Professional Documents
Culture Documents
EMERITOS ENTERPRISES
Located at
Owned by
Contact #: 0910-020-8255
Table of Contents
I. BACKGROUND/RATIONALE
II. MARKETING PLAN
III. TECHNICAL AND PRODUCTION PLAN
IV. ORGANIZATION AND MANAGEMENT PLAN
V. FINANCIAL PLN
VI. FUND REQUEST
VII. ATTACHMENT (Supporting Documents)
I. Background/Rationale
B. Price
The table below shows the prices of the products being sold by the enterprise.
Cost-oriented pricing was used by the business in its pricing strategy where cost plus
mark-up method is applied. Products’ mark-up is up to 10% to items and varies
depending to the price of the suppliers. The prices are just the same to the current
market price of the products offered by existing stores in the area.
Products were sold on cash basis and credit basis. It is estimated that 10%
of its sales from feed and rice were on credit basis. Annual increase on the prices of
the consumer items is 5% based on the average inflation rate in Surigao del Sur as
of 2016.
Table 1. Prices
Prices
Feeds
Wholesale (Bag) Retail (kilo)
BIO LINES
-Bio100 1,600.00 33.00
-Bio200 1,525.00 32.00
-Bio300 1,310.00 27.00
TURBO LINES
-Milk Boostina 800.00 82.00
-Pre-Startina 1,162.50 49.00
-Startina 1,610.00 33.00
-Growina 1,510.00 31.00
-Broodsow 1,390.00 28.50
HOGI PLUS
-Grower 1,210.00 26.00
-Lactation 1,260.00 26.00
POLLARD 550.00 17.00
TAHOP 450.00 17.00
Prices
Rice
Wholesale (Bag) Retail (Kilo)
Sinandomeng 2,100.00 46.00
M-3 2,000.00 44.00
&-Toner 2,050.00 45.00
Retail Price
Agri-Products
(Kilo)
Charcoal 15.00
Copra 49.00
C. Place of Distribution
The business’ target markets are households, livestock owners, other agrivet
supply stores from Lingig, Surigao del Sur. From the business’ supplier, distribution
of the products will be directly distributed to customers in the target area. For his
products like Charcoal and Copra were delivered to the processors, specifically in
Davao City such Davao Bay Coconut Oil Mill Inc., Doktrade Copra and Agri-
Products, and Premium AC Corporation.
Retailers Processors
End-Consumer Distributor
End-User
Having personal relation and connection is one of strategies to gain customers from
the business’ target area. Also, offering complete agricultural items for a one-stop-
shop by the customer is an advantage. The business enterprise was already known
by nearby households in the area, therefore it doesn’t have to spend more on its
promotional rather focus on the service it can provide to its customers.
E. Market Situation
Drying (2 days)
Packing
Storing
Selling
Collection of Payment
Figure 2. Trading Process (Copra and Charcoal)
Storing Displaying
Selling
Collection of Payment
B. Location
C. Storage Layout
The storage area for the stocks was owned by the owner. He has 2 storage
areas, one was established at their residence while the other one was at Barangay
Handamayan where his coconut plantation located. (See attached for the layout of
his storage.)
D. Fixed Assets
The table below shows the existing assets of the business used in the
operation of the business. Straight line method was used for the depreciation of the
assets.
Table 2. Fixed Assets
Fixed Assets
Quantity Unit Items Unit Cost Total Cost Year Acquired EUL Current Cost
1 Unit Vehicle ₱ 550,000.00 ₱ 550,000.00 2017 5 ₱ 550,000.00
2 units Storage Area/Room ₱ 95,000.00 ₱ 190,000.00 2015 10 ₱ 152,000.00
1 20sqm Dryer ₱ 10,000.00 ₱ 10,000.00 2017 10 ₱ 10,000.00
1 unit Weighing Scale ₱ 3,700.00 ₱ 3,700.00 2015 5 ₱ 2,220.00
1 90sqm Land ₱ 150,000.00 ₱ 150,000.00 2016 ₱ 150,000.00
TOTAL ₱ 903,700.00 ₱ 864,220.00
E. Operating Expenses
The table below shows the operating expenses of the business. Annual
increase is estimated to be 5% based on the average inflation rate in Surigao del Sur
as of 2016.
Operating Expenses
Particulars Monthly Year 1 Year 2 Year 3
Water ₱ 200.00 ₱ 2,400.00 2,520.00 2,646.00
Light ₱ 110.00 ₱ 1,320.00 1,386.00 1,455.30
Gasoline/Fuel Expenses ₱ 10,000.00 ₱ 120,000.00 126,000.00 132,300.00
Rental Expenses ₱ 3,000.00 ₱ 36,000.00 37,800.00 39,690.00
Communication Expense ₱ 500.00 ₱ 6,000.00 6,300.00 6,615.00
Office Supplies Expenses ₱ 500.00 ₱ 6,000.00 6,300.00 6,615.00
Repairs and Maintenance ₱ 3,000.00 ₱ 36,000.00 37,800.00 39,690.00
Salaries and Wages ₱ 37,000.00 ₱ 444,000.00 466,200.00 489,510.00
Retainer's fee/Bookkeeper ₱ 2,000.00 ₱ 24,000.00 25,200.00 26,460.00
Other Expenses ₱ 2,000.00 ₱ 24,000.00 25,200.00 26,460.00
TOTAL ₱ 58,310.00 ₱ 696,000.00 ₱ 730,800.00 ₱ 767,340.00
Add: Depreciation ₱ 130,740.00 ₱ 130,740.00 ₱ 130,740.00
Total Operating Expenses ₱ 826,740.00 ₱ 861,540.00 ₱ 898,080.00
Assumption: Expenses will increase every year by 5% due to inflation rate.
F. Waste Disposal
The business enterprise was located at Purok 3-a, Poblacion Lingig, Surigao
del Sur. It is strategically situated along the road which is most accessible to
consumers. It was managed by Mr. Emerito Nonong, 35 years old and an OFW who
worked abroad as an Insurance Clerk for almost 5 years. With his ample amount of
money earned from his work abroad, he decided to settle here in the country and
engaged into a buy & sell business enterprise that became a source of his income to
sustain their way of living.
The business enterprise is a Buy and Sell for agricultural supplies which
offer basic items consumed by household members, livestock owners, and
processors such as rice, charcoal, feeds (for pig & chicken), copra, oil, vitamins (for
pig & chicken), and others. Products like rice and feeds were offered by wholesale
(sacks) and in retail (kilo) to the customers while some of the items were offered in
retail.
B. Organizational Structure
The figure below shows the organizational structure of the Emerito’s
Enterprise comprising the project management team who will manage and
implement the proposed project. It will be managed by the owner Mr. Emerito
Nonong as the manager who will be the one to manage the business and foresees
and monitors its overall day to day activities.
Figure 3. Organizational Structure
Manager
Bookkeeper
Helper Driver
C. Time Table
The table below shows the activities to be undertaken before the
implementation of the proposed project which had an estimated period of 8 months.
Activities Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8
1. Project Study Preparation
2. Processing and Completion of Requirements
3. Credit Inspection
4. Approval and release of funds
4. Continuation of Operation
V. FINANCIAL PLAN
Emerito's Enterprise
Projected Income Statement
For the years ending December 31
Year 1 Year 2 Year 3
Sales ₱ 11,771,700.00 ₱ 12,360,285.00 ₱ 12,978,299.25
Less: Cost of Sales ₱ 9,718,290.00 ₱ 10,204,204.50 ₱ 10,714,414.73
Gross Profit ₱ 2,053,410.00 ₱ 2,156,080.50 ₱ 2,263,884.53
Less: Operating Expenses ₱ 826,740.00 ₱ 861,540.00 ₱ 898,080.00
Operating Income ₱ 1,226,670.00 ₱ 1,294,540.50 ₱ 1,365,804.53
Less: Interest Expense ₱ 92,291.75
Income before tax ₱ 1,134,378.25 ₱ 1,294,540.50 ₱ 1,365,804.53
Less: Income Tax Expense 296,001.04 347,252.96 370,057.45
Net Income ₱ 838,377.21 ₱ 947,287.54 ₱ 995,747.08
Emerito's Enterprise
Projected Cash Flows
For the years ending
Pre-operation Year 1 Year 2 Year 3
Cash Inflows
Cash Sales 100,000.00 11,771,700.00 12,360,285.00 12,978,299.25
Proceeds from Loan 2,000,000.00
Additional Investment 84,085.50
Total 2,184,085.50 11,771,700.00 12,360,285.00 12,978,299.25
Cash Outflows
Purchases 2,000,000.00 7,718,290.00 10,204,204.50 10,714,414.73
Payment of Operating Expenses 696,000.00 730,800.00 767,340.00
Payment of Service Vehicle 48,000.00 228,000.00 228,000.00
Payment of loan-LBP 2,000,000.00
Payment of Interest Expense 81,250.00
Payment of Income Tax 224,650.80 335,323.32 364,356.33
Total 2,048,000.00 10,948,190.80 11,498,327.82 11,846,111.05
Long-Term Liabilities
Notes Payable 456,000.00 -
Total Long-term Liabilities 456,000.00 - - -
Owners' Equity
Equity,Beginning 540,220.00 624,305.50 1,470,191.10 2,417,478.64
Add:Net Income 845,885.60 947,287.54 995,747.08
Additional Investment 84,085.50
LIQUIDITY RATIO
Current Ratio
Particulars Year 1 Year 2 Year 3
Current Assets 1,039,594.70 1,901,551.88 3,033,740.08
Current Liabilities 302,883.60 86,813.24 92,514.36
Current Ratio 3.43 21.90 32.79
STABILITY RATIO
Debt-to-Equity Ratio
Particulars Year 1 Year 2 Year 3
Total Liabilities 302,883.60 86,813.24 92,514.36
Owner's Equity 1,470,191.10 2,417,478.64 3,413,225.72
Debt-to-Equity Ratio 21% 4% 3%
Debt Ratio
Particulars Year 1 Year 2 Year 3
Total Liabilities 302,883.60 86,813.24 92,514.36
Total Assets 1,773,074.70 2,504,291.88 3,505,740.08
Debt Ratio 17% 3% 3%
Equity Ratio
Particulars Year 1 Year 2 Year 3
Owner's Equity 1,470,191.10 2,417,478.64 3,413,225.72
Total Assets 1,773,074.70 2,504,291.88 3,505,740.08
Equity Ratio 83% 97% 97%
INVESTMENT DECISION ANALYSIS
Return on Investment
Year Net Income
Year 1 845,885.60
Year 2 947,287.54
Year 3 995,747.08
Year 4 995,747.08
Year 5 995,747.08
Total Net Income 4,780,414.37
Divided: Critical Asset (Service
Vehicle) 5
Average Net Income 956,082.87
Total Project Cost 3,080,305.50
Return on Investment 31%
Payback Period
1 1,057,875.60 1,057,875.60
2 1,078,027.54 2,135,903.14
3 1,126,487.08 3,262,390.22
4 1,126,487.08
Quotient -0.16
Months
Days
Payback Period 3 years
VI. FUND REQUEST
Total Project Cost
Particulars
Existing To be Acquired
Total
Fixed Assets Equity Equity LBP
Vehicle ₱ 550,000.00 ₱ 550,000.00
Storage Area/Room ₱ 152,000.00 ₱ 152,000.00
Dryer ₱ 10,000.00 ₱ 10,000.00
Weighing Scale ₱ 2,220.00 ₱ 2,220.00
Land ₱ 150,000.00 ₱ 150,000.00
Total Fixed Assets ₱ 864,220.00 ₱ 864,220.00
Working Capital
Working Capital 132,000.00 132,000.00
Purchases (3 months) ₱ 25,775.50 2,132,000.00 ₱ 2,132,000.00
Operating Expenses ₱ 58,310.00 ₱ 58,310.00
Subtotal
Less: Working Capital in Circulation 132,000.00
Total ₱ 132,000.00 ₱ 84,085.50 2,000,000.00 ₱ 2,216,085.50
PERCENTAGE ALLOCATION
Proposed Loan ₱ 2,000,000.00
Equity ₱ 996,220.00
Total Project Cost ₱ 2,996,220.00
VII. ATTACHMENT (SUPPORTING DOCUMENTS)
Breakdown of Computation
A. Projected Sales
Monthly Sales in
Agri-Products Retail Price (Kilo) Agri-Products
Quantity
Charcoal 16.50 Charcoal 8,000
Copra 49.00 Copra 8,000
Monthly Sales in
Agri-Products Retail Price (Kilo) Agri-Products
Quantity
Charcoal 13.20 20%mark up Charcoal 8,000
Copra 37.24 24% mark up Copra 8,000
Rice Trading
Income Statement
For the years ending
Year 1 Year 2 Year 3
Sales ₱ 2,700,840.00 ₱ 2,835,882.00 ₱ 2,977,676.10
Less: Cost of Sales ₱ 2,368,980.00 ₱ 2,487,429.00 ₱ 2,611,800.45
Gross Profit ₱ 331,860.00 ₱ 348,453.00 ₱ 365,875.65
Less: Operating Expenses ₱ 133,612.84 ₱ 139,237.01 ₱ 145,142.39
Operating Income ₱ 198,247.16 ₱ 209,215.99 ₱ 220,733.26
Less: Interest Expense ₱ 20,312.50
Income before tax ₱ 177,934.66 ₱ 209,215.99 ₱ 220,733.26
Less: Income Tax Expense 74,883.60 86,813.24 92,514.36
Net Income ₱ 103,051.06 ₱ 122,402.75 ₱ 128,218.90
Charcoal Trading
Income Statement
For the years ending
Year 1 Year 2 Year 3
Sales ₱ 1,584,000.00 ₱ 1,663,200.00 ₱ 1,746,360.00
Less: Cost of Sales ₱ 1,267,200.00 ₱ 1,330,560.00 ₱ 1,397,088.00
Gross Profit ₱ 316,800.00 ₱ 332,640.00 ₱ 349,272.00
Less: Operating Expenses ₱ 127,549.41 ₱ 132,918.35 ₱ 138,555.74
Operating Income ₱ 189,250.59 ₱ 199,721.65 ₱ 210,716.26
Less: Interest Expense ₱ 20,312.50
Income before tax ₱ 168,938.09 ₱ 199,721.65 ₱ 210,716.26
Less: Income Tax Expense 74,883.60 86,813.24 92,514.36
Net Income ₱ 94,054.49 ₱ 112,908.41 ₱ 118,201.90
Copra Trading
Income Statement
For the years ending
Year 1 Year 2 Year 3
Sales ₱ 4,704,000.00 ₱ 4,939,200.00 ₱ 5,186,160.00
Less: Cost of Sales ₱ 3,575,040.00 ₱ 3,753,792.00 ₱ 3,941,481.60
Gross Profit ₱ 1,128,960.00 ₱ 1,185,408.00 ₱ 1,244,678.40
Less: Operating Expenses ₱ 826,740.55 ₱ 861,540.55 ₱ 898,080.55
Operating Income ₱ 302,219.45 ₱ 323,867.45 ₱ 346,597.85
Less: Interest Expense ₱ 20,312.50
Income before tax ₱ 281,906.95 ₱ 323,867.45 ₱ 346,597.85
Less: Income Tax Expense ₱ 74,883.60 ₱ 86,813.24 ₱ 92,514.36
Net Income 207,023.35 237,054.21 254,083.49
Mayor’s Permit
DTI Permit
Barangay Clearance
BIR (Certificate of Registration)
Philippine Coconut Authority (Certificate of Registration for Copra
and Charcoal Products)
National Food Authority Certificate
Deed of Absolute Sale (for collateral)
(FRONT OF BUSINESS ENTERPRISE)
STORAGE
AREA
DRYING
AREA