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Background of the Study

Social media is the most recent form of media and have also gained astounding

worldwide growth. It has become a part of everyone's life. Social media is a very broad term and

really encompasses several different types of media, such as videos, blogs, etc. It is a place

where you can transmit information about other people. Social media is a vehicle for

communication and it lets everyone share content that other people can share, in turn, with their

online connections. It provides young people with a range of benefits and opportunities to

empower themselves in a variety of ways. Young people can maintain social connections and

can access more information than ever before. It has become a place where we spend many hours

for the purpose of business or leisure or socializing with others or other purposes.

Facebook is described as a website for online social networking, where individuals can

create profiles, share information about themselves, such as photos and quotes, and react to or

connect to information posted by others. While Twitter is a social networking platform where

you can post 280 characters status updates that can be seen by anyone who has chosen to follow

you, better known as “tweets”. Aside from that, users could also attach pictures, gifs, embed

YouTube videos and links of different websites like change.org

Although Twitter networks ideas and subjects, Facebook networks individuals. Facebook

helps you to write a novel. Twitter restricts each tweet to 280 characters. In order to organize

ideas / subjects, Facebook and Twitter make the use of hashtags. These concepts were

implemented by Facebook, patterned after Twitter. Both networks are capable of allowing the
branding to be used in any personalization. As Twitter's call to action is to follow, Facebook

makes likes and contacts. You're going to like or post something on Facebook. Yet you can

Retweet or Like Something inside of Twitter. Your old elementary friends or high school love

interests can be found on Facebook. The newest subject trends, such as the Oscars, News,

Celebrity Stories and more, can be found on Twitter.

According to Pascual Bea (2019) the effects of social media such as Twitter and

Facebook to the Filipino culture. It makes it easier for someone on the optimistic side to

communicate with friends and family. It also made it hassle-free to start events and activities. On

the other hand, the negative consequences are as follows: first, it has made it possible for poor

and potentially dangerous knowledge to be disseminated; second, it has become a new forum for

abuse and crime, such as fraud and identification.

Through this study, the various aims of Twitter vs. Facebook need to be understood.

Twitter is intended mainly to share thoughts, whereas Facebook is intended to communicate with

friends and family. In comparison, Facebook has a broader audience with all age groups, while

the audience with Twitter is mainly between the ages of 18-29. However, it's important to decide

which one the audience likes and customize the content to fit any platform.

That’s why the researchers aim to study and analyze these impacts on the Filipino youth.

We, the researchers would like to study these impacts and (figure out root cause of these

negative impacts.)
Research Procedures:

Researchers gathered the data for the analysis by means of a questionnaire.

1. The researchers would check first the questionnaire by transmitting it to the online users

of twitter and Facebook.

2. The researcher will distribute the questionnaire to the respondents of the study.

3. The researcher prepared a data analysis as soon as the information was processed.

Research Instrument:

A descriptive approach was used to collect further information. The data collection

method for this analysis is the Questionnaire. The questionnaire provided questions that helped

identify the impact of using Facebook and Twitter on the Filipino youth.

Forsey, C. (2020) Twitter, Facebook or Instagram which platform should be on. Retrieved from

https://blog.hubspot.com/marketing/twitter-vs-facebook

https://www.sagisag.com/article/642/technology/the-implications-of-social-media-in-the-

philippines

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