By, Krishna Kumar & Asish Raj

Communication communis - "common." "Communications is the mechanism through which human relations exist and develop." Communication Model A communication plan specifying agent-agent transaction & transactional patterns.

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Sender
Though t Encodin g

Receiver
Message transmissio n Receptio n Understan d Decodin g

Noise
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Aristotles Model. Shannon-Weavers Model. Lasswells Model. Berlo Model. Schramm Model. Transactional Model.

Aristotle model is speaker-centered model. The major ingredients of communication - The Speaker. - The Speech. - The Audience. Aristotle called the study of communication Rhetoric.

Rhetoric communication falls into three divisions: 1. Ethos- The nature or qualities of communicator. 2. Logos- The nature, structure and content of the message. 3. Pathos- The nature, feelings and thoughts of the receiver or audience.

The Mathematical Theory of Communication.(1949) Mathematical & Technical model. Components Information Source. Transmitter. Channel. Receiver. Destination.

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Who? What? How? To Whom? When?

Interaction Theory. Dynamic Process Model. Significant elements are Source Message Channel Receiver SMCR model.

Source & destination

Encoding Decoding Interpretation And input to interpretation Responses to sign are the meaning of the sign Interpreted on basis of context & experience Response choice initiates a new message common ground A shared language can be the shared field of experience

Sign is output of decoding

Need overlap in field of experience

Two way process. Cyclic process.