07.

Dramatic Typography
According to this trend, typography isnt just for readingits for making a statement. Look out for big, bold type
thats the center of attention. You can create drama through size, but also through color, texture, or arrangement.
SNASKs design may use all those qualities and more for its loud and lively typography. The agency handcrafted a
series of letters to create the cover art for a magazine.

SNASK

SNASK

Though more subdued in style, this entirely type-based design by Brendan Prince juxtaposes different typeface
styles and sizes for an engaging, eye-catching composition:

Brendan Prince

In contrast, this much more minimalistic approach from Ben Schade depends largely on color and shape for its
drama:

Ben Schade

As our last example in this section, Julie Joannys typographic poster features a freeform arrangement of some of
the letters plus textures and linear elements to enhance the type:

Julie Joanny