The name was chosen by Samsung founder Lee Byung-chull whose vision was for his company to

become powerful and everlasting like stars in the sky.

The three stars remained as the company logo in various forms until 1993 when the current logo was
introduced.

The most exciting business policy of Samsung mobile is manufacturing feasible product considering
factor like price and circumstance which critically assisted to impact people having different economical
status.

The Samsung Group is a South Korea-based conglomerate company that includes a number of
subsidiaries. It's one of the largest businesses in Korea, producing nearly one-fifth of the country’s total
exports with a primary focus in the electronics, heavy industry, construction, and defense industries.

Other major subsidiaries of Samsung include insurance, advertising, and entertainment industry
businesses.

With only 30,000 won (about $27 USD), Lee Byung-chull started Samsung on March 1 in 1938, as a
trading company based in Taegu, Korea. The small company of only 40 employees started as a grocery
store, trading and exporting goods produced in and around the city, like dried Korean fish and
vegetables, as well as its own noodles.

The company grew and soon expanded to Seoul in 1947 but left once the Korean War broke out. After
the war, Lee started a sugar refinery in Busan that was called Cheil Jedang, before expanding into
textiles and building the (then) largest woolen mill in Korea.

The successful diversification became a growth strategy for Samsung, which rapidly expanded into the
insurance, securities, and retail business. Samsung was focused on the redevelopment of Korea after the
war with a central focus on industrialization.

Samsung entered the electronics industry in the 1960's with the formation of several electronics focused
divisions. The initial electronics divisions included Samsung Electronics Devices, Samsung Electro-
Mechanics, Samsung Corning, and Samsung Semiconductor & Telecommunications. Samsung built their
initial facilities in Suwon, South Korea, in 1970, where they started producing black and white television
sets.

Between 1972 and 1979, Samsung began selling washing machines, changed to Samsung Petrochemical
and then Samsung Heavy Industries, and by 1976, had sold its 1 millionth B&W television.
In 1977, they started exporting color TVs and established Samsung Construction, Samsung Fine
Chemicals, and Samsung Precision Co. (now called Samsung Techwin). By 1978, Samsung had sold 4
million black and white television sets and started mass producing microwave ovens before 1980.

In 1983 they started mobile telecommunication business through which there phenomenon of
manufacturing mobile product get started. In 1986, Samsung was able to release its first built-in car
phone, the SC-100. But the result was disastrous. Finally, in 1988, Samsung developed its first mobile
phone the SH-100 it is not able to fulfill customer satisfaction. It was the first hand phone to be designed
and manufactured in Korea, however it could not meet the customer satisfaction. Although facing
different kind of hurdles, company fought for taking obstacles as a challenge and opportunity. In that
struggling phase the hard work, dedication and perseverance that had shown by employee was
magnificent. Since, then the progress of the mobile company speed up in rapid manner. Meanwhile the
remarkable turnaround came in 1993. Thereafter, they found the optimal length of a mobile phone
antenna and developed a method of using gold to connect the point between the antenna and the
communication circuits. In that same duration, company manufactured the SHC-700 which was
comparatively remarkable. Similarly the success grows on tremendous way and they manufactured
many successful product such as SH-770 in 1994, SGH-T 100, SGH-E700, SGH-D500, SGH-D900, SGH-
U900, Samsung Tocco Ultra(s8300), GTS-7582,Samsung Galaxy S II, Samsung Galaxy Y, Samsung Galaxy
III, Samsung Galaxy S4,Samsung Galaxy S4, Samsung Galaxy S5, Samsung Galaxy S III, Samsung Galaxy
Note 3, Samsung Galaxy S7 and many more. In 2012 Samsung is one of the top ten most valuable brand
in the world. Since the start in 1938 with the production of noodles, Samsung has developed into one of
the biggest smartphone manufactures in the world.Till date it has produced 800 million mobile phone by
considering all the category.In 2003, Samsung posted net profits of 6 trillion won ($5 billion) on annual
sales of 43.6 trillion won ($37.9 billion). As of April 2004, its market capitalization stood at around 100
trillion won ($87.4 billion). Samsung mobile devices business now generates 70 percent of its total
revenue. For 2016, it carded an operating profit of KRW $25.11 billion on total revenue of KRW $173.36
billion, that’s up 11 percent and 0.5 percent year on year. Samsung was granted the “Best
Manufacturer” award twice by the Mobile News Awards.

1980 to Present

In 1980, Samsung entered the telecommunications hardware industry with the purchase of Hanguk
Jenja Tongsin. Initially building telephone switchboards, Samsung expanded into telephone and fax
systems which eventually shifted to mobile phone manufacturing.

The mobile phone business was grouped together with Samsung Electronics which began to invest
heavily in research and development throughout the 1980's. During this time Samsung Electronics
expanded to Portugal, New York, Tokyo, England, and Austin, Texas.

In 1987 with the death of Lee Byung-chull, the Samsung group was separated into four business groups
leaving the Samsung Group with electronics, engineering, construction, and most high-tech products.
Retail, food, chemicals, logistics, entertainment, paper, and telecom were spun out among the
Shinsegae Group, CJ Group, and Hansol Group.

Samsung grew as an international corporation throughout the 1990's. The construction division of
Samsung secured several high-profile construction projects, including one of the Petronas Towers in
Malaysia, Taipei 101 in Taiwan and the half-mile tall Burj Khalifa Tower in the UAE.

Samsung 's engineering division also includes Samsung Techwin, an aerospace manufacturer that
manufactures aircraft engines and gas turbines as well as supplying parts used in jet engines on Boeing
and Airbus aircraft.

In 1993, Samsung began to focus on three industries — electronics, engineering, and chemicals. The
reorganization included selling off ten subsidiaries and downsizing. With a renewed focus in electronics,
Samsung invested in LCD technology, becoming the largest manufacturer of LCD panels in the world by
2005.
Sony partnered with Samsung in 2006 to develop a stable supply of LCD panels for both companies,
which had been an increasing problem for Sony, which had not invested in large LCD panels. While the
partnership was nearly a 50-50 split, Samsung owned one share more than Sony, giving them control
over the manufacturing. At the end of 2011, Samsung bought Sony's stake in the partnership and took
full control.

Samsung's focus in the future is centered on five core businesses including mobile, electronics and
biopharmaceuticals. As part of its bio-pharma investment, Samsung formed a joint venture with Biogen,
investing $255 million to provide technical development and biopharmaceutical manufacturing capacity
in South Korea. Samsung has budgeted nearly $2 billion in additional investment to pursue their bio-
pharma growth strategy and leverage the advantages of their joint venture.

Samsung has also continued to expand in the mobile phone market, becoming the largest manufacturer
of mobile phones in 2012. To remain a dominant manufacturer, Samsung has earmarked $3-4 billion to
upgrade their Austin Texas semiconductor manufacturing facility.

Samsung announced the Gear VR in September 2014, which is a virtual reality device developed for use
with the Galaxy Note 4. Also in 2014, Samsung announced that they would begin selling fiber optics to
glass manufacturer Corning Inc.

By 2015, Samsung had more US patents approved than any other company, being granted over 7,500
utility patents before the end of the year.

Samsung released a fitness smartwatch in 2016 called Gear Fit 2, as well as wireless earbuds called Gear
Icon X. By the end of the year, the Gear G3 smartwatch was announced. In late 2017, the company
continued to release products: The Galaxy Note 8 was a particular triumph for the company, which had
struggled with manufacturing issues during the release of the Galaxy Note 7.