Part 1:

https://public.tableau.com/profile/krishna.sharma1753#!/vizhome/Assignmentcourse2Q1/
WortSubcategoryregionwise?publish=yes

In central region worst subcategory is Fasteners

In East region worst subcategory is Fasteners

In South region worst subcategory is Fasteners

In West region worst subcategory is Fasteners

https://public.tableau.com/profile/krishna.sharma1753#!/vizhome/Assignmentcourse2/Wo
rst3subc ategoryoverall?publish=yes

Overall, worst 3 sub category by sales are: Fasteners, Labels and Envelops

How does your visualization leverage at least one “pop-out effect” or “pre-attentive attribute?”
Which one(s) was (were) chosen and why?

Ans: I have taken the colour as pre-attentive attribute. Through the highlighted colours, Sylvia
could able to identify the worst performing sub-categories.

How does your visualization utilize at least one Gestalt principle? Which principle(s) is (are)
being reflected, and how?

Ans: I have applied Gestalt Principle Similarity, I have grouped coloured sub-categories as lease
performed, rest all are grey coloured.

How does your design reflect an understanding of cognitive load and clutter?

Ans: Through applying “pre-attentive attribute” and “Proximity”, in the first view itself, Silvia
could able to identify which are the worst performing sub-categories. Through that way, my
design will reduce the cognitive load & clutter.

Is your visualization static or interactive? Why did you choose that format?

Ans: My Visualization is little bit interactive. Silvia could able to see the worst performing sub-
categories by region in one short through scrolling. She also could able to see one region at a
time through filter for region.
What need does this visualization address that words or numbers alone cannot fill?

Ans: Even through words or numbers could able to recognize the lease performing categories,
my design will help user to reduce the cognitive load & clutter