Scribd Logo
Upload

Welcome to Scribd!

  • Growth Marketing 4

    Uploaded by

    Advicisom Admin
    5 views1 page
    This document discusses the role of empathy in online conversions. It states that a lack of empathy could secretly be destroying sales funnel conversions. Empathy is described as putting yourself in the customer's shoes to understand their pain and perspective. While empathy seems simple, the author notes it came as a surprise to them regarding its role in online conversions. Small missteps from lacking empathy can completely obliterate sales. A case study is mentioned to illustrate this point.

    Original Description:

    Original Title

    GrowthMarketing4

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document discusses the role of empathy in online conversions. It states that a lack of empathy could secretly be destroying sales funnel conversions. Empathy is described as putting yourself in the customer's shoes to understand their pain and perspective. While empathy seems simple, the author notes it came as a surprise to them regarding its role in online conversions. Small missteps from lacking empathy can completely obliterate sales. A case study is mentioned to illustrate this point.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    5 views1 page

    Growth Marketing 4

    Uploaded by

    Advicisom Admin
    This document discusses the role of empathy in online conversions. It states that a lack of empathy could secretly be destroying sales funnel conversions. Empathy is described as putting yourself in the customer's shoes to understand their pain and perspective. While empathy seems simple, the author notes it came as a surprise to them regarding its role in online conversions. Small missteps from lacking empathy can completely obliterate sales. A case study is mentioned to illustrate this point.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    8/19/2020 [D] Empathy & Slippery Slides - liuusa.tw@gmail.

    com - Gmail

    [D] Empathy & Slippery Slides Inbox ×

    Pieter <pieter@double-agency.com> Unsubscribe 11:00 AM (7 minutes ago)


    to me

    Could a lack of empathy be the reason… that you’re secretly


    destroying your sales funnel conversions?

    Empathy is simply the act of “putting yourself in their shoes”, as the phrasing
    goes. To feel the pain—and perspective—of the other person.

    Sounds simple enough, but here’s the thing…

    The role of empathy in online conversions, came like a total surprise to me.

    And if you run any form of digital marketing, small missteps can completely
    obliterate your sales Here’s a great case to illustrate that

    https://mail.google.com/mail/u/0/?ui=2&view=btop&ver=1cid59g061n3t&search=inbox&th=%23thread-f%3A1675466326145275716&cvid=2 1/1

    You might also like