJA

    LEADERS
    MADE.

    ARENT JUST
    BORN,

    THEY RE

    HVALA!

    You might also like