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Quantitative
large sample size to conduct research. Quantitative research is done on a large number of audiences to
ensure reliability. The sample size used in quantitative research represents the whole target.
Structural research methods like questionnaires, polls, and surveys are used to conduct quantitative
research.
The outcome of quantitative research methods is quite reliable, as participants of the research face
close-ended questions. Therefore, there are fewer chances of getting vague information or wrong
information from the participants.
4.Reusable Outcome
Another characteristic of quantitative research is that the outcome of quantitative research can be used
multiple times. Data collected for one research purpose can be used for the prior study of another
research problem.
5.Close-ended questions
Close-ended question’s answers are more specific and right to the question than the open-ended
questions.
6.Numerical Outcome
The outcome of quantitative research is always in numerical form. For example, the result of research
can be represented in percentage, range of numbers.
Qualitative
1. aturalistic -- refers to studying real-world situations as they unfold naturally; nonmanipulative and
noncontrolling; the researcher is open to whatever emerges [i.e., there is a lack of predetermined
constraints on findings].
Another vital characteristic of qualitative research method is the various methods of research. For
example, focus group, face-to-face interview, observation research methods, case study, content
analysis, ethnography, phenomenology, ground theory, group discussions.
3.Flexible
Qualitative research is flexible. It can change at any stage of the research and based on the change, the
course of research might also get changed. Therefore, qualitative research is used in such a scenario
where the flexible nature of research is acceptable.
In qualitative research, participants are selected randomly from a carefully chosen segment of potential
participants
5. Personal experience and engagement -- researcher has direct contact with and gets close to the
people, situation, and phenomenon under investigation; the researcher’s personal experiences and
insights are an important part of the inquiry and critical to understanding the phenomenon
Mixed method
1.convergent design collecting both types of data qualitative and quantitative data sources.
2. side-by-side comparison assessing information using parallel constructs for both types of data;
3. exploratory sequential design typically involves two phases: (1) an initial quantitative instrument
phase, followed by (2) a qualitative data collection phase, in which the qualitative phase builds directly
on the results from the quantitative phase.
4. comprehensive data by integrating quantitative and qualitative data it provide a more complete data
than either method would alone.
5. Integrating Using procedures that implement qualitative and quantitative components either
concurrently or sequentially, with the same sample or with different samples.
Grounded theory
1.systematic design in grounded theory is composed of three stages of coding, namely open coding,
axial coding,and selective coding
2.emerging design grounded theory is a process of collecting qualitative data and undertaking data
analysis to generate categories (a theory) to explain a phenomenon of interested. Generated theories
should be guided from the collected data itself and they are more valuable as compared to the
operation on a set of preset categories.
3.Constructivist design was adopted because the researcher had the experience in the studied
phenomena and worked with the participants, thus it would be easier to reflect the reality as compared
to objective outsiders. Constructivist design emphasizes the values and beliefs of the researchers. Thus,
constructivist design gives a new interaction between researchers and participants and this on-going
interaction will continue contributing to data construction.
4.Core Category. It portrays the main theme of a study a core category can be viewed as the integration
of other major derived categories into a theory that rooted in the collected data, core category can be
related to other major categories and core category is able to explain the rooted theory as a whole.
5.Memos. Grounded theorists create memo. Documentation of these ideas and thoughts would prevent
paralysis in the process of generating theories as memo writing is helpful to direct researchers into data
and questions that need further exploration about the collected data.it is source of creativity and as a
fundamental component to generate emerging theory.
Action research
1. Problem focus the action research method was applied in real life situation to solve problems.
2. Action oriented it provides immediate action and solution that leads to improvement of practice.
4. Risk. The change process potentially threatens all previously established ways of doing things, thus
creating fears among the practitioners. One of the more prominent fears comes from the risk to ego
stemming from open discussion of one’s interpretations, ideas, and judgments however, whatever the
outcome, learning will take place.