Sip Report Sahil v. PDF

SUMMER INTERSHIP PROJECT REPORT
On
Impact of COVID-19 on SWIGGY &

Study on Consumer Perception and satisfaction towards SWIGGY
Submitted To
807
SAL Institute of Management
Under the Guidance Of
Prof Dipanti Joshi
Assistance Professor
In Partial Fulfilment of the Requirement of the Award of the Degree Of
Master of Business Administration
Gujarat Technological University
Ahmedabad
Prepared by:
Sahil Varlani (198070592024)
MBA (Semester-II)
Batch 2019-2021
STUDENT’S DECLARATION
I Sahil Varlani declare that the Project Report on “Impact of
COVID-19 on SWIGGY & Study on Consumer Perception
and satisfaction towards SWIGGY” is result of our own work
and our indebtedness to other work publications, references, if any
have been duly acknowledged. If we are found guilty of coping
from any other report or published information and showing as our
original work, or extending plagiarism limit, we understand that
we shall be1 liable and punishable by the university, which may
include ‘fail’ in examination or any other punishment that
university may decide
Name – Sahil Varlani

Enrollment no. – 198070592024
PLACE: -
DATE: - SIGNATURE
PLAGARISM REPORT
Date: __/__/___
INSTITUTE CERTIFICATE
“This is to Certify that this Summer Internship Project Report

Titled
Impact of COVID-19 on SWIGGY & Study on Consumer
Perception and satisfaction towards SWIGGY” is the bonafide
work of Sahil Varlani, 198070592024, who has carried out his /
her project under my supervision. I also certify further, that to the
best of my knowledge the work reported herein does not form part
of any other project report or dissertation on the basis of which a
degree or award was conferred on an earlier occasion on this or
any other candidate. I have also checked the plagiarism extent of
this report which is ……… % and it is below the prescribed limit
of 30%. The separate plagiarism report in the form of html /pdf file
is enclosed with this.
Rating of Project Report [A/B/C/D/E]: ______

(A=Excellent; B=Good; C=Average; D=Poor; E=Worst) (By
Faculty Guide)
Signature of the Faculty Guide/s, (Name and Designation of

Guide/s) (Asst.Prof. Dipanti Joshi)
Signature of Principal/Director with Stamp of Institute (Name

of Principal / Director) (Dr. Viral Bhatt)
PREFACE
Education cans built power of theoretical knowledge but to win in

the competitive world one must be practical. As one philosopher
has rightly said that “One can learn through one’s expert once‖,
hold true here. Good is no longer good enough. Everybody is
constantly striving for excellence today. This also refers to us
pupils of Masters of Business Administration (MBA). Practical
studies in the course of MBA are very essential. Case studies,
industrial visits, preparation of various reports and presentations
consist of practical studies which give real life exposures to
management students. Summer Internship Project report is one of
the opportunities provided by the Gujarat Technological University
as a part of MBA curriculum and in fulfillment of it I have selected
topic “Consumers perception & Satisfaction at SWIGGY”.
ACKNOWLEDGEMENT
We have taken efforts in this project. However, it might not be

possible without the type support and help of the many individuals
and organizations. We would wish to extend our sincere because of
all of them. We are highly indebted to Ass. Professor Dipanti Joshi
for providing necessary information regarding the project & also
for their support in completing the project. We would wish to
express our gratitude towards our parents & classmates for his or
her kind co-operation and encouragement which help us in
completion of this project. We would like to express our special
gratitude and thanks to our group mates for giving me such
attention and time.
PLACE: -
DATE: - SIGNATURE
TABLE OF CONTENTS
CHP. STUDENTS DECLARATION

PLAGARISM REPORT
INSTITUTE CERTIFICATE
PREFACE
ACKNOWLEGEMENT
1 INTRODUCTION OF WORLD PANDAMIC 1-13

MEANING OF CORONAVIRUS 2
CHARACTERSTICS 6
ORIGIN 9
1.1 CURRRENT SCENARIO 14-23

GOBAL SCENARIO 14
DOMESTIC SCENARIO 20
1.2 STRATIGIES BY GOVERNMENTIN INDIA 24-39

TESTING 24
EMERGENCY OF COVID-19 IN HOSPITAL 25
CONTAINMENT ZONE 26
QUARANTINE PROCEDURE 29
SUPER SPREADER TESTING 31
LOCKDOWN 33
SUPPLY CHAIN OF BASIC NECESSITIES 35
DISTRIBUTION OF FOOD GRAIN TO POOR PEOPLE 36
OTHER MEASURES BY RBI 37
2 INTRODUCTION OF SELECTED INDUSTRY 40-52
Overview 41
Current scenario 44
PESTEL Analysis 47
Porter’s five force analysis 50
2.1 INTRODUCTION OF SWIGGY 53-67

Overview 53
Mission/Vision 54
Organization structure 55
Milestones 56
Product profile 58
Competitive analysis 63
SWOT Analysis 66
3 IMPACT OF COVID-19 ON SWIGGY 68-92

Financial performance 69
Pre and post impact of COVID-19 71
Consumers view on swiggy and zomato 73
Precautionary measures taken by Swiggy 74
RESEARCH METHODOLOGY 80
Research design 81
Objectives of study 81
Data analysis 82
Findings and Limitations of study 92
4 CONCLUSION/RECOMMENDATION 94
BIBLIOGRAPHY 95
QUESTIONNAIRES 96
CHAPTER-1
Introduction of world pandemic
(COVID – 19)
1|Page
MEANING OF CORONVIRUS (COVID 19)
Coronavirus (COVID 19) is a deadly contagious disease spread across the world.
Almost 75 lakhs of people are being infected with this virus. People infected with this
virus have symptoms like moderate respiratory fatigue, dry cough, fever. There are more
less common symptoms such aches, sore throat, diarrhea, headache etc.
The best way to prevent and slow down transmission is being well informed about the
COVID-19 virus, the disease it causes and how it spreads. Protect yourself and others
from contagion by washing your hands or using a spirits-based rub often and not touching
your face. The COVID-19 virus spreads mainly through drops of saliva or release from
the nose when an infected person coughs or sneezes, so it’s vital that you also exercise
respiration manners (for example, by coughing into a flexed elbow).
At this time, there are no specific vaccines or ways for COVID-19. However, there are
many continuing clinical hearings evaluating possible treatments. WHO will continue to
provide simplified information as soon as clinical findings become accessible?
2|Page
Image1.1- BBC.com
In above photo the most common symptoms of infectious disease corona can be seen.
The disease was registered as SARS-CoV-2 by scientist as a new type of coronavirus.

It spreads in contagious way, from person to person. It’s too soon to tell how long the
epidemic will last. It depends on many things, including investigators’ work to learn
more about the disease, their search for a treatment and a vaccine, and the people’s
efforts to slow the blowout. More than 100 vaccine applicants are in numerous stages of
growth and testing. This process usually takes years. Investigators are speeding it up as
much as they can, but it still might take 12 to 18 months to find an injection that works
and is safe.
According to researchers in China, these were the most common symptoms among
people who were suffering from COVID-19
 Illness 99%
 lack of physical activity. 70%
 Dry Cough 59%
 Lack of appetite 40%
 Body aches 35%
 Shortness of breath 31%
3|Page
CORONA VIRUS TRANSMISSION
Image 1.2- WHO.com
How does the coronavirus spread?

SARS-CoV-2, the virus, mainly feasts from person to person. Most of the time, it spreads
when a sick individual coughs or sneezes. Experts say it can spray drops as far as 6 feet
away. If you respire them in or gulp them, the disease can get into your body. Some
persons who have the disease don't have indications, but they can still extent the virus.
You can also get the disease from touching a surface or thing the disease is on, then
touching your mouth, nose, or perhaps your eyes. Most diseases can live for numerous
hours on a surface that they land on. A study shows that SARS-CoV-2 can last for
numerous hours on various types of surfaces: -
 Copper: 4 hours
 Cardboard: up to 24 hours
 Artificial or stainless steel: 2 to 3 days
That’s why it’s vital to purify surfaces to get rid of the disease. Some creatures have
tested affirmative for the virus. A few have revealed marks of illness. But there’s no
indication that people can catch this coronavirus from an animal.
4|Page
How contagious is COVID-19?
The rate of transmission is relatively high as expected. Researcher have estimated that a
person infected with this disease can transmit it to different people within 2 to 2.5 others.
In another study it was said that it spread even faster like 4.7 to 6.6 other people.
Working in unity can lower the transmission but by taking all necessary precautions such
as washing hands frequently, keeping populated surfaces clean, limiting contact with
different people, and wearing face masks when we can’t stay 5 feet away from others.
What to do & what not to do?

1. If you are feeling unwell, avoid going outside and stay at your home
2. Meet your doctor and discuss about the symptoms, like trouble breathing etc.
3. Follow your doctor’s prescription.
4. Frequently wash your hands with hand sanitizer, soaps or any alcohol-based hand
rub.
5. Avoid coming in contact with different people
6. Don’t touch your eyes, nose and mouth.
7. Wear a mask to cover your mouth, nose while coughing or sneezing.
8. Follow the rule or guidelines provided by higher authorities
9. Keep corona virus related information up to date from trusted sources such as
WHO.
Home remedies to avoid infection of COVID-19

Everyone should keep a healthy lifestyle at home. Follow a healthy diet, sleep, stay active
and use phone or internet to contact your loved ones with avoiding social contact.
Children need extra love and care from their elders in difficult situations. Keep your kids
to regular routine and schedules as much as possible.
It is normal to sense sad, worried, or chaotic during a crisis. Speaking to persons you
trust, such as families and private, can help. If you feel speechless, talk to a fitness
worker or therapist.
5|Page
CHARACTERISTICS OF CORONAVRIUS
By studying different patients, scientist have come up with different characteristics of this
virus. An article says, it has examined all patients in Wuhan who were affected with
coronavirus.
99 Patients were selected. Among those 99 patients –
67 were men
32 were women
The study on those patients derived: -

 More than 70% were suffering from cough, fever, pneumonia in both lungs.
 31% had symptoms like shortness of breath
 Less than 30% patients were suffering from muscle ache, confusion, headaches,
sore throat, chest pain, diarrhea etc.
Patients who were suffering from severe illness died. There are different studies which
derive different outcomes.
STRUCTURE
Spherical enclosed particles holding single-stranded (positive-sense) RNA related with a
nucleoprotein within a capsid comprised of matrix protein. The envelope bears club-
shaped glycoprotein forecasts.
CLASSIFICATION
Coronaviruses (and Toro viruses) are classified together on the basis of the crown or
halo-like appearance of the envelope glycoproteins, and on characteristic features of
chemistry and replication. Most humanoid coronaviruses drop into one of two serotypes:
OC43-like and 229E-like.
6|Page
MULTIPLICATION
It is thought that human coronaviruses enter cells, mainly, by specific receptors.
Aminopeptidase-N and a sialic acid-containing receptor have been identified to act in
such a role for 229E and OC43 respectively. After the virus enters the host cell and
uncoats, the genome is recorded and then interpreted. A unique feature of replication is
that all the mRNAs form a “nested set” with common 3′ ends; only the unique portions of
the 5′ ends are translated. There are 7 mRNAs produced. The proteins are assembled at
the cell skin and genomic RNA is joint as the mature atom forms by budding from
internal cell membranes.
Image 1.3- Sciencedirect.com
The above pictures show how virus has multiplied over the years. The consumption of
infected animals and birds is major source of spreading the virus from animal to human
and due to close contact with human.
DIAGNOSIS
Illness caused by coronaviruses cannot be differentiate clinically from other colds in any
one individual. Laboratory diagnosis may be made on the basis of antibody titers in
paired sera. The virus is difficult to isolate. Nucleic acid hybridization tests (including
PCR) are now being introduced.
7|Page
CONTROL
Although antiviral treatment has been tried, the treatment of coronavirus coldness
remains symptomatic. The happening of transmission can be reduced by practicing
hygienic measures. Vaccines are not currently developed.
How to reduce risk of coronavirus infection?
Image 1.4- Pharmaceutical-Journal.com
Follow above steps to prevent unnecessary spreading or cross-infecting others. WHO has
implemented this guideline for the safety of the people, as there is no vaccine available
and the it will take nearly 15-20 months to develop a cure for this.
8|Page
ORIGIN TO DATE OF CORONAVIRUS
Many researchers have believed that coronavirus has originated in bats or pangolins. The
first spread to humans was in Wuhan, China. Since then, the disease has typically spread
over person-to-person interaction. The first known outbreak of SARS-CoV-2 in humans
occurred in Wuhan and initially was traced to a wet seafood market (which sold live fish
and other animals), though some of the earliest cases have no link to that market. Chinese
authorities initially reported that the first coronavirus case was on 31 December and
many of the first cases of the pneumonia-like contagion were immediately linked to a
seafood and animal market in Wuhan. However, Chinese investigators published in the
Lancet medical journal, claimed the first person to be diagnosed with Covid-19, was on 1
December 2019 and that person had "no contact" with the Huanan Seafood Wholesale
Market. Researchers also said that three other people developed symptoms in the
following days, two of whom had no exposure to Huanan either. However, the
researchers also found that 27 people of a sample of 41 patients admitted to hospital in
the early stages of the outbreak "had been exposed to the market”. Taiwan’s Vice-
President Chen Chien-jen, also a famous epidemiologist, said that Wuhan's wet markets
may not be the origin of the coronavirus pandemic. Chen Chien-jen also said that the
patient zero, the basis of the Covid-19 infection, may never be found.
What is ‘Patient zero’?

The person recognized as the first transferor of a communicable disease in an outburst of
related cases.
Who is Patient zero?

A 57-year-old lady shrimp seller in China's Wuhan city, making estimation of the
coronavirus pandemic, has been identified as one of the first sufferer of coronavirus,
which has claimed nearly 28,000 lives all over the world so far, according to media
reports. The coronavirus 'patient zero', who made a full repossession in January after
month-long treatment
9|Page
Believing she had the common flu, she went to a local clinic for treatment where she was
given an injection. However, she continued to feel weak and visited Eleventh Hospital in
Wuhan a day later. The feeling of lethargy persisted and she visited one of the biggest
medical facilities in the region ‘Wuhan Union Hospital’ on December 16. At the Union
Hospital, she was told her sickness was "ruthless". At the end of December, she was
quarantined when doctors related the emergence of the coronavirus with the seafood
market. Though identified as 'patient zero', the shrimp seller may not be the first person to
have contracted coronavirus in China, but she was identified one among the 27 patients
who had same symptoms after visiting seafood market.
Measures taken by Wuhan

Vice Premier Sun Chunlan, the top official leading the country’s response to the virus,
announce few measures.
1. The Chinese experts resorted to increasingly risky measures in Wuhan to try to
stop the spread of the toxic coronavirus, ordering house-to-house searches,
rounding up the sick and warehousing them in huge quarantine centers.
2. Enforcing the new restrictions took on aspects of a military campaign as Ms. Sun
ordered medical workforces to establish into round-the-clock shifts to stay each
home in Wuhan, check the temperature of all residents and talk close links of any
diseased patients.
3. The new measures were announced where China barred people from leaving
Wuhan, then expanded the restriction to cities in the central province of Hubei.
4. Still, the number of confirmed infections has doubled roughly every four days,
afflicting more Chinese cities and towns. The experts have started to direct
patients in Wuhan to makeshift hospitals with a sports stadium, an exhibition
center and a building complex that are planned to house thousands of people.
5. Inspecting one of the centers, set up in Hong Shan Stadium, Ms. Sun said that
anyone needing cure should be rounded up, if necessary, and compulsory into
quarantine.
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Image 1.5-Twitter.com
December 2019
In Wuhan’s seafood market, suddenly 7 to 10 people returning back from seafood market
started suffering from some diseases. After doing a research on those patients, scientist
found that this virus is almost similar to the virus found in 2013. As the main source of
this disease is animals so scientist believe that this disease originated from seafood
market. The virus was named SARS-CoV -2. A Doctor discovered the virus and shared it
with his colleagues and higher authority.
11 | P a g e
January 2020
On 11 and 12 January 2020, WHO established further in-depth information from the
National Health Commission about the outburst. The marketplace was closed on 1
January 2020. According to facts carried to WHO by Chinese experts on 11 and 12
January, 41 gears with new coronavirus infection have been preliminarily identified in
Wuhan City. Of the 41 cases reported, seven are rigorously ill. This is when the one
expiry, was reported, in a patient with other original health conditions. Six patients have
been quitted from hospital. Indication onset of the 41 confirmed nCoV cases sorts from 8
December 2019 to 2 January 2020.The first case of COVID-19 in India, which created
from China, was reported on 30 January 2020.
Image 1.6- http://en.nhc.gov.cn
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February 2019
The WHO-China Combined mission, which involved experts from Canada, Germany,
Japan, Nigeria, Republic of Korea, Russia, Singapore and the US, spent period in Beijing
and also toured to Wuhan and two other towns. They spoke with fitness officials, experts
and health workers in fitness facilities
March 2020
Highly worried both by the disturbing levels of spread and harshness, and by the
disturbing levels of contagion, WHO made the assessment that COVID-19 can be
confirmed as an epidemic. People who were infected were isolated and quarantine
procedure was followed up. The cases drastically rose up across the world. There was
increase in mortality rate. India announced Janta curfew by suspending all types of
travelling, later on the nationwide lockdown was imposed
April 2020
On April 2, number of coronavirus (COVID-19) cases worldwide passes 1 million, with
1,002,159 cases and 51,485 deaths reported. US established cases of coronavirus
COVID-19 pass 1 million, though demise toll of 58,365. Russia touched 93000 cases
with 867 deaths.
May 2020
On May 19, India recorded 100000 cases. The Prime minister shri Narendra Modi
announced another nationwide lockdown.
June 2020
India reached 300000 confirmed cases. USA recorded more than 20 lakhs cases.
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1.1 CURRENT SCENARIO
Global scenario: - World Health Organization (WHO) is concerned about the
pandemic of Coronavirus (COVID-19) and controls its spreading at the high end. The
International Association of Advanced Materials (IAAM) means to deliver opportunity
for high-tech healthcare.
Image 1.1.2 1- wikipedia.org Data as on 19/06/2020
Countries Deaths Cases

U.S. 117,728 2,164,071
Brazil 4 6,510 955,377
India 12,237 366,946
U.K. 42,238 300,717
Italy 34,448 237,828
France 29,578 196,075
Spain 27,136 244,683
Mexico 19,080 159,793
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ITALY
The virus was first confirmed to have spread to Italy on 31 January 2020, when two
Chinese tourists in Rome tested positive for the virus. There was a big relief in Italy as its
daily Covid-19 toll fell to its lowest in two weeks, leading the authorities in Rome to
declare that the containment restrictions in place might be eased soon. Italy reported more
than 237000 cases with more than 34000 deaths. Italy is known for the best paramedical
services but unfortunately it failed against this pandemic. Italy’s PM said that Italy is
unable to return to normality after this pandemic but should turn crisis into opportunity to
reform country. Italy entered into a recession in the first quarter with GDP decreasing by
4.7 per cent compared to the previous quarter
ITALY CASES OVER THE PERIOD

300000
250000
237000 238000
210000
200000
150000
100000 100000
50000
0 0
FEB MARCH APRIL MAY JUNE
Series 1
Graph 1- wikipedia.org
Total no. of cases – 238000

Total deaths – 34448
Death rate – 14.47%
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UNITED STATES OF AMERICA
America recorded more than 20 lakhs cases and more than 100000 deaths in this
pandemic. Donald Trump described coronavirus as ‘invincible enemy’ and will defeat it.
America was also counted as the best medical services but unfortunately it also failed.
Recently more than 2 crore people filed for unemployment benefits. Technical glitches
have prevented millions of Americans from receiving their stimulus checks from the U.S.
Department of the Treasury and the Small Business Administration, which supports U.S.
entrepreneurs with loans and funding, has run out of money for its Paycheck Protection
Program. America is falling in both ways economic and public health. A protest was
started in beginning of May related to racism as people protested #Blacklivesmatter.
US Corona cases till date

2500000
2200000
2000000
1700000
1500000
1000000 1000000
500000
85000
0 0
Feb March April May June
series 1
Graph 2 - wikipedia.org
Total cases – 2200000

Death rate – 5.4%
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FRANCE
France reported more than 157000 cases with 29000+ deaths. French gross domestic
product contracted 5.8% in the quarter from the preceding three months. It was recorded
as the major drop. This means that the country is now in recession. Police stopped at least
15,000 protesters from marching through the city, mentioning virus restrictions on any
gathering of more than 10 people
France cases till date

180000
160000 158000
153000
140000
130000
120000
100000
80000
60000
54000
40000
20000
0 0
Series 1

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UNITED KINGDOM
While seeing the rise in cases and death, PM Boris Johnson announced the enhanced
restrictions on movement and closure of not necessary businesses, including gyms,
hairdressers, cinemas etc.
UK COVID cases
350000
300000 299250
274000
250000
200000
171000
150000
100000
50000
25150
0 0
Series 1

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BRAZIL
Brazil has become the second country in the world to confirm more than one million
cases of Covid-19, as the infection continues to extent. The health ministry also
forwarded a greatest number of new cases in the past 24 hours - more than 54,000. In
adding, there were more than 1,200 demises for the fourth consecutive day, taking the
total to nearly 49,000.
BRAZIL CASES OVER THE PERIOD

1200000
1038568
1000000
800000
600000
514849
400000
200000
85380
0 1 5717
FEB MARCH APRIL MAY JUNE
Series 1
Total cases- 1038568

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DOMESTIC SCENARIO
Image 1.1.2- WIKIPEDIA.org

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GROWTH RATE
1. At beginning of May, India recorded 6.2% of growth in cases across nation.
2. It risen to 7% and later on it started to decline till date
3. Currently India holds the fatality rate of 2.90% till date
4. Maharashtra recorded the highest number of cases which is 108000.
5. Lakshadweep hold no cases from beginning.
GROWTH RATE
2500
2000
1500
1000
500
0
Maharashtra Delhi Tamil Nadu Gujarat West bengal U.P Rajasthan
Series 1
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RECOVERY RATE
1. India’s covid-19 recovery rate rose to 52%.
2. India has cured more than 180000 people from coronavirus
3. Maharashtra and Tamil Nadu successfully healed more than 20000 people
RECOVERY RATE
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
MH DL TN GJ WB U.P RJ
Series 1
MH – Maharashtra
DL – Delhi
TN – Tamil Nadu
GJ – Gujarat
WB – West Bengal
UP – Uttar Pradesh
RJ - Rajasthan
22 | P a g e
MORTALITY RATE
1. India till now has more than 9900 deaths
2. Gujarat recorded the highest mortality rate which is 6.2% till date.
3. The total cases rose from 2206 on May 11 to 9900+ till date.
4. Major cities such as Maharashtra, Gujarat and Delhi had more than 1000 deaths
5. Cities such as Nagaland, Arunachal Pradesh, Sikkim and Andaman & Nicobar
Islands have zero deaths till date.
MORTALITY RATE
3000
2500
2000
1500
1000
500
0
MH DL TN GJ WB U.P RJ
Series 1
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1.2 STRATEGIES BY GOVERNMENT IN INDIA
TESTING
1. Government rises testing capability to 1 lakh per day
2. The Government took responsibility to fight against the novel coronavirus.
3. Many hospitals, clinics were changed for the treatment of corona.
4. India has increased it testing capacity from 4 labs to 1000 tests in a single day.
5. When compared to different country on the basis of tests, India hold around 2000
per 10 lakhs which ranks behind Spain (65000), USA (38000) & France (21000).
6. India also has increased its bed sizes in hospitals with maintaining social
distancing.
7. But as the cases are rising rapidly, India will run out of ICU beds for patients.
8. 958 Hospitals, especially for COVID have more than 167000 isolation beds,
21600 normal beds and 73000 beds with oxygen.
9. There are more than 7500 COVID health centers with 710000 beds.
10. Recently Rajasthan’s PM offered 5000 tests daily in major states of India like
UP, MP, Haryana, Gujarat
Image 1.1.3- Hindustantimes.com
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EMERGENCY OF COVID IN HOSPITAL
In order to ensure the safety of patients a mock drill has been conducted to check the
handling capacity of hospitals when an emergency COVID patient arrives.
1. Outpatients – Patients who come for treatment but doesn’t require a bed or staying
overnight.
 Consultation room
A. Healthcare workers (Doctors, Nurses and compounder) – Physical examination to
be conducted with patients having respiratory problems. Using all protective
measures such as PPE (personal protective equipment), hand sanitizer and
washing.
B. Healthcare workers – Patients who don’t have any kind of symptoms but go
through a screening as suggested by the patients itself.
C. Cleaners – Sanitizing every unit of hospital.
 Waiting room
Providing well ventilated areas with exhaust fans & open areas.
 Emergency/Isolation rooms
A. Healthcare workers – Providing all necessary equipment’s such as PPE, oxygen
cylinders, drugs, hand washing and sanitizer.
B. Cleaners – Wearing PPE kit before entering COVID patients room
 Administrative areas
A. Full staff – Admin staff to make contact with COVID patients instead work on
transportation and maintaining the records. Hand washing and sanitizing facility
was also provided.
25 | P a g e
2. ICU facilities
A. Anesthesiologists (Respiratory problems specialists) – A ready staff for any
COVID emergency with PPE, OT technician, Nurses, oxygen supply tools,
Emergency drugs, monitors, ventilators etc.
3. Ambulance service for shifting patients

A. Healthcare workers – Transporting the patients to the best nearest preferred
hospital
B. Driver – Driver only has to transport patient to hospital as fast as he can. The
driver’s compartment is separated from patients.
C. Cleaners – Sanitizing or cleaning every unit of vehicle between and after the
transit.
CONTAINMENTZONE
After the lockdown 4.0 state authorities were handover the power to identify red, orange,
green& buffer zones in their territory
What these zones define?
1. Red zone – These color mark has highest cases in that area. District which have
more than 80% cases of corona are defined as red zone area. All moments on
roads, public places have to be shut down.
2. Orange zone – Area where no cases have been registered in last 14 days comes
under orange zone.
3. Green zone – Places where no cases have been registered in last 28 days.
4. Buffer zones – Buffer zones are area where two different area meet or adjoin.
These areas require more attention and care so as to ensure that virus does not
spread across different areas.
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Containment zones in Gujarat
Image 1.1.4-https://ahmedabadmirror.indiatimes.com/
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Containment zones in Maharashtra
Image 1.1.5 - freepressjournal.in
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QUARANTINE PROCEDURE
Quarantine is process of separating people who have been in infectious or contagious
area so as to ensure the safety of other people.
Government of India, Minister of health & family welfare and Directorate general of
health services have implemented few guidelines for quarantine.
Instructions for person came in contact

1. Home quarantine necessary for everyone who has made contact with any COVID
patients.
2. The person quarantined should stay in well ventilated single room with attached
bathroom
3. It is advisable to maintain social distancing if a person wants to stay with COVID
patients.
4. Strictly stay away from old age people, pregnant women, children in houses.
5. Avoid going out of the house.
6. Don’t attempt any occasions, temples, or any public places else it will affect
different people.
Instructions for family members staying with contacted person

1. Only one member of family should take of quarantined person with maintain
social distancing.
2. Avoid getting in contact with the person such as hug, handshake etc.
3. Wear masks and gloves while being around the quarantined person.
4. Wash hands after removing protective equipment’s.
5. Don’t allow any visitors near the quarantine person.
6. If in case quarantine person shows some symptoms of coronavirus, the whole
family will have to be quarantine for 14 days until the report says its negative.
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Sanitizing surrounding
1. Sanitize whole room of quarantined person’s, wherever the person has touched,
such as bed, tables etc.
2. Properly clean toilets and things person touched in toilet such as tap, flush etc.
3. Wash all clothes of quarantined person separately from family’s clothes using
detergent and dry it under the sun.
4. Quarantined person has to stay at home for 14 days until it is being test negative.
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SUPER SPREADER TESTING
10 vegetables and fruit seller in Jaipur, 3 delivery boy in Ahmedabad, a veg-biryani
delivery boy in Bhubaneswar and a grocery store owner in Tuglakabad in Delhi are
among the positive cases of COVID-19 super spreaders identified with no transit past.
These people daily come in contact with different people and can easily transmit virus to
them. In a recent news Ahmedabad founded 700 super spreaders.
What is super spreader?

A person who comes in contact with different people every day and is responsible of
transmitting virus to everyone he/she meets. In other words, super spreader is highly
contagious element infected with the disease and is more likely to infect others
Image 1.1.6- berkeley.edi.in
A possible image of super spreader. The red color one is the person define as super
spreader and how it affects different people whenever it moves. Some researcher says
that the main reason for drastically increase in COVID cases in super spreader.
Government need to find certain strategy to isolate this spreader until it gets out of
control.
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Who can be super spreader?
1. Hospital
2. Delivery worker
3. Vegetable market
4. Medical stores
5. Bus, railway station & Airport
6. Traffic, toll booths
7. Schools & colleges
8. Containment zone
9. Local gatherings, marriages, receptions etc.
10. Theatres, malls etc.
Super spreader testing

Ahmedabad tested more than 33500 super spreaders and out of them 12000 were tested
positive and 700 people were isolated. Government ordered to shut all grocery stores.
The business hours have been changed to 4 am to 8 am in morning.
The Centre also has asked officers from 30 civic areas spread across 12 states, to
maintain high watch and closely monitor areas of old cities, slums, travelling labourer
camps and other high-density pockets.
Many states have imposed a temporally lockdown to avoid super spreading. Whereas
Rajasthan offers 5000 tests daily to UP, MP, Gujarat and Haryana to reduce super
spreading.
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LOCKDOWN
On 24 March 2020, under the leadership of PM Narendra Modi, a lockdown was imposed
for 21 days restricting movement of whole 1.3 billion natives to prevent the spreading of
COVID. The lockdown was placed when the number of complete positive coronavirus
cases in India was roughly 500.
On 1 May, the Government of India prolonged the nationwide lockdown further by two
weeks until 17 May. The Government distributed all the districts into three zones based
on the spread of the virus green, red and orange with reductions applied accordingly. On
17 May, the lockdown was additional stretched till 31 May by the National Disaster
Management Authority.
On 30 May, it was declared that the current lockdown would be further extended till 30
June in containment zones, with services resuming in a phased style starting from 8 June.
Image 1.1.7- yourstory.com
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Dates and lockdown days
1. Phase 1: 25 March 2020 – 14 April 2020 (21 days)
2. Phase 2: 15 April 2020 – 3 May 2020 (19 days)
3. Phase 3: 4 May 2020 – 17 May 2020 (14 days)
4. Phase 4: 18 May 2020 – 31 May 2020 (14 days)
5. Phase 5 (only for containment zones): 1 June 2020 – current (16 days) planned to
end on 30 June 2020
Lockdown Rules
1. Strictly prohibition on people from stepping out of their house
2. All services and shops closed except pharmacies, hospitals, banks, grocery and
other essential services
3. Closure of viable and private establishments (only work-from-home allowed)
4. Pause of all educational, training, research organizations
5. Closure of all places of devotion
6. Suspension of all non-essential public and private means of transport
7. Prohibition of all social, political, sports, entertainment, academic, cultural,
religious happenings.
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SUPPLY CHAIN OF BASIC NECESSITIES
Central and state establishments were required to pace in to safeguard that the standard of
basics such as food and medicines didn’t come to an extensive halt after police imposing
the Covid-19 lockdown clogged trucks and delivery staff amid complaints of physical
intimidation. Due to lockdown there was disruption in supply chain across the country.
By government assurances the ecommerce platform amazon and flipkart were ready to
resume delivery of groceries and essentials to people who were solely reliant on home
deliveries after the shutdown.
The home ministry set up a control room to screen the situation, while states were asked
to allow the movement of goods and staff so that basics reached users. States will draw
up standard working processes and start customer service. Ecommerce companies said
they would supply essential goods with least possible human contact. Governments also
said subsidized and free food supplies to the poor, many of whom have no source of
living.
The Gurgaon police allowed the agents of companies such as Zomato, Flipkart, Amazon,
Big Bazaar, Swiggy, Grofers, Big Basket and Milkbasket to function. Noida authorities
chatted the matter with retailers and ecommerce managers to arrive at a resolution.
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DISTRIBUTION OF FOOD GRAINS TO POOR PEOPLE
The Centre has asked state managements to boost food grain from the open market sale
plan for delivery to lockdown-hit poor persons not enclosed under the public delivery
system, Union Food Minister Ram Vilas Paswan said. At present, over 81 crore recipients
are listed for sponsored food grains sold from end to end ration shops under the National
Food Security Act (NFSA).
Under the Open Market Sale Scheme (OMSS), the Centre deals rice at Rs 22 per kg and
wheat at Rs 21 per kg at existent. The government has enough food supplies in its
godowns to meet the demand of the poor, Paswan said the state-run Food Corporation of
India (FCI) was having total 605.7 lakh tons of food grains as on May 1, which contain
275.7 lakh tons of rice and 330 lakh tons of wheat.
Paswan said that the FCI has conveyed about 192 lakh tonne of food grains ever since
lockdown imposed on March 24. Out of which, 126.12 lakh tonne was transported via
road and sea route, the rest 65.4 lakh tons via rail in 2334 rakes. About 5.63 lakh tonne
was transported to the north eastern area in this period.
Six states such as Punjab, Haryana, Rajasthan, Chandigarh, Delhi and Gujarat have
distributed wheat, while other states have distributed rice under the PMGAY (Pradhan
mantra gramin awaas yojana). In case of pulses, about 5.82 lakh tonne is mandatory for
three months under the PMGAY, out of which 1.90 lakh tons have been shipped so far.
Of this, 1.15 lakh tons of pulses have reached states and 38,098 tonne have been
distributed.
Under the PMGAY, the government is distributing 5 kg food grains per PDS (public
distribution system) benefactor and one kg per home for three months to certify no poor
goes starving during the lockdown. This is over and above the distribution under the
NFSA (National food security portal). To keep prices of essential supplies under check,
the state governments have been given enough control to take action against collectors
and black marketers under the Essential Commodities Act (EAA).
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OTHER MEASURES TAKEN BY RBI
Finance minister Nirmala Sitharaman announced the breakup of 20 lakh crore relief
Package. The 8-lakh crore was the part given by RBI as liquidity infusion. The money
comes from RBI’s reserves. The main motive of RBI was to create a liquidity market by
providing the unused reserves. Converting an asset into cash easily is called liquidity.
Technically RBI is independent to government. RBI controls the monetary policies of

India, such as
1. Change in interest rates/ money supply
2. Target inflation
3. Side effect on exchange rate and housing market
4. Mostly Independent from political process
Image 1.1.8- Financialexpress.com
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RBI Governor Shaktikanta das told that RBI will face challenges emerging out of
coronavirus pandemic and will interfere wherever necessary. Also, the governor said RBI
will maintain the economy such as keeping financial markets run smooth so that all
finance should reach stakeholders. The RBI will be monitoring the whole situation and
use its tools to face intimidating challenges occurred by this pandemic. The RBI had
recently declared a Covid-19 – Regulatory Packageon March 27, 2020 whereby
moneylenders across India were inter alia allowed to grant a suspension of three months
upon payment of all installments that were due to fall between March 1st, 2020 and May
31st, 2020.
Some measures by RBI

1. Rescheduling of Payments – Term Loans and Working Capital Facilities: - As
regards all term loans, a suspension of three months on sum of all payments
falling due between March 1, 2020, and May 31, 2020, has been allowable by the
RBI to be settled by all commercial banks co-operative banks, all-India Financial
Institutions, and NBFCs to their clients
2. Easing of Working Capital Financing: - Further lending organizations have been
asked to recalculate their own ‘drawing power’ by reconsidering the working
capital cycle and/or by dropping their limits in respect of Cash Credit/ Overdraft
facilities to their debtors facing stress on account of Covid-19.
3. Other Conditions: - Boards of all loaning institutions have been requested to
frame accepted policies for as long as the said reliefs to all eligible borrowers.
4. RBI declares repo rate cut by 75 basis points, discount in CRR by 100 basis
points, Long Term Repo Operations (LTRO) to fill Rs 1 lakh crore liquidity.
5. Decreases daily money market exchange time to four hours from 10 am to 2 pm
6. Cuts reverse repo rate by 25 basis points to 3.75% thus disheartening banks from
keeping their extra funds with it.
7. Announces a special finance capacity of Rs 50,000 crore for Nabard, Sidbi and
National Housing Bank and fluctuations in NPA (Non-performing asset)
arrangement to exclude the 90-day suspension period.
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Image 1.1.9- https://investyadnya.in
These actions were charted upright the statement made by the Governor on April 17,
2020 and a slide of other notifications whereby the RBI introduced actions in addition to
the Regulatory Package which primarily aimed at:
1. maintaining satisfactory liquidity in the system and its citizens in the face
ofCovid-19 related disruptions.
2. Simplifying and incentivizing bank credit flows, enabling financial stress, and
3. Allowing the normal running of markets.
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CHAPTER-2
Introduction of Industry
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INTRODUCTION OF INDUSTRY
Online food ordering is the procedure of ordering food from a website or other
application. The product can be also ready-to-eat food or food that has not been
particularly prepared for straightforward consumption.
Ordering food on the internet over certain apps is unlike from other sources of ordering
food. Technology development has increased the e-commerce businesses in countries like
India.
OVERVIEW OF INDUSTRY
The initial online food order was a pizza starting Pizza Hut in 1994. Aggregator stages
like Takeaway.com or Delivery Hero have extended all over the world through the trade
of reliable organization solutions and handsome commission rates for restaurants.
Platform-to-Consumer Delivery companies like Deliveroo or Uber Eats operate a more
cost demanding business model, but are taking care of the whole delivery
logistics.Having a food ordering and distribution platform was measured a state-of-the-art
invention in the early 2000s but today the sector has expanded to different demographics
through the globe. The food delivery industry has not just enhanced the way food is
conveyed but it has also created a side by side playing field for the underdogs that operate
through computer-generated kitchens. And with an ecosystem that brings sellers together,
entrepreneurs are also doing their bit for people by introducing the likes of food waste
apps.
The processes of an online food delivery bazaar are divided into two basic models. First,
the food ordering only model
1. Aggregators: They are the food ordering businesses that negotiate with the
vendors and display their listings on their respective platforms. They receive the
orders from consumers and direction it to the featured restaurants.
2. Delivery Providers: These fleets of delivery teams are united by an Uber-like app
to receive orders. Once an order is placed, it is promoted to the featured
restaurants and the delivery crewcontinues to deliver it to the customers.
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Aggregators
The traditional Aggregators followed a very simple approach. It was as follows:
1. Visit potential participating vendors
2. Present a partnership plan
3. Establish an association
4. Do some branding and marketing to attract customers?
5. Get customers to place orders
6. Aggregators get commissions as per contracts
Delivery Providers
The delivery providers also allow the customers to compare menus, rate their favorite
places and place orders online. The only difference in this model is the availability of a
dedicated logistics team that manages deliveries.
Since a big number of restaurants do not have a distribution team, they work together
with delivery suppliers and pay commissions to the capacities of up to 30% of order
amount in give-and-take for their delivery services.
Image 2.1- MobisoftInfotech.com
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But the delivery scenario innovations don’t stop here. Not by a long shot. Every new
entrant into the market brings something new to the table and over the past few years we
have seen some notable improvements in the business model. Some of them include: -
1. Cuisine/restaurant-style design layouts
2. Menus displayed in real-time
3. Push notifications in mobile-apps
4. Option to create user profiles
5. Live order tracking and hassle-free delivery
Today the concept of ordering food online and getting our food from modern delivery
services. One can easily order food online through food delivery apps like Foodpanda,
Zomato, Swiggy, Uber eats, pizza hut, Mc Donald and KFC. Sometimes, restaurants
would partner with online food arrangement apps to place their eating place in their
application. In this case, restaurants can just emphasis on making the order placed by the
customer. Food ordering and delivering apps include addresses of the customers to the
riders who deliver the food to the customer. We are able to make transactions to buy food
through online banking, cash on delivery, and immediate payment through debit and
credit cards. One can order food online and receive their order as soon as possible, or
they can make a reservation for the food to be delivered on a later time.
Image 2.2- sensertower.com
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CURRENT SCENARIO
COVID-19 in India has brought virtually every sector to a standstill except for essential
items. All operational activities ceased since the Lockdown was announce on March 24th
2020, and many companies regardless of their size has gone into losses. Companies had
to undertake certain drastic measures such as pay cuts, layoffs, suspend certain operations
and restructure the organization to reduce their losses.
The rapid spread of corona virus has made the consumers skeptical about ordering food
online. The result of the same has been redirected on the revenues of restaurant business
of India which perceived 70% drop in the business since March 2020. The restaurants
PAN-India have been focused to remain closed for dining. More than 95% of the
restaurants in India are offline, either due to lack of staff or lack of demand thereof. The
online food delivery has recorded a drop of ~70% in the order volumes in the past 2
months, getting nearly about 5mn-6mn orders per month.
As the order volumes continue to decline drastically, the online food delivery companies
have started to shift their focus towards online grocery delivery in order to sustain their
revenues and optimize their operational fleet. Market players such as Zomato, Swiggy
and Box8 have jumped to online grocery delivery in order to cater to the increasing
demand as a result of panic purchase either by tying up with grocery stores or by
partnering up with existing grocery delivery platforms to support them in delivering the
groceries. Restaurant chains with big fleets are partnering up with FMCG brands to
supply essential commodities. E.g.: Dominoes India has partnered up with ITC to
delivery essential goods and groceries.
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In the wake of the global pandemic, hygiene has been the focus area for aggregators such
as Swiggy and Zomato. To overcome the sentiments of the consumers, the food delivery
companies are aggressively reaching out to consumers for ensuring the safety of the food
being delivered by marketing their initiatives in every possible way. On one hand
aggregators are offering contactless delivery and other the other hand cloud kitchen
company Rebel Foods has introduced live body temperature tracker on its application.
The companies are also directing out advisories to the customers to handover food in
another container post-delivery and re-heating the food before eating. Companies have
also promised temperature logs for the food handlers such as the chef, the food packers
and the delivery boys to make the business more transparent. The post-pandemic
preparedness is half way through for a few companies. Zomato is preparing for
contactless dining after the lockdown restrictions are lifted by adding new features into
their app which allows consumers to use menu, place orders directly and make payments
without coming in contact with the restaurant staffs.
Although a slow recovery in the order demand for online food delivery is expected by
August end, the overall orders for the year 2020 is expected to be 50%-60% lesser than
total orders of 2019. The future trend in the F&B industry will be centered on health and
hygiene. The restaurant business will particularly accept stricter practices to ensure that
both its people and the food follow the best hygiene practices. With the health scare
around Covid-19, the hygiene parameter will play a major role for consumers when
deciding to order out or dine out. Social Distancing norms may reduce the number of
walk ins into restaurants, with pubs and clubs being the worst affected. Major clubs, pubs
would be seeing in the direction of alcohol distribution and food delivery through
aggregators. Premium and high scale Hotels such as Taj, ITC would get better than small
scale economical restaurants. Premium restaurants would also be seeing at Food delivery
in order to successfully utilize their working facilities. Live Videos, Temperature Logs,
Contactless Delivery, focus on health & hygiene will result in increased transparency in
turn boosting customer confidence. Industry experts have revealed that the business
volumes and revenues will suffer due to the health scare.
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Current scenario in India
Image 2.3- yourstory.com
Food delivery app Swiggy will cut 1,100 jobs across the country, as it reels under the
Covid-19 induced nationwide shutdown. The development comes after rival Zomato said
last week that it would lay off 13% of its workforce, or about 520 employees. The core
food distribution business has been harshly stuck and will stay stucked over the short
term but is expected to start rising again after that.
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PESTEL ANALYSIS
PESTEL analysis identifies external factors which influence a business. In other words,
we’re examining how the online food industry is affected by political, economic, social,
legal, technological factors.
1. POLITICAL FACTORS
A. General
 The food aggregators are not being able to display tax collected at source (TCS)
from restaurants using their stage, which is stopping the partner restaurants from
appealing credits.
B. COVID -19 impact
 Lockdown has imposed several limits on distributing items to consumers such as

temporary shutdown of restaurants and hotels where food packets is being
collected.
2. ECONOMIC FACTORS
A. General
 Increase in labour costs
 Charging higher delivery charges in metro cities.
B. COVID-19 impact
 The nationwide lockdown has shaped a huge impact on online food industry as
businesses have to deliver food to customer’s location but lockdown has limited
their services to some extent.
 Increasing insurance cost for workforces who are laid off
 The mid 2020 period had troubled the business in all the industries, the outgoing
habits of people had really come down, provided that value for money services
were the only business which made money during this season, online food
ordering industry was one among them.
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3. SOCIAL FACTORS
A. General
 Public demand to reduce unhealthy things from menu.
 Clean and neat packaging of food items demanded by consumers
B. COVID-19 impact
 After this pandemic, Public in general became more health conscious which has
led to the decrease in sales in online food ordering industry.
 Public demand to reduce unhealthy things from menu.
 Delivery boy to maintain social distancing while delivering and sanitize

everything he/she has to handover to consumers.
 Certain measures have increased cost on safety measures.
4. TECHNOLOGICAL FACTORS
A. General
 Technology is the backbone of online food ordering industry as every transaction

is done using technology.
 Many companies still lag in building relationships with customers by handling

their problems online.
B. COVID -19 impact
 Increase in innovation by providing all safety measures in the application while

collecting the item from delivery man.
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5. ENVIRONMENTAL FACTORS
A. General
 People are now more concerned about the global environment. companies need to
be aware of the threats and opportunities related with the natural environment.
 Not only is there growing awareness for the health consequences of the food we
eat, but also for the environmental consequences of the food we eat. One
particularly challenging food group from an environmental point of view is non-
veg. India is country where more than 60% people are Hindu. Delivering of non-
veg items will direct consumers to different platform.
B. COVID-19 impact
 COVID has made people bend toward hygiene and immunity boost. So
consumers spend less on junk food by ordering online and consume homemade
items.
6. LEGAL FACTORS
A. General
 Anytime sampling can be done by government officials to check the safety and
hygiene of packed items
 Companies will also provide indicative images of food on their platforms so that
consumers can recognize the product.
B. COVID-19 impact
 All compulsory information mentioned in food safety and standards acts will also
have to be provided to consumers before purchase and only fresh food should be
delivered to consumers
 Food should have remaining shelf life of 30% or 45 days before expiry at time of
delivery.
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PORTER’S FIVE FORCE ANALYSIS
Image 2.4- visual-paradigm.com
What is Porter's Five Forces?
Porter's Five Forces is a model that classifies and examines five competitive forces that
form every industry and helps define an industry's weaknesses and strengths. Five Forces
examination is frequently used to classify an industry's arrangement to determine
corporate plan. Porter's model can be applied to any section of the economy to know the
level of competition within the industry and improve a company's long-term profitability.
The Five Forces model is called after Harvard Business School professor, Michael E.
Porter.
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1. Rivalry amongst other firms (Medium to high)
 There are a number of rivalries in the market. Recently, there are few
popular online food delivery services in the town like swiggy, Food panda,
Zomato,
 Pizza hut, zomato, swiggy, food panda, fasoos etc. are few players among
themselves.
 Consumer can shift to dissimilar platforms if the item is not up to marks
 Product difference amongst different firms may vary a lot.
2. Threat of new entrance (Medium to high)

 The profit will be distributed when a new competitor arises in the market.
 New entrant will provide products and services almost same as existing
company provides
 New entry may bring decrease in cost or price of product
 The most important barriers to entry are: capital requirements, government
policy and regulations, access to inputs and distribution.
 New entrance may fail if existing competitors have large market share, it
requires huge capital investments in order to be competitive and to
establish a brand name.
3. Threat of substitute (Medium to high)

 More than 4 companies are providing delivering services, so shifting from
one platform to another is easy.
 Low quality service will create loss of consumers
 If you produce a product & services that is undifferentiated, customers can
easily switch away from your product to a competitor’s product with few
consequences.
 Product differentiation, pricing, quality are major factors in substitution.
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4. Bargaining power of suppliers (Very high)
 Most of the ecommerce brands are highly cautious regarding their supplier
relationships and set a code of conduct related to quality, labor and wages
as well as sustainability.
 Despite the number of players in the industry having grown, the suppliers
do not have too many options and therefore are bound by the rules that the
brands have set. It is why the Ecommerce brands have the upper hand
bargaining and the negotiating power of the suppliers is low.
5. Bargaining power of buyer (Very high)

 The bargaining power of the buyers is reasonably high in the ecommerce
industry. It is because several small and big brands have harvested up and
there is hardly any switching cost for the customers.
 Today’s customer is well informed and has every piece of information
available at a single click.
 Most of the brands are trying very hard to retain every customer and for
this purpose they make very large investments in technology and customer
service. Due to all these factors the bargaining power of the buyers is
moderately high the factors that can moderate their bargaining power
include brand image, quality of products and service and prices.
 Increase in substitute products will increases bargaining power of buyer as
there are no switching costs therefore it becomes easier to go through
different platforms.
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Introduction of SWIGGY
Overview
Image 2.1.1 -indifi.com
Swiggy is currently India’s most valuable food ordering and delivering platform. Swiggy
commenced its business in 2014. In 2013 two founders, Sriharsha Majety and Nandan
Reddy, designed an e-commerce website called "Bundl" to facilitate courier service and
ship goods within India. Bundl was shutdown very soon and the founder moved into food
delivery market. At the time, the food delivery sector was in the state of confusion as
several notable startups, such as Food panda, Tiny Owl and Ola Cafe were struggling.
Swiggy is operating in more than 100 cities as of December 2019.Swiggy expanded into
general product deliveries, under the brand name Swiggy Stores. In September 2019,
Swiggy launched instant pick up and drop service Swiggy Go. The service is used to pick
up and drop off a diverse array of items, including laundry and document or parcel
deliveries to business clients and retail customers
C. Swiggy Go can be used to pick up and drop off laundry, get forgotten keys, send
lunch boxes from home to office.
D. It can even be used to deliver documents or parcels to clients.
E. Swiggy go also promises to deliver to users' doorsteps household items like
groceries, flowers, and medicines among other things within an hour
F. Swiggy Go will be part of the main app.
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Image 2.1.2- bgr.in
Mission
Swiggy’s mission is to change the way India eats apart from servicing the customer better
than last year and widening the assortment to enable users to order on a higher frequency.
Swiggy wants to be like a utility app for every Indian. We want people to order food at
least 15-20 times a month. That can only happen if you solve deep problems and not just
act as an occasional food delivery provider.
Vision
To escalate the quality of life for urban customers by providing unparalleled

convenience.
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Organization chart of SWIGGY
CEO
Sriharsha Majety
DIRECTOR CFO
Anand Daniel Rahul Bothra
COO
Vivek Sundar
HR SUPPLY Engineering
VP
Grish Vishal Dale Vaz BUSINESS
MARKETING Meenon Bhatia
Ashley Dsouza
Srivats TS
VP
ENGINEERING
SUPPLY
Madhusudhan Rao
Joseph Cherian
VP SUPPLY
Sandeep Mina
VP PRODUCTS
Ashish Chatterjee
VP PRODUCTS
Anuj Rathi
VP DESIGN
Srinath Rangamani
Chart 1- Swiggy.com
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Milestones
August 2014
Begins food delivery operations in Bengaluru with 6 delivery man.
November 2015
Expands to 7 metro cities in India
April 2016
Reaches 10 lakhs monthly orders
May 2017
Raises $80 million from Naspers
July 2017
Reaches 4 million monthly orders
November 2017
Launches cloud kitchen operations to boost supply under Swiggy access. Launches
Swiggy POP as single serve delivery offering in Bengaluru.
December 2017
Acqui-hires gourment food startup 48east’s top team
February 2018
Launches preorder meal service Swiggy scheduled. Reaches $100 million from china’s
largest on demand delivery platform Metiuan Dianping
April 2018
Begins work on Swiggy dash to extend delivery services beyond food
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June 2018
Reaches 14 million monthly orders. Raises $210 million from DST global, Naspers at
$1.3 billion valuation, fastest startup to become unicorn.
July 2018
Launches loyalty subscription program swiggy super
August 2018
Acquires on-demand delivery firm scootsy, scales 19 million monthly orders.
September 2018
Expands food delivery operations to 27 cities
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Product Profile
Swiggy only has one product to work on and that is consumer service. But all the
operations are web based.
A web-based service allows the use of content enriched with photographs and
animations. This can be very useful in helping the customers to solve their common
problems, and make the online customer service system more effective. This is the best
way to connect the online world with the real-world facilities.
Products
Swiggy Daily
Image 2.1.3- medium.com
The Swiggy Daily app gives consumers access to a variety of simple home-style meals
prepared by home chefs, tiffin service providers and organized vendors on a subscription
basis, free of delivery charges. The app allows users to schedule their meals in advance or
opt for a daily, weekly or monthly subscription. The platform will include meal options
from a mix of organized vendors like Homely, Lunchly, Fig, iDabba and Caloriesmart,
popular tiffin services like Dial a Meal and Daily meals.in that specialise in food fit for
daily consumption and expert home chefs like Sumita's Food Planet, Mrs. Ahmed's
Kitchen and Shachi Jain.
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Swiggy POP
Image 2.1.4- behance.net
Ensuring quick single-serve meals within 30 to 35 minutes, Swiggy tested the beta
version of the app. Under POP, Swiggy offers consumers curated menus of single-serve
meals that range between Rs 99 and Rs 200 from popular restaurants. when people are on
the move and do not have the time, it becomes difficult to choose from a large detailed
menu. The point about ordering in from different restaurants is primarily for families and
friends. POP is primarily for working professionals who are on the move. This includes
items like Indian thalis, bowl meals, Biryanis, Burgers and Asian combos. Consumers
need place orders from their favorite restaurant in less time.
59 | P a g e
Swiggy GO
Image 2.1.5- freekamaal.com
Swiggy Go is a recently launched pick up and drop service by swiggy. Currently, it is

limited to Bengaluru city yet proposed to expand in the 300 cities of India. If you have
forgotten your charger and can't go back, then make Swiggy Go do the job. It is instant
Pickup and drop facility for people. Swiggy Go can be used to pick up and drop off
laundry, get forgotten keys, send lunch boxes from home to office. It can even be used to
deliver documents or parcels to clients. Swiggy GO also promises to deliver to users'
doorsteps household items like groceries, flowers, and medicines among other things
within an hour
60 | P a g e
Swiggy stores
Image 2.1.6- smartprix.com
Swiggy, will expand its business to include home essential under Swiggy Stores. Under
this new service, Swiggy will deliver groceries from brick and motor store. The aim is to
extend the convenience of ordering food from nearby restaurants to ordering anything
from ANY store across your city. Swiggy Stores won’t be a separate application. Instead,
you could access it within the core Swiggy app. You could buy fruits, Vegetables, floral
items, health and medicinal products, baby care products, and other groceries. Swiggy
has already partnered with around 3,500 stores in the city. Like its Food delivery service,
it aims for swift delivery within an hour or less. The company openly welcomes feedback
while it’s in the beta stage to improve the service to meet the standard set by its primary
service. For now, the product range could be limited which is likely to scale up with time.
61 | P a g e
Partners on swiggy stores in Gurgaon
Delivering from 3500+ stores

62 | P a g e
CompetitiveAnalysis
Food delivery apps smartphone penetration across India
Image 2.1.9- scroll.in
Zomato and Swiggy together achieve over three-quarters of all orders.Between the two,
Zomato has a small edge. Its app is installed on 12% of all Indian smartphones,
associated with Swiggy’s 10%. The penetration of these apps is also higher in tier-2 cities
than in metros. Giving a lot of good discounts, like for the Cricket World Cup and the
Indian Premier League in latest months, have increased Swiggy and Zomato. In absolute
numbers, metros like Mumbai, Delhi and Bengaluru have the most persons with food-
delivery apps installed. However, spoken as a share of smartphone users in the city,
penetration is higher in tier-2 cities like Hyderabad and Jaipur.
63 | P a g e
Competitors Swiggy is facing in today’s world is
1. Food panda
2. Grofers
3. Zomato
4. Faasos
5. Domino’s pizza
App downloads and ratings
1. Zomato- 100 million (4.1 stars)
2. Swiggy- 50 million (4.2 stars)
3. Domino’s- 10 million (4.3 stars)
4. Grofers- 10 million (4.1 stars)
5. Food panda- 10 million (3.3 stars)
6. Faasos- 5 million (4.1 stars)
64 | P a g e
SALES OVER THE PERIOD IN INDIA
Image 2.1.10- pixr8.com
The above pie chart shows the revenue generated by big food delivery companies
Zomato vs Swiggy vs Food panda vs UberEATS
1. Swiggy holds 60% market share till 2019. Swiggy crossed 500 million delivery
orders in October in 2019.
2. Zomato will capture 52% market share after acquiring UberEATS.
3. Food panda clocks in around 1.2 million monthly orders
4. UberEATS (before acquired by Zomato) clocks in around 750,000 to 1 million

monthly orders
65 | P a g e
SWOT Analysis
STRENGTHS
1. Fast delivery – Swiggy guarantees to deliver the ordered item within 30 to 45
mins.
2. Organized personnel for making delivery– Swiggy provide its personnels a
location tracker app where the delivery man can locate the customers location and
tells exact time to reach the location.
3. Better customer support – Issues related to quality, refund, delivery are being
listened and sorted out as early as possible.
4. Variety of food from wide range of restaurant – Swiggy provides variety of
cuisines and dishes in its app menu. One can quickly change to different menus of
different restaurants.
5. Clear packaging – Swiggy believes in proper hygiene for its consumers and thus
provides a decent packaging.
WEAKNESS
1. Orders can only be placed from nearby restaurants – Consumers can only order
food from restaurants which comes in the diameter of 12-13 km.
2. Delivery charges in some cities – In metro cities like Mumbai, Delhi, Ahmedabad
swiggy charge a higher delivery rates.
3. Price differences in menu and app prices – As delivery is charged with the item,
therefore the prices will vary in app menu and menu
66 | P a g e
OPPORTUNITIES
1. The first entrant in food delivery business – As swiggy pioneered in online food
delivery, therefore it has grab more than 60% share in market.
2. Increase in market share – As swiggy provides great promotional and discounts
schemes to its consumers, it will go on increasing its market share.
3. Less no. of competitors – Food panda and Faasos have very less no. of market
share as compared to swiggy but zomato comparatively has a bit less share, so
competition is not a threat.
THREATS
1. Increasing health consciousness – After COVID people have start boosting their
immunity power and hence they have become health consciousness. Therefore,
people have stop ordering junk food items.
2. Rising potential competitors – As business are shifting towards digitally, there are
chances of high competition in near future.
3. Dealing with discount addicted customers – Mostly consumers use swiggy for
huge discounts and if swiggy stops providing those discounts the consumers will
shift to different platform.
67 | P a g e
Chapter- 3
Impact of COVID on Swiggy
68 | P a g e
Financial Performance
Swiggy’s financial performance from past years to March 2020. It has been seen that the
amount of losses has increased rapidly whereas other operational expenses have also been
stood up. Swiggy’s COO Vivek Sundar, in an interview said that the revenue in March 20
were only two-third of the revenue generated from March 2019 which was 1128 crores.
(IN CRORES)
3500
3000
3000
2500 2363
[VALUE]
2000
1681 18-Mar
1594
19-Mar
1500
Mar-20
1128
1000 898
778
500
442 [VALUE]
0
Revenue Losses Ads & Promotion Other Expenses
Graph 9- businesstoday.in
Undelivered and cancelled orders took a bite out of revenue as well, at 113.4 crore.
Swiggy said the amount includes cost of orders cancelled by the customers after the
orders have been picked up by the delivery partners. it also includes cash loss incurred
due to running away of the delivery partners with cash.
69 | P a g e
According to the newest data shared by Minister of State Danve Raosaheb Dadarao of the
Ministry of Consumer Affairs, Food and Public Distribution in Rajya Sabha, consumer
grievances in FY20 have increased by almost 2 times as compared to FY19.
1955
2000
1800
1600
1400
1200 1053
1000 No. of Complaints
800
600
400
200
0
19.Mär 20.Mär
Graph 10- entrackr.com
The number of complaints filed with the National Consumer Helpline has surged from
1,053 in FY19 to 1,955 in January 2020 and the figures are bound to increase further
70 | P a g e
Pre and Post COVID-19 effect on Swiggy
Swiggy got funding of Rs. 100 crores in December 2018 because of which the company
be able to stand in COVID catastrophe. Swiggy has recorded a revenue of Rs 875 crore
for the six-month period April to September 2019. Post COVID has made some changes
to the company such as the amount of expenses has been reduced to live in this pandemic
furthermore swiggy announced to cut-off 1100 jobs due to losses during coronavirus
lockdown. The company provided 3 months and 2 months more advanced salaries to
employees who were laid-off. In metro cities the eating place which partnered with
swiggy where in the situation of totally lockdown which caused their business between
January to March 2020. Swiggy claimed that the revenues were one-third as related to pre
COVID. As swiggy was already prepared for this, that’s the reason it could manage to
survive.
s
Image 3.1- economictimes.indiatimes.com
Actions taken by swiggy to scale down not highly relevant things for next 18 months
71 | P a g e
Swiggy had to shut down its business for the moment depending on the situation of
lockdown. Swiggy remains to invest in the groceries and other facility offerings that the
team expect will do in the long run.
Packaged Indian breakfast and Ready-To-Eat brand MTR Foods has joined with online
food delivery platform Swiggy to deliver products from its range. Under these conditions,
it is critical for swiggy to ensure that customers have a nonstop supply of essential
products. With home delivery perceiving a significant rise, this partnership would allow
swiggy to reach out to mainstream of their consumers.
Image 3.2- whatsbrandnew.com
72 | P a g e
Consumers view on Swiggy and Zomato after COVID-19
Image 3.3- statista.com
This chart contains index values showing how positive imprints among Indian customers
about brands Zomato and Swiggy rose during the coronavirus disease. Both brands had
originally lost support from customers on the ranking. Yet the customer base (the number
of respondents saying they scheduled to order from either platform) was still down from
46.3 in mid-March to 41.7 in mid-April for Zomato (index values) and from 48.8 to 42.4
for Swiggy.
73 | P a g e
Measures taken by SWIGGY to ensure safety
As COVID-19 becomes extensive with more people testing positive, several food brands
have taken it upon themselves to spread alertness and ensure a clean and germ-free
environment for their customers, employees, and partners.
The online food ordering and delivery platform, Swiggy, sent out a counseling to all its
customers, informing them about some positive measures they have taken to deal with the
novel virus.
These initiatives are geared towards maximizing the safety at each step of the order-
delivery process. A classic order-journey looks as follows
ORDER JOURNEY
Customers browses through

restaurants on the app
Customer places the order
Delivery partner assigned to

order
Food is prepared. Delivery

partner picks up the order
Order delivered to customer
Chart 1- bytes.swiggy.com
74 | P a g e
Before the Order is Placed by the customer
1. Ensuring that restaurant staff stay healthy
Restaurant associates check the temperatures of their whole staff every day. Anyone with
a temperature above 99.1 F is instructed to rest at home. Similarly, any staff member who
feels ill or shows symptoms related with COVID-19 is instructed to stay at home until
cleared from a consultant or after testing negative post the mandated quarantine period.
2. Ensuring high levels of cleanliness within the restaurant premises

High levels of hygiene are endorsed at restaurants. Restaurants conduct a whole scrub-
down of every possible touch point chairs, tables, doorknobs, countertops and sinks every
4 hours. All employees involved in food preparation are delivered 3-ply face masks.
Hand Wash stations are preserved at pickup points to allow delivery partners to exercise
safe hand hygiene. All orders are filled in an additional bag, so that the food container
does not come in direct contact with anyone during the transit.
Image 3.4- bytes.swiggy.com
75 | P a g e
3. Best safety standards displayed on the app
The tag of best safety standards shows that business follows strict rules and guidelines to
safeguard that the item is in safe hands.
4. Sensitizing delivery partners about social distancing

Sensitizing the delivery partners is particularly important as they usually come in close
physical closeness with different individuals, including consumers, restaurants and other
delivery partners.
Things to be followed by delivering man:

1. 2 arm distance to other people
2. Do not touch anything at customer’s location
3. Use phone to communicate while waiting
76 | P a g e
When the order is picked-up
Standard Demarcation Queues

Another initiative that promoted increased physical distance between the delivery
partners was standard demarcation queues at pick-up points. This was a widespread
concept mandated by the government in several regions. Delivery partners were asked to
stand in designated spots or markers while in a queue to pick up the food. Accurate
guidelines on how to create these markers were shared with the restaurants.
77 | P a g e
When the order is delivered to the customer — Contactless Deliveries
Contactless Deliveries are geared towards maximizing the distance between the delivery
partner and the customer. The delivery partner delivers food outside the customer’s
doorstep and then leaves. The customer gets a notification on the app saying that their
food has been delivered. Fewer the number of customers a delivery partner interacted
with, smaller the chance of him contracting an infection, and smaller still the chance of
him transmitting it to any other customer or restaurant executive. To ensure that orders
are delivered accurately, the delivery partner submits a picture of the delivery every time
he delivers a contactless order.
Image 3.7-bytes.swiggy.com
78 | P a g e
As COVID-19 becomes a pandemic, swiggy is taking some proactive measures to help
reduces the chances of spread of coronavirus. The safety of its consumers, employees,
delivery and restaurant partners is top priority for swiggy.
Measures taken by swiggy are as follows: -

1. The delivery partners are continually trained in best way of respiratory hygiene,
proper method and frequently of washing hands as well as identification of
associated symptoms.
2. If any known symptoms are associated with delivery partner, they’ve been asked
to immediately contact swiggy officials and consult a medical professional. A free
medical consultation is provided by swiggy in such cases.
3. Delivery partners are also advised to quarantine themselves for the recommended
period for holding symptoms. Swiggy help those personnel by providing financial
assistance.
4. Swiggy also supervise that restaurants are following best hygiene practices while
handling and packaging food items.
5. As per consumers wish he/she can order delivery partner to leave the item at the
door in case of online payment.
79 | P a g e
RESEARCH METHODOLOGY
Image 3.8- amazon.in
It refers to
1. A systematic study
2. Defining a problem
3. Formulating Hypothesis
4. Collecting and analyzing data
5. Deductions and conclusions
80 | P a g e
1. Research Design – Descriptive Research design.
2. Research Approach – Survey method using Questionnaires.
3. Sample unit – Users from Ahmedabad
4. Data collection method – This survey is done using primary data collection
method by filling out the Questionnaires.
5. Primary Data
 Filling out questionnaires
6. Secondary Data
 Internet
 Company’s website
 Different reports
Objectives of study
1. To understand the consumer’s perception and satisfaction during COVID-19.
2. To understand current position of big online delivery companies such as Swiggy,

Zomato etc.
3. To understand precautionary measures used by Swiggy during COVID crisis.
4. To identify service gaps in current highest market share holder firm.
5. To conduct a questionnaire so as to find consumers problems against online food

industry.
81 | P a g e
DATA ANALYSIS
1. What is your age?
AGE Respondent Percentage
16-25 77 63.1%
25-35 20 16.4%
35 & above 25 20.5%
Table 3.1- AGE
Graph 3.1- AGE
INTERPRETATION
Here it can be seen that 63% of people belong to youth category. Whereas nearly 15%
people are from adulthood category. So, we can say that youth are highly attractive to this
app.
82 | P a g e
2. What is your gender?
GENDER Respondent Percentage
MALE 77 63.1%
FEMALE 45 36.9%
TOTAL 122 100%

Table 3.2 - GENDER
Graph 3.2 – GENDER
INTERPRETATION
63% of people are male who are addicted to food delivery apps whereas nearly 37% are
females
83 | P a g e
3. Monthly Income
INCOME (INR) Respondent Percentage
0-20000 75 61.5%
20000-50000 34 27.9%
50000 & ABOVE 13 10.7%
TOTAL 122 100%

Table 3.3 – INCOME
Graph 3.3- INCOME
INTERPRETATION
It can be seen that 61% people whose monthly income doesn’t exceeds Rs. 20000 spend
money on this app whereas people with income above Rs. 50000 are seem to be not much
interested.
84 | P a g e
4. Educational Qualification
QUALIFICATION Respondent Percentage
POSTGRADUATE 87 71.3%
UNDERGRADUATE 24 19.7%
OTHERS 14 11.5%
TOTAL 122 100%
Table 3.4- QUALIFICATION
Graph 3.4- QUALIFICATION
INTERPRETATION
Postgraduate have got more share during survey. It can be said that majority of
postgraduates must be living in PG or rented house, that’s the reason they are linked to
online food delivery apps
85 | P a g e
5. Occupation
OCCUPATION Respondent Percentage
STUDENT 68 55.7%
HOUSEWIFE 6 4.9%
JOB 25 20.5%
BUSINESS 23 18.9%
TOTAL 122 100%
TABLE 3.6- OCCUPATION
Graph 3.6- OCCUPATION
INTERPRETATION
In this pie chart it can be observed that 55.7% respondents belong to student category.
Therefore, it can be assumed that students who live in hostels prefer online food delivery.
Whereas 20% belongs to Job category where IT or other professional who have to work
till late night also prefer to buy online.
86 | P a g e
6. Which company do you prefer for buying food online?
COMPANY Respondent Percentage
SWIGGY 66 54.1%
ZOMATO 47 38.5%
FAASOS 2 1.6%
FOOD PANDA 0 0%
DOMINOS 7 5.7%
TOTAL 122 100%
TABLE 3.7- COMPANY
Graph 3.7- COMPANY
INTERPRETATION
Here the pie chart shows the preferences of respondents towards online food delivery app
where 54% prefer Swiggy, 38% prefer Zomato whereas less than 10% prefer alternative
apps.
87 | P a g e
7. Give ranking based on your experience
COMPANY 1 2 3 4 5
SWIGGY 35 36 19 16 16
ZOMATO 30 34 24 26 8
FOODPANDA 16 25 42 25 14
FAASOS 12 22 24 48 16
DOMINOS 8 22 35 19 38
Table 3.8- RANKING
Graph 3.8- RANKING
INTERPRETATION
In above graph, the respondents were told to rank the company based on their satisfaction
and this what I have derived. Swiggy and Zomato both have very high competition in
market against them. As seen in graph, no. of respondents who voted for swiggy and
zomato for no. 1 were actually very high as compared to other delivery companies.
88 | P a g e
8. Will you purchase from Swiggy during COVID-19 crisis?
RESPONDENTS PERCENTAGE
YES 32 26.2%
NO 90 73.8%
TOTAL 122 100%
Table 3.9- COVIDCRISIS
Graph 3.9- COVIDCRISIS
INTERPRETATION
In above pie chart 73.8% respondents believe not to buy online during COVID-19. This
can be because people have now become more health conscious and restrict themselves
from eating outside or ordering online. There may be possibilities that delivery man had
come in contact with a COVID patient, therefore this assumption stops people from
ordering online.
89 | P a g e
9. Will you recommend Swiggy to others?
RESPONDENTS PERCENTAGE
YES 106 86.9%
NO 16 13.1%
TOTAL 122 100%
Table 3.10- RECOMMEND
Graph 3.10- RECOMMEND
INTERPRETATION
Here we can assume that swiggy has good future. Almost 87% respondent have agreed to
recommend other to use Swiggy. So, we can say that Swiggy has potential to progress
more in future.
90 | P a g e
10. Give rank based on your experience?
Graph 3.10- RANKING
INTERPRETATION
In above graph several things are observed, such as product range, price, hygiene,
delivery time, quality, payments, precautionary measures etc. Respondents have rank
each of them based on their satisfaction like based on quality majority have ranked it as
good, based on delivery charges many of respondents had marked average or poor.
91 | P a g e
Findings
1. In above data analysis we can observe that 73.8% respondents are not ready to
buy online food during this crisis. So, we can assume that they have become
hygienic or health conscious and have restrict themselves.
2. After collecting the data related to preferences, 54% respondents have agreed to
buy using swiggy and 38% prefer zomato, hence we can say that swiggy holds a
better position for itself.
3. Respondents have reacted in a positive way while ranking for precautionary
measures. Majority of them have agreed to good or very good for the safety
measures. That means they are satisfied with the actions taken by Swiggy.
4. Here major problems arise for consumers is delivery charges which swiggy
charges quite high. For ex, a consumer staying nearer to a restaurant and has to
pay high delivery charges. This are the problems faced by consumers while
ordering from swiggy
5. While holding the highest market share swiggy should start increasing its product
range as many of respondents have marked average that means consumers don’t
much items which they prefer.
Limitations of study
1. The research happened in a short period of time and respondents mostly were
students. It may affect the survey and provide wrong information.
2. The secondary was not enough or less information was provided on internet and
reports.
3. Due to COVID-19 the face to face interviews or oral surveys were not possible.
4. The research is based on samples so absolute data may not be available.
5. There may be biased information provided by respondents as they may be in
hurry or busy in some work and therefore, they provide wrong information.
92 | P a g e
CHAPTER – 4
Conclusion/recommendation
93 | P a g e
Conclusion
1. Based on primary research, it clearly shows that swiggy has positive future for
itself.
2. Although swiggy has to restrict its employees from working for particular period
of time to reduce not relevant expenses.
3. If we compare swiggy and zomato then we can say that zomato has potential to
grab market but swiggy’s strategies are so attractive that it has successfully hold
55% share in market.
4. So, it depends on the future policies by increasing their businesses globally,

installing new technology such as drones and chat bots to reduce unnecessary
costs.
5. 99% respondents choose to order food online. As 55% respondents are students
who live in PGs or IT professional who work late prefer to buy online
Recommendation
1. As the ratio of male is higher than female, therefore swiggy should launch certain
schemes which attract female customers.
2. Still there are people who not good with UI of swiggy app. So, it should develop a
quite user-friendly interference.
3. When it comes to PG students, they prefer free meal offers. Strategies made based
upon this will attract more student consumers.
4. Swiggy should start working on marketing by increasing their awareness in

commercial places, hostels or PGs and residential areas.
5. Restrict delivery charges in metro cities by providing electric vehicles to delivery

personnel.
94 | P a g e
Bibliography
1. https://www.sciencedirect.com/
2. https://www.pharmaceutical-journal.com/
3. https://theorg.com/
4. https://www.imarcgroup.com/
5. https://www.statista.com/
6. https://bytes.swiggy.com/
7. https://www.mouthshut.com/
8. https://www.bloomberg.com/
9. https://www.cntraveller.in/
10.https://economictimes.indiatimes.com/
11.https://pt.slideshare.net/
12.https://swiggysales.tumblr.com/
13.https://medium.com/swiggydesign/swiggy-daily-design-journey-of-
daily-vendor-side-products-571a2d1d0405
14.https://www.televisory.com/
95 | P a g e
Questionnaires
96 | P a g e
97 | P a g e
98 | P a g e
Image 4.1- GOOGLEFORMS
99 | P a g e

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SUMMER INTERSHIP PROJECT REPORT

Impact of COVID-19 on SWIGGY &

SAL Institute of Management

Under the Guidance Of

Prof Dipanti Joshi

In Partial Fulfilment of the Requirement of the Award of the Degree Of

Master of Business Administration

Gujarat Technological University

Sahil Varlani (198070592024)

Name – Sahil Varlani

“This is to Certify that this Summer Internship Project Report

Rating of Project Report [A/B/C/D/E]: ______

Signature of the Faculty Guide/s, (Name and Designation of

Signature of Principal/Director with Stamp of Institute (Name

Education cans built power of theoretical knowledge but to win in

We have taken efforts in this project. However, it might not be

CHP. STUDENTS DECLARATION

1 INTRODUCTION OF WORLD PANDAMIC 1-13

1.1 CURRRENT SCENARIO 14-23

1.2 STRATIGIES BY GOVERNMENTIN INDIA 24-39

2.1 INTRODUCTION OF SWIGGY 53-67

3 IMPACT OF COVID-19 ON SWIGGY 68-92

The disease was registered as SARS-CoV-2 by scientist as a new type of coronavirus.

Image 1.2- WHO.com

How does the coronavirus spread?

What to do & what not to do?

Home remedies to avoid infection of COVID-19

The study on those patients derived: -

Image 1.3- Sciencedirect.com

How to reduce risk of coronavirus infection?

Image 1.4- Pharmaceutical-Journal.com

What is ‘Patient zero’?

Who is Patient zero?

Measures taken by Wuhan

Image 1.6- http://en.nhc.gov.cn

Image 1.1.2 1- wikipedia.org Data as on 19/06/2020

Countries Deaths Cases

ITALY CASES OVER THE PERIOD

Total no. of cases – 238000

US Corona cases till date

Total cases – 2200000

France cases till date

Total cases – 158000

Total cases – 300000

BRAZIL CASES OVER THE PERIOD

Total cases- 1038568

Image 1.1.2- WIKIPEDIA.org

Total cases – 367000

Image 1.1.3- Hindustantimes.com

3. Ambulance service for shifting patients

Image 1.1.5 - freepressjournal.in

Instructions for person came in contact

Instructions for family members staying with contacted person

What is super spreader?

Image 1.1.6- berkeley.edi.in

Super spreader testing

Image 1.1.7- yourstory.com

Technically RBI is independent to government. RBI controls the monetary policies of

Image 1.1.8- Financialexpress.com

Some measures by RBI

Image 2.1- MobisoftInfotech.com

Image 2.2- sensertower.com

Image 2.3- yourstory.com