Marketing Mantra

Sample Questionnaire

We are conducting a survey to know the acceptability of the TVS bikes.

Kindly support us by answering the below mentioned questions. The
information will be used for our class project only.

1) Name:

2) Age:

3) Sex: Male ( ) Female ( )

4) Occupation:

5) Address:

6) How long you have been using TVS bikes?

a) Less than one year
b) More than one year

7) Which bike do you own?

a) TVS Victor
b) TVS Star City
c) TVS Apache

8) Which of the factor influenced you to purchase TVS bikes?

a) Price
b) Mileage
c) Brand Name
d) Style
9) What do you feel about appearance of TVS products?
a) Attractive
b) Good
c) Needs more change

10) What do you feel about fuel efficiency of TVS bikes?

a) Average
b) Good

11) What do you feel about TVS ads?

a) Informative
b) Attractive
c) Not satisfied

12) What do you feel about TVS pricing?

a) Expensive
b) Economical

13) What is your opinion about maintenance of TVS bikes?

a) Zero Maintenance
b) Very less
c) More Maintenance

14) Are you aware of installment scheme offered in TVS bikes?

a) Yes
b) No

15) Are you satisfied with the service provided by TVS?

a) Yes
b) No

16) Would you like to see TVS coming with new vehicles?
a) Yes
b) No
17) How do you feel about the features of TVS bikes?
a) Good
b) Excellent

18) How do you rate TVS bike in terms of safety?

a) Very much secured
b) Average
c) Have to improve

19) Has TVS bike meet your entire requirement?

a) Yes
b) No

20) Would you recommend others to go for TVS?

a) Yes
b) No

21) How do you classify the performance of TVS bikes?

a) Average
b) Good
c) Needs to improve

22) How do you grade TVS compared to other bikes in the

market?
a) Excellent
b) Good
c) Bad

23) Are you satisfied with new models released by TVS in a

year?
a) Yes
b) No